The Lighting & Sound Company
The Lighting & Sound Company is a Richmond, Virginia-based event production firm that designs and delivers lighting, live sound, video, drape, and mobile staging services for weddings, corporate events, concerts, and large outdoor installations across the mid-Atlantic region.
- Company typePrivate
- Founded2012
- HeadquartersRichmond, United States
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What The Lighting & Sound Company does
The Lighting & Sound Company is a privately held, Richmond, Virginia-based event production firm founded in 2012 that designs and delivers lighting, live sound, video, drape, and mobile staging services for weddings, corporate events, concerts, and large-format outdoor installations. The company operates with 11-50 employees from a single headquarters at 1535 West Avenue and serves clients across Virginia and the broader mid-Atlantic region, with notable enterprise engagements including T-Mobile, Cedar Fair, Bleacher Report, Tough Mudder, Colonial Williamsburg, Maymont, the University of Richmond, and Fort Lee. Its technology stack is built around professional event-production hardware: battery-powered wireless LED uplights (Astera AX5, AX9, Titan Tubes) controlled via CRMX wireless DMX, IP65 weatherproof CHAUVET Professional fixtures for outdoor immersive installations, sACN/DMX control networks spanning 10+ universes on large projects, Stageline SL100 and SL260 mobile stages rated to 115 mph winds, Pioneer CDJ-3000 and DJM-series backline, and an inventory of 500+ cataloged SKUs spanning lighting, audio, video, staging, drape, power distribution, décor, and special effects.
The company monetizes through a hybrid equipment-rental and professional-services model. Revenue is generated from per-event equipment rentals (e.g., ballroom uplighting at $700-$2,000, chandeliers at $225-$500, bistro lighting at $3-$5 per linear foot, pipe & drape at $10-$25 per linear foot), on-site labor billed at standard hourly rates with 1.5x overtime after 8 hours and double time after 12 hours or on major holidays, custom event design and project management, equipment sales, and local delivery ($50-$150). Pricing is quote-based rather than fixed-menu, with a 3% credit card surcharge and tiered cancellation penalties (25% under 30 days, 50% under 7 days, full forfeiture under 72 hours). GTM is sales-led, driven by a website quote funnel, phone and email outreach, an interactive Color Picker tool for the wedding segment, SEO-optimized blog content, Instagram presence, and venue and wedding-planner referrals. In 2025 the company acquired Main Stage Productions, Inc., absorbing 20+ years of Stageline mobile staging capability and consolidating its position as a one-stop production provider in the region.
The Lighting & Sound Company firmographics
Firmographics- Name
- The Lighting & Sound Company
- Legal name
- The Lighting & Sound Company
- Website
- https://lightingandsoundco.com
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- The Lighting & Sound Company is a Richmond, Virginia-based event production firm that designs and delivers lighting, live sound, video, drape, and mobile staging services for weddings, corporate events, concerts, and large outdoor installations across the mid-Atlantic region.
- Ownership category
- akta.pro rank
The Lighting & Sound Company industry classification
Industry- Product category
- Event Production Services
- NAICS
- Other Performing Arts Companies (711190), Other Sound Recording Industries (512290), Performing Arts Companies (7111)
- SIC
- Services-Allied To Motion Picture Production (7819), Services-Motion Picture & Video Tape Production (7812)
- akta.pro primary industry
- Event Production & Technical Services (Staging, Lighting, Sound, Video) (MPAGAAAG)
- akta.pro secondary industries
- Backline & Musical Instrument Rentals (Concert/Performance Support) (THAHAEAL), Temporary Structures (Truss Roofs, Tents, Barricades) (MPAGAKAK), Event Lighting Decor (Uplighting, String Lights, Effects) (HSACAOAE), Backline & Musical Instrument Rental (MPAGAKAJ)
Keywords
Where The Lighting & Sound Company is headquartered
LocationHeadquarters
- HQ city
- Richmond
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
The Lighting & Sound Company business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure
Revenue model
- Event Equipment Rental: Rental of lighting, sound, video, drape, staging, and support equipment for events. Equipment is priced per item or per linear foot/usage period. Includes items like uplighting, bistro lighting, chandeliers, pin spots, mobile stages, generators, fog/haze machines, projectors, LED panels, and décor items.
- Labor and Technical Services: Charges for on-site technicians, operators, and crew. Standard workday is 8 hours per crew member. Overtime (1.5x) applies after 8 hours, double time after 12 hours and on major holidays. Additional crew/operators billed at $55/hour per person in 4-hour increments.
- Event Production Design Services: Custom design, consultation, and project management for event lighting, sound, video, and drape installations. Clients receive custom quotes based on event scope, venue, and design complexity.
- Equipment Sales: Sale of specialized event equipment including consumables, accessories, and specialty items. Special order equipment and product sales are final with no refunds.
- Delivery and Logistics: Local delivery typically between $50-$150 depending on distance. Long-distance or multi-venue logistics billed separately.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Uplighting for Entire Ballroom - $700-$2,000 |
| Unit Pricing | Pay-as-you-go | Monogram Gobo Light - $400-$700 |
| Unit Pricing | Pay-as-you-go | Texture Lighting - $75-$100 per light fixture/pattern |
| Unit Pricing | Pay-as-you-go | Cake Spotlight - $30-$100 |
| Unit Pricing | Pay-as-you-go | Pipe & Drape - $10-$25 per linear foot |
| Unit Pricing | Pay-as-you-go | Pin-spot Lighting - $25-$45 per light/table |
| Unit Pricing | Pay-as-you-go | Bistro Lighting - $3-$5 per linear foot |
| Unit Pricing | Pay-as-you-go | Chandeliers - $225-$500 each |
| Unit Pricing | Pay-as-you-go | Pendants - $15-$25 each |
| Unit Pricing | Pay-as-you-go | Low Fog - $250-$350 |
| Hybrid | Pay-as-you-go | Small Wedding Lighting Budget - $1,100-$1,300 |
| Hybrid | Pay-as-you-go | Mid-sized Multi-feature Wedding - $1,500-$3,500 |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels8 records
The Lighting & Sound Company product offering
Product offeringCore offering
The Lighting & Sound Company is a design and production company that delivers turnkey event production services covering lighting, live sound, video, drape, and mobile staging for weddings, corporate events, concerts, and large-scale outdoor experiences. The company combines in-house design and consultation with equipment rental, on-site technical crew, and delivery/logistics, selling its services primarily through custom quotes. They serve a diverse base of clients from individual brides and grooms to national brands and government venues, primarily across Virginia and the mid-Atlantic region.
Product overview
The Lighting & Sound Company is a national event production company offering a comprehensive portfolio of lighting, audio, video, staging, and decor services for weddings, concerts, corporate events, and special events. The core offerings include Event Lighting & AV Services, Wedding Lighting Design, and Concert & Corporate Event AV. Their equipment rental portfolio features Astera LED uplights (AX5, AX9) and Titan Tubes, Pioneer DJ equipment (CDJ-3000, DJM mixers), mobile stages (Stageline SL100/SL260), chandeliers, bistro lighting, drape services, and special effects. They also provide design services including custom gobo projections, pin spot lighting, pathway lighting, tent canopy lighting, and an interactive Color Picker tool. Recent expansion through acquisition of Main Stage Productions added mobile staging capabilities to their service offerings.
Differentiator
Problem solved
Functional benefit
Products and services
- Event Lighting & AV Services Full-service event production including lighting, live sound, video, and drape services for events of all sizes and a diverse range of clients, from weddings to corporate events and concerts.
- Wedding Lighting Design Specialized wedding lighting services including uplighting, string/bistro lighting, chandeliers, decor pieces, and pole/tent draping delivered by a team of dedicated wedding professionals.
- Concert & Corporate Event AV Large-scale event production for concerts and corporate events, including meetings, holiday parties, product launches, galas, and conferences, with experience working with national and international brands.
- Stageline SL100 Mobile Stage Versatile 24' x 20' mobile stage (expandable up to 40' x 32' with extensions) capable of hanging stage lighting, sound systems, and promotional banners, with engineered wind rating up to 115 mph without windwalls.
- Mobile Staging (Stageline SL100 & SL260) Portable staging solutions including Stageline SL100 and SL260 mobile stages with quick setup, multiple branding options, safety certifications, and factory-certified technician setup.
- Outdoor Landscape Lighting Large-scale outdoor lighting installations for parks, estates, and historic venues including pathway illumination, garden lighting, and architectural accent lighting for multi-week immersive experiences.
- Wireless LED Uplight Rental (Astera AX5, AX9, Titan Tubes) Rental of battery-powered wireless LED uplights (Astera AX5, AX9, and Titan Tubes) with up to 20-hour battery life, IP65 weatherproof rating, RGB/RGBWA+UV color mixing, and CRMX wireless DMX control.
- Pioneer DJ Equipment Rental Professional DJ backline equipment rental including Pioneer CDJ-3000 multi-players and DJM-900NXS2 and DJM-S11 mixers for concerts and weddings.
- Uplighting Color Picker Tool Interactive web-based planning tool allowing clients to preview 43+ uplighting colors in four venue settings (Ballroom, Barn, Brick, Outdoors) with a pin spot toggle option.
- Drape Services Large drape inventory for events including pole draping, tent perimeter valance, ceiling drape swags, and pipe & drape solutions, priced per linear foot in 10 ft sections.
- Special Effects Services Event special effects including low fog, haze, confetti, streamers, cryo, and fireworks for concerts and special events.
- Generators & Temporary Power Portable generator rentals and temporary power distribution for remote event locations lacking permanent power infrastructure.
Quantifiable outcome
- Equipment can withstand 115 mph wind conditions on mobile stages
- +3 more outcomes
Companies that use The Lighting & Sound Company
Customer profileNamed customers15 records
Segments5 records
Ideal customer profiles3 records
The Lighting & Sound Company technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature7 records
The Lighting & Sound Company partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Main Stage Productions, Inc.coreThe Lighting & Sound Company acquired the assets of Main Stage Productions, Inc., Virginia's preeminent mobile staging supplier. Main Stage had provided Stageline mobile stages and related event staging services for over 20 years throughout Virginia and the mid-Atlantic region. The acquisition integrates Main Stage's mobile stage inventory with Lighting & Sound Co's lighting, audio, video, and decor services, creating a comprehensive one-stop production solution.
Scale indicators3 records
Recent moves5 records
Expansion highlights5 records
The Lighting & Sound Company competitors and assessment
Company assessmentBroad incumbents
- Swank Audio Visuals: Swank Audio Visuals provides event AV, lighting, and production for corporate meetings, conferences, and galas across the U.S. It is comparable to The Lighting & Sound Company's corporate AV work, with broader national coverage.
- PRG (Production Resource Group): PRG is a global leader in event production, offering lighting, audio, video, and rigging for concerts, corporate events, and broadcast. It competes with The Lighting & Sound Company on large enterprise AV work but operates at substantially larger scale and geographic reach.
- Encore Global (formerly PSAV): Encore Global is the largest in-house event technology provider for hotels and venues, delivering AV, lighting, and production services nationwide. It overlaps with The Lighting & Sound Company on corporate and wedding AV, particularly in venue-preferred-vendor relationships.
- Freeman Audio Visual: Freeman is a large event production and AV services company with a strong presence in trade shows, conventions, and corporate events. It overlaps with The Lighting & Sound Company on the corporate AV and large-scale event production side, operating at national scale.
Direct peers
- Blue Flame Lighting: Blue Flame Lighting is a regional event production and rental company in the mid-Atlantic offering lighting, sound, and staging for weddings and corporate events. It is a direct regional competitor with a similar service portfolio to The Lighting & Sound Company.
- 4Wall Entertainment: 4Wall Entertainment is a national lighting and audio rental company serving concerts, corporate events, and special productions. It directly competes with The Lighting & Sound Company in event lighting rental with a larger national footprint, providing a benchmark for mid-market event production scale.
- Bandit Lites: Bandit Lites is one of the largest concert and event lighting providers in North America, supplying tours, festivals, and special events. It is comparable to The Lighting & Sound Company on the concert and large-scale event production side, with a much larger touring infrastructure.
- Atomic Lighting: Atomic Lighting is a regional event lighting and production company serving the mid-Atlantic with concerts, corporate, and special events. It is a close comparable in scale and geography to The Lighting & Sound Company.
- Event EQ (formerly EventQuip): Event EQ is a mid-Atlantic event rental company providing tents, staging, lighting, and furnishings for weddings, corporate, and special events. It is a direct comparable in the regional full-service event rental market overlapping with The Lighting & Sound Company on staging and lighting.
Others
- Chauvet Professional: Chauvet Professional is a leading manufacturer of entertainment and event lighting fixtures used by The Lighting & Sound Company (300+ Chauvet IP65 fixtures in Maymont Garden Glow). It is an enabling supplier/peer rather than a direct competitor, but shapes the technology stack the company deploys.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
The Lighting & Sound Company social profiles
Digital presenceThe Lighting & Sound Company financial estimates
Financial estimateRevenue estimate
Valuation estimate
The Lighting & Sound Company leadership team
Management profileNumber of profiles
Profiles2 records
The Lighting & Sound Company subsidiaries and ownership
Company hierarchySubsidiaries1 record
The Lighting & Sound Company funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
The Lighting & Sound Company M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about The Lighting & Sound Company
What does The Lighting & Sound Company do?
The Lighting & Sound Company is a design and production company that delivers turnkey event production services covering lighting, live sound, video, drape, and mobile staging for weddings, corporate events, concerts, and large-scale outdoor experiences. The company combines in-house design and consultation with equipment rental, on-site technical crew, and delivery/logistics, selling its services primarily through custom quotes. They serve a diverse base of clients from individual brides and grooms to national brands and government venues, primarily across Virginia and the mid-Atlantic region.
Is The Lighting & Sound Company a public or private company?
The Lighting & Sound Company is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was The Lighting & Sound Company founded?
The Lighting & Sound Company was founded in 2012. It employs 11 to 50 people.
Where is The Lighting & Sound Company based?
The Lighting & Sound Company is headquartered in Richmond, United States, in the North America region.
How does The Lighting & Sound Company make money?
Five revenue lines are on record. Event Equipment Rental is the primary driver. The others are labor and Technical Services, event Production Design Services, equipment Sales and delivery and Logistics.
Who are The Lighting & Sound Company's main competitors?
Broad incumbents on record are Swank Audio Visuals, PRG (Production Resource Group), Encore Global (formerly PSAV) and Freeman Audio Visual. Direct peers are Blue Flame Lighting, 4Wall Entertainment, Bandit Lites, Atomic Lighting and Event EQ (formerly EventQuip). Chauvet Professional is listed as an others.
Does The Lighting & Sound Company have an API?
No public API is recorded for The Lighting & Sound Company.
What industry is The Lighting & Sound Company in?
The Lighting & Sound Company's product category is Event Production Services. Its primary akta.pro industry code is MPAGAAAG, Event Production & Technical Services (Staging, Lighting, Sound, Video), with a secondary code of THAHAEAL, Backline & Musical Instrument Rentals (Concert/Performance Support). Its NAICS code is 711190 and its SIC code is 7819.