New Economy

What New Economy does

New Economy CPA is a Rhode Island-headquartered, fully remote CPA firm founded in 2013 by Jeff Allain that delivers outsourced accounting, tax, and fractional CFO services to growth-minded small businesses and investor-backed startups in the United States. The firm has built its operating model and client engagement framework around the Entrepreneurs Operating System (EOS), codifying a proprietary "New Economy Way" methodology supported by purpose-built artifacts including a 13-Week Rolling Cash Flow Forecast, an EOS-aligned Scorecard System, and a Financial Health Checkup Quiz. The client base spans roughly 250+ companies over the firm's operating life, with case-study logos including Embr Labs (wearable climate-control technology) and Home Health Smith (home accessibility), and the firm reports having supported clients in raising over $75M in capital across multiple funding rounds.

The service portfolio is organized into four subscription-based offerings: Bookkeeping (bill pay, payroll, invoicing, reconciliations), Accounting (close, process optimization, cash flow management), Lite CFO (strategic planning, capital raising support, financial modeling), and Tax (planning, preparation, ongoing advisory). Pricing is value-based rather than hourly, with monthly recurring billing and a published 3x value guarantee; the firm emphasizes that its outsourced model delivers the equivalent of a full-time finance hire at roughly one-third the cost. The go-to-market is consultation-led — prospects book a 30-minute Zoom discovery call after which customized plans are presented — supported by a content engine spanning a bi-weekly founder newsletter, blog, case studies, YouTube video, social channels, and free diagnostic tools used as top-of-funnel lead magnets.

The firm is founder-owned, bootstrapped, and reports roughly $2M–$3M in annual revenue with 50% gross profit margin and 15% net profit, against a stated five-year revenue target of $5M. There are no institutional funding rounds, no M&A activity, no parent company, and no public market participation. All delivery is remote with no physical office; team coordination relies on co-working space usage and a branded mobile workspace.

Name

New Economy

Legal name

New Economy CPA

Website

https://neweconomycpa.com

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

11–50 employees

Short description

New Economy CPA is a fully remote, EOS-based CPA firm that provides outsourced bookkeeping, accounting, fractional CFO, and tax services to US-based growth-stage small businesses and investor-backed startups on value-priced subscription engagements.

Ownership category

akta.pro rank

Product category

Outsourced Accounting & Financial Advisory Services

NAICS

Offices of Certified Public Accountants (541211)

SIC

Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro industry

PRIMARYBPAHABAE

Outsourced Finance & CFO Services

Business & Public Services/Professional Services (Legal, Accounting, Consulting)/Accounting, Audit & Tax Services

SECONDARYBPAAAGAI

Tax Operations Support (Indirect Tax, Withholding, Compliance Admin)

Business & Public Services/Administrative & Support Services (BPO, Call Centers, Back Office)/Finance & Accounting Outsourcing (AP/AR, GL, Billing)

SECONDARYEDAEALAN

Revenue Cycle & Tuition Billing/Collections Support (Student Accounts BPO)

Education/Education Facilities & Support Services/Outsourced Operations & Managed Services for Education (BPO/Contracted Support)

Keywords

• Outsourced accounting services
• Bookkeeping for entrepreneurs
• Fractional CFO services
• Small business tax planning
• EOS financial management

Headquarters

HQ city

Providence

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Others

Revenue model

1. Professional Services - Outsourced Accounting: Ongoing bookkeeping, accounting, and financial services delivered on a consistent weekly basis. Services include bill pay, payroll, invoicing, reconciliations, closing books, business process optimization, and cash flow management. Clients receive financial clarity and confidence through continuous partnership.
2. Lite CFO Services: Strategic financial advisory services including strategic planning, capital raising support, and financial modeling for forecasting and future visibility. Positioned as fractional controller/CFO-level services.
3. Tax Planning and Preparation: Tax planning, tax return preparation, and ongoing tax support services. Includes quarterly tax advisory meetings, year-end projection meetings, and proactive tax strategy implementation.
4. Value-Based Pricing Model: The company uses value-based pricing rather than hourly rate pricing. Services are priced based on the value delivered to the customer rather than time spent, allowing for premium pricing aligned with client outcomes.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels7 records

Core offering

New Economy CPA provides outsourced accounting, bookkeeping, tax, and fractional CFO (LITE CFO) services to growth-minded entrepreneurs, investor-backed startups, and EOS (Entrepreneurs Operating System) companies in the United States. Services are delivered remotely on a weekly engagement model using the firm's proprietary "New Economy Way" methodology and EOS framework, covering bill pay, payroll, monthly close, financial modeling, cash flow forecasting, and tax planning.

Product overview

New Economy is a CPA firm offering outsourced financial services rather than a software platform. The core service portfolio consists of four main offerings: Bookkeeping Services (bill pay, payroll, invoicing, reconciliations), Accounting Services (closing books, business process, cash flow management), LITE CFO Services (strategic planning, capital raising, financial modeling), and Tax Services (planning, return preparation, ongoing support). These services are delivered using the EOS (Entrepreneurs Operating System) methodology. Additionally, the firm provides two free tools as lead generation resources: a Free Cash Flow Projection Tool with 5 pro tips, and a New Economy Financial Health Checkup quiz that assesses financial health across People, Process, Tools, and Vision dimensions.

Differentiator

Problem solved

Functional benefit

Products and services

• Bookkeeping Services Ongoing outsourced bookkeeping covering bill pay, payroll, invoicing, and reconciliations for small businesses and startups, delivered remotely on a weekly cadence.
• Accounting Services Comprehensive outsourced accounting including closing the books, business process optimization, and cash flow management for growth-minded entrepreneurs and investor-backed startups.
• LITE CFO Services Fractional CFO-level services providing strategic planning, capital raising support, and financial modeling for forecasting and future visibility, positioned for startups and growth-stage small businesses that need executive financial guidance without a full-time CFO.
• Tax Services Tax planning, tax return preparation, and ongoing tax support for small businesses and individuals, including quarterly advisory meetings, year-end projection meetings, and proactive tax strategy implementation.

Quantifiable outcome

• Save clients over 100,000 hours through efficient financial processes
• +3 more outcomes

Named customers6 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• EOS (Entrepreneurs Operating System)coreStrategic or Co-development PartnerNew Economy runs on the EOS operating system and helps clients implement EOS processes. The company has successfully graduated from the EOS program and uses EOS methodology as the foundation of their service delivery. They help EOS companies align financial data with vision, goals, and core values. The partnership is integral to their service model and value proposition.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Pilot: Pilot provides outsourced bookkeeping, accounting, and CFO services specifically for startups and investor-backed companies — the same core customer segment New Economy serves, with comparable pricing and investor-ready reporting focus.
• Bench: Bench delivers tech-enabled bookkeeping and financial reporting for small businesses via a subscription model, directly competing for the SMB bookkeeping segment New Economy targets.
• Bookkeeper360: Bookkeeper360 offers outsourced bookkeeping, accounting, tax, and advisory services to SMBs and startups — a closely comparable service portfolio and target customer to New Economy.
• Botkeeper: Botkeeper provides AI-augmented bookkeeping and accounting services to SMBs, competing directly on the same outsourced accounting workflow that forms New Economy's revenue base.
• 1-800Accountant: 1-800Accountant provides outsourced accounting, bookkeeping, tax, and advisory services to small businesses nationwide — overlapping service mix and customer profile with New Economy.
• Acuity CFO: Acuity CFO provides fractional CFO and controller services to growth-stage companies — directly comparable to New Economy's Lite CFO offering for investor-backed startups.

Broad incumbents

• BDO USA: BDO USA is a top-tier accounting firm offering outsourced finance, tax, and advisory services to SMBs and mid-market clients — overlapping at the high end of New Economy's market with broader capabilities.
• RSM US: RSM US serves the middle market with audit, tax, and consulting services including outsourced accounting — a broader incumbent whose SMB practice competes with New Economy's positioning.
• Kforce: Kforce provides finance and accounting staffing and consulting, including fractional finance resources for SMBs — competing in the broader outsourced accounting talent market.

Emerging players

• CFOshare: CFOshare provides fractional CFO and accounting services to growth-stage companies and SMBs — an emerging competitor with overlapping service offerings to New Economy's Lite CFO line.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/neweconomycpaca
• Facebookfacebook.com/neweconomycpa
• LinkedInlinkedin.com/company/neweconomycpa

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about New Economy