Woodlake Addiction Recovery Center

What Woodlake Addiction Recovery Center does

Woodlake Addiction Recovery Center is a privately held, family-owned addiction treatment provider founded in 2009 by CEO Randy Gomez and headquartered in Baton Rouge, Louisiana. The company operates seven 24/7 facilities across South Louisiana — in Ethel, Abbeville, Denham Springs, two Baton Rouge locations (L.I.F.E. Center and Mid-City), Lafayette, and Bogalusa — offering a full continuum of care including medical detox, residential treatment, partial hospitalization (PHP), intensive outpatient (IOP), outpatient (OP), aftercare, and sober living. Treatment is anchored by the proprietary Recovery Dynamics model, a four-phase framework integrating Alcoholics Anonymous 12-Step principles and the founding Oxford Group's absolutes with evidence-based modalities such as CBT, DBT, EMDR, Moral Reconation Therapy, and Motivational Interviewing.

The company monetizes through fee-for-service addiction treatment paid by commercial insurance, VA/TRICARE (via Community Care Network credentialing), Medicare (referenced for PHP), and private/self-pay arrangements. Go-to-market is direct-to-consumer via a 24/7 phone-and-email admissions team handling insurance verification at intake, supplemented by content marketing (blog, social, video, SEO-optimized location pages) and prominent patient testimonials. Specialized programs target distinct personas: the Patriot Program for veterans, the Professional Recovery Group for working professionals, dedicated resources for pregnant women, and a family counseling track. The business is family-led — Randy Gomez's children Lydia (Director of Operations), Randal (VP of Business Development), and Joy (Director of Billing) hold senior roles alongside a CFO and a clinical/admissions bench. Woodlake has no disclosed external equity, no API/SDK surface, and no AI/ML capabilities.

Name

Woodlake Addiction Recovery Center

Legal name

Woodlake Addiction Recovery Center

Website

https://woodlakecenter.com

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

11–50 employees

Short description

Woodlake Addiction Recovery Center is a privately held, family-owned addiction treatment provider operating seven 24/7 facilities across South Louisiana, delivering a full continuum of care — medical detox through aftercare — using its proprietary Recovery Dynamics model integrated with 12-Step and evidence-based therapies.

Ownership category

akta.pro rank

Product category

Addiction Treatment Services

NAICS

Residential Mental Health and Substance Abuse Facilities (623220), Outpatient Mental Health and Substance Abuse Centers (621420), Residential Mental Health and Substance Abuse Facilities (62322), Outpatient Mental Health and Substance Abuse Centers (62142)

SIC

Services-Nursing & Personal Care Facilities (8050), Services-Health Services (8000), Services-Social Services (8300)

akta.pro primary industry

Residential Substance Use Rehabilitation (Inpatient Rehab) (HLAFACAE)

akta.pro secondary industries

Outpatient Substance Use Disorder (SUD) Treatment Programs (HLAFABAD), Substance Use Detoxification Centers (Medical Detox) (HLAFACAD), Peer Support, Recovery Coaching & Sober Living Services (HLAFACAN), Substance Use Recovery & Harm Reduction Support Services (BPAGAEAO)

Keywords

• Addiction treatment services
• Residential rehab programs
• Outpatient recovery care
• Medical detox services
• Substance abuse counseling

Headquarters

HQ city

Baton Rouge

HQ country

United States

HQ region

North America

Offices6 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Addiction Treatment Services: Woodlake generates revenue through fees charged for addiction treatment services including medical detox, residential treatment, partial hospitalization (PHP), intensive outpatient (IOP), outpatient (OP), aftercare, and sober living programs. Services are paid via accepted insurance plans, VA/TRICARE coverage, and private/self-pay arrangements. The organization is a TRICARE and VA Community Care Network provider.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Woodlake Addiction Recovery Center provides a full continuum of addiction treatment services through seven facilities in south Louisiana, ranging from medically-assisted detox and residential treatment to partial hospitalization, intensive outpatient, outpatient, aftercare, and sober living programs. The center treats drug addiction, alcohol addiction, and co-occurring mental health disorders using its proprietary Recovery Dynamics model, which integrates 12-Step principles with evidence-based therapies such as CBT, DBT, EMDR, and Motivational Interviewing.

Product overview

Woodlake Addiction Recovery Center operates as a comprehensive addiction treatment provider with seven facilities across South Louisiana. The organization offers a continuum of care structured around the Recovery Dynamics model incorporating 12-Step principles. Core services include Medical Detox, Residential Treatment (with four phases), Partial Hospitalization (PHP), Intensive Outpatient (IOP), Outpatient (OP), and Aftercare for Life. Specialized programs target specific populations including the Patriot Program for veterans, Professional Recovery Group for working professionals, Family Counseling, Sober Living transitional housing, and resources for pregnant women. The L.I.F.E. Center in Baton Rouge serves as a key facility offering the full spectrum of treatment services. Treatment integrates AA principles, individual and group therapy, and addresses co-occurring mental health disorders through dual diagnosis treatment.

Differentiator

Problem solved

Functional benefit

Brands

• Patriot Program: A specialized rehabilitation program for veterans providing comprehensive care for emotional, behavioral, cognitive, and chemical dependency issues. Addresses PTSD, traumatic brain injuries, and co-occurring mental health conditions alongside substance abuse.
• L.I.F.E. Center

Products and services

• Medical Detox Medically-assisted detoxification providing 24-hour nursing care and appropriate medications to prevent severe withdrawal symptoms for individuals with alcohol or drug addiction.
• Residential Treatment Inpatient rehabilitation program with individualized treatment plans structured across four phases: breaking denial, accepting character defects, building spiritual foundation, and preparing for discharge.
• Partial Hospitalization Program (PHP) Day treatment program allowing individuals to live at home while attending treatment 3 days per week for typically 6-8 weeks, addressing underlying causes of addiction. Medicare may cover some PHP costs.
• Intensive Outpatient Program (IOP) Structured outpatient program where individuals reside at home and commute to the facility for treatment 3 days per week, focusing on disease concept, 12 Steps, and relapse prevention. Includes free aftercare for one year for IOP graduates.
• Outpatient Program (OP) Flexible outpatient treatment program for individuals who have completed residential programs or those who have relapsed, attending therapy sessions 1 day per week.
• Aftercare for Life Ongoing support program providing relapse prevention education, support groups, and life skills training for individuals after completing primary addiction treatment programs.
• Patriot Program Specialized rehabilitation program for military veterans addressing PTSD, traumatic brain injuries, and co-occurring disorders with evidence-based treatment modalities and culturally-informed care.
• Family Counseling Program Family education and counseling addressing the family disease of addiction through monthly Family Day sessions, group therapy, and resources for rebuilding relationships.
• Professional Recovery Group Specialized weekly group sessions for professionals in recovery addressing workplace stress, coping skills, return-to-work communication, and coordination with licensing boards.
• Sober Living Structured residential environment bridging the gap between intensive treatment and independent living, offering peer support, accountability, and life skills development.
• Resources for Pregnant Women Comprehensive addiction program for pregnant mothers providing personalized care plans, medical and therapeutic support, and connection to community resources including WIC and housing assistance.
• Dual Diagnosis Treatment Integrated treatment approach addressing both substance use disorders and co-occurring mental health conditions through comprehensive evaluation and individualized recovery plans.
• Alcoholics Anonymous (AA) Integration Integration of AA's 12-Step principles and practices into treatment programs, including sponsorship guidance and ongoing AA meeting participation.

Named customers3 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Three partnerships are on record, tiered minor and core.

• Integrated Wellness ClinicminorOthersIntegrated Wellness Clinic is referenced as a community resource partner, providing individual counseling services. Woodlake refers clients for additional counseling and wellness support through this external provider. Additionally, the clinic serves as a referral source for Woodlake admissions.
• St. Luke's HealthcareminorOthersListed as a partner resource in the website navigation under the Resources section. St. Luke's Healthcare provides additional medical services that may complement Woodlake's addiction treatment programs through referral relationships for clients needing broader medical care.
• TRICARE / VA Community Care NetworkcoreOthersWoodlake is an in-network TRICARE provider and participates in the VA Community Care Network (CCN), enabling eligible veterans to receive care at Woodlake facilities when VA services are not available within reasonable time or distance standards. This is a core partnership for veteran client acquisition.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Oxford Treatment Center: A residential and outpatient addiction treatment provider in Mississippi (with virtual options) offering a full continuum from detox through aftercare. Comparable to Woodlake in clinical model, multi-level continuum, and 12-Step-influenced programming.
• Ashley Addiction Treatment: A non-profit multi-site addiction treatment provider offering detox, residential, IOP, OP, and specialized programs. Comparable in continuum of care and primary patient population (SUD with co-occurring disorders).
• Palmetto Addiction Recovery Center: A Louisiana-based multi-site addiction treatment provider with residential, PHP, IOP, OP, and medical detox services. Direct regional peer sharing Woodlake's full continuum, family-program emphasis, and Louisiana payor mix.
• Lakeview Health: A multi-site addiction treatment provider offering detox, residential, PHP, IOP, and aftercare with dual-diagnosis specialization. Comparable to Woodlake in continuum of care, evidence-based modalities, and co-occurring disorder focus.

Broad incumbents

• American Addiction Centers: A publicly traded, multi-state operator of residential and outpatient addiction treatment facilities. Broad incumbent competing for the same patients and payor contracts as Woodlake but at significantly greater scale and geographic reach.
• Hazelden Betty Ford Foundation: A nationally recognized non-profit addiction treatment provider operating multiple sites with the full continuum of care and a 12-Step foundation. Comparable clinical model, but operates at national scale and brand recognition far beyond Woodlake's regional presence.
• The Recovery Village: A multi-site, multi-state addiction treatment provider offering the full continuum of care with strong digital marketing and telehealth. Broader incumbent with overlapping service lines; useful comparable for Woodlake's digital and growth positioning.
• Acadia Healthcare: A large publicly traded operator of behavioral health facilities, including psychiatric and substance abuse treatment hospitals. Broad incumbent whose scale, accreditation footprint, and payor leverage contrast with Woodlake's regional family-owned model.
• Bradford Health Services: A multi-state, multi-site addiction treatment operator in the Southeast U.S. with residential, outpatient, and recovery services. Broader incumbent with overlapping service lines and a comparable 12-Step-influenced clinical philosophy.

Regional players

• Acadiana Treatment Center: A Louisiana-based substance use treatment provider offering residential and outpatient programs. Direct regional peer operating in the same south-Louisiana footprint as Woodlake, including the Acadiana/Lafayette area.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/woodlakecenter
• LinkedInlinkedin.com/company/woodlakecenter
• Instagraminstagram.com/woodlakecenter
• Xx.com/woodlakerecover

Revenue estimate

Valuation estimate

Number of profiles

Profiles18 records

Subsidiaries6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Woodlake Addiction Recovery Center