What Lancaster Archery Supply does

Lancaster Archery Supply, Inc. is a privately held, archery-only specialty retailer headquartered in Lancaster, Pennsylvania. The company operates a dual-channel model combining the lancasterarchery.com e-commerce platform with a 10,000 sq ft Pro Shop & Academy physical retail location at 2195-A Old Philadelphia Pike, supplemented by a distribution center in Leola, PA for fulfillment. The Pro Shop features indoor shooting ranges, TechXpert staff for technical consultation, bow setup and tuning services, and an ArcheryTime virtual reality shooting simulator.

The product portfolio spans the full archery vertical: compound, recurve, longbow, youth, crossbow, and bowfishing bows, plus an extensive accessory catalog including arrow shafts and components, sights, stabilizers, releases, targets, treestands, hunting apparel, scent control, rangefinders, bow presses, and training equipment from brands such as Mathews, Hoyt, Bowtech, Sitka, Easton, Vortex, and Garmin. The company also operates in-house custom manufacturing through the Custom Arrow Builder and Custom String Builder (LAS Custom Strings sub-brand) configurator services, and is an authorized retailer for the National Archery in the Schools Program (NASP).

Revenue is generated through product sales (transactional retail), custom product manufacturing, Pro Shop services (range rentals, Academy instruction, bow tuning), and digital gift cards. The go-to-market combines direct-to-consumer e-commerce, physical retail with experiential services, B2B wholesale through a Dealer Account Program, and community engagement via the annual Bowhunters Extravaganza, the Lancaster Archery Classic tournament, and the Lancaster Archery Foundation. The LAS Rewards loyalty program (Blue, Red, Gold, X-Ring tiers) supports customer retention. The company has no disclosed funding rounds, no parent company, and no public financial reporting.

Name

Lancaster Archery Supply

Legal name

Lancaster Archery Supply, Inc.

Website

https://lancasterarchery.com

Company type

Private

Founded year

1983

Operating status

Operating

Headcount range

51–100 employees

Short description

Lancaster Archery Supply is a privately held archery specialty retailer operating a nationwide e-commerce platform alongside a 10,000 sq ft Pro Shop & Academy in Lancaster, PA, serving bowhunters, target archers, traditional archers, youth programs, and crossbow hunters with equipment, custom manufacturing, and instructional services.

Ownership category

akta.pro rank

Product category

Archery Equipment Retail

akta.pro primary industry

Archery Equipment & Accessories Retail (CRAMAKAB)

akta.pro secondary industries

Hunting, Shooting Sports & Archery Retail (CRAMABAK), Shooting Sports Equipment Retail (Targets, Clay, Range Gear, Hearing/Eye Protection) (CRAMAKAG), Optics & Sighting Devices Retail (Scopes, Binoculars, Rangefinders) (CRAMAKAC), Hunting Accessories & Field Gear Retail (Calls, Decoys, Blinds, Game Cameras) (CRAMAKAE)

Keywords

• Archery equipment retail
• Compound bows
• Custom bowstrings
• Bowhunting accessories
• Archery target shooting

Headquarters

HQ city

Lancaster

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Product Sales: Direct retail sales of archery equipment including bows, bow accessories, arrows, archery accessories, targets, hunting gear, tools, training equipment, and apparel. Revenue generated through one-time product transactions with varying price points from sub-$10 items to premium bows exceeding $1,000.
2. Custom Products: Custom arrow building and custom bowstring manufacturing services. Customers design products online, Lancaster builds to specification, and ships. Provides higher margins and customer lock-in through customization.
3. Pro Shop Services: In-store services including bow setup, tuning, indoor range rentals (20-yard range by half hour), and professional instruction through Lancaster Archery Academy. Range time includes target faces with rental bows available for beginners.
4. Gift Cards: Digital gift cards sold in denominations from $10 to $500, delivered by email with redemption via code at checkout. Gift cards do not expire and have no processing fees.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels8 records

Core offering

Lancaster Archery Supply is a specialty archery retailer that sells bows (compound, recurve, longbow, youth, crossbow, bowfishing), archery accessories, arrows, targets, hunting gear, tools, training equipment, and apparel through its e-commerce platform and a 10,000 sq ft physical Pro Shop & Academy. The company also provides custom arrow and custom bowstring manufacturing services via online builders, in-store bow setup/tuning, indoor range rental, and professional archery instruction through the Lancaster Archery Academy.

Product overview

Lancaster Archery Supply is an archery equipment retailer operating as an e-commerce platform plus a 10,000 sq ft Pro Shop & Academy in Lancaster, PA. The company offers a comprehensive product portfolio organized into two main areas: bows (compound bows, recurve bows, longbows, youth bows, crossbows, and bowfishing equipment) and archery accessories. The accessories portfolio spans arrow products (shafts, components, custom arrow building, broadheads), bow accessories (sights, scopes, rests, stabilizers, strings with custom string builder service, cases), archery accessories (releases, tabs, quivers, rangefinders), targets (3D, foam, bag, range), hunting gear (treestands, cameras, apparel, scent control, game calls), tools (bow presses, vises, chronographs), training equipment, and NASP-approved school program equipment. The company also operates branded merchandise (apparel, lifestyle gear) and loyalty programs (LAS Rewards) alongside services like custom arrow and string building, Pro Shop tuning, and Academy instruction.

Differentiator

Problem solved

Functional benefit

Brands

• LAS Custom Strings: Custom bowstring products built in-house by Lancaster Archery Supply with premium colors and precision fitment.

Products and services

• Compound Bows Modern compound bows featuring cam systems for reduced holding weight at full draw, including hunting and target models from brands like Mathews, Hoyt, Bowtech, PSE, Elite, and Darton, sold to individual archers.
• Recurve Bows Traditional and Olympic-style recurve bows including ILF (International Limb Fitting) systems, takedown models, and one-piece designs for target archery and hunting.
• Longbows Traditional single-piece wooden or laminated longbows for recreational and traditional archery enthusiasts.
• Youth Bows Bows designed for younger archers including youth compound bows, youth recurve bows, and youth bow packages with appropriate draw weights and lengths.
• Crossbows Crossbows for hunting and target shooting including compound crossbows with sights, cocking devices, and accessories from brands like TenPoint.
• Bowfishing Equipment Complete bowfishing setups including bows, reels, line, arrows, and specialized points for fishing with a bow.
• Custom Arrow Builder Service Custom arrow building service where customers design their arrows online with specifications for shaft, fletching, points, and nocks, and Lancaster Archery builds and ships them, including hunting arrows and factory-fletched options.
• Custom String Builder Service Custom bowstring builder service for creating bespoke string and cable sets with premium colors and precision fitment for any bow, including ABB, Gas Bowstrings, and LAS Custom options, with 7-10 day shipping.
• NASP Approved Equipment Official National Archery in the Schools Program (NASP) approved equipment including Genesis bows, Easton XX75 Genesis arrows, finger tabs, arm guards, targets, and range equipment, bundled for schools and youth archery programs.
• Pro Shop & Academy Services 10,000 square foot retail Pro Shop with indoor ranges and the Lancaster Archery Academy offering professional instruction, bow setup and tuning services, indoor range rental (20-yard range by half hour), and the ArcheryTime Virtual Reality shooting simulator.
• Digital Gift Cards Digital gift cards available in fixed denominations from $10 to $500, delivered by email, redeemable via code at checkout, with no expiration and no processing fees.
• Lancaster Archery Apparel Branded Lancaster Archery Supply clothing and accessories including hats, shirts, hoodies, and lifestyle gear featuring the LAS logo.

Segments9 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• NASP (National Archery in the Schools Program)majorStrategic or Co-development PartnerLancaster Archery Supply is an authorized retailer of official NASP-approved equipment, providing Genesis bows, Easton XX75 Genesis arrows, and complete NASP range equipment to schools and programs nationwide. This partnership positions Lancaster as the go-to source for youth archery program equipment requirements.

Scale indicators1 record

Recent moves6 records

Expansion highlights6 records

Market position

Competitive moat5 records

Key risks4 records

Key highlights5 records

Customer concentration

• Xx.com/lancarchery
• YouTubeyoutube.com/user/lancarchery
• Facebookfacebook.com/lancasterarchery
• Instagraminstagram.com/lancasterarchery

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Lancaster Archery Supply