What Opta Information Intelligence does

Opta Information Intelligence Corp., now operating as Verisk Canada following Verisk Analytics' March 2022 acquisition and full integration effective January 1, 2025, is a Canadian property intelligence and risk assessment provider serving the property and casualty insurance and financial services industries. The company operates the iClarify platform, which uses online street-level imagery, geocoded property data, and satellite imagery to classify structures, measure external square footage, and generate replacement cost estimates for residential, commercial, and agricultural properties. iClarify is supported by Precise Services, a national inspection offering that includes physical loss control inspections, virtual inspections via HOVER's 3D technology, and the Fire Underwriters Survey for fire risk assessment, plus the Enviroscan environmental hazard scanning solution. A core differentiation is the company's quarterly Reconstruction Cost Reports, which track construction cost trends across 86 Canadian "Centres of Influence" using real-time contractor feedback and total loss studies, with a reported reconstruction cost data asset dating back to the Canadian Fire Underwriters' Association founded in 1883.

The company monetizes primarily through enterprise annual subscriptions to its property intelligence platforms and managed inspection services sold directly to P&C insurers, financial services firms, and insurance brokers. Revenue is supplemented by insurance lead generation services connecting mortgage providers with carrier customers, and by programmatic marketing services sharing property addresses with third-party advertisers. Pricing is opaque and negotiated per EULA, with annual billing in Canadian funds and a price list distributed to customers via email. The go-to-market is enterprise field sales with a dedicated Client Care team supporting Pacific, Quebec, and Atlantic regions, complemented by CE-accredited educational seminars, webinars, and the Intel podcast/webcast for industry demand generation. Opta is a wholly-owned subsidiary of Verisk Analytics, Inc. (NASDAQ: VRSK), with operations headquartered in Markham, Ontario and a regional office in Burnaby, British Columbia.

Name

Opta Information Intelligence

Legal name

Opta Information Intelligence Corp.

Website

https://optaintel.ca

Company type

Private

Founded year

1883

Operating status

Operating

Headcount range

251–500 employees

Short description

Opta Information Intelligence, now Verisk Canada, provides property intelligence, risk assessment, and loss control inspection services to Canadian P&C insurers and financial services firms via its iClarify platform, Precise Services, and quarterly reconstruction cost data covering 86 Canadian cities.

Ownership category

akta.pro rank

Product category

Insurance Property Intelligence Software

NAICS

Offices of Real Estate Appraisers (53132), Building Inspection Services (54135), Claims Adjusting (524291)

SIC

Fire, Marine & Casualty Insurance (6331)

akta.pro primary industry

Risk Scoring, Hazard & Geospatial Analytics (FSAOAIAE)

akta.pro secondary industries

Insurance Replacement Cost & Damage/Loss Valuation (BPAJAKAL), Remote Sensing & Geospatial MRV (Satellite, Aerial, LiDAR, SAR) (EUABACAF)

Keywords

• Property intelligence software
• Insurance risk assessment
• Property valuation platforms
• Reconstruction cost analytics
• Loss control inspections

Headquarters

HQ city

Markham

HQ country

Canada

HQ region

North America

Offices3 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Infrastructure, Marketing or Sales

Revenue model

1. Subscription-based Platform Access: Opta provides access to its property intelligence platforms (iClarify Residential, iClarify Commercial, iClarify Farm, Precise Gateway) under subscription or contract arrangements with insurance companies, financial services firms, and brokers. The EULA references annual fees and service agreements, indicating recurring subscription revenue.
2. Inspection Services: Precise Inspection products and reports, including physical and virtual property inspections, loss control assessments, and Fire Underwriters Survey services are provided as paid services, likely as part of broader subscription or per-engagement agreements.
3. Insurance Lead Generation: Opta facilitates lead generation for insurance companies by collecting personal information from mortgage providers and providing it to insurance carrier customers, connecting prospective clients with insurance carriers.
4. Programmatic Marketing / Advertising Services: Opta provides targeted advertising services on behalf of insurance customers, sharing property addresses without personal identifiers with third parties to deliver targeted advertisements.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Opta/Verisk Canada provides cloud-based property intelligence and risk assessment platforms (iClarify Residential, iClarify Commercial, iClarify Farm), Precise Services loss control and inspection services including virtual inspections via HOVER, Fire Underwriters Survey (FUS) fire risk assessments, Enviroscan environmental scanning, and quarterly Reconstruction Cost Reports covering 86 Canadian cities. These offerings enable insurance-to-value calculations, risk scoring, and portfolio management for the Canadian P&C insurance, financial services, and brokerage markets.

Product overview

Opta Information Intelligence (now Verisk Canada) offers a comprehensive suite of property intelligence and insurance risk management solutions. The core platform is iClarify, an industry-leading property validation tool that provides valuations and risk assessments for residential, commercial, and agricultural properties. This platform is complemented by Precise Services, which delivers loss control inspections including virtual inspections powered by HOVER technology. The product portfolio includes specialized solutions for residential properties (iClarify Residential, Residential Solutions), commercial properties (iClarify Commercial, Commercial Solutions), farms (iClarify Farm), financial services, fire risk assessment (Fire Underwriters Survey), and environmental scanning (Enviroscan). Additional online platforms include SiteLines, Precise Gateway, AVM App, CTS, and HITS. The company also publishes quarterly Reconstruction Cost Reports tracking construction costs across 86 Canadian cities. Since January 1, 2025, Opta has been fully integrated into Verisk, with all products now branded under the Verisk Canada identity.

Differentiator

Problem solved

Functional benefit

Products and services

• iClarify Residential

Quantifiable outcome

• A residential total loss analysis across Canada using 35 losses showed minimal variance between iClarify Valuations and contractor estimates.
• +2 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature8 records

Partnerships

Three partnerships are on record, tiered core.

• Verisk Analytics, Inc.coreStrategic or Co-development Partner · 1 March 2022Verisk acquired Opta in 2022, integrating it as Verisk Canada. The acquisition brought together Verisk's global data, analytics, and technology resources with Opta's Canadian property intelligence database and market-leading iClarify platform. Full integration was completed by January 1, 2025, with the Verisk brand now applied to all products and solutions.
• FCTcoreStrategic or Co-development Partner · 28 October 2020FCT and Opta announced an exclusive partnership to deliver data-driven products to the Canadian market. The partnership enables FCT's customers to access Opta's property intelligence and valuation data, while Opta gains exclusive distribution reach through FCT's network in the Canadian real estate and lending ecosystem.
• EQ Inc. (EQ Works)coreStrategic or Co-development Partner · 28 April 2020EQ Inc. and Opta announced a best-in-class data and technology partnership to deliver enhanced targeted marketing and performance solutions to the insurance industry. The partnership combines EQ's device usage graph and location data with Opta's comprehensive Canadian residential and commercial property dataset to create predictive models, improved customer segmentation tools, and data-driven marketing solutions for insurers and financial services companies.

Scale indicators3 records

Recent moves5 records

Expansion highlights6 records

Direct peers

• Reonomy: Reonomy (now part of Altus Group) provides commercial property intelligence and ownership data, supporting underwriting, valuation, and risk decisions. Its commercial property data focus is comparable to Opta's iClarify Commercial and commercial underwriting use cases.
• HouseCanary: HouseCanary provides AI-powered residential property valuation and analytics for the insurance and financial services industries. Its automated valuation model and risk analytics overlap directly with Opta's residential intellectual property and iClarify platform.
• E2Value: E2Value provides automated property valuation and replacement cost data primarily for the insurance industry. Its direct-to-carrier model and focus on insurance-to-value (ITV) analytics mirrors Opta's iClarify positioning, though primarily in the US market.
• CoreLogic: CoreLogic is a leading provider of property data, analytics, and valuation platforms for the insurance and mortgage industries. Its insurance-focused solutions (PropertyIQ, FlightVu) directly overlap with Opta/Verisk Canada's iClarify product in residential and commercial property intelligence.
• LightBox: LightBox provides location intelligence and property data for commercial real estate, insurance, and financial services. Its commercial property intelligence and valuation capabilities are closely comparable to Opta's iClarify Commercial offering.

Broad incumbents

• ICE Mortgage Technology (Intercontinental Exchange): ICE Mortgage Technology provides property data, valuation, and workflow solutions across the mortgage and adjacent financial services industry. Its property data and valuation analytics intersect with Opta's iClarify Financial Services offerings for lenders and mortgage providers.
• RMS (Risk Management Solutions, a Moody's company): RMS is a leading catastrophe risk modeling and analytics provider serving insurers and reinsurers. Its property-level risk modeling and peril scoring capabilities are broadly comparable to Opta's Fire Underwriters Survey and peril score products, though RMS is more catastrophe-focused.
• LexisNexis Risk Solutions: LexisNexis Risk Solutions provides insurance data analytics, fraud detection, and property risk data at scale across multiple lines. It is a broad incumbent serving insurance carriers with overlapping property and underwriting risk capabilities, but as part of a much wider data portfolio.

Regional players

• GeoVerra: GeoVerra is a Canadian-based geospatial and property data services firm providing survey, mapping, and environmental services. While not a direct insurance data competitor, its Canadian geospatial capabilities are partially comparable to Opta's satellite imagery and geocoded property data assets.

Emerging players

• AccuEarth: AccuEarth is a Canadian property data and analytics provider focused on parcel-level intelligence for insurance and real estate. It is a smaller, Canada-focused emerging player whose residential and commercial property data overlaps with Opta's iClarify footprint.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Opta Information Intelligence