PS BROKER
PS Broker is a privately held boutique brokerage that buys, sells, and values independent veterinary practices across all 50 US states, serving DVM sellers, DVM buyers, corporate veterinary groups, and non-DVM investors.
- Company typePrivate
- Founded1999
- HeadquartersBrunswick, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
What PS BROKER does
PS Broker, Inc. is a privately held, boutique veterinary practice brokerage firm headquartered in Brunswick, Georgia, that specializes in buying, selling, and valuing independent veterinary practices across all 50 US states. Founded in 1999, the firm serves four customer segments: independent DVMs planning to sell or transition (often retirement-driven), DVMs seeking to acquire a first practice or expand a portfolio, non-DVM investors and entrepreneurs in states where non-DVM ownership is permitted, and corporate veterinary groups pursuing multi-market acquisitions. The company claims 200+ completed practice transitions across 25+ years, with 32 active practice listings at the time of data capture spanning Southern, Midwest, Southwest, Rocky Mountain, Pacific, East Coast, and West Coast regions.
The firm's product offering is integrated rather than modular: end-to-end brokerage commissions of 6-15% of sale price, professional CVA-led valuations at a $7,000 fixed fee (waived at closing if the client lists), custom marketing packages, buyer identification and vetting through a national pre-qualified buyer database, financing referrals to preferred veterinary lenders (Bank of America, Provide), and legal referrals (Marti Law Group). Technology is deliberately thin — the public listings portal runs on the Estatik WordPress plugin, and the firm operates without proprietary software, AI-driven valuation tooling, or API products. The team consists of approximately 9 core members including CEO/Broker Brandy Bryant, CFO/Tax Specialist Timothy Wilson (EA), CMO Ashlynn Coonrod, and co-founder/Associate Broker Shawn Henriksen (CVA), supplemented by a co-broker network of Bang Realty affiliates and individual licensed associates in 8+ states.
PS Broker's go-to-market is relationship-driven rather than productized: SEO and content marketing drive inbound seller and buyer interest, NDA-gated listings protect confidentiality during the 286-day average time-on-market period, and a 9-step sales process (discovery → valuation → listing → marketing → buyer matching → financing → negotiation → closing) is delivered by licensed brokers. The firm generates revenue exclusively through transaction commissions and standalone valuation fees, with no SaaS, subscription, or platform revenue streams. Its expansion playbook is asset-light: nationwide coverage via co-broker partnerships, ecosystem capture through lender and legal referrals, and adjacent customer-segment development (non-DVM investors) without proportional internal headcount growth.
PS BROKER firmographics
Firmographics- Name
- PS BROKER
- Legal name
- PS Broker, Inc
- Website
- https://psbroker.com
- Company type
- Private
- Founded year
- 1999
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- PS Broker is a privately held boutique brokerage that buys, sells, and values independent veterinary practices across all 50 US states, serving DVM sellers, DVM buyers, corporate veterinary groups, and non-DVM investors.
- Ownership category
- akta.pro rank
PS BROKER industry classification
Industry- Product category
- Veterinary Practice Brokerage
- NAICS
- Offices of Real Estate Agents and Brokers (53121), Offices of Real Estate Agents and Brokers (531210)
- SIC
- Real Estate Agents & Managers (For Others) (6531)
- akta.pro primary industry
- Professional Practice Brokerage (Medical/Dental/Legal/Accounting) (FSAEAIAI)
Keywords
Where PS BROKER is headquartered
LocationHeadquarters
- HQ city
- Brunswick
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
PS BROKER business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations, Technology or R&D, Others
Revenue model
- Brokerage Commission: PS Broker earns commissions ranging from 6% to 15% of the sale price when a veterinary practice is sold, depending on factors such as location, real estate inclusion, revenue, and DVM structure. The commission is paid at closing.
- Practice Valuation Fee: PS Broker charges a $7,000 fee for comprehensive veterinary practice valuations performed by a Certified Valuation Analyst (CVA). This fee is fully waived or reimbursed at closing if the client chooses to list their practice with PS Broker, making it a risk-reduced entry point into the brokerage relationship.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Multi-year contract | Brokerage Commission (6%–15%) |
| One time/ perpetual license | Pay-as-you-go | Practice Valuation ($7,000) |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels6 records
PS BROKER product offering
Product offeringCore offering
PS Broker is a boutique veterinary practice brokerage that guides veterinarians and investors through the end-to-end process of buying, selling, and valuing veterinary practices. The firm combines in-house Certified Valuation Analyst-led practice valuations, NDA-protected confidential listings, a nationwide pre-qualified buyer database, marketing and buyer-matching services, financing referrals, and coordinated closing support. Commission rates range from 6% to 15% of the transaction value at closing, with a separate $7,000 valuation fee that is waived when the practice is listed with PS Broker.
Product overview
PS Broker is a boutique veterinary practice brokerage firm offering an integrated suite of services for buying and selling veterinary practices. The core offering combines practice brokerage (matching qualified buyers with sellers through a confidential NDA-protected process), professional valuations (conducted by Certified Valuation Analysts with industry-specific expertise), marketing services (custom-designed listings and national campaigns), buyer identification and vetting, financing support through veterinary lender referrals, deal negotiation, and closing coordination. The service portfolio functions as a unified practice transition solution rather than discrete modular products, with all offerings designed to guide clients from initial discovery through final closing.
Differentiator
Problem solved
Functional benefit
Quantifiable outcome
- Average listing stays on market for approximately 9 months (286 days)
- +2 more outcomes
Companies that use PS BROKER
Customer profileNamed customers3 records
Segments4 records
Ideal customer profiles4 records
PS BROKER technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
PS BROKER partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered core and minor.
- Marti Law GroupcoreMarti Law Group is PS Broker's recommended legal partner for veterinary practice transactions. PS Broker actively refers clients to Marti Law Group for state-specific legal guidance on non-DVM ownership laws, transaction contract structuring, and compliance. Justin Marti is specifically mentioned as a trusted legal professional in the space. PS Broker describes this as an ongoing referral relationship designed to ensure full compliance for clients throughout the transition process.
- Bang Realty (Multi-State Affiliates)coreBang Realty operates as a network of affiliated real estate brokerages across multiple states (Bang Realty-Illinois, Inc., Bang Realty-Arizona, Inc., Bang Realty-Texas, Inc., Bang Realty-Kansas, Inc., Bang Realty-North Carolina, Inc., Bang Realty-New York, Inc.) that co-list veterinary practices with PS Broker. Associates including Brian Brockman represent these firms on individual listings. This co-brokerage model extends PS Broker's reach into local markets across at least 8 states.
- Pennie Freeman (FL Associate)minorPennie Freeman is a licensed real estate associate in Florida (License BK3018174) who co-brokers the Brevard County, Florida listing (FL131) with PS Broker.
- Shawn Henriksen (MI Associate)minorShawn Henriksen, a licensed associate in Michigan (License 6502417116) and PS Broker co-founder, co-brokers multiple Michigan listings (Cheboygan County MI6, St. Clair County MI11, Macomb County MI10) with PS Broker.
- Scott Deaton (AR Associate)minorScott Deaton is a licensed associate in Arkansas (License PB00056797) who co-brokers the Little River County, Arkansas listing (AR5) with PS Broker.
- Scott Reid / ParaSell, Inc (NH Associate)minorScott Reid of ParaSell, Inc. is a licensed associate in New Hampshire (License 069493) who co-brokers the South-Central New Hampshire / Merrimack County listing (NH7) with PS Broker.
- Kristen Zimmerman (CA/NY Associate)minorKristen Zimmerman is a licensed associate in California (License 02006632) and New York (License 10351214189) who co-brokers listings in Mendocino County, California (CA37) and Washington County, New York (NY23) with PS Broker.
- Bethany Snowden (OH Associate)minorBethany Snowden is a licensed associate in Ohio (License BRKP.2020000159) who co-brokers the Franklin County, Ohio listing (OH6) with PS Broker.
- Jon Nesbitt (TX Associate)minorJon Nesbitt is a licensed associate in Texas (License 633814) who co-brokers the Bexar County, Texas listing (TX10) with PS Broker.
Scale indicators6 records
Recent moves6 records
Expansion highlights6 records
PS BROKER competitors and assessment
Company assessmentOthers
- VetStrategy: Canadian-headquartered veterinary consolidator actively acquiring U.S. independent practices. Represents both a buyer-side participant in PS Broker's deal flow and a potential channel partner for veterinary M&A mandates.
- BizBuySell: Largest U.S. online business-for-sale marketplace with a generalist (non-vertical) listing model. Indirectly competitive on veterinary practice listings and a channel through which some veterinary sellers and buyers discover brokers before selecting a specialist like PS Broker.
- NVA (National Veterinary Associates): Large, PE-backed corporate acquirer of veterinary practices. Functions as a key buy-side customer and aggregator in PS Broker's buyer pool, shaping valuation benchmarks and competing for some listings via direct outreach to sellers.
Direct peers
- Simmons & Associates (Midwest Veterinary Practice Advisors): One of the longest-standing veterinary practice brokerage firms in the U.S., focusing on valuations and transitions for veterinary practices. PS Broker and Simmons compete directly for the same pool of independent veterinary practice sellers and corporate buyers nationwide.
- Veterinary Practice Brokers of America: Network of veterinary practice brokers providing transition and sales services to independent veterinarians nationwide. Comparable to PS Broker in core service design and reliance on licensed associate brokers across multiple states.
- Peak Practice Transitions: Veterinary practice brokerage and consulting firm providing valuations, sales, and transition support to independent practice owners. Closely comparable business model and target customer to PS Broker's valuation-plus-brokerage offering.
- Veterinary Practice Transitions (VPT): Specialized veterinary practice transition and brokerage advisory serving sellers and buyers across multiple states. Directly competes with PS Broker on full-service veterinary M&A mandates, valuations, and buyer-matching.
- Bay Moorings Veterinary Practice Sales: Boutique veterinary practice brokerage supporting buy/sell transactions and valuations for independent DVMs. Comparable to PS Broker as a niche, relationship-driven competitor targeting the same independent veterinary seller segment.
- Omni Practice Group: Veterinary practice sales and brokerage firm offering valuations, marketing, and transition support. Directly comparable to PS Broker in vertical, buyer/seller matching workflow, and commission-based revenue model across the U.S. veterinary M&A market.
Broad incumbents
- Alliant Healthcare (Medical Practice M&A): Larger healthcare M&A and transition advisory serving dental, medical, and veterinary practices. Overlapping capability with PS Broker in veterinary practice transactions, but offers the service as part of a broader multi-specialty healthcare portfolio.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
PS BROKER social profiles
Digital presencePS BROKER financial estimates
Financial estimateRevenue estimate
Valuation estimate
PS BROKER leadership team
Management profileNumber of profiles
Profiles9 records
PS BROKER funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
PS BROKER M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about PS BROKER
What does PS BROKER do?
PS Broker is a boutique veterinary practice brokerage that guides veterinarians and investors through the end-to-end process of buying, selling, and valuing veterinary practices. The firm combines in-house Certified Valuation Analyst-led practice valuations, NDA-protected confidential listings, a nationwide pre-qualified buyer database, marketing and buyer-matching services, financing referrals, and coordinated closing support. Commission rates range from 6% to 15% of the transaction value at closing, with a separate $7,000 valuation fee that is waived when the practice is listed with PS Broker.
Is PS BROKER a public or private company?
PS BROKER is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was PS BROKER founded?
PS BROKER was founded in 1999. It employs 1 to 10 people.
Where is PS BROKER based?
PS BROKER is headquartered in Brunswick, United States, in the North America region.
How does PS BROKER make money?
Two revenue lines are on record. Brokerage Commission is the primary driver. The others are practice Valuation Fee.
Who are PS BROKER's main competitors?
Others on record are VetStrategy, BizBuySell and NVA (National Veterinary Associates). Direct peers are Simmons & Associates (Midwest Veterinary Practice Advisors), Veterinary Practice Brokers of America, Peak Practice Transitions, Veterinary Practice Transitions (VPT), Bay Moorings Veterinary Practice Sales and Omni Practice Group. Alliant Healthcare (Medical Practice M&A) is listed as a broad incumbent.
Does PS BROKER have an API?
No public API is recorded for PS BROKER.
What industry is PS BROKER in?
PS BROKER's product category is Veterinary Practice Brokerage. Its primary akta.pro industry code is FSAEAIAI, Professional Practice Brokerage (Medical/Dental/Legal/Accounting). Its NAICS code is 53121 and its SIC code is 6531.