Trice Chemicals

What Trice Chemicals does

Trice Chemicals Industrial LLC is a UAE-based chemical manufacturer and distributor established in 2002, headquartered in Ras Al Khaimah with a sales branch in Sharjah. The company operates an owned manufacturing facility at Al Ghail Industrial Park and produces a broad portfolio spanning cleaning chemicals (kitchen, laundry, washroom, floor care, disinfectants), industrial chemicals (auto care, fertilizers, solvents, industrial perfumes, water treatment, inks, dyes), specialty/tailor-made chemicals, and food and beverage and pharmaceutical ingredients. It sells through three house brands — Trioxi (premium hygiene specialty chemicals), Thrill (household and industrial cleaning), and Generic (standard chemical products) — alongside a private label and toll blending service for businesses seeking their own branded chemical lines.

The company holds multiple regulatory certifications — GMP, UAE Ministry of Health, Dubai Municipality, HACCP, and ISO 14001:2004 — which qualify it for supply into healthcare, food processing, and pharmaceutical end markets. Its product offering is supported by proprietary formulation know-how in biodegradable and eco-friendly detergents and a non-alcoholic hypochlorous acid disinfectant (HA103). Distribution operates through direct e-commerce (multilingual storefront in English, Arabic, French), direct enterprise supply, and a regional distributor network serving the UAE, GCC, Middle East, Africa, and Europe.

The business model is primarily B2B bulk chemical sales with quote-based pricing, supplemented by direct-to-consumer and private-label revenue. Reported customers include Emirates, Etihad Airways, Pepsi, Sharjah Aviation Authority, Sharjah Cement Factory, and Sharjah Golf & Shooting Club. Trice Chemicals is privately held, founder-owned, and structured as a UAE LLC with no disclosed institutional investment, no subsidiaries, and no acquired entities.

Name

Trice Chemicals

Legal name

Trice Chemicals Industrial LLC

Website

https://tricechemicals.com

Company type

Private

Founded year

2002

Operating status

Operating

Headcount range

11–50 employees

Short description

Trice Chemicals Industrial LLC is a UAE-based manufacturer and distributor of cleaning, industrial, and specialty chemical products serving healthcare, automotive, food and beverage, pharmaceutical, and agricultural customers across the MENA region, Africa, and Europe.

Ownership category

akta.pro rank

Product category

Industrial Chemicals Manufacturing

NAICS

Soap and Cleaning Compound Manufacturing (32561), Soap and Other Detergent Manufacturing (325611), Other Chemical Product and Preparation Manufacturing (3259), Pesticide, Fertilizer, and Other Agricultural Chemical Manufacturing (3253)

SIC

Specialty Cleaning, Polishing And Sanitation Preparations (2842), Soap, Detergents, Cleang Preparations, Perfumes, Cosmetics (2840), Miscellaneous Chemical Products (2890), Wholesale-Chemicals & Allied Products (5160)

akta.pro primary industry

Industrial & Institutional (I&I) Cleaning Chemicals (IMAEABAG)

Keywords

• Industrial chemicals manufacturing
• Cleaning chemical products
• Disinfectant manufacturing
• Specialty chemical formulations
• Toll blending services

Headquarters

HQ city

Khaimah

HQ country

United Arab Emirates

HQ region

Middle East

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Chemical Manufacturing and Distribution: Manufacturing and distribution of industrial chemicals, cleaning chemicals, and specialty chemical products for various industries including healthcare, automotive, food and beverages, pharmaceuticals, and more
2. Private Label and Custom Manufacturing: Private labeling services enabling businesses to launch and expand their own branded chemical products. Services include custom blends, toll blending, and bulk chemical solutions for homecare, industrial, automotive, institutional, and specialty applications.
3. Product Sales (Own Brands): Direct sales of proprietary brands including Thrill (cleaning chemicals) and Trioxi (premium hygiene specialty chemicals) through e-commerce platform and distribution network

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels3 records

Core offering

Trice Chemicals Industrial LLC manufactures and distributes a broad portfolio of cleaning chemicals, industrial chemicals, disinfectants, specialty chemicals, food and beverage chemicals, pharmaceuticals, industrial inks, and janitorial products. The company operates its own manufacturing facility in Ras Al Khaimah, UAE, and supplies own brands (TRIOXI, Thrill, Generic) plus private-label and custom-formulated products across healthcare, automotive, food and beverage, manufacturing, agriculture, and other sectors.

Product overview

Trice Chemicals Industrial LLC is a chemical manufacturing and distribution company established in 2002 in Ras Al Khaimah, UAE, offering a diverse portfolio of industrial and cleaning chemical products across multiple sub-brands including TRIOXI (premium hygiene specialty chemicals), Thrill (household and industrial cleaning products), and Generic (standard chemical products). The product portfolio spans Cleaning Chemicals (Kitchen Care, Laundry Care, Washroom Care, Floor Care, Deodorants & Disinfectants), Industrial Chemicals (Auto Care, Fertilizers, Solvents, Industrial Perfumes, Water Treatment, Chemical Raw Materials, Flexo Inks, Industrial Dyes), Specialty Chemicals (Tailor Made Chemicals), Food & Beverage Chemicals (Thickeners, Vitamins, Preservatives, Food Commodities), Pharmaceuticals (Pharma Ingredients), Industrial Inks (NCPU Inks, Polyamide & Poly Sack Inks, Water Based Inks), and Janitorial & Paper Products. The company operates as a manufacturer and distributor providing private labeling services for businesses across Middle East, Africa, and Europe regions.

Differentiator

Problem solved

Functional benefit

Brands

• Trioxi: Premium range hygiene specialty chemicals provider for Food and beverage, institutional and industrial markets based in United Arab Emirates under the affiliation with a leading techno-commercial enterprise in Europe.
• Thrill
• Generic

Products and services

• TRIOXI
• Thrill
• Generic
• Cleaning Chemicals
• Industrial Chemicals
• Specialty Chemicals
• Food and Beverage Chemicals
• Pharmaceutical Chemicals
• Industrial Inks
• Toll Blending Services
• Private Label and Custom Manufacturing
• Janitorial and Paper Products

Quantifiable outcome

• Largest manufacturer of hygiene products in UAE
• +1 more outcomes

Named customers6 records

Segments7 records

Ideal customer profiles7 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators5 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• SABIC: Saudi-based global chemicals giant producing commodity and specialty chemicals, including industrial chemicals and solvents. Comparable to Trice on industrial chemicals and chemical raw materials distribution.
• Diversey Holdings: Provider of hygiene, cleaning, and infection prevention products for foodservice, hospitality, healthcare, and retail. Direct comparator to Trice's institutional cleaning and disinfectant manufacturing.
• Clariant: Swiss specialty chemicals manufacturer serving personal care, industrial, and consumer care markets. Comparable to Trice's specialty chemicals and tailor-made/toll blending services.
• Ecolab: Global leader in water, hygiene, and infection prevention solutions serving foodservice, hospitality, healthcare, and industrial markets. Directly comparable to Trice's cleaning and disinfection manufacturing for healthcare and industrial segments.
• Henkel: Global manufacturer of laundry, home care, and adhesive products, with sizable industrial cleaning and detergent portfolio. Highly comparable to Trice's detergent and cleaning chemicals manufacturing.
• AkzoNobel: Global paints, coatings, and specialty chemicals producer distributing across MENA. Comparable to Trice in industrial chemicals distribution and solvents supply for paints and coatings.
• Reckitt Benckiser: Consumer health and hygiene multinational with leading disinfectant and cleaning brands (Dettol, Lysol). Comparable to Trice's disinfectant manufacturing and healthcare channel focus.

Regional players

• Hayat Kimya: Major Turkish-based manufacturer of cleaning, hygiene, and personal care products with strong MENA presence. Operates in many of the same product categories as Trice across the regional market Trice serves.
• Al Muqarram Group: UAE-based manufacturer of aerosols, lubricants, and industrial chemicals. Regional peer also producing specialty chemical products for MENA industrial and consumer markets.

Emerging players

• Godrej Consumer Products: Emerging-markets focused manufacturer of household insecticides, cleaning, and personal care products. Comparable to Trice's eco-friendly cleaning and disinfectant positioning in emerging markets.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/TriceChemicals
• LinkedInlinkedin.com/company/trice-chemicals-ind.llc

Compliance6 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Trice Chemicals