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SMRTL

Full company profile

uuid000fa89

Namestring
SMRTL
Legal namestring
Sports Medicine Research and Testing Laboratory
Websiteurl
smrtl.org
Company typeenum
Private
Founded yearint
2003
Descriptiontext

SMRTL (Sports Medicine Research and Testing Laboratory), founded in 2003 and headquartered in a 30,000+ square foot purpose-built facility in South Jordan, Utah, is a non-profit analytical laboratory specializing in anti-doping and substance-of-abuse testing. The laboratory operates as a WADA-accredited and ISO/IEC 17025-accredited (A2LA) facility, providing urine- and blood-based testing for performance-enhancing substances including anabolic steroids, stimulants, diuretics, hormones, beta-blockers, beta-2 agonists, EPO and hGH, as well as drugs of abuse. It employs advanced analytical instrumentation — immunoassay, gas and liquid chromatography mass spectrometry, isotope ratio mass spectrometry, gel electrophoresis, and bio/chemiluminescence — and operates a database of approximately 50,000 samples used to identify doping patterns and support legal defense of results.

The company serves four primary customer segments: Olympic and International Federation organizations (requiring WADA-protocol-compliant testing), professional sport leagues (with customized panels aligned to league policies), collegiate athletic programs (serving NCAA administered testing), and federal/state government departments (substance-abuse testing). Go-to-market is direct enterprise field sales, with quote-based pricing customized to each client's program design, results delivered via a secure web portal and through the WADA ADAMS reporting system, and ongoing consultation services supporting program development, scientific interpretation, and legal defensibility.

Revenue is generated exclusively through anti-doping testing service fees and supplementary research grants; SMRTL has no disclosed venture capital or private equity sponsorship. Its founding was backed by the Salt Lake Organizing Committee, the National Football League, the U.S. Anti-Doping Agency, and the University of Utah. A sister company, Eagle Diagnostics (Eagle Dx), provides SRY Gene screening services complementary to SMRTL's core testing portfolio.

Short descriptiontext

SMRTL is a WADA- and ISO/IEC 17025-accredited non-profit laboratory that provides anti-doping and substance-of-abuse testing for Olympic organizations, professional sport leagues, collegiate athletic programs, and federal/state government agencies using advanced analytical instrumentation.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersSalt Lake City, United States
HQ citystring
Salt Lake City
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
anti-doping testing, drug testing laboratory, forensic toxicology services, athlete substance screening, WADA accredited laboratory
Industry3 codes
1Reference & Esoteric Testing Laboratories
CodeHLAFAMAJPrimaryYes
2Molecular & Genetic Testing (PCR/NGS/qPCR)
CodeHLAGADAFPrimaryNo
3Laboratory Developed Tests (LDTs) & Specialized Clinical Lab Assays
CodeHLAAALANPrimaryNo
NAICS code3 codes
  • Medical and Diagnostic Laboratories6215
  • Scientific Research and Development Services5417
  • Research and Development in the Physical, Engineering, and Life Sciences (except Nanotechnology and Biotechnology)541715
SIC code3 codes
  • Services-Commercial Physical & Biological Research8731
  • Services-Medical Laboratories8071
  • Services-Testing Laboratories8734
Product category
Anti-Doping Laboratory Testing Services
No data
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model2 records
1Anti-Doping Testing Services
TypeSubscription Recurring
Description

SMRTL is organized as an independent non-profit corporation supported exclusively by testing revenues and research grants. The laboratory conducts comprehensive testing for anti-doping programs including international, national, and professional organizations. Revenue is generated through testing service fees for Olympic, Collegiate, Professional Sport Leagues, and Federal & State Departments.

smrtl.org
2Research Grants
TypeLicensing Royalties
Description

As a non-profit corporation, SMRTL receives research grants as supplementary funding to support continued development of testing methods and discovery of new analytical techniques.

smrtl.org
Marketing channels4 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels1 record

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Personnel, Infrastructure, Technology or R&D, Operations, Marketing or Sales
GTM typeB2B
B2B
Offering typeServices
Services
Brand1 record
1Eagle Diagnostics (Eagle Dx)
Description

Specialized SRY Gene screening services provided by SMRTL's sister company for sporting organizations and athletes to meet eligibility requirements.

smrtl.org
Core offering1 text field

SMRTL is a WADA-accredited independent anti-doping laboratory that tests athlete urine and blood samples for performance-enhancing substances and common substances of abuse. It delivers WADA-compliant testing for Olympic organizations, International Federations, professional sport leagues, collegiate programs, and federal and state government departments. Its offering is bundled around Standard Tests, Specialty Tests (IRMS, EPO, Blood Passport, hGH), Reporting, and scientific Consultation, with a sister-company SRY Gene screening service provided through Eagle Diagnostics.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 2 values shown
  • WADA accreditation assures clients that test results are routinely validated for accuracy through random and blind QC samples
+1 more record
Product overview1 text field

SMRTL offers a unified anti-doping testing platform consisting of Standard Tests (covering common banned substances via urine and blood analysis), Specialty Tests (advanced techniques including IRMS, EPO, Blood Passport, and hGH analysis), and complementary services including Reporting (secure web portal and regulatory body data transfers) and Consultation (scientific support, result defense, and program design). SRY Gene Testing is provided through its sister company Eagle Diagnostics. Testing is available for international, national, and professional organizations including Olympic, Collegiate, Professional Sport Leagues, and Federal & State Departments.

Product and service5 records
1Standard Tests
CategoryAnti-doping laboratory testing
Description

Urine and blood testing services covering the most common banned substances on the market, including anabolic androgenic steroids, stimulants, diuretics, masking agents, hormones, beta-blockers, beta-2 agonists, and drugs of abuse. Offered for sports organizations and government clients with optimized quick turnaround.

2Specialty Tests
CategoryAnti-doping laboratory testing
Description

Advanced specialized testing with customized panels, including Isotope Ratio Mass Spectrometry (IRMS) for detecting pharmaceutical-produced steroids, Erythropoietin (EPO) analysis, Blood Passport analysis for monitoring athlete blood parameters over time, and Human Growth Hormone (hGH) analysis. Built for sports organizations requiring deeper substance investigations beyond standard panels.

3Reporting Services
CategoryReporting and data delivery
Description

Secure web portal access delivering on-demand result management, custom reporting options, and secure data transfers to regulatory bodies including WADA's Anti-Doping Administration and Management System (ADAMS) and USADA. Enables clients to retrieve results and submit data in regulator-mandated formats.

4Consultation Services
CategoryScientific consultation
Description

Scientific consultative support for clients developing and sustaining testing programs, including pattern analysis using a database of approximately 50,000 samples, defense of results documentation for legal and appeal proceedings, and cost-effective test design guidance tailored to program needs.

5SRY Gene Testing
CategoryEligibility and genetic screening
Description

SRY Gene screening provided through sister company Eagle Diagnostics (Eagle Dx) to assist sporting organizations and athletes in meeting eligibility requirements per International Olympic Committee (IOC), International Federation, and amateur and professional sporting organization policies within the United States.

Scale indicator4 records

Each record includes

Type, Value, Description, Source

Partnership1 partner
Strategic tierCoreTypeStrategic or Co-development Partner
Description

Eagle Diagnostics is SMRTL's sister company that performs SRY Gene screening services. Eagle Dx provides specialized SRY Gene screening to assist sporting organizations and athletes in meeting eligibility requirements in alignment with the International Olympic Committee (IOC), International Federations, and amateur and professional sporting organizations within the United States.

Recent move5 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight4 records

Each record includes

Type, Description

Peers8 records
TypeBroad incumbent
Description

Major esoteric clinical laboratory headquartered in Salt Lake City and affiliated with the University of Utah; broader in scope than SMRTL but comparable in advanced analytical testing capability and Salt Lake City base, sharing the University of Utah founding relationship.

2Australian Sports Drug Testing Laboratory (NMI)
TypeDirect peer
Description

Australian WADA-accredited anti-doping laboratory operated by the National Measurement Institute; directly comparable as another WADA-accredited lab performing anti-doping analysis for the Australian Olympic Committee and other International Federations.

TypeOthers
Description

US organization that coordinates and administers NCAA and other drug testing programs; operates in the same anti-doping ecosystem as a coordinator that refers testing to WADA-accredited labs like SMRTL rather than as a competing laboratory.

TypeDirect peer
Description

Canadian WADA-accredited anti-doping laboratory operated by INRS; directly comparable as another North American WADA-accredited lab serving Canadian sport organizations and IFs with similar analytical capabilities and client base.

TypeDirect peer
Description

Austrian WADA-accredited testing laboratory operated by AIT Austrian Institute of Technology; directly comparable to SMRTL as a European WADA-accredited lab serving International Federations and national Olympic committees with similar analytical techniques.

TypeBroad incumbent
Description

Global testing services network offering broad analytical and clinical testing including sports drug testing; comparable to SMRTL in analytical methodologies but operates at vastly larger scale across many testing categories.

TypeDirect peer
Description

Cologne-based WADA-accredited anti-doping laboratory at the German Sport University's Institute of Biochemistry; directly comparable to SMRTL in WADA accreditation, analytical scope, and clientele (International Federations and national anti-doping organizations).

TypeDirect peer
Description

UK-based WADA-accredited anti-doping laboratory operated by King's College London; directly comparable to SMRTL in anti-doping methodology, regulatory standing, and clientele spanning British sport federations and International Federations.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat4 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers5 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment4 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile4 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Feature5 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
No data
Compliance2 records

Each record includes

Name, Class, Description

Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

SMRTL

Anti-Doping Laboratory Testing Servicessmrtl.org

SMRTL is a WADA- and ISO/IEC 17025-accredited non-profit laboratory that provides anti-doping and substance-of-abuse testing for Olympic organizations, professional sport leagues, collegiate athletic programs, and federal/state government agencies using advanced analytical instrumentation.

What SMRTL does

SMRTL (Sports Medicine Research and Testing Laboratory), founded in 2003 and headquartered in a 30,000+ square foot purpose-built facility in South Jordan, Utah, is a non-profit analytical laboratory specializing in anti-doping and substance-of-abuse testing. The laboratory operates as a WADA-accredited and ISO/IEC 17025-accredited (A2LA) facility, providing urine- and blood-based testing for performance-enhancing substances including anabolic steroids, stimulants, diuretics, hormones, beta-blockers, beta-2 agonists, EPO and hGH, as well as drugs of abuse. It employs advanced analytical instrumentation — immunoassay, gas and liquid chromatography mass spectrometry, isotope ratio mass spectrometry, gel electrophoresis, and bio/chemiluminescence — and operates a database of approximately 50,000 samples used to identify doping patterns and support legal defense of results.

The company serves four primary customer segments: Olympic and International Federation organizations (requiring WADA-protocol-compliant testing), professional sport leagues (with customized panels aligned to league policies), collegiate athletic programs (serving NCAA administered testing), and federal/state government departments (substance-abuse testing). Go-to-market is direct enterprise field sales, with quote-based pricing customized to each client's program design, results delivered via a secure web portal and through the WADA ADAMS reporting system, and ongoing consultation services supporting program development, scientific interpretation, and legal defensibility.

Revenue is generated exclusively through anti-doping testing service fees and supplementary research grants; SMRTL has no disclosed venture capital or private equity sponsorship. Its founding was backed by the Salt Lake Organizing Committee, the National Football League, the U.S. Anti-Doping Agency, and the University of Utah. A sister company, Eagle Diagnostics (Eagle Dx), provides SRY Gene screening services complementary to SMRTL's core testing portfolio.

SMRTL firmographics

Firmographics
Name
SMRTL
Legal name
Sports Medicine Research and Testing Laboratory
Website
https://smrtl.org
Company type
Private
Founded year
2003
Operating status
Operating
Headcount range
11–50 employees
Short description
SMRTL is a WADA- and ISO/IEC 17025-accredited non-profit laboratory that provides anti-doping and substance-of-abuse testing for Olympic organizations, professional sport leagues, collegiate athletic programs, and federal/state government agencies using advanced analytical instrumentation.
Ownership category
akta.pro rank

SMRTL industry classification

Industry
Product category
Anti-Doping Laboratory Testing Services
NAICS
Medical and Diagnostic Laboratories (6215), Scientific Research and Development Services (5417), Research and Development in the Physical, Engineering, and Life Sciences (except Nanotechnology and Biotechnology) (541715)
SIC
Services-Commercial Physical & Biological Research (8731), Services-Medical Laboratories (8071), Services-Testing Laboratories (8734)
akta.pro primary industry
Reference & Esoteric Testing Laboratories (HLAFAMAJ)
akta.pro secondary industries
Molecular & Genetic Testing (PCR/NGS/qPCR) (HLAGADAF), Laboratory Developed Tests (LDTs) & Specialized Clinical Lab Assays (HLAAALAN)

Keywords

  • Anti-doping testing
  • Drug testing laboratory
  • Forensic toxicology services
  • Athlete substance screening
  • WADA accredited laboratory

Where SMRTL is headquartered

Location

Headquarters

HQ city
Salt Lake City
HQ country
United States
HQ region
North America

Offices1 record

Markets served

SMRTL business model

Business model
GTM type
B2B
Offering type
Services
Cost components
Personnel, Infrastructure, Technology or R&D, Operations, Marketing or Sales

Revenue model

  1. Anti-Doping Testing Services: SMRTL is organized as an independent non-profit corporation supported exclusively by testing revenues and research grants. The laboratory conducts comprehensive testing for anti-doping programs including international, national, and professional organizations. Revenue is generated through testing service fees for Olympic, Collegiate, Professional Sport Leagues, and Federal & State Departments.
  2. Research Grants: As a non-profit corporation, SMRTL receives research grants as supplementary funding to support continued development of testing methods and discovery of new analytical techniques.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

SMRTL product offering

Product offering

Core offering

SMRTL is a WADA-accredited independent anti-doping laboratory that tests athlete urine and blood samples for performance-enhancing substances and common substances of abuse. It delivers WADA-compliant testing for Olympic organizations, International Federations, professional sport leagues, collegiate programs, and federal and state government departments. Its offering is bundled around Standard Tests, Specialty Tests (IRMS, EPO, Blood Passport, hGH), Reporting, and scientific Consultation, with a sister-company SRY Gene screening service provided through Eagle Diagnostics.

Product overview

SMRTL offers a unified anti-doping testing platform consisting of Standard Tests (covering common banned substances via urine and blood analysis), Specialty Tests (advanced techniques including IRMS, EPO, Blood Passport, and hGH analysis), and complementary services including Reporting (secure web portal and regulatory body data transfers) and Consultation (scientific support, result defense, and program design). SRY Gene Testing is provided through its sister company Eagle Diagnostics. Testing is available for international, national, and professional organizations including Olympic, Collegiate, Professional Sport Leagues, and Federal & State Departments.

Differentiator

Problem solved

Functional benefit

Brands

  • Eagle Diagnostics (Eagle Dx): Specialized SRY Gene screening services provided by SMRTL's sister company for sporting organizations and athletes to meet eligibility requirements.

Products and services

  • Standard Tests Urine and blood testing services covering the most common banned substances on the market, including anabolic androgenic steroids, stimulants, diuretics, masking agents, hormones, beta-blockers, beta-2 agonists, and drugs of abuse. Offered for sports organizations and government clients with optimized quick turnaround.
  • Specialty Tests Advanced specialized testing with customized panels, including Isotope Ratio Mass Spectrometry (IRMS) for detecting pharmaceutical-produced steroids, Erythropoietin (EPO) analysis, Blood Passport analysis for monitoring athlete blood parameters over time, and Human Growth Hormone (hGH) analysis. Built for sports organizations requiring deeper substance investigations beyond standard panels.
  • Reporting Services Secure web portal access delivering on-demand result management, custom reporting options, and secure data transfers to regulatory bodies including WADA's Anti-Doping Administration and Management System (ADAMS) and USADA. Enables clients to retrieve results and submit data in regulator-mandated formats.
  • Consultation Services Scientific consultative support for clients developing and sustaining testing programs, including pattern analysis using a database of approximately 50,000 samples, defense of results documentation for legal and appeal proceedings, and cost-effective test design guidance tailored to program needs.
  • SRY Gene Testing SRY Gene screening provided through sister company Eagle Diagnostics (Eagle Dx) to assist sporting organizations and athletes in meeting eligibility requirements per International Olympic Committee (IOC), International Federation, and amateur and professional sporting organization policies within the United States.

Quantifiable outcome

  • WADA accreditation assures clients that test results are routinely validated for accuracy through random and blind QC samples
  • +1 more outcomes

Companies that use SMRTL

Customer profile

Named customers5 records

Segments4 records

Ideal customer profiles4 records

SMRTL technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Feature5 records

SMRTL partnerships and signals

Strategic signal

Partnerships

One partnership is on record.

  • Eagle Diagnostics (Eagle Dx)coreStrategic or Co-development PartnerEagle Diagnostics is SMRTL's sister company that performs SRY Gene screening services. Eagle Dx provides specialized SRY Gene screening to assist sporting organizations and athletes in meeting eligibility requirements in alignment with the International Olympic Committee (IOC), International Federations, and amateur and professional sporting organizations within the United States.

Scale indicators4 records

Recent moves5 records

Expansion highlights4 records

SMRTL competitors and assessment

Company assessment

Broad incumbents

  • ARUP Laboratories: Major esoteric clinical laboratory headquartered in Salt Lake City and affiliated with the University of Utah; broader in scope than SMRTL but comparable in advanced analytical testing capability and Salt Lake City base, sharing the University of Utah founding relationship.
  • Eurofins Scientific: Global testing services network offering broad analytical and clinical testing including sports drug testing; comparable to SMRTL in analytical methodologies but operates at vastly larger scale across many testing categories.

Direct peers

  • Australian Sports Drug Testing Laboratory (NMI): Australian WADA-accredited anti-doping laboratory operated by the National Measurement Institute; directly comparable as another WADA-accredited lab performing anti-doping analysis for the Australian Olympic Committee and other International Federations.
  • INRS-Institut Armand-Frappier: Canadian WADA-accredited anti-doping laboratory operated by INRS; directly comparable as another North American WADA-accredited lab serving Canadian sport organizations and IFs with similar analytical capabilities and client base.
  • Seibersdorf Labor GmbH: Austrian WADA-accredited testing laboratory operated by AIT Austrian Institute of Technology; directly comparable to SMRTL as a European WADA-accredited lab serving International Federations and national Olympic committees with similar analytical techniques.
  • German Sport University Cologne - Institute of Biochemistry (Cologne Anti-Doping Lab): Cologne-based WADA-accredited anti-doping laboratory at the German Sport University's Institute of Biochemistry; directly comparable to SMRTL in WADA accreditation, analytical scope, and clientele (International Federations and national anti-doping organizations).
  • King's College London - Drug Control Centre: UK-based WADA-accredited anti-doping laboratory operated by King's College London; directly comparable to SMRTL in anti-doping methodology, regulatory standing, and clientele spanning British sport federations and International Federations.

Others

  • Drug Free Sport: US organization that coordinates and administers NCAA and other drug testing programs; operates in the same anti-doping ecosystem as a coordinator that refers testing to WADA-accredited labs like SMRTL rather than as a competing laboratory.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

SMRTL compliance and trust

Trust signal

Compliance2 records

SMRTL financial estimates

Financial estimate

Revenue estimate

Valuation estimate

SMRTL leadership team

Management profile

Number of profiles

SMRTL funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

SMRTL M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SMRTL

What does SMRTL do?

SMRTL is a WADA-accredited independent anti-doping laboratory that tests athlete urine and blood samples for performance-enhancing substances and common substances of abuse. It delivers WADA-compliant testing for Olympic organizations, International Federations, professional sport leagues, collegiate programs, and federal and state government departments. Its offering is bundled around Standard Tests, Specialty Tests (IRMS, EPO, Blood Passport, hGH), Reporting, and scientific Consultation, with a sister-company SRY Gene screening service provided through Eagle Diagnostics.

Is SMRTL a public or private company?

SMRTL is a private company. It is classified as nonprofit foundation owned and is currently operating.

When was SMRTL founded?

SMRTL was founded in 2003. It employs 11 to 50 people.

Where is SMRTL based?

SMRTL is headquartered in Salt Lake City, United States, in the North America region.

How does SMRTL make money?

Two revenue lines are on record. Anti-Doping Testing Services are the primary driver. The others are research Grants.

Who are SMRTL's main competitors?

Broad incumbents on record are ARUP Laboratories and Eurofins Scientific. Direct peers are Australian Sports Drug Testing Laboratory (NMI), INRS-Institut Armand-Frappier, Seibersdorf Labor GmbH, German Sport University Cologne - Institute of Biochemistry (Cologne Anti-Doping Lab) and King's College London - Drug Control Centre. Drug Free Sport is listed as an others.

Does SMRTL have an API?

No public API is recorded for SMRTL.

What industry is SMRTL in?

SMRTL's product category is Anti-Doping Laboratory Testing Services. Its primary akta.pro industry code is HLAFAMAJ, Reference & Esoteric Testing Laboratories, with a secondary code of HLAGADAF, Molecular & Genetic Testing (PCR/NGS/qPCR). Its NAICS code is 6215 and its SIC code is 8731.

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