S3R

What S3R does

S3R Inc. is a privately held, independent Canadian consulting firm headquartered in Laval, Quebec, founded in 2010 and focused exclusively on the optimization of commercial and industrial residual materials (waste) management. The firm targets mid-market and enterprise businesses — primarily in Quebec, with national Canadian reach — across seven core verticals: agri-food, manufacturing, transportation and distribution, retail, pharmaceuticals, automotive, and professional services. As of August 2022, the company is owned and led by three co-owners: Jean-Philippe Jutras (President), Jean-François Paquin (Vice President, Sales and Marketing), and Daniel Ringuette (Vice President, Operations).

S3R's product surface is built around a proprietary four-step methodology: (1) audit of all waste management contracts and invoices, (2) on-site diagnostic to identify waste generators, types, and operational sensitivities, (3) scenario-based recommendations with quantified savings, and (4) deployment plus ongoing monthly monitoring with savings and landfill-diversion reporting. Sub-services include recycling and valorization, hazardous waste management, equipment advisory (compactors, balers, shredders), and waste diagnostics. The digital stack is lightweight: a bilingual FR/EN website (s3r.ca), Google Analytics, Google Ads remarketing, a third-party AI chatbot (S3R Assistant IA, built on QuébGPT) for appointment booking, and a privacy/compliance stack aligned with Quebec Bill 25 and PIPEDA.

The business model is outcome-based / shared-savings: S3R charges no upfront or fixed fees and is compensated as a percentage of the verified savings it generates for the client. If no savings are produced, the client pays nothing. S3R also negotiates preferential rates with collection and disposal suppliers on behalf of clients, layering a gain-share on top of the consulting fee. Distribution is consultative B2B — direct sales via website, phone, on-site visits, and inside sales — supplemented by an ecosystem of industry associations and procurement partners (Groupe Prestige, CTAQ, CCIL, ADFBP, AQDFL, Drummond économique). The firm has served 1,000+ clients cumulatively, reports average client savings of 40–80%, and claims 120,000+ tons of waste diverted from landfill annually. Headcount is reported in the 11–50 range with no funding rounds, no parent company, and no public listing.

Name

S3R

Legal name

S3R Inc.

Website

https://s3r.ca

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

11–50 employees

Short description

S3R Inc. is an independent Canadian consulting firm (Laval, Quebec, founded 2010) that helps mid-market and enterprise businesses reduce commercial and industrial waste management costs by 40–80% via a shared-savings, four-step audit-to-monitoring methodology, serving 1,000+ clients across agri-food, manufacturing, transport, retail, pharma, automotive, and professional services.

Ownership category

akta.pro rank

Product category

Waste Management Consulting

akta.pro primary industry

Waste, Recycling & Environmental Logistics (Asset-Based Haulage) (TLAIAMAK)

akta.pro secondary industry

Asset-Based 3PL Services (TLAIAAAM)

Keywords

• Waste management consulting
• Recycling solutions
• Residual materials management
• Waste cost optimization
• Sustainability advisory services

Headquarters

HQ city

Laval

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Shared-savings consulting fees: S3R is compensated as a percentage of the verified savings it generates for clients. There are no upfront or fixed consulting fees; if no savings are realized, no fees are charged. Average client savings range from 40% to 80%.
2. Supplier agreement renegotiation / indirect revenue share: S3R negotiates better rates and conditions with collection and disposal suppliers on behalf of clients and earns a share of the resulting cost reduction (a gain-share arrangement layered on top of its consulting service).
3. Waste equipment advisory and selection: Advisory engagement to help clients select and implement appropriate waste equipment (compactors, balers, shredders), which may be supplied via partner networks; S3R's role is consultative rather than as a hardware vendor.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels8 records

Core offering

S3R is an independent Canadian consulting firm that audits and optimizes commercial and industrial waste management for businesses. Using a proprietary four-step methodology (contract/invoice analysis, on-site diagnostic, scenario-based recommendations, and deployment with monthly monitoring), S3R renegotiates supplier agreements and implements recycling programs to deliver 40-80% cost savings. S3R owns no trucks or sorting centers and is compensated solely through a shared-savings (gain-sharing) model: clients pay nothing unless verified savings are produced.

Differentiator

Problem solved

Functional benefit

Products and services

• Commercial and Industrial Waste Management (Gestion de déchets industriels) Core consulting service that analyzes and optimizes the full industrial and commercial waste management value chain — contracts, invoices, suppliers, collection frequencies, and equipment — to deliver 40-80% cost savings while increasing landfill diversion. For mid-market and enterprise businesses in agri-food, manufacturing, transport, retail, pharma, automotive, and professional services.
• Recycling and Material Recovery (Recyclage et valorisation) Consulting engagement focused on material recovery and valorization of recyclable streams, including identifying recyclable materials, reselling opportunities, and implementing tailored sorting and recycling programs that reduce landfill volumes and generate revenue for client businesses.
• Hazardous Waste Management (Gestion des déchets dangereux) Specialized consulting service providing expert guidance for the management, treatment, and compliant disposal of hazardous materials, navigating evolving regulations, safety protocols, and treatment technologies to protect health and environment. For businesses generating hazardous residual materials.
• Waste Equipment Advisory (Conseils pour achat d'équipements) Advisory engagement that evaluates whether investments in compactors, balers, shredders, or other waste handling equipment will yield real savings — covering buy vs. lease decisions and optimizing existing equipment. For businesses considering waste equipment capital expenditures.
• Waste Audit and Diagnostic (Diagnostic des déchets) On-site audit and diagnostic engagement that identifies waste generators, waste types, and operational sensitivities to inform cost reduction and recycling recommendations. Initial step in S3R's four-step methodology; offered free of charge to prospective clients.

Quantifiable outcome

• Average 40–80% client savings on waste management costs
• +9 more outcomes

Named customers8 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

AI capability1 record

Feature5 records

Partnerships

Eight partnerships are on record, tiered core and minor.

• Groupe PrestigecoreStrategic or Co-development PartnerGroupe Prestige members combined their purchasing power to maximize procurement leverage. S3R appears as an official partner of this procurement group, leveraging its collective buying power to obtain better waste management pricing for members.
• CTAQ (Conseil de la transformation alimentaire du Québec)coreGTM or Marketing PartnerCTAQ promotes excellence and sustainable growth in Quebec's food processing industry. Listed as an S3R partner — provides vertical access to agri-food and food processing companies across Quebec.
• ADFBP (Association des détaillants en fournitures pour boulangers et pâtissiers)minorGTM or Marketing PartnerADFBP is a non-profit association bringing together suppliers of ingredients, equipment, services, and distribution for bakers and pastry chefs. Listed as an S3R partner for vertical reach into the bakery/pastry industry.
• AQDFL (Association québécoise de la distribution de fruits et légumes)minorGTM or Marketing PartnerAQDFL mobilizes Quebec's fruit and vegetable industry. S3R is listed as a partner, providing access to fruit and vegetable distributors for waste management optimization services.
• Chambre de commerce et d'industrie de Laval (CCIL)coreGTM or Marketing PartnerCCIL represents more than 12,500 businesses in Laval, Quebec. As an S3R partner, it provides access to a large local business network and economic development pipeline in S3R's home region.
• Drummond économiqueminorGTM or Marketing PartnerDrummond économique fosters economic growth and entrepreneurship in the MRC de Drummond. S3R is listed as a partner, providing regional business access in the Drummond region of Quebec.
• Opération Père NoëlminorOthersOpération Père Noël collects and distributes gifts to underprivileged children across 16 regions of Quebec. S3R is listed as a partner, suggesting a community/charitable alliance rather than a commercial relationship.
• Shooga (web agency)minorImplementation/ SI/ Consulting PartnerShooga was retained in 2022 to design S3R's new visual identity and website. One-time engagement for brand and digital transformation.

Scale indicators9 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Waste Management, Inc. WM is North America's largest integrated waste hauler with significant Canadian operations and a growing sustainability/ESG advisory practice. It is a broad incumbent that competes with S3R's supplier-negotiation value proposition by bundling advisory with hauling services, and serves many of the same commercial/industrial customer verticals (manufacturing, retail, food, pharma).
• Clean Harbors, Inc. Clean Harbors is North America's largest provider of environmental, energy, and industrial services, including hazardous waste management. Comparable to S3R on the hazardous waste advisory and compliance side, particularly for industrial and pharmaceutical customers.
• Stericycle, Inc. Stericycle specializes in regulated waste management, including hazardous waste, and serves pharmaceutical, healthcare, and industrial customers. Directly comparable to S3R's hazardous waste management module and to its pharma/laboratory industry vertical.
• ENGIE Insight: ENGIE (and its prior subsidiary ENGIE Insight, now Rezilient / part of broader ENGIE services) is a global energy and sustainability services firm that advises enterprises on energy and waste cost reduction. Comparable to S3R's outcome-based cost-reduction consulting model, but operating at much larger enterprise scale and with a broader sustainability mandate.
• GFL Environmental Inc. GFL is a Canadian-headquartered integrated environmental services company with solid waste, recycling, and hazardous waste operations across Canada and the U.S. It is the closest direct domestic incumbent to S3R and competes for the same mid-market and enterprise waste management spend in Quebec and across Canada.
• Casella Waste Systems, Inc. Casella is a vertically integrated solid waste, recycling, and resource management company serving the northeastern U.S. with a strong focus on recycling and sustainability services. Comparable to S3R in targeting mid-market commercial and institutional customers seeking cost-optimized, sustainability-aligned waste programs.
• Republic Services, Inc. Republic Services is the second-largest U.S. integrated waste and recycling company with growing Canadian presence through its US Ecology/Stericycle-adjacent operations. It is a broad incumbent competitor with sustainability advisory capabilities that overlap with S3R's audit and ESG-focused service.

Emerging players

• Rubicon Technologies: Rubicon provides a software and services platform for waste and recycling fleet routing, customer engagement, and sustainability reporting. Comparable to S3R in targeting commercial and municipal customers seeking digitization of waste management, but coming from a technology-platform angle rather than a pure consulting angle.
• AMP Robotics: AMP Robotics applies AI and robotics to recycling sorting facilities to improve material recovery and economics. Adjacent to S3R's recycling/valorization practice — both target landfill diversion and material recovery, but AMP operates upstream in MRFs while S3R operates at the customer-contract advisory layer.
• RoadRunner Recycling: RoadRunner is a tech-enabled commercial recycling and waste management company that aggregates SMB and mid-market demand to negotiate better hauler rates. Directly comparable to S3R's shared-savings / supplier-negotiation value proposition, though focused on the U.S. market.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/profile.php

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about S3R