Capture Visualisation AB
Capture Visualisation AB is a Swedish software company that develops Capture, a 3D lighting visualization and pre-visualization platform used by professional lighting designers across touring, theatre, broadcast, and live event production worldwide.
- Company typePrivate
- Founded1994
- HeadquartersHärryda, Sweden
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What Capture Visualisation AB does
Capture Visualisation AB is a Swedish private limited company that develops Capture, a 3D lighting visualization and pre-visualization software application for the entertainment industry. The product supports lighting, video, moving scenery, lasers, and water jets and runs natively on Windows and Mac OS X as a 64-bit application, with an underlying rendering engine based on Physical Based Rendering (PBR). Capture serves professional lighting designers working in touring concerts, theatre, broadcast productions, theme parks, sports entertainment, house of worship, and corporate events, providing pre-visualization, automated paperwork generation, client presentation exports, and real-time connectivity to major lighting consoles via Art-Net, sACN, CITP, and MVR protocols. Notable use cases have included Iron Maiden's 50th anniversary world tour, Eurovision Song Contest, Lollapalooza Brazil, André Rieu Christmas productions, the Tyson Fury vs. Alexander Usyk undisputed championship bout, and Mercedes-Benz Dubai launches.
Capture Visualisation AB firmographics
Firmographics- Name
- Capture Visualisation AB
- Legal name
- Capture Visualisation AB
- Website
- https://capture.se
- Company type
- Private
- Founded year
- 1994
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Capture Visualisation AB is a Swedish software company that develops Capture, a 3D lighting visualization and pre-visualization platform used by professional lighting designers across touring, theatre, broadcast, and live event production worldwide.
- Ownership category
- akta.pro rank
Capture Visualisation AB industry classification
Industry- Product category
- 3D Lighting Visualization Software
- NAICS
- Postproduction Services and Other Motion Picture and Video Industries (51219), Other Motion Picture and Video Industries (512199)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Immersive/Interactive Animation (AR/VR/Real-Time) (MPAHACAN)
- akta.pro secondary industry
- Rendering, Graphics & Simulation Middleware (MPAFAFAB)
Keywords
Where Capture Visualisation AB is headquartered
LocationHeadquarters
- HQ city
- Härryda
- HQ country
- Sweden
- HQ region
- Europe
Offices2 records
Markets served
Capture Visualisation AB business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- Software Licenses: Perpetual software licenses sold in editions (Solo, Duet, Quartet, Symphony) differentiated by DMX universe count, video playback limits, and feature access. Customers purchase a license once and can upgrade to newer versions.
- Version Upgrades: Annual paid upgrades to new product versions. Grace period offers allow customers who purchase near release to get next version free.
- Student Edition: Free limited edition for students with restricted features; serves as entry point for future commercial conversions.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Annual | Solo Edition - Entry-level license for single DMX universe visualization |
| One time/ perpetual license | Annual | Duet Edition - Mid-tier for 2 DMX universes |
| One time/ perpetual license | Annual | Quartet Edition - Professional tier for 4 DMX universes |
| One time/ perpetual license | Annual | Symphony Edition - Unlimited production tier |
| Freemium | Pay-as-you-go | Student Edition - Free limited version for students |
| One time/ perpetual license | Pay-as-you-go | Upgrade pricing for existing users |
Go-to-market motion4 records
Distribution channels5 records
Marketing channels7 records
Capture Visualisation AB product offering
Product offeringCore offering
Capture Visualisation AB develops and sells Capture, a professional 3D lighting design and visualization software for the entertainment industry. The software supports pre-visualization, design documentation, client presentations, and real-time console pre-programming for lighting, video, moving scenery, lasers, and water jets. Available as a native 64-bit application for Windows and Mac OS X, with editions ranging from single DMX universe to unlimited production sizes.
Differentiator
Problem solved
Functional benefit
Brands
- Capture: The primary lighting design and visualization software product - a native Windows and Mac OS X application for working with lighting, video, moving scenery, lasers, and water jets.
- Capture Mobile
- Capture Component
- AtlaBase
Products and services
- Capture Professional 3D lighting design and visualization software for the entertainment industry. Native 64-bit application for Windows and Mac OS X supporting lighting, video, moving scenery, lasers, and water jets. Enables pre-visualization, design documentation, client presentations, and real-time console pre-programming via Art-Net, sACN, and CITP protocols.
- Capture Component Software development kit (SDK) allowing third-party manufacturers to embed 3D lighting visualization capabilities into their products. Delivered with a fixture library and enables file exchange with Capture. Targeted at lighting control and entertainment industry manufacturers.
Quantifiable outcome
- Framerate improvements of approximately 2x - 3x in Capture 2019 compared to previous versions
- +2 more outcomes
Companies that use Capture Visualisation AB
Customer profileNamed customers16 records
Segments6 records
Ideal customer profiles6 records
Capture Visualisation AB technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration20 records
Feature8 records
Capture Visualisation AB partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered minor and core.
- Hibino LightingminorJapanese reseller representing Capture at Inter BEE 2025 trade show in Tokyo.
- AtlaBase LtdcoreOn December 20, 2024, Capture Visualisation AB acquired AtlaBase Ltd. The Greek subsidiary was renamed to Capture Visualisation Ltd, bringing all employees into the same Capture Visualisation group of companies. AtlaBase had been a long-standing partner providing library content contributions and support services.
- Lighting BitsminorBrazilian reseller and Capture support partner, providing 3D environment support for Lollapalooza Brazil and other South American productions.
- Obsidian Control SystemscoreObsidian Control Systems became bundling resellers of Capture. ONYX NX2 console includes Capture Solo Edition; NX4 includes Capture Duet Edition. Enhanced connectivity between ONYX and Capture planned for synchronized patching and real-time autofocus.
- LMPcoreLMP became the Capture dealer for Germany since May 1, 2016. Founded in 1980, LMP services all of Germany with a rich product portfolio including ArKaos, EntTec, High End Systems, LSC Lighting and Visual Productions that integrate well with Capture.
Scale indicators4 records
Recent moves7 records
Expansion highlights5 records
Capture Visualisation AB competitors and assessment
Company assessmentEmerging players
- MA Lighting: MA Lighting's grandMA consoles are the most widely used professional lighting-control platform and an integration partner of Capture; the console ecosystem increasingly competes for pre-viz functionality.
- ChamSys: ChamSys MagicQ consoles integrate bidirectionally with Capture via fixture-data import and pre-visualization, competing for the same pre-programming workflows in live entertainment.
- disguise: disguise provides media-server hardware with built-in pre-visualization and rendering capabilities, increasingly overlapping with Capture for large-scale concert, broadcast, and live-event productions.
- Avolites: Avolites manufactures Titan lighting consoles that integrate with Capture for pre-programming workflows, serving overlapping professional lighting designer customers in touring and broadcast.
- Vectorworks Spotlight: Vectorworks Spotlight is a CAD-based lighting design tool used in the same lighting-design workflow as Capture and integrates with it via the SpotLt-LampLt plugin; partial overlap in pre-visualization.
Direct peers
- Cast Group (WYSIWYG): Cast Group's WYSIWYG is the longest-standing direct competitor to Capture in pre-visualization and lighting design software for live entertainment, serving the same touring, theatre, and broadcast customers with overlapping feature sets.
- Depence: Depence offers a 3D lighting visualization and pre-programming platform targeting professional lighting designers in concerts, events, and broadcast — directly overlapping Capture's core use cases.
Broad incumbents
- ETC (Electronic Theatre Controls): ETC is a major lighting-control and fixtures manufacturer serving theatre, broadcast, and architectural markets with overlapping capabilities to Capture in design and visualization.
- Robe Lighting: Robe is a global lighting-fixture manufacturer whose products populate Capture's fixture library and whose customer base overlaps significantly with Capture users in touring and events.
Others
- Obsidian Control Systems: Obsidian's ONYX consoles bundle Capture licenses via an OEM partnership, making it both a distribution channel and a peer in the broader lighting-control and pre-viz stack.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Capture Visualisation AB social profiles
Digital presenceCapture Visualisation AB financial estimates
Financial estimateRevenue estimate
Valuation estimate
Capture Visualisation AB leadership team
Management profileNumber of profiles
Profiles3 records
Capture Visualisation AB subsidiaries and ownership
Company hierarchySubsidiaries1 record
Capture Visualisation AB funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Capture Visualisation AB M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Capture Visualisation AB
What does Capture Visualisation AB do?
Capture Visualisation AB develops and sells Capture, a professional 3D lighting design and visualization software for the entertainment industry. The software supports pre-visualization, design documentation, client presentations, and real-time console pre-programming for lighting, video, moving scenery, lasers, and water jets. Available as a native 64-bit application for Windows and Mac OS X, with editions ranging from single DMX universe to unlimited production sizes.
Is Capture Visualisation AB a public or private company?
Capture Visualisation AB is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Capture Visualisation AB founded?
Capture Visualisation AB was founded in 1994. It employs 1 to 10 people.
Where is Capture Visualisation AB based?
Capture Visualisation AB is headquartered in Härryda, Sweden, in the Europe region.
How does Capture Visualisation AB make money?
Three revenue lines are on record. Software Licenses are the primary driver. The others are version Upgrades and student Edition.
Who are Capture Visualisation AB's main competitors?
Emerging players on record are MA Lighting, ChamSys, disguise, Avolites and Vectorworks Spotlight. Direct peers are Cast Group (WYSIWYG) and Depence. Broad incumbents are ETC (Electronic Theatre Controls) and Robe Lighting. Obsidian Control Systems is listed as an others.
Does Capture Visualisation AB have an API?
No public API is recorded for Capture Visualisation AB.
What industry is Capture Visualisation AB in?
Capture Visualisation AB's product category is 3D Lighting Visualization Software. Its primary akta.pro industry code is MPAHACAN, Immersive/Interactive Animation (AR/VR/Real-Time), with a secondary code of MPAFAFAB, Rendering, Graphics & Simulation Middleware. Its NAICS code is 51219 and its SIC code is 7372.