What JW Industries does

JW Industries LLC is a privately held, U.S.-based metal fabrication company founded in 1970 and headquartered in Green Bay, Wisconsin. The company designs and manufactures spectator seating systems, athletic field equipment, and custom metal fabrications, all produced domestically. Its core product portfolio spans six spectator seating categories (Stadiums, I-Beam Bleachers, Elevated/Custom Bleachers, Grandstand Seating Systems, Standard Aluminum Bleachers, and Press Boxes) and three athletic field equipment lines (Dugouts, Player Benches, Tennis Bounding Boards), with a custom metal fabrication service offering for railings, stairs, platforms, and specialized components. Technically, the company differentiates through proprietary design features including a one-piece watertight decking system, clear-span structural framing, an I-beam support system on concrete footings, a closed-deck aluminum extrusion design, and a tubular frame design minimizing cross bracing.

The business model is direct B2B sales of custom-engineered, project-based hardware with full-service delivery from design through installation. Pricing is quote-based, not publicly disclosed, with no subscription or recurring revenue component. Customer segments are primarily institutional: K-12 schools and school districts, universities, speedways, fairgrounds, and municipalities, with secondary relationships with architects and construction firms requiring custom metalwork. Notable named customers include Cedarburg School District, Green Bay Packers (via FIELDS Inc.), Le Mieux & Son, Neenah High School, Platteville, and Fond du Lac High School. Marketing relies on the company website, direct phone and email outreach, customer testimonials, and project galleries.

The company is a small LLC (11-50 employees) with 50+ years of continuous operation, no disclosed funding rounds, no institutional investors, and a regional Midwestern U.S. focus. All products are manufactured in the United States, with compliance to IBC, ICC 300, and ADA standards, and a 5-year comprehensive warranty on key product lines.

Name

JW Industries

Legal name

JW Industries, LLC

Website

https://jwindustriesinc.com

Company type

Private

Founded year

1970

Operating status

Operating

Headcount range

11–50 employees

Short description

JW Industries is a Green Bay, Wisconsin-based metal fabricator founded in 1970 that designs and manufactures spectator seating systems, athletic field equipment, and custom metal fabrications for U.S. schools, municipalities, universities, and sports organizations, with 50+ years of domestic U.S. manufacturing experience.

Ownership category

akta.pro rank

Product category

Stadium and Spectator Seating Manufacturing

NAICS

Sporting and Athletic Goods Manufacturing (33992)

SIC

Sporting & Athletic Goods, Nec (3949)

akta.pro primary industry

Professional & Major League Stadiums (MPAKAEAA)

akta.pro secondary industry

Physical Education & Athletics Equipment (Gym, Sports Gear, Scoreboards) (EDAEAIAG)

Keywords

• Spectator seating systems
• Stadium bleacher manufacturing
• Athletic field equipment
• Custom metal fabrication
• Aluminum bleacher construction

Headquarters

HQ city

Green Bay

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

1. Spectator Seating Systems: Revenue from manufacturing and selling custom and standard spectator seating systems including stadiums, bleachers, grandstands, and press boxes. Products are sold as one-time purchases with installation services, typically to schools and sports organizations for permanent venue installations.
2. Athletic Field Equipment: Revenue from athletic field equipment including dugouts, player benches, and tennis bounding boards. Sold as products with customizable options for schools and sports facilities.
3. Custom Metal Fabrication: Revenue from custom metal fabrication services including custom railings, specialized metal components, and one-of-a-kind products. Collaborations with architects and clients requiring tailored metal solutions for various projects.
4. Professional Services: End-to-end support from engineering to final installation, providing comprehensive project management for seating system deployments.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

JW Industries manufactures and installs custom and standard spectator seating systems (stadiums, I-beam bleachers, elevated/custom bleachers, grandstands, standard aluminum bleachers, and press boxes) along with athletic field equipment (dugouts, player benches, tennis bounding boards). The company also provides custom metal fabrication services for railings, specialized components, and one-of-a-kind projects, with full-service delivery from engineering through final installation for U.S. institutional customers.

Product overview

JW Industries is a manufacturer of spectator seating systems and athletic field equipment based in Green Bay, Wisconsin. Their product portfolio centers on six core spectator seating products (Stadiums, I-Beam Bleachers, Elevated/Custom Bleachers, Grandstand Seating Systems, Standard Aluminum Bleachers, and Press Boxes) and three athletic field equipment products (Dugouts, Player Benches, and Tennis Bounding Boards). The company also offers Custom Metal Fabrication as an additional service. All products are manufactured in the United States with over 50 years of industry experience.

Differentiator

Problem solved

Functional benefit

Products and services

• Stadiums Large-scale stadium seating solutions featuring innovative watertight decking, clear-span structural framing, and customizable configurations including elevated, non-elevated, top-loading, front-loading, and mid-loading designs. Compliant with IBC, ICC 300, and ADA standards. Targeted at schools, universities, and large sports venues.
• I-Beam Bleachers Bleacher seating system featuring I-beam supports resting on solid concrete footings with closed-deck aluminum extrusion design for secure, comfortable seating. Offers customizable aesthetics with pre-finished metal riser panels in various colors, intended for institutional buyers needing durable permanent seating.
• Elevated / Custom Bleachers Tailored bleacher systems with innovative tubular frame design that minimizes cross bracing for unobstructed access beneath the unit. Available in elevated or non-elevated configurations for schools, municipalities, and sports facilities.
• Grandstand Seating Systems Permanent stadium seating systems designed for high schools, universities, speedways, fairgrounds, and rodeos. Features versatile mounting methods and multiple seat options including backrests and contoured planks for high-capacity spectator facilities.
• Standard Aluminum Bleachers Portable and versatile aluminum bleacher systems available in multiple configurations (3R to 15R rows) with options including colored risers, Tip N Roll casters, and hitch/wheel mobility systems. Standard configurations accommodate between 32 and 265 spectators depending on rows and length. Lightweight, low-maintenance construction for schools and community venues.
• Press Boxes Customizable press box structures for announcers, media, and coaches. Features configurable interior and exterior layouts, multiple roof designs, and available as assembled units with interior finishes and electrical installations. Sizes from 8 feet deep and 12 to 60 feet long for stadiums and grandstand venues.
• Dugouts Baseball and softball field dugouts with maintenance-free construction, weather-resistant materials, and customizable sizing (10' x 20', 10' x 30', 10' x 40'). Features strategic ventilation and pre-fabricated components for easy installation at school and recreational athletic facilities.
• Player Benches Heavy-duty aluminum player benches with anodized seat planks and galvanized aluminum frames. Available in lengths of 7.5 ft, 15 ft, 21 ft, and 25 ft with options for freestanding or surface mount installation, backrests, and powder coating finishes. Backed by a 5-year warranty for schools and sports venues.
• Tennis Bounding Boards Tennis training backboards designed for optimal ball rebound with minimal noise. Features galvanized steel framing with plastic face boards, meeting IBC wind load standards. Available in 10-foot height with lengths of 16, 24, 32, and 40 feet. Factory-assembled sections for easy installation at schools, clubs, and recreational facilities.
• Custom Metal Fabrication Custom metal fabrication services including railings, stairs, platforms, specialized components, and one-of-a-kind products. Uses high-grade steel, aluminum, and stainless steel with certified welders. Includes professional design staff assistance and end-to-end project support from engineering through final installation for architects, construction firms, and other clients needing tailored metal solutions.

Quantifiable outcome

• 5-year comprehensive warranty including coverage for watertight decking
• +1 more outcomes

Named customers6 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Scale indicators3 records

Recent moves3 records

Expansion highlights3 records

Direct peers

• National Recreation Systems: One of the largest U.S. manufacturers of bleachers, grandstands, and stadium seating sold to schools, municipalities, and sports venues. Directly competes with JW Industries in the same institutional buyer segment with a comparable product line of aluminum and steel spectator seating.
• Dant Clayton Industries: Long-established U.S. manufacturer of stadium and arena seating, including fixed and telescopic seating systems. Overlaps directly with JW Industries' stadium and grandstand product lines and serves many of the same collegiate and high school buyers.
• Southern Bleacher Company: Texas-based manufacturer of bleachers, grandstands, and stadium seating primarily serving schools and sports facilities across the southern and central U.S. Direct competitor in the same project-based institutional seating market as JW Industries.
• Sturdisteel: Texas-based manufacturer of grandstands, bleachers, and stadium seating for schools, colleges, and sports venues. Comparable product catalog and target customer base to JW Industries, including custom and standard configurations.
• GT Grandstands: Manufacturer of permanent and portable grandstands, bleachers, and press boxes for schools, fairs, and sporting venues. Direct competitor in JW Industries' core bleacher and grandstand product categories.
• Kay Park Recreation: Manufacturer of outdoor commercial-grade bleachers, grandstands, and benches sold to schools, parks, and municipalities. Overlaps with JW Industries on aluminum bleachers, player benches, and related athletic field equipment.
• Interkal LLC: Manufacturer of indoor and outdoor spectator seating including bleachers, telescopic seating, and press boxes. Comparable product offering and institutional customer base to JW Industries.
• Century Industries: Manufacturer of steel and aluminum bleachers, grandstands, and prefabricated structures sold to schools, parks, and sports venues. Comparable in scale, product line, and institutional customer profile to JW Industries.

Broad incumbents

• Hussey Seating Company: Larger, diversified seating manufacturer offering telescopic gym seating, fixed auditorium seating, and stadium chairs. Broader portfolio and national footprint than JW Industries, but overlaps in fixed seating for athletic and spectator venues.

Emerging players

• Aluminum Athletic Equipment (AAE): Manufacturer of athletic equipment including bleachers, goal posts, and field equipment serving schools and sports facilities. Partial product overlap with JW Industries in field equipment and ancillary seating.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about JW Industries