What Big Voodoo Interactive does

Big Voodoo Interactive is a privately held, for-profit digital marketing agency founded in 2008 and headquartered in Easthampton, Massachusetts. The firm is vertically specialized, serving attorneys and law firms with a bundled service offering that spans content writing, search engine optimization, paid advertising, social media integration, and website development. With an employee count in the 11-50 range, Big Voodoo operates as a small-to-mid-sized boutique agency focused exclusively on the legal vertical rather than a generalist marketing firm.

The business model is service-based agency revenue — fees earned for client engagements across content, SEO, paid media, social, and web build/maintenance. The firm does not appear to sell a software product, platform, or proprietary technology stack; value delivery is through human-led professional services. Jacob Del Hagen is identified as CTO, suggesting some in-house technical capability for website development and digital infrastructure work, though no product roadmap or technology platform is documented in the available sources.

Publicly verifiable information about the company is severely limited. The firm's own website returned only a verification/loading placeholder during data collection, and there are no disclosed customer logos, case studies, pricing models, awards, partnerships, funding rounds, revenue figures, or growth signals in the input data. There is no indication of geographic expansion beyond the United States, no published AI/ML capabilities, and no record of acquisitions, leadership changes, or other recent strategic actions. The investment-relevant picture is therefore of a long-tenured, narrow-vertical services firm whose scale, customer base, and forward trajectory are all under-documented.

Name

Big Voodoo Interactive

Website

https://bigvoodoo.com

Company type

Private

Founded year

2008

Headcount range

11–50 employees

Short description

Big Voodoo Interactive is a private digital marketing agency based in Easthampton, Massachusetts, founded in 2008, that serves attorneys and law firms with content writing, SEO, advertising, social media, and website development services.

Ownership category

akta.pro rank

Headquarters

HQ city

Easthampton

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Core offering

Big Voodoo Interactive provides content writing, search engine optimization (SEO), advertising, social media integration, and website development services tailored specifically for attorneys and law firms. The company bundles these marketing services to help legal professionals build, maintain, and promote their online presence.

Differentiator

Problem solved

Functional benefit

Products and services

• Content Writing
• SEO Services
• Advertising
• Social Media Integration
• Website Development

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves1 record

Direct peers

• LawLytics: A digital marketing platform and agency exclusively serving law firms, offering websites, SEO, and content — directly comparable to Big Voodoo's attorney-focused offering.
• Rankings.io: SEO agency exclusively serving personal injury law firms — directly competes for the same attorney client base on the SEO service line.
• Custom Legal Marketing: Specialized legal marketing agency providing SEO, PPC, and web design for attorneys — overlaps directly with Big Voodoo's core services and target customer.
• Hennessey Digital: Boutique digital agency focused on law firm marketing, covering SEO, paid media, and website design — a close functional and vertical peer.
• Foster Web Marketing: Long-standing digital marketing agency focused on law firms, providing websites, SEO, and content — a direct competitor in attorney-focused digital services.
• Grafi Marketing: Digital marketing agency focused on law firms, specializing in SEO, web design, and content — a comparable boutique peer in the legal marketing vertical.

Broad incumbents

• Scorpion: Larger marketing and technology company with a strong legal vertical practice offering websites, video, paid media, and AI tools — competes for the same law firm budgets at greater scale.
• Justia: Legal marketing and directory platform offering website design, SEO, and content for law firms — broad incumbent in the same attorney digital marketing space.
• Martindale-Avvo: Major legal directory and marketing platform offering websites, listings, and lead generation for law firms — competes for the same marketing budget pool as Big Voodoo.
• FindLaw (Thomson Reuters): Incumbent legal marketing platform owned by Thomson Reuters, providing websites, SEO, and directory services to attorneys — a much larger, established competitor.

Market position

Strengths3 records

Weaknesses4 records

Competitive moat2 records

Key risks5 records

Key highlights3 records

Customer concentration

• Xx.com/BigVoodoo

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Big Voodoo Interactive