Woodcraft Rangers

What Woodcraft Rangers does

Woodcraft Rangers is a 501(c)(3) nonprofit organization founded in 1922 in Los Angeles that provides expanded learning programs to TK-12 students in Los Angeles County. The organization delivers before- and after-school enrichment, summer and school-break day camps, specialty enrichment (arts, STEM, robotics, Mariachi, sports), early learning (TK/K) programs, outdoor education at its year-round Big Bear Valley retreat center (Camp Woodcraft), environmental leadership (EcoWarriors), and inclusive programming for youth with intellectual and developmental disabilities. All programs are anchored in the proprietary "Woodcraft Way" whole-child philosophy (mind, body, spirit, service) and aligned with the CASEL social-emotional learning framework and trauma-informed care principles. Programs are delivered on-site at 110+ partner school campuses across LA County, serving 25,000+ students annually with a catalog of 100+ enrichment activities.

The organization is funded through a diversified mix of government grants (ASES, 21st Century, ELO-P, DDS, CNRA), service contracts with school districts, individual and corporate donations (including a $3M Campfire Affair Gala in 2023), and foundation support (USTA Foundation, Keck, Carrie Estelle Doheny, Johnny Carson, Laureus). Programs are provided free or at reduced cost to students at Title I schools. The go-to-market motion is direct enterprise sales to school districts and administrators via Comprehensive, Complementary, and Collaborative partnership models. Revenue is not publicly disclosed, but the 1,500+ employee base and site footprint suggest operating revenue in the $50M-$100M range.

Woodcraft has launched two notable new program lines in recent years: a first-of-its-kind Inclusion Team for youth with disabilities (2023, supported by $740K in DDS grants) and the Together Rising Los Angeles (TRLA) apprenticeship program (2024, funded by a $1.125M California Apprenticeship Initiative grant) — Southern California's first registered apprenticeship for early childhood educators. In 2025, the organization was named one of ten USTA Foundation Community Impact Hubs nationally. Leadership is headed by CEO Julee Brooks, with a 27-member board providing governance oversight.

Name

Woodcraft Rangers

Legal name

Woodcraft Rangers

Website

https://woodcraftrangers.org

Company type

Private

Founded year

1922

Operating status

Operating

Headcount range

501–1,000 employees

Short description

Woodcraft Rangers is a Los Angeles-based nonprofit founded in 1922 that delivers before/after-school enrichment, summer camps, outdoor education, and inclusive programming to 25,000+ TK-12 students across 110+ school sites in Los Angeles County, funded by government grants and donations.

Ownership category

akta.pro rank

Product category

Youth Expanded Learning Services

NAICS

All Other Schools and Instruction (61169), Educational Services (611), Professional and Management Development Training (611430), Sports and Recreation Instruction (61162)

SIC

Services-Educational Services (8200), Hotels, Rooming Houses, Camps & Other Lodging Places (7000), Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Adventure Multi-Sport Camps & Skills Academies (THAAAKAM)

akta.pro secondary industries

Life Skills & SEL Camps (Confidence, Executive Function, Social Skills) (EDAMALAO), Outdoor Education & Adventure Programs (School-Run) (EDAJAJAJ), Outdoor Recreation & Adventure Programs (Trips, Climbing, Rentals) (EDALAIAG)

Keywords

• Expanded learning programs
• Afterschool enrichment services
• Youth development programs
• Outdoor education services
• Summer camp programs

Headquarters

HQ city

Los Angeles

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Others

Revenue model

1. Government Grants: Woodcraft Rangers manages grants from state and federal sources including ASES, 21st Century, ELO-P, DDS, and CNRA. The organization has 40 years of experience managing state and federal grants with an impeccable record of compliance.
2. Fee-for-Service Programs: Programs are provided to school districts through service contracts. The organization operates at Title I schools which are often grant-funded, making programs free or reduced-cost for eligible students.
3. Individual and Corporate Donations: Fundraising through events like the Campfire Affair Gala, which raised nearly $3 million in 2023, and ongoing individual/corporate giving programs.
4. Foundation Support: Support from foundations including Laureus National Foundation USA, Carrie Estelle Doheny Foundation, Johnny Carson Foundation, Jemmott Rollins Group, The Ralph M., The Green Foundation, and others.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Woodcraft Rangers delivers expanded learning programs to TK-12 students at 110+ school sites across Los Angeles County, serving 25,000+ students annually. Core offerings include before and after school enrichment (100+ activity options), summer and school break day camps, specialty enrichment (arts, STEM, sports, robotics, Mariachi), outdoor education at the ACA-accredited Camp Woodcraft in Big Bear Valley, and inclusion services for youth with intellectual and developmental disabilities. Programs are delivered through Comprehensive, Complementary, and Collaborative partnership models with school districts, supplemented by specialized programs such as EcoWarriors, TRLA Apprenticeship, Dodgers Dreamteam, and Mariachi Academies.

Product overview

Woodcraft Rangers is a provider of expanded learning programs serving TK-12 students in Los Angeles County. The organization operates a comprehensive portfolio of before/after school programs, summer camps, and outdoor education experiences. Core offerings include Before & After School Programs (100+ activity options), Summer & School Breaks Programs, Specialty Enrichment (robotics, Mariachi, performing arts, sports), Early Learning (TK/K), Inclusion Programs (for youth with disabilities), Outdoor Education & Experiences, EcoWarriors environmental leadership, Camp Woodcraft ACA-accredited sleepaway camp, College & Career Programs, and Professional Development. Supporting programs include Lifecraft (staff college/career advising), TRLA Apprenticeship (early childhood educator training), Dodgers Dreamteam sports partnership, and Mariachi Academies.

Differentiator

Problem solved

Functional benefit

Brands

• Camp Woodcraft: Year-round camp and outdoor education retreat center located in Big Bear Valley, CA offering sleepaway camps, school retreats, EcoWarriors program, and family camps.
• Together Rising Los Angeles (TRLA)
• EcoWarriors
• Lifecraft

Products and services

• Before & After School Programs

Quantifiable outcome

• 56% of elementary students and 62% of middle/high school students showed improved SEL skills after program participation
• +4 more outcomes

Named customers10 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Nine partnerships are on record, tiered core and minor.

• USTA FoundationcoreStrategic or Co-development Partner · 25 August 2025Woodcraft Rangers named one of the first 10 Community Impact Hubs nationwide to leverage tennis for impact in under-resourced communities. USTA Foundation providing approximately $250,000 over two years to support reaching nearly 10,000 new youth and families by 2027, implementing tennis programming in 8 schools, refurbishing tennis courts, and recruiting 30+ coaches.
• Los Angeles Dodgers FoundationcoreStrategic or Co-development Partner · 1 January 2025Dodgers Dreamteam partnership in its second year, serving 585+ youth ages 5-18. Program includes sports-based youth development, health and wellness education, college and career readiness workshops. LADF serves 15,000 youth across 122 locations with 17 affiliate partners.
• East Los Angeles College (ELAC)coreStrategic or Co-development Partner · 1 January 2024TRLA apprenticeship program partnership where apprentices enroll in cost-free ELAC Early Childhood Education classes while employed by Woodcraft Rangers. Part of Southern California's first registered apprenticeship for early childhood educators.
• Early Care and Education Pathways to Success (ECEPTS)coreStrategic or Co-development Partner · 1 January 2024Serves as program intermediary and sponsor for TRLA apprenticeship program. One of only three programs of its kind nationwide and one of two expanded learning apprenticeships in California.
• LA County Regional CenterscoreStrategic or Co-development PartnerPartnership to empower youth with intellectual and developmental disabilities through Inclusion Team support and specialized programming.
• LAUSDcoreStrategic or Co-development PartnerMajor district partnership for afterschool enrichment programs across multiple schools
• Garvey School DistrictcoreStrategic or Co-development PartnerASES program implementation and comprehensive expanded learning services
• Pomona Unified School DistrictcoreStrategic or Co-development PartnerInclusion Specialist services and expanded learning programs
• Brightstar SchoolsminorStrategic or Co-development PartnerCharter school partner for expanded learning programs

Scale indicators14 records

Recent moves11 records

Expansion highlights6 records

Broad incumbents

• 4-H (National 4-H Council): National youth development organization with strong outdoor education, environmental leadership, and STEM programming pillars. National scale far exceeds Woodcraft Rangers, but overlapping offerings in summer camps, EcoWarriors-style environmental leadership, and supplemental education.
• Boys & Girls Clubs of America: National youth development network with 5,000+ club locations serving 3M+ youth. Overlaps with Woodcraft Rangers on youth development mission, SEL programming, and after-school activities, but operates dedicated facility-based clubs rather than the school-site delivery model.

Direct peers

• After-School All-Stars: National after-school provider (headquartered in LA) operating in 19 cities. Delivers free K-12 after-school programming in Title I schools with comparable funding model, employing full-time salaried staff delivering enrichment activities - highly comparable operating model to Woodcraft Rangers.
• LA's Best: LAUSD's flagship after-school enrichment program serving ~30,000 elementary students at LAUSD school sites. Direct competitor in the same LA County geography, offering K-5 afterschool enrichment funded through ASES/ELO-P grants using comparable expanded learning models.
• YMCA of Metropolitan Los Angeles: Regional YMCA operating in the same LA County footprint, providing comparable after-school programs, summer day camps, specialty enrichment (swimming, sports), and serving low-income Title I school populations. Closest geographic competitor in expanded learning and outdoor camps.
• Camp Fire National Headquarters: Direct historical sibling organization - both founded by Ernest Thompson Seton's Woodcraft movement (Camp Fire in 1910, Woodcraft Rangers' lineage in 1902/1922). Operates national network of youth development programs including summer camps, after-school, and teen leadership with near-identical mission.
• Police Activities League (PAL): National youth development organization operating chapters in LA County delivering after-school programming, sports leagues, and summer camps for youth from low-income communities. Similar mission and target demographic to Woodcraft Rangers, though with a law enforcement nexus.

Others

• Aspire Public Schools: California charter school network with multiple campuses in Los Angeles. Functions both as a potential expanded learning customer (Aspire sites in WR portfolio) and ecosystem participant, sharing the SEL-aligned, Title I-serving mission in California public education.
• City Year Los Angeles: Adjacent AmeriCorps youth service program placing near-peer mentors in LA-area Title I schools. Shares target customer (LAUSD and similar districts) and SEL/academic-support mission but uses a service-member volunteer model rather than fee-for-service after-school delivery.

Regional players

• Girl Scouts of Greater Los Angeles: Operates in the same LA County footprint delivering youth development, outdoor education, summer resident camps, and SEL-focused programming. Smaller in scale than Woodcraft Rangers and gender-specific, but a meaningful peer in camp and outdoor education delivery.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks5 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/woodcraftrangers
• Xx.com/woodcraftranger
• Facebookfacebook.com/WoodcraftRangers

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Woodcraft Rangers