Guimarra Companies

Name

Guimarra Companies

Legal name

Giumarra Companies

Website

https://giumarra.com

Company type

Private

Founded year

1922

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

Giumarra Companies is a family-owned fresh produce marketing and distribution company that sources, packs, and distributes fruits and vegetables through nine specialized sales divisions to retail, wholesale, and Mexican-market customers across North America and international origins.

Ownership category

akta.pro rank

Product category

Fresh Produce Distribution and Marketing

NAICS

Fresh Fruit and Vegetable Merchant Wholesalers (424480), Fresh Fruit and Vegetable Merchant Wholesalers (42448), Other Grocery and Related Products Merchant Wholesalers (42449)

SIC

Wholesale-Groceries & Related Products (5140), Wholesale-Groceries, General Line (5141)

akta.pro primary industry

Fresh Produce Wholesale (Fruit & Vegetables) (AFAIABAE)

akta.pro secondary industry

Terminal Market / Produce Market Wholesalers (AFAIACAK)

Keywords

• Fresh produce distribution
• Fruit marketing services
• Produce sales divisions
• Avocado supply chain
• Specialty crop logistics

Headquarters

HQ city

Los Angeles

HQ country

United States

HQ region

North America

Offices12 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Fresh Produce Sales: Marketing and distribution of fresh fruits and vegetables to North American and international customers through multiple specialized sales divisions.
2. Trucking and Logistics Services: Giumarra Trucking provides full third party logistics (3PL) and delivered sales, as well as FTL and LTL services, supporting the fresh produce supply chain.

Go-to-market motion2 records

Distribution channels4 records

Marketing channels4 records

Core offering

Giumarra Companies markets and distributes fresh fruits and vegetables—apples, pears, avocados, berries, citrus, stone fruit, grapes, asparagus, watermelons, and assorted vegetables—to retail grocers, wholesale buyers, and foodservice customers across North America through nine specialized sales divisions and an internal trucking/logistics arm. It operates under the proprietary Nature's Partner brand, delivering year-round supply backed by dedicated food safety, quality assurance, and pre-ripening infrastructure for avocados.

Product overview

Giumarra Companies is a produce marketing and distribution company offering fresh fruits and vegetables through multiple specialized sales divisions. The company's portfolio includes Nature's Partner (their primary branded product line), along with distinct sales divisions covering apples, pears, kiwifruit, avocados, berries, asparagus, stone fruit (peaches, nectarines, plums, cherries), citrus, grapes, peppers, persimmons, cucumbers, squash, tomatoes, watermelons, and other vegetables. Divisions include Giumarra Wenatchee (Northwest US apples, pears, exotics), Giumarra Avocado (year-round avocados from California, Mexico, Chile, Peru, Colombia), Giumarra International Berry (blueberries and blackberries), Giumarra Reedley (California-grown stone fruit and citrus), Giumarra Long Beach (Southern Hemisphere imports), Giumarra Nogales (Mexico produce), Giumarra Bros. Fruit Co. (LA wholesale), G y S Marketing (Mexico market), and Giumarra Trucking (logistics/3PL services).

Differentiator

Problem solved

Functional benefit

Brands

• Nature's Partner: The company's brand representing partnership with people, customers, growers, and the land. Products packed under the Nature's Partner label represent high-quality fruits and vegetables meeting strict standards for food safety, quality, and flavor. Also includes Mystic-brand import grapes.

Products and services

• Nature's Partner Branded Produce Proprietary branded line of premium fresh fruits and vegetables representing Giumarra's core quality, food safety, and flavor standards, including Fair Trade Certified and USDA Organic options, marketed to retail partners.
• Apples, Pears & Exotics (Giumarra Wenatchee) Specialty sales division supplying domestic and import apples, pears, select citrus items, and kiwifruit from northwestern U.S. and international sources to retail and wholesale customers across North America.
• Avocados (Giumarra Avocado) Year-round avocado sourcing, packing, and delivery from California, Mexico, Chile, Peru, and Colombia, supported by strategically located pre-ripening facilities enabling pre-conditioned avocados to reach most U.S. markets within one day.
• Berries — Blueberries and Blackberries (Giumarra International Berry) Sales division supplying blueberries and blackberries from domestic and international sources, with East Coast and West Coast sales offices to serve North American retail and wholesale customers.
• Stone Fruit, Exotics & Citrus — California (Giumarra Reedley) San Joaquin Valley-grown premium stone fruit, citrus, and exotics marketed by the Reedley Sales Office to retail and wholesale customers.
• Stone Fruit, Grapes & Exotics — Southern Hemisphere (Giumarra Long Beach) Long Beach Sales Office markets grapes, stone fruit, citrus, and exotics sourced from Southern Hemisphere growers to North American retail and wholesale customers.
• Watermelons, Grapes & Vegetables — Mexico (Giumarra Nogales) Nogales Sales Office handles FOB shipping of winter and spring fruits and vegetables from Mexico, including Fair Trade Certified and USDA Organic produce, for North American customers.
• Asparagus (Giumarra Asparagus) Asparagus growing and shipping operations sourcing from Mexico, Peru, and California, supplying retail and wholesale customers across North America.
• Wholesale Produce — Los Angeles (Giumarra Bros. Fruit Co.) Wholesale division offering fresh produce procurement, consolidation, and sales to buyers at the Los Angeles Terminal Market and surrounding areas from the LA Wholesale Office.
• G y S Marketing — Mexico Channel Sales Channel/sales partner operation based in Hermosillo, Sonora, that markets Giumarra fruits and vegetables to retail and wholesale customers in Mexico, increasing consumption and introducing new varieties.
• Giumarra Trucking — 3PL, FTL, and LTL Logistics Services Internal trucking division based in Vernon, California, providing full third-party logistics (3PL), delivered sales, FTL, and LTL services to support Giumarra's fresh produce supply chain and external customers.

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Three partnerships are on record, tiered core and minor.

• G y S MarketingcoreChannel Partner/ Reseller/ DistributorGiumarra's partnership in Mexico that markets high quality fruits and vegetables to customers in Mexico, increasing consumption and introducing new varieties to the Mexican population. Located in Hermosillo, Sonora.
• Fair Trade CertifiedminorOthersFair Trade Certified products are available for various produce items including avocados grown in Mexico. Indicates ethical sourcing practices.
• USDA OrganicminorOthersUSDA Organic certified products are available across the product line. Indicates organic growing and handling practices.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Driscoll's: Leading marketer of fresh berries (strawberries, blueberries, raspberries, blackberries). Directly comparable through Giumarra International Berry, which handles blueberries and blackberries with the same grower-marketing-distribution model serving major retail chains.
• Mission Produce: World's largest avocado grower, packer, and ripener with operations spanning California, Mexico, Peru, and Colombia. Closely comparable to Giumarra Avocado's sourcing geography and pre-ripening service model.
• Stemilt Growers: Family-owned grower-marketer of apples, pears, cherries, and stone fruit in Washington State. Closely comparable to Giumarra Wenatchee and Reedley in apple, pear, and stone fruit categories with similar retail-focused distribution.
• Wonderful Company (Paramount Farms): Vertically integrated producer of pistachios, almonds, pomegranates, citrus, and table grapes. Comparable to Giumarra Long Beach and Reedley in grapes, citrus, and exotics, with similar vertically integrated grower-distributor model.
• Calavo Growers: Packaging, ripening, and distribution of avocados and other fresh produce. Highly comparable to Giumarra Avocado and pre-ripening operations, with overlapping California/Mexico sourcing and retail relationships.
• Naturipe Farms: Grower-owned marketer of fresh berries (strawberries, blueberries, raspberries, blackberries). Comparable to Giumarra International Berry through the same grower-marketing-distribution model in the berry category.
• Sun-Maid Growers of California: Cooperative marketer of grapes and dried fruits with consumer-facing brand. Comparable to Giumarra Long Beach and Giumarra Nogales divisions handling table grapes and Southern Hemisphere produce.
• Index Fresh: Avocado grower, packer, and distributor sourcing from California, Mexico, Peru, and Colombia. Direct competitor to Giumarra Avocado with similar multi-origin sourcing and retail/foodservice distribution.

Broad incumbents

• Fresh Del Monte Produce: Global producer, distributor, and marketer of fresh and prepared fruits and vegetables. Comparable through multi-category fresh produce distribution to retail and foodservice, though Del Monte operates across a broader portfolio including prepared foods.
• Dole Food Company: Vertically integrated fresh produce company with global sourcing, ripening, and distribution. Overlaps with Giumarra in bananas-adjacent categories and fresh produce marketing to retail, with a much larger portfolio.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/giumarra

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries10 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Guimarra Companies