MinnaLearn
MinnaLearn is a Helsinki-based AI literacy training company serving enterprises, mid-market organizations, and individuals with workplace AI education products, including the Get AI Ready course and Elements of AI for LMS, delivered via SaaS and SCORM/xAPI for enterprise learning systems.
- Company typePrivate
- Founded2018
- HeadquartersHelsinki, Finland
- Headcount11–50
- GTM typeB2B and B2C
- OfferingSoftware
What MinnaLearn does
MinnaLearn is a Helsinki, Finland-based AI literacy training company that builds and distributes workplace education products on artificial intelligence fundamentals, safe use, and regulatory compliance. The company primarily serves enterprise and mid-market organizations rolling out AI tools such as Copilot, ChatGPT, and Gemini that need their workforce to reach a shared foundational AI literacy level, alongside individual knowledge workers and Finnish SMEs participating in government-funded upskilling programs. It was created by the team behind Elements of AI, which launched in 2018 in collaboration with the University of Helsinki and has reached 2.1 million+ learners across 170+ countries.
The product portfolio centers on Get AI Ready, a four-module AI literacy course delivered in under 60 minutes via SCORM/xAPI for enterprise LMS deployment or SaaS for self-serve use. Modules cover AI readiness, LLM fundamentals, practical prompting, and safe workplace application, with company AI policies embedded directly into the learning flow. Supporting products include Elements of AI for LMS, a SCORM 1.2/2004 compatible version of the original 10+ hour course co-developed with the University of Helsinki, plus free downloadable AI Literacy Guide and AI Policy Template resources. Content is maintained by domain experts and updated automatically as models, regulations, and best practices evolve, and is localized in 12+ languages with native voice actors.
MinnaLearn operates a hybrid revenue model combining subscription-based B2B recurring revenue, B2C one-time seat purchases, and enterprise custom agreements. The Continuous Learning subscription starts at €7,500/year for 500+ users with policy customization and continuous updates; individual seats sell at €99 via courses.minnalearn.com; enterprise deployments are custom-priced under multi-year contracts. Distribution occurs through three channels: self-serve SaaS, enterprise LMS integration, and channel partnerships (Talent Garden reselling in Italy and Spain), alongside the EU Recovery and Resilience Facility-funded Tekoälytalkoot initiative for Finnish SMEs. The company is privately held, headquartered in Helsinki at Käenkuja 3 A, and operates with a small team (cited at 9 to 50 employees across sources) with no disclosed external funding rounds in the available data.
MinnaLearn firmographics
Firmographics- Name
- MinnaLearn
- Legal name
- MinnaLearn
- Website
- https://minnalearn.com
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- MinnaLearn is a Helsinki-based AI literacy training company serving enterprises, mid-market organizations, and individuals with workplace AI education products, including the Get AI Ready course and Elements of AI for LMS, delivered via SaaS and SCORM/xAPI for enterprise learning systems.
- Ownership category
- akta.pro rank
Where MinnaLearn is headquartered
LocationHeadquarters
- HQ city
- Helsinki
- HQ country
- Finland
- HQ region
- Europe
Offices1 record
Markets served
MinnaLearn business model
Business model- GTM type
- B2B and B2C
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- Individual Seat Purchase (B2C / Solo Learner): Professionals purchase a single Get AI Ready seat at €99. Includes 1 language, self-paced learning, online exercises and tests, and a certificate on successful completion. This is a one-time purchase or short-cycle transaction targeting individual professionals.
- Continuous Learning Subscription (Growing Organizations): Annual subscription starting at €7,500/year for 500+ users. Includes up to 3 languages, up to 3 admin seats, content customized with the customer's AI policy, continuous content updates, and standard SaaS agreement. This is the primary B2B recurring revenue stream.
- Enterprise Custom Agreement: Large-scale deployments with custom pricing, additional languages beyond the standard tier, implementation support, SCORM/LMS integration, dedicated support, and enterprise-ready agreements (DPA, NDA, custom MSA). Pricing is negotiated per engagement.
- Elements of AI for LMS (SCORM License): The LMS version of the Elements of AI course is a paid addition to the free online course. Organizations pay to integrate the SCORM package into their learning management systems, with chapter completion tracking via SCORM 1.2 and 2004.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Individual learners seeking general AI literacy |
| Subscription | Annual | Growing organizations (500+ users) with long-term AI adoption goals |
| Subscription | Multi-year contract | Large enterprises with custom deployment requirements |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels5 records
MinnaLearn product offering
Product offeringCore offering
MinnaLearn sells AI literacy training content to organizations and individual learners. The core product, Get AI Ready, is a four-module workplace AI literacy course (AI readiness, LLM fundamentals, practical prompting, and safe workplace AI use) completed in under 60 minutes, delivered as SCORM/xAPI packages for LMS integration or as a SaaS solution. The company also offers Elements of AI for LMS as an enterprise-tier SCORM course, and the free Elements of AI online course originally co-developed with the University of Helsinki.
Product overview
MinnaLearn is an AI literacy education company offering a portfolio of training products for workplace and general audiences. The core product is Get AI Ready - a 60-minute workplace AI literacy course delivered via LMS (SCORM/xAPI) or SaaS, covering AI fundamentals, LLM understanding, practical prompting, and EU AI Act compliance. Supporting the core product is Elements of AI for LMS - a SCORM-compatible enterprise version of the original Elements of AI course developed with University of Helsinki. The company also provides free resources including an AI Policy Template and AI Literacy Guide. The original Elements of AI (elementsofai.com) remains available as a free course for general audiences. All products emphasize practical, continuously updated content built on award-winning Finnish pedagogy.
Differentiator
Problem solved
Functional benefit
Brands
- Get AI Ready: AI literacy training course for employees covering AI fundamentals, LLM understanding, practical AI use, and safe workplace AI adoption in under 60 minutes.
- Elements of AI for LMS
Products and services
- Get AI Ready AI literacy training course for workplace employees delivered in under 60 minutes via LMS (SCORM/xAPI) or SaaS. Four modules cover AI-Ready basics, LLM fundamentals, practical application, and safe workplace use. Builds foundational AI understanding, prompting skills, risk awareness, and responsible use aligned with EU AI Act Article 4 compliance.
- Elements of AI for LMS SCORM 1.2 and 2004 compatible version of the original Elements of AI course for enterprise LMS deployment. Six chapters covering AI fundamentals to machine learning with 10+ hours of content, developed in collaboration with the University of Helsinki. Designed for team discussions with no technical background required.
- Elements of AI (Original Online Course) Free online AI literacy course developed with University of Helsinki to teach AI basics to a broad audience. Original flagship program with 2.1M+ learners in 170+ countries. Ranked #1 Computer Science online course by Class Central and awarded MIT's Inclusive Innovation Grand Prix.
Quantifiable outcome
- 2.1M+ learners have completed programs built on MinnaLearn's same trusted foundation and engaging format across 170+ countries
- +3 more outcomes
Companies that use MinnaLearn
Customer profileNamed customers1 record
Segments5 records
Ideal customer profiles4 records
MinnaLearn technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability4 records
Feature6 records
MinnaLearn partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and strategic.
- Talent GardencoreMinnaLearn partnered with Talent Garden to offer the Elements of AI for Business learning program. Talent Garden resells the program in Italian and Spanish markets, enabling companies to create a common understanding of AI in large organizations through award-winning self-study materials, hands-on AI tool exercises, and interactive workshops delivered over a four-week period. The partnership advances MinnaLearn's mission to teach AI basics to 1% of the world's population.
- AIM Global (UNIDO's Global Alliance on AI)strategicMinnaLearn joined AIM Global, the Global Alliance on Artificial Intelligence for Industry and Manufacturing, governed by the United Nations Industrial Development Organization (UNIDO). The alliance promotes responsible AI development and deployment, focusing on research, skills development, ethical guidelines, and policy recommendations. MinnaLearn contributes expertise in AI literacy and skills development to the alliance's mission of shaping a digital future that is open, secure, and beneficial to all.
- Goodin (Data Consulting Company)coreGoodin, a data consulting company, cooperated with MinnaLearn to deliver the National AI Upskilling Initiative (Tekoälytalkoot). Goodin provided data consulting expertise while MinnaLearn delivered the AI literacy training content using a peer-learning model across Finnish SMEs in vehicle/automotive, farming/agriculture, logistics, tourism/hospitality, and cleaning/facility services sectors. Over 2,000 AI trainings were delivered.
- University of HelsinkicoreThe University of Helsinki co-developed the Elements of AI course with MinnaLearn — the world's #1 ranked Computer Science online course. The collaboration brought academic rigor and pedagogical excellence to the AI literacy curriculum, establishing credibility and trust for MinnaLearn's commercial products (Get AI Ready, Elements of AI for Business).
- Jotpa (Service Centre for Continuous Learning and Employment)coreJotpa (The Service Centre for Continuous Learning and Employment) coordinated the EU Recovery and Resilience Facility funding for the National AI Upskilling Initiative (Tekoälytalkoot) in Finland. Jotpa supports competence development and workforce skills renewal in cooperation with educational providers and industry actors.
Scale indicators5 records
Recent moves6 records
Expansion highlights6 records
MinnaLearn competitors and assessment
Company assessmentMarket position
Competitive moat5 records
Customer concentration
MinnaLearn social profiles
Digital presenceMinnaLearn financial estimates
Financial estimateRevenue estimate
Valuation estimate
MinnaLearn leadership team
Management profileNumber of profiles
Profiles5 records
MinnaLearn funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
MinnaLearn M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about MinnaLearn
What does MinnaLearn do?
MinnaLearn sells AI literacy training content to organizations and individual learners. The core product, Get AI Ready, is a four-module workplace AI literacy course (AI readiness, LLM fundamentals, practical prompting, and safe workplace AI use) completed in under 60 minutes, delivered as SCORM/xAPI packages for LMS integration or as a SaaS solution. The company also offers Elements of AI for LMS as an enterprise-tier SCORM course, and the free Elements of AI online course originally co-developed with the University of Helsinki.
Is MinnaLearn a public or private company?
MinnaLearn is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was MinnaLearn founded?
MinnaLearn was founded in 2018. It employs 11 to 50 people.
Where is MinnaLearn based?
MinnaLearn is headquartered in Helsinki, Finland, in the Europe region.
How does MinnaLearn make money?
Four revenue lines are on record. Individual Seat Purchase (B2C / Solo Learner) is the primary driver. The others are continuous Learning Subscription (Growing Organizations), enterprise Custom Agreement and elements of AI for LMS (SCORM License).
Does MinnaLearn have an API?
No public API is recorded for MinnaLearn.