Pacific Advisors
- Company typePrivate
- Founded2001
- HeadquartersBeverly Hills, United States
- Headcount101–250
- GTM typeB2C
- OfferingServices
Pacific Advisors firmographics
Firmographics- Name
- Pacific Advisors
- Legal name
- Pacific Advisors LLC
- Website
- https://pacificadvisors.com
- Company type
- Private
- Founded year
- 2001
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Ownership category
- akta.pro rank
Pacific Advisors industry classification
Industry- Product category
- Financial Advisory and Wealth Planning Services
- NAICS
- Portfolio Management and Investment Advice (523940), Portfolio Management and Investment Advice (52394)
- SIC
- Investment Advice (6282)
- akta.pro primary industry
- Insurance-Integrated Wealth Managers (RIA + Insurance Solutions) (FSAAACAI)
- akta.pro secondary industries
- Broker-Dealer Affiliated Wealth Advisory (FSAEABAB), Financial Planning–Led RIAs (FSAAACAB)
Keywords
Where Pacific Advisors is headquartered
LocationHeadquarters
- HQ city
- Beverly Hills
- HQ country
- United States
- HQ region
- North America
Offices10 records
Markets served
Pacific Advisors business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Financial Advisory & Planning Fees: Pacific Advisors generates revenue through fee-based and/or commission-based financial advisory services delivered by its network of advisors and specialists. The firm creates integrated financial plans covering investments, insurance, retirement planning, tax strategies, and estate planning, with revenue derived from product sales (insurance, securities) and advisory fees.
- Insurance Products: The firm offers a full range of insurance products including Whole Life, Universal Life, Variable Universal Life, Term Insurance, and specialized products such as Estate Guard, Disability Income Insurance, and Group Benefits. As an agency of Guardian Life, Pacific Advisors earns commissions on insurance products placed.
- Securities & Investment Products: Securities products and advisory services are offered through Park Avenue Securities LLC (PAS), a wholly owned subsidiary of Guardian Life. Products include Bonds, Common Stock, Brokerage Accounts, Treasury Bills, Government Securities, Variable Annuities, and retirement accounts (IRAs, 401(k)s, 403(b)s).
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Personalized financial advisory services — pricing determined through consultation |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels9 records
Pacific Advisors product offering
Product offeringCore offering
Pacific Advisors delivers holistic, coordinated financial planning and advisory services to individuals, families, and business owners through a network of 150+ financial advisors and 2,000+ active brokers across the Western United States. The firm integrates investments, insurance, retirement, tax, and estate strategies under its Path of Confidence™ methodology and The Living Balance Sheet® wealth-organization platform, operating as an agency of Guardian Life for insurance products and through Park Avenue Securities LLC for securities and advisory services.
Product overview
Pacific Advisors offers a comprehensive suite of financial advisory services organized around its core Path of Confidence™ planning methodology and The Living Balance Sheet® wealth management platform. The firm provides integrated financial planning across individual/family services (retirement, estate, tax, and charitable planning), business enterprise solutions (succession planning, enterprise valuation, group benefits), and investment/insurance products. Services are delivered through a network of over 150 financial advisors and 2,000+ brokers, with no standalone digital product offering—all services are consultative and human-delivered through their network of offices in California, Oregon, Washington, Idaho, Nevada, and Arizona.
Differentiator
Problem solved
Functional benefit
Products and services
- The Living Balance Sheet®
Quantifiable outcome
- Over 60,000 clients served nationwide
- +3 more outcomes
Companies that use Pacific Advisors
Customer profileNamed customers1 record
Segments4 records
Ideal customer profiles3 records
Pacific Advisors technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Pacific Advisors partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core, minor and flagship.
- The Guardian Life Insurance Company of AmericacorePacific Advisors LLC is an Agency of The Guardian Life Insurance Company of America, New York, NY. The firm traces its roots to 1862 when Guardian Life opened its first West Coast office. This affiliation provides Pacific Advisors with access to Guardian's full range of insurance products, the Living Balance Sheet platform, and institutional backing.
- Park Avenue Securities LLC (PAS)coreSecurities products and advisory services are offered through Park Avenue Securities LLC, member FINRA and SIPC. PAS is a wholly owned subsidiary of Guardian Life. Pacific Advisors is not an affiliate or subsidiary of PAS. OSJ: 2875 Michelle Dr. Suite 110 Irvine, CA 92606, 909-399-1100.
- One Pacific Financial & Insurance Solutions LLCminorInsurance products are also offered through One Pacific Financial & Insurance Solutions LLC, DBA of Pacific Advisors LLC. Pacific Advisors LLC is not registered in any state or with the SEC as a Registered Investment Advisor.
- FinsecaflagshipPacific Advisors CEO Misty Weltzien serves on Finseca's Executive Committee. The firm received Finseca's Master Agency Award in 2022. Finseca is a leading industry organization advancing financial security and elevating industry standards, providing Pacific Advisors with thought leadership and industry recognition platforms.
Scale indicators6 records
Recent moves6 records
Expansion highlights5 records
Pacific Advisors competitors and assessment
Company assessmentMarket position
Strengths2 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Pacific Advisors social profiles
Digital presencePacific Advisors financial estimates
Financial estimateRevenue estimate
Valuation estimate
Pacific Advisors leadership team
Management profileNumber of profiles
Profiles18 records
Pacific Advisors funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Pacific Advisors M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Pacific Advisors
What does Pacific Advisors do?
Pacific Advisors delivers holistic, coordinated financial planning and advisory services to individuals, families, and business owners through a network of 150+ financial advisors and 2,000+ active brokers across the Western United States. The firm integrates investments, insurance, retirement, tax, and estate strategies under its Path of Confidence™ methodology and The Living Balance Sheet® wealth-organization platform, operating as an agency of Guardian Life for insurance products and through Park Avenue Securities LLC for securities and advisory services.
Is Pacific Advisors a public or private company?
Pacific Advisors is a private company. It is classified as corporate owned and is currently operating.
When was Pacific Advisors founded?
Pacific Advisors was founded in 2001. It employs 101 to 250 people.
Where is Pacific Advisors based?
Pacific Advisors is headquartered in Beverly Hills, United States, in the North America region.
How does Pacific Advisors make money?
Three revenue lines are on record. Financial Advisory & Planning Fees are the primary driver. The others are insurance Products and securities & Investment Products.
Does Pacific Advisors have an API?
No public API is recorded for Pacific Advisors.
What industry is Pacific Advisors in?
Pacific Advisors's product category is Financial Advisory and Wealth Planning Services. Its primary akta.pro industry code is FSAAACAI, Insurance-Integrated Wealth Managers (RIA + Insurance Solutions), with a secondary code of FSAEABAB, Broker-Dealer Affiliated Wealth Advisory. Its NAICS code is 523940 and its SIC code is 6282.