What Overcast Innovations does

Overcast Innovations is a Seattle-based, wholly-owned subsidiary of McKinstry Company (founded 2019) that engineers and factory-manufactures modular, plug-and-play integrated ceiling assemblies for the commercial built environment. Its flagship product, the Cloud, consolidates 15+ mechanical, electrical, plumbing, fire-protection, audio/visual, sensor, and low-voltage building systems into a single configurable factory-built appliance available in 100+ configurations for open-to-structure ceilings; the companion Spline multi-trade utility raceway consolidates above-ceiling services, while the Modular Grid Platform (MGP, launched 2024 with Armstrong World Industries) extends the same modular approach to wall-to-wall suspended ceilings. Adjacent offerings include the Ceiling Service Panel for life-science and healthcare labs and Silhouettes decorative panels co-developed with Arktura.

The business sells engineered-to-order ceiling appliances on a project basis through direct enterprise field sales with bundled design-assist engineering, priced as one-time hardware sales against project MEPFT scope. Per-project appliance totals documented to date range from roughly $30,720 (Morris Center, 120 Clouds) to $652,318 (RHP Building, 196 Clouds), with documented total cost savings of 15–30% of MEPFT budgets and ~20% of stick-built installation time. A bespoke Spokane, WA manufacturing facility (capacity tripled in 2023) union-produces SMART blue-label appliances, and a strategic OEM-style partnership with Armstrong World Industries (announced January 2024) opens a national commercial-ceiling distribution channel. Target segments include corporate offices, higher education, life sciences, non-acute healthcare, and civic / zero-energy campuses, served through a channel ecosystem that includes Armstrong, McKinstry, DPR Construction, Arktura, Swinerton, BCRA, and Emerald Initiative.

Name

Overcast Innovations

Legal name

Overcast Innovations LLC

Website

https://overcastinnovations.com

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

11–50 employees

Short description

Overcast Innovations is a Seattle-based subsidiary of McKinstry that designs and factory-manufactures modular, plug-and-play ceiling appliances (Cloud, Spline, MGP) that consolidate mechanical, electrical, plumbing, fire, AV, and sensor systems into single configurable units for corporate, higher-education, life-science, and healthcare building projects.

Ownership category

akta.pro rank

Product category

Modular Ceiling Systems / Building Products

NAICS

Electrical Equipment, Appliance, and Component Manufacturing (335), Switchgear and Switchboard Apparatus Manufacturing (335313), Automatic Environmental Control Manufacturing for Residential, Commercial, and Appliance Use (334512)

SIC

Switchgear & Switchboard Apparatus (3613), Industrial Instruments For Measurement, Display, And Control (3823)

akta.pro primary industry

Industrial Control Panels & Enclosures (Panel Building, MCCs, Integration) (IMAGABAJ)

akta.pro secondary industries

Low-Voltage Switchboards & Panelboards (LV distribution panels, MCCs, switchboards) (IMAGAEAA), Ventilation, Ducting & Air Distribution Equipment (IMAHAKAG)

Keywords

• Modular ceiling systems
• Integrated building solutions
• Prefabricated ceiling assemblies
• Commercial construction products
• MEPF integration products

Headquarters

HQ city

Seattle

HQ country

United States

HQ region

North America

Offices4 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales

Revenue model

1. Manufactured Cloud ceiling appliance sales: Primary revenue stream from sale of factory-manufactured, project-specific integrated ceiling appliances (Clouds), with pricing typically tied to the project's MEPFT systems budget. Project profile data (Catalyst Building, Morris Center, 1770 Crystal Drive, RHP, Confidential Life Science Project) shows appliance pricing ranging from ~$30,720 to $652,318 per project as a one-time sale of manufactured goods.
2. Spline multi-trade utility raceway system sales: Sale of the complementary Spline raceway system that consolidates ductwork, piping, conduit, cabling, and medical gases; sold together with Clouds as part of an integrated ceiling solution on a project basis.
3. Design-assist engineering and project services: Pre-installation design-assist, engineering documentation, submittals, and dedicated project engineering personnel provided as part of the project lifecycle. Acts as a professional services layer bundled with the manufactured product.
4. Strategic partnership / OEM channel revenue via Armstrong World Industries: Through the strategic partnership with Armstrong World Industries, Overcast's integrated ceiling solutions are incorporated into Armstrong's family of ceiling products, opening a co-marketing / OEM-style revenue channel into Armstrong's commercial ceiling customer base.

Pricing tiers

Go-to-market motion1 record

Distribution channels6 records

Marketing channels10 records

Core offering

Overcast Innovations engineers and factory-manufactures modular, plug-and-play integrated ceiling assemblies (the Cloud) and a multi-trade utility raceway system (the Spline) that consolidate 15+ mechanical, electrical, plumbing, fire-protection, AV, sensor, and low-voltage building systems into a single configurable appliance for commercial construction projects. The product portfolio includes the Modular Grid Platform (MGP) for wall-to-wall ceiling grid applications, Silhouettes decorative panels (in collaboration with Arktura), and the Ceiling Service Panel (CSP) for life sciences and healthcare labs.

Product overview

Overcast Innovations offers a unified product platform of factory-manufactured, plug-and-play architectural ceiling appliances and raceway systems that consolidate building mechanical, electrical, fire protection, audio/visual, wireless, and low-voltage technology systems. The portfolio centers on the Cloud (Open Structure Cloud, including Cloud V2) integrated ceiling appliance and the Spline multi-trade utility raceway for above-ceiling services, joined by the Modular Grid Platform (MGP) for wall-to-wall ceiling grid applications, Silhouettes decorative panels (in collaboration with Arktura), and the Ceiling Service Panel for life sciences and healthcare labs. These named products form a modular ecosystem: Clouds and MGPs are the appliance platforms, Silhouettes are an aesthetic add-on integrated into any Cloud, the Ceiling Service Panel is a compatible life-sciences extension, and Splines consolidate utilities across the ceiling plane.

Differentiator

Problem solved

Functional benefit

Brands

• Cloud: The Overcast Cloud is the company's flagship integrated, plug-and-play ceiling appliance that consolidates HVAC, lighting, AV, sensors, fire protection and other above-ceiling equipment into a single modular, configurable unit.
• Modular Grid Platform (MGP)
• Spline
• Silhouettes
• Ceiling Service Panel

Products and services

• Cloud Integrated Ceiling Appliance Factory-manufactured, plug-and-play integrated ceiling appliance for open-to-structure commercial environments; consolidates HVAC equipment and controls, LED lighting and controls, smart building sensors, integrated AV, Wi-Fi, indoor air quality/temperature sensors, fire and life safety systems, and acoustic attenuation into a single configurable unit available in 100+ configurations and finish options.
• Spline Multi-Trade Utility Raceway System Streamlined above-ceiling delivery through plug-and-play raceways that consolidate HVAC ductwork, VRF refrigerant piping, electrical conduit/wiring, plumbing (PEX or copper), structured/IT cabling, and medical gas systems; sold together with the Cloud appliance on a project basis.
• Modular Grid Platform (MGP) Wall-to-wall ceiling grid system that delivers the same modular, configurable, factory-manufactured approach as the Cloud in a suspended grid format; offers custom panel configurations, flush and tegular options, sustainable manufacturing, and approximately 9-minute average install time per panel in pilot deployments.
• Silhouettes Decorative Panels Architectural pattern panels co-developed with Arktura; patterned powder-coat and Soft Sound backer panels (Horizon, Dappled, Radia) that fully integrate into Cloud assemblies to hide diffusers and speakers while preserving function and offering aesthetic flexibility.
• Ceiling Service Panel (CSP) Stand-alone or Cloud-compatible ceiling panel that delivers specialized lab gas, power, and data hookups for life science and healthcare facilities, enabling clean, organized, re-configurable lab spaces.

Quantifiable outcome

• 15–30% reduction in overhead MEPFT systems budget (typical first-cost savings)
• +11 more outcomes

Named customers11 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature9 records

Partnerships

13 partnerships are on record, tiered flagship, core and minor.

• Armstrong World IndustriesflagshipStrategic or Co-development Partner · 8 January 2024Strategic partnership agreement announced January 8, 2024 incorporating Overcast's intelligent, integrated, and modular ceiling solutions into Armstrong's family of ceiling products and incorporating Armstrong ceiling system products into Overcast manufactured solutions. Quoted: Vic Grizzle (AWI CEO/President), Robb Andrade (Managing Director, Overcast). Joint focus on IEQ (air quality, lighting, acoustics, thermal comfort) and construction efficiency. Armstrong reported $1.2B (2022) and $1.3B (2023) revenue, ~3,000–3,500 employees, 16–19 manufacturing facilities.
• McKinstry CompanyflagshipStrategic or Co-development PartnerOvercast Innovations is a McKinstry-owned subsidiary. McKinstry is a national leader in designing, constructing, operating, and maintaining high-performing buildings and is a 'descendent of the full service MEPF firm'. McKinstry personnel and engineering drive product innovation and delivery; a dedicated McKinstry Partner Portal is also maintained for sales collateral.
• ArkturacoreStrategic or Co-development PartnerCollaboration to develop Silhouettes — Arktura's 'infamous designs' integrated into Overcast's Cloud assemblies with Horizon, Dappled, and Radia pattern options plus powder-coat and Soft Sound backer finishes. A dedicated Arktura Partner Portal supports joint sales enablement.
• DPR ConstructioncoreChannel Partner/ Reseller/ DistributorDPR Construction has a dedicated partner portal on overcastinnovations.com for sales collateral and training, indicating DPR is a channel partner that specifies and delivers Overcast solutions on its construction projects.
• Armstrong World Industries (Channel Partner portal)flagshipChannel Partner/ Reseller/ DistributorBeyond the strategic co-development agreement, Armstrong also operates an Armstrong Partner Portal on overcastinnovations.com for sales collateral and training for Armstrong's commercial-ceiling sales channels.
• McKinstry (Channel Partner portal)coreChannel Partner/ Reseller/ DistributorMcKinstry operates a dedicated partner portal on overcastinnovations.com for sales collateral and training, supporting McKinstry's role as a channel for Overcast solutions in MEPF project delivery.
• SwinertoncoreImplementation/ SI/ Consulting PartnerSwinerton — a 100% employee-owned national commercial general contractor — is both a project partner (acting as GC and self-perform installer on the 4th Floor TI at Morris Center with 70 panels consolidating 164 devices) and a research pilot partner for new Modular Grid Platform panels co-developed with Armstrong. Quote from Jeremiah Shakespeare, Inland Northwest Division Manager.
• Emerald InitiativecoreStrategic or Co-development PartnerEmerald Initiative manages the South Landing development and partners with Overcast on the Swinerton TI at Morris Center. Emerald's Allie Teplicky (Real Estate Development Manager) provided the customer testimonial about Catalyst Building performance.
• BCRAminorImplementation/ SI/ Consulting PartnerBCRA is the architecture and design partner on the Swinerton TI at Morris Center project, working alongside Overcast, McKinstry, and Armstrong World Industries to deliver Swinerton's tenant improvement.
• Seneca GroupminorImplementation/ SI/ Consulting PartnerSeneca Group is referenced as the project partner on the 1770 Crystal Drive tenant improvement, where Overcast Cloud design and delivery aimed to 'provide innovative outcomes that exceed the environmental demands and contribute back to the customers throughout the building lifecycle'.
• Armstrong World Industries (IEQ-focused technology options reference)coreTechnology or IntegrationCloud technology page references Armstrong's Strataclean IQ air filtration as an IEQ-focused technology option for integration within Overcast assemblies.
• ForterraminorOthersCommunity-service partner; Overcast's Seattle team partnered with Forterra for a Day of Service removing invasive and noxious weeds from Crystal Springs Park.
• Spokane RiverkeeperminorOthersCommunity-service partner; Overcast's Spokane team partnered with Spokane Riverkeeper to pick up trash along the Centennial Trail during a Day of Service.

Scale indicators17 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• Rockfon: Part of the ROCKWOOL Group, Rockfon manufactures stone-wool acoustic ceiling panels and grid systems for commercial buildings. Highly comparable to Overcast's MGP and acoustic Cloud offerings in the integrated ceiling and acoustics category.
• Arktura: Architectural metal ceiling, wall, and partition products company. Arktura is Overcast's design collaborator on the Silhouettes product line, and directly comparable as a designer/manufacturer of integrated architectural ceiling solutions.
• Chicago Metallic: Manufacturer of suspended ceiling grid systems and metal panel ceilings. Comparable to Overcast's MGP and Cloud offerings in the metal ceiling grid and panel integration category.
• USG Corporation: USG (now part of Knauf) manufactures Sheetrock, ceiling tiles, grid systems, and integrated ceiling assemblies. Closely comparable to Overcast in offering finished ceiling systems for commercial, education, and healthcare facilities.
• Knauf Ceiling Solutions: Knauf Ceiling Solutions produces mineral, metal, and wood ceiling systems for commercial interiors. Comparable to Overcast in delivering integrated ceiling products to corporate, education, and healthcare segments.
• CertainTeed Ceilings: Saint-Gobain's CertainTeed Ceilings division manufactures acoustic ceiling panels, grids, and integrated ceiling solutions for commercial and institutional buildings. Comparable product portfolio, distribution channels, and end-market focus to Overcast.
• Hunter Douglas Architectural: Hunter Douglas Architectural manufactures metal and fabric architectural ceilings, walls, and sun-control products for commercial interiors. Comparable to Overcast in delivering premium integrated ceiling systems for corporate, healthcare, and education projects.

Emerging players

• Factory_OS: Factory_OS is a modular construction manufacturer producing prefabricated building components for multifamily and commercial projects. Comparable to Overcast as a peer in industrialized/off-site building products, though focused on volumetric modules rather than ceiling assemblies.
• BLOX: BLOX is a Design-Build-Modular firm that manufactures prefabricated building components (headwalls, bathroom pods, surgical ceilings) for healthcare and commercial construction. Directly comparable to Overcast's Ceiling Service Panel and modular Cloud approach in the prefabricated building systems category.

Broad incumbents

• Armstrong World Industries: Largest U.S. commercial ceiling products incumbent ($1.2B–$1.3B revenue) and Overcast's strategic partner. While Armstrong is a partner rather than a direct competitor today, the mutual incorporation of Overcast modular solutions into Armstrong's product family places Armstrong as the closest broad incumbent comparable on integrated ceiling offerings.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/overcast-innovations-llc
• Xx.com/overcastinnova1

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Overcast Innovations