Mattress Safe, Inc.

What Mattress Safe, Inc. does

Mattress Safe, Inc. is a family-owned, USA-based manufacturer of protective bedding encasements founded in 2004 and headquartered in Cumming, Georgia. The company designs, manufactures, and sells waterproof, bed-bug-certified mattress, box spring, pillow, and furniture encasements under the Sofcover (consumer) and KleenCover (commercial) sub-brands, plus specialty items for RVs, cribs, and pest-control operators. Core technology is a laminated waterproof fabric with a mean pore size under 0.01 microns that blocks liquids, dust mites, bed bugs, bacteria, and viruses while remaining breathable (22 liters per minute of airflow), sealed by a patented 'Zipper with the Hook' closure (U.S. Patent No. 7,849,543). Products carry ASTM F1671, ASTM G22, and CFR Title 16 Part 1632 certifications and are independently bed-bug penetration-escape tested by Board Certified Entomologists.

The company's go-to-market is a hybrid direct-to-consumer and B2B model. Consumers purchase through the mattresssafe.com e-commerce storefront with MSRP unit pricing ranging roughly $6.50 (corner protectors) to $190 (King encasement); commercial buyers are reached through dedicated vertical portals (vrordering.com for vacation rentals, mattresssafeOrdering.com for senior living/healthcare), the DDCBedding.com hospitality distribution partnership, and pest management resellers. Revenue is one-time product sale (no subscription), with a 10-year limited warranty that includes mattress stain coverage to drive replacement-cycle lock-in. Target segments include residential households, hotels and hospitality, senior living and healthcare, pest control operators, vacation rental property managers, and RV/camper owners. The company also runs the REST Initiative, a charitable donation program in partnership with PEST International. No external funding, M&A activity, or public financial disclosures are present in the available data.

Name

Mattress Safe, Inc.

Legal name

Mattress Safe, Inc.

Website

https://mattresssafe.com

Company type

Private

Founded year

2004

Operating status

Operating

Headcount range

11–50 employees

Short description

Mattress Safe, Inc. is a family-owned USA manufacturer of patented, bed-bug-certified waterproof mattress, box spring, pillow, and furniture encasements, selling direct-to-consumer online and through vertical-specific B2B channels serving hospitality, healthcare, pest control, vacation rentals, and RV owners.

Ownership category

akta.pro rank

Product category

Protective Bedding Products

NAICS

Mattress Manufacturing (337910)

akta.pro industry

PRIMARYIMAOAKAE

Mattress & Pillow Components Manufacturing (Ticking/Pillow Shells/Protectors)

Industrials, Manufacturing & Construction/Textiles, Apparel & Leather Manufacturing/Home Textiles Manufacturing (Bedding/Towels/Curtains/Upholstery Textiles)

SECONDARYHSAMADAG

Bed Bug Mattress & Furniture Encasement / Interceptors

Home & Personal Services/Pest Control & Extermination/Bed Bug Detection & Heat/Chemical Treatment

SECONDARYCRAJAHAJ

Bed Bug Control Products

Consumer Products & Retail/Household Products & Cleaning Supplies/Pest Control & Insecticides

Keywords

• Mattress encasements
• Bed bug protection
• Waterproof mattress covers
• Allergy relief bedding
• Protective bedding products

Headquarters

HQ city

Cumming

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales

Revenue model

1. Protective Bedding Product Sales: One-time purchase revenue from selling mattress protectors, encasements, pillow protectors, and related products directly to consumers and commercial buyers. Products are physical goods with no recurring subscription component, though the durable products provide multi-year protection. The company manufactures in the USA using domestic and imported materials.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels4 records

Core offering

Mattress Safe, Inc. designs, manufactures, and sells protective bedding encasements and covers for mattresses, box springs, pillows, and furniture. Its products provide bed bug bite-proof barriers, waterproof protection, allergen/dust mite blocking, viral and bacterial resistance, and fire retardancy using a patented zipper enclosure and ultra-fine pore (sub-0.01 micron) waterproof-breathable fabric. The company serves both retail consumers via direct e-commerce and commercial buyers (hotels, pest control operators, healthcare, senior living, vacation rentals) through dedicated ordering portals and distributors.

Product overview

Mattress Safe, Inc. is a family-owned protective bedding solutions company offering a comprehensive portfolio of mattress protection products manufactured in the USA. The product line centers on bed bug certified mattress and box spring encasements available in multiple protection tiers (Ultimate, Superior, Classic, Simplistic), complemented by pillow protectors (PillowSafe), furniture encasements (FurnitureSafe), and specialty items for RVs/campers. Key differentiators include the patented 'Zipper with the Hook' closure technology, Plus+ Advantage stretch-fit sizing, waterproof breathable fabric technology, and viral/bacterial resistance certification. The KleenCover Collection serves commercial/professional markets while the Sofcover line targets retail consumers. Related accessories include LaundrySafe travel bags, BodySafe inspection suits, and bed-frame corner protectors.

Differentiator

Problem solved

Functional benefit

Brands

• Sofcover®: The signature product line featuring soft and luxurious stretch knit fabric for mattress protection, manufactured in the USA.
• KleenCover®
• REST Initiative™

Products and services

• Ultimate Mattress Encasement

Quantifiable outcome

• Over 50 million U.S. customers served with hypoallergenic encasements
• +3 more outcomes

Named customers7 records

Segments6 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Partnerships

Four partnerships are on record, tiered minor and core.

• PEST International (PESTRelief.org)minorStrategic or Co-development PartnerThrough the REST Initiative, Mattress Safe partners with PEST International to provide mattress encasements to orphanages, shelters, and group homes. The initiative transforms unsanitary mattresses into clean, protected beds for orphaned, abused, and at-risk individuals. PEST International coordinates with organizations doing on-the-ground work helping vulnerable populations.
• DDC Bedding (DDCBedding.com)coreChannel Partner/ Reseller/ DistributorDesigner Décor Collection (DDC) is a curated collection of hospitality bedding accessories distributed through DDCBedding.com. The DDC line complements Mattress Safe protective encasements with decorative bed skirts, box spring covers, and accessories for hotels seeking both protection and refined room aesthetics.
• VRordering.comcoreChannel Partner/ Reseller/ DistributorDedicated commercial ordering portal for vacation rental owners and property managers to purchase Mattress Safe bed bug certified mattress encasements in volume for short-term rental property protection.
• MattressSafeOrdering.comcoreChannel Partner/ Reseller/ DistributorDedicated commercial ordering portal for senior living facilities and healthcare institutions to purchase Mattress Safe protective encasements in volume, supporting institutional bedding protection programs.

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Protect-A-Bed: Direct competitor in premium mattress protectors and encasements. Sells waterproof, allergy, and bed-bug encasements to retail and hospitality channels globally, making it the closest head-to-head rival to Mattress Safe.
• CleanBrands (BedCare): Direct peer selling zippered mattress, box spring, and pillow encasements marketed for bed bug, allergen, and dust mite protection. Targets similar hospitality and residential customers with comparable certified encasement products.
• Hospitology Products: Direct peer focused on healthcare-grade mattress protection, including waterproof encasements and pillow protectors for hospitals, long-term care, and senior living — overlapping directly with Mattress Safe's institutional buyer base.
• SafeRest Mattress Protectors: Direct peer selling premium waterproof and allergen mattress protectors primarily through DTC e-commerce. Competes with Mattress Safe's Sofcover line in the residential waterproof segment.
• SureGuard Mattress Protectors: Direct peer offering zippered mattress encasements and fitted protectors marketed for bed bug, allergen, and waterproof protection across multiple sizes — closely comparable product line to Mattress Safe.
• Allergy Guardian: Direct peer selling allergen-proof mattress, box spring, and pillow encasements. Competes in the same allergy-relief segment of the protective bedding category.

Emerging players

• National Allergy Supply: Specialty retailer of allergy and bedding protection products including mattress encasements. Partial overlap with Mattress Safe's hypoallergenic positioning, more retail-focused than manufacturer.

Broad incumbents

• Tempur Sealy International: Broad incumbent mattress manufacturer that sells its own line of mattress protectors and encasements as part of a broader sleep products portfolio. Competes at scale in retail channels where Mattress Safe also distributes.
• Sleep Number: Major mattress retailer/manufacturer offering proprietary bedding accessories including mattress protectors. Competes indirectly through its retail footprint and bundled sleep system offerings.

Others

• PEST International (PESTRelief.org): Not-for-profit and channel partner coordinating bed bug relief and integrated pest management. Comparable as an ecosystem participant — Mattress Safe supplies encasements through PEST International for charitable and IPM applications.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/mattresssafe
• Facebookfacebook.com/299351590092530
• LinkedInlinkedin.com/company/mattress-safe-inc

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mattress Safe, Inc.