Francis L Dean & Associates

What Francis L Dean & Associates does

Francis L. Dean & Associates, LLC is a privately held specialty insurance administrator founded in 1989 and headquartered in Fort Myers, Florida. The firm provides liability, accident, auto, and inland marine insurance products exclusively to organizations operating in the sports, leisure, and entertainment industries, spanning 27 distinct coverage categories that include martial arts schools, sports camps/clinics/tournaments, dance schools, private schools, day care programs, youth and adult groups, special events, weddings, performers, vendors, family fun centers, fitness facilities, athletic officials, marching bands, MMA/boxing events, and live-action role-playing organizations. The company operates as a multi-product specialty insurance portfolio rather than a unified software platform, with policy and certificate issuance executed within 24 hours and coverage available in all 50 states plus the District of Columbia.

The firm functions as the national administrator of the Sports and Recreation Providers Association Purchasing Group, offering certain property and casualty products pursuant to the Federal Risk Retention Act of 1986, and maintains a distributed legal structure with state-level LLCs in Illinois, California, Colorado, Indiana, Florida, and Texas. Underlying technology is an insurance administration platform augmented by custom e-commerce website capabilities that allow independent insurance agents and affinity groups to issue policies under their own brand. Distribution is sales-led and multi-channel, combining independent agents, insurance brokers, and direct online self-service for SMB customers.

The revenue model rests on insurance premium administration as a purchasing-group administrator (described as subscription/recurring) combined with risk purchasing group administration under the Federal Risk Retention Act (described as licensing/royalty). Pricing is quote-based and not publicly disclosed; vendor liability coverage starts at $60 for one-day events with $1,000,000 in liability limits, while accident insurance for JROTC, private schools, and day care programs provides up to $25,000 per injury on annual subscription terms. 2023 scale commentary cites 8,300+ sports camps/clinics/tournaments insured, 7,400+ martial arts schools insured, and 2,750+ dance schools insured, indicating a long-tail, high-volume SMB book.

Name

Francis L Dean & Associates

Legal name

Francis L. Dean & Associates, LLC

Website

https://fdean.com

Company type

Private

Founded year

1989

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Specialty Insurance

NAICS

Insurance Agencies and Brokerages (524210), Agencies, Brokerages, and Other Insurance Related Activities (5242)

SIC

Insurance Agents, Brokers & Service (6411), Fire, Marine & Casualty Insurance (6331)

akta.pro primary industry

Specialty Insurance Brokerage (Marine, Aviation, Cyber, Professional Lines) (FSAEADAJ)

Keywords

• Sports insurance programs
• Liability insurance coverage
• Accident insurance products
• Entertainment venue insurance
• Leisure industry insurance

Headquarters

HQ city

Fort Myers

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Insurance Premium Administration: Administering insurance policies (liability, accident, auto, inland marine) for sports, leisure, and entertainment organizations. Revenue generated through insurance premiums as the administrator of the Sports and Recreation Providers Association Purchasing Group.
2. Risk Purchasing Group Administration: National administrator of the Sports and Recreation Providers Association Purchasing Group, offering property and casualty insurance products pursuant to the Federal Risk Retention Act of 1986.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Francis L. Dean & Associates is a specialty insurance administrator providing liability, accident, auto, and inland marine insurance products tailored to sports, leisure, and entertainment organizations. The company offers custom e-commerce website capabilities and serves as the national administrator of the Sports and Recreation Providers Association Purchasing Group, distributing coverage in all 50 states plus DC.

Product overview

Francis L. Dean & Associates is a specialty insurance company serving the sports, leisure & entertainment industries since 1989. The company operates as a multi-product insurance portfolio rather than a unified software platform, offering specialized accident and liability insurance products across 27 distinct coverage categories. The core product categories include Martial Arts Schools and Studios Insurance, Sports Camps/Clinics/Tournaments Insurance, Dance Schools Insurance, Wedding Insurance, Special Events Insurance, and various youth/adult group insurance programs. These products share common coverage types (Accident Insurance, General Liability, Equipment/Inland Marine) with customizable options for different industries and risk profiles.

Differentiator

Problem solved

Functional benefit

Products and services

• Martial Arts Schools and Studios Insurance

Quantifiable outcome

• 37 years in business serving sports, leisure & entertainment industries
• +4 more outcomes

Segments11 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

One partnership is on record.

• Sports and Recreation Providers Association Purchasing GroupcoreStrategic or Co-development Partner · 1 January 1986Francis L. Dean & Associates, Inc. is the national administrator of the Sports and Recreation Providers Association Purchasing Group. Certain property and casualty insurance products are offered through the purchasing group pursuant to the Federal Risk Retention Act of 1986.

Scale indicators7 records

Expansion highlights4 records

Direct peers

• K&K Insurance Group: Specialty insurance program manager focused on sports, leisure, and entertainment risks, including martial arts, camps, events, and fitness. Closely comparable to Francis L. Dean in target market, product mix, and program-administration model.
• Athletic Insurance Services (AIS): Specialty broker focused on athletic, sports, and recreation organization coverage including camps, leagues, and schools. Comparable SMB sports customer base and accident/liability product mix to FLD.
• Sadler & Company Insurance Brokers: Long-standing specialty broker administering insurance programs for sports, fitness, dance, martial arts, and recreation organizations. Highly comparable niche, customer base, and distribution model to Francis L. Dean.
• American Specialty Insurance & Risk Services: Program manager and broker delivering specialized insurance for sports, entertainment, and events organizations. Directly comparable niche, program-administration approach, and customer profile to FLD.
• Sports Insurance Solutions: Specialty broker offering accident and liability coverage for youth sports leagues, camps, and tournaments. Directly comparable customer base and product mix to FLD's sports organization programs.

Broad incumbents

• Brown & Brown Insurance: Large national insurance broker with sports, leisure, and entertainment specialty teams covering amateur sports, schools, and event organizers. Comparable verticals and product types but as part of a diversified brokerage portfolio.
• Arthur J. Gallagher & Co. Global insurance brokerage with a dedicated sports and recreation practice serving leagues, teams, schools, and event organizers. Comparable target customers and product categories but at vastly greater scale and brokerage breadth.
• Philadelphia Insurance Companies (PHLY): Commercial specialty carrier with sports and fitness facility, camp, school, and recreation coverages. Comparable products and customer overlap with FLD but as part of a much broader commercial lines portfolio.
• Haylor, Freyer & Coon: Insurance brokerage with a sports and leisure practice providing coverage for camps, schools, events, and fitness operators. Comparable product lines and customer segments but operating as a broader commercial broker.
• Markel Insurance: Specialty insurer with a broad sports, leisure, and entertainment practice spanning teams, events, and adventure activities. Larger portfolio overlap with FLD's verticals but operating at significantly greater scale across multiple specialty lines.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/FDean1989
• LinkedInlinkedin.com/company/francis-l.-dean-&-associates

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Francis L Dean & Associates