What FindEnergy.com does

FindEnergy.com (legal entity: Find Energy LLC) operates a national data aggregation and comparison platform serving US residential electricity consumers, media organizations, researchers, and commercial data buyers. The Orlando, Florida-based company aggregates over 1 billion data points compiled from government sources to track power outages across 960+ electricity providers covering approximately 94% of US electricity customers, alongside electricity rate comparisons, solar installer directories, wind energy data, and USDA grant information across all 50 states plus DC and Puerto Rico.

The company's product suite spans six interconnected offerings: a real-time power outage tracking system with 72-hour historical data; an electricity pricing comparison tool ranking providers by city, county, and state; a provider and installer coverage map; a solar energy data platform with state-level pricing, payback estimates, and incentive information; a wind energy data resource covering turbine technology and net metering policies; and an educational portal for USDA Rural Energy for America Program (REAP) grants. The platform operates on a hybrid revenue model combining free consumer access (monetized indirectly through advertising) with paid commercial data licensing for enterprise buyers, while media companies and researchers receive free access as a public-good distribution strategy intended to drive brand authority and consumer traffic.

FindEnergy.com was founded in 2024 by a team of programmers, marketers, and sustainable energy advocates. The company remains a privately held LLC operating with a small team of 1-10 employees, with no institutional investors or disclosed funding rounds identified. It acquired PowerOutage.us on December 3, 2024 (undisclosed consideration), signaling active inorganic consolidation of the US power outage data market. FindEnergy.com positions itself as a non-biased, government-data-driven alternative to incumbent electricity comparison platforms, with particular emphasis on deregulated electricity markets such as Texas where residential consumer choice is most acute.

Name

FindEnergy.com

Legal name

Find Energy LLC

Website

https://findenergy.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

FindEnergy.com is a national data aggregation platform that helps US residential consumers compare electricity providers, track real-time power outages, and research solar and wind energy options across all 50 states, while licensing datasets to commercial buyers.

Ownership category

akta.pro rank

Product category

Energy Data and Comparison Platform

NAICS

Web Search Portals and All Other Information Services (519290), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (51821)

SIC

Services-Computer Programming, Data Processing, Etc. (7370), Electric, Gas & Sanitary Services (4900)

akta.pro primary industry

Grid Data & Analytics Enablement (MDM, Data Integration, Hosting) (EUAEANAI)

akta.pro secondary industries

Grid Analytics, Forecasting & Decision Support (Load/DER/Outage) (EUADAEAI), Metering Data Acquisition & Customer Enrollment/Onboarding Services (EUAGAEAG)

Keywords

• Energy data platform
• Electricity comparison
• Power outage tracking
• Solar pricing data
• Energy market intelligence

Headquarters

HQ city

Orlando

HQ country

United States

HQ region

North America

Markets served

GTM type

B2C

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Commercial Data Licensing: Power outage data and energy statistics sold to commercial customers for business intelligence, research, and integration purposes. Covers over 960 electricity providers and 94%+ of US electricity customers.
2. Free Consumer Access: Free access for individual consumers to compare providers, track outages, and browse solar installer options. Revenue derived indirectly through advertising and potential premium upsells.
3. Media and Research Data Access: Free provision of outage data to media companies and researchers as a public good, building brand authority and driving consumer traffic.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

FindEnergy.com operates a data aggregation and comparison platform that compiles over 1 billion government-sourced data points covering electricity providers, power outages, solar pricing, wind energy statistics, and energy incentives across all 50 US states. The platform provides real-time power outage tracking for 960+ electricity providers covering 94%+ of US customers, electricity rate and bill comparisons by provider and geography, solar installer and incentive data, and commercial data licensing. It is positioned as a non-biased comparison and research website that does not directly sell energy products.

Product overview

FindEnergy.com is a data comparison and research platform — not a single unified software product — that aggregates and presents energy-related data across five interconnected products: (1) a Power Outage Tracking System providing real-time outage data for 960+ US electricity providers covering 94% of customers; (2) an Electricity Pricing Comparison tool enabling rate and bill comparisons by provider, city, county, and state; (3) a Provider & Installer Coverage Map for identifying local electricity providers and solar installers; (4) a Solar Energy Data & Pricing platform with state-level solar costs, payback periods, savings estimates, installer information, and incentive data; and (5) a Wind Energy Data resource covering turbine technology, generation statistics, net metering policies, and regulatory information. The platform aggregates over 1 billion data points from government sources, offering both free access for consumers/media and paid commercial data access.

Differentiator

Problem solved

Functional benefit

Products and services

• Power Outage Tracking System

Quantifiable outcome

• Track power outages for 960+ electricity providers covering 94%+ of US customers
• +2 more outcomes

Segments5 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• Government Data SourcescoreTechnology or IntegrationFindEnergy compiles data from government-released information sources, aggregating over 1 billion data points. The platform uses known ownership relationships between power plants and electricity providers to create comprehensive provider coverage.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Regional players

• Reliant Energy: Reliant is a major retail electricity provider operating in Texas and other deregulated markets. While not a data platform, it competes for the same deregulated electricity shopping traffic that FindEnergy captures for comparison purposes.

Direct peers

• SaveOnEnergy: SaveOnEnergy operates an electricity rate comparison platform serving deregulated markets. Directly comparable as a consumer-facing provider comparison site targeting the same deregulated-state electricity shopping use case.
• EnergySage: EnergySage is a solar marketplace and comparison platform connecting homeowners with vetted solar installers. Comparable to FindEnergy's solar installer coverage map and state-by-state solar pricing content, with shared SEO-driven consumer acquisition strategy.
• Choose Energy: Choose Energy is a leading US electricity rate comparison marketplace, particularly strong in deregulated markets like Texas. It is directly comparable as a consumer-facing platform enabling electricity provider shopping, with overlapping commercial lead-generation economics.
• PowerOutage.us: PowerOutage.us was a competing real-time US power outage tracking platform until its December 2024 acquisition by FindEnergy. Highly comparable in product scope and audience, now consolidated under FindEnergy's ownership.

Emerging players

• Solar Reviews: Solar Reviews is a consumer solar comparison and review platform with installer lead-generation. Comparable to FindEnergy's solar installer coverage and state-level solar pricing content, with similar SEO-driven consumer acquisition.
• WattBuy: WattBuy is an electricity rate comparison platform serving both consumers and channel partners. Comparable as a technology-driven energy comparison startup with similar deregulated-market focus and commercial licensing ambitions.
• Energy Ogre: Energy Ogre is a Texas-based electricity shopping and bill management service for deregulated markets. Comparable as a consumer-facing electricity comparison service focused on the same deregulated-market shopping experience.

Broad incumbents

• U.S. Energy Information Administration (EIA): EIA is the US government source for energy statistics, electricity rates, generation, and emissions data. Comparable as the upstream data source FindEnergy aggregates, and an indirect alternative for researchers and commercial data buyers needing authoritative energy data.
• Google Project Sunroof: Google Project Sunroof provides rooftop solar potential analysis and savings estimates by address. Comparable to FindEnergy's state-level solar pricing, payback, and savings tools as a consumer-facing solar assessment resource.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/FindEnergycom
• Facebookfacebook.com/61553808345768
• LinkedInlinkedin.com/company/findenergy-com

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about FindEnergy.com