What Mixvibes does

Mixvibes is a Paris-based software company that develops mobile and desktop applications for DJs, music producers, and live performers. Founded in 1995 by CEO Eric Guez, the company has shipped DJing and music creation software continuously for three decades, including a landmark 2009 collaboration with Pioneer DJ that produced the first version of Rekordbox (since become the CDJ industry standard). The current product portfolio centers on two core franchises: Cross DJ, a professional digital DJ mixing application for iOS, Android, and macOS featuring real-time stem separation, 30+ pro-grade effects, automatic BPM sync, and controller integration; and Remixlive, a grid-based loop and sample mixing app for music creation with a content library of 30,000+ royalty-free loops and samples updated weekly. Supporting products include Remixvideo (VJ), BeatSnap (beat making), and Rap Maker (vocal recording). The technical stack is built around proprietary audio DSP, MIDI controller compatibility spanning Pioneer/Alphatheta, Allen & Heath, Hercules, Akai, Novation, Arturia, and others, and integrations with OneSignal, Firebase Analytics, Facebook SDK, Google AdMob, and MoPub for app-side analytics and monetization.

The business model is a multi-channel consumer software operation. Mixvibes runs a freemium model on iOS App Store and Google Play (with auto-renewing subscriptions unlocking packs and features), one-time purchases of sample packs (royalty-free for personal or commercial use), desktop software license sales through mixvibes.com (Cross DJ, Cross DJ Pro, Cross, Remixvideo), and hardware bundling through partnerships with Hercules (U-Mix Control series) and MIDI compatibility with major controller brands. The go-to-market motion is product-led growth via app store distribution, supplemented by OEM/embedded partnerships with hardware makers and community-driven growth through Discord, YouTube, Instagram, TikTok, and artist collaborations. The company serves individual DJs, mobile music makers, and electronic music artists across genres including techno, house, hip-hop, trap, drum & bass, and dubstep. Headcount is 11-50, the firm is private and bootstrapped with no disclosed funding rounds, and the customer base is a long-tail of individual creators rather than enterprise accounts.

Name

Mixvibes

Legal name

MIXVIBES

Website

https://mixvibes.com

Company type

Private

Founded year

1995

Operating status

Operating

Headcount range

11–50 employees

Short description

Mixvibes is a Paris-based software company developing mobile and desktop DJ mixing and music creation apps—primarily Cross DJ and Remixlive—for individual DJs, producers, and live performers, monetized through freemium subscriptions, sample pack sales, and hardware bundling partnerships.

Ownership category

akta.pro rank

Product category

DJ and Music Production Software

NAICS

Software Publishers (5132)

SIC

Services-Prepackaged Software (7372)

akta.pro primary industry

Mobile Music Creation Apps (Beatmaking, Songwriting, Practice) (MPAIAIAC)

akta.pro secondary industries

Sample Libraries, Loops & Sound Content Platforms (MPAIAIAF), Live Performance & DJ Software (Playback, Mixing, Lighting Control) (MPAIAIAI)

Keywords

• DJ software development
• Music creation apps
• Loop mixing technology
• Digital DJ mixing
• MIDI controller integration

Headquarters

HQ city

Paris

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Infrastructure, Operations

Revenue model

1. App Subscriptions: Premium subscription plans to unlock packs, features, and content within apps. Subscriptions auto-renew unless cancelled, with billing occurring 24 hours before the end of the current period.
2. Sample Pack Sales: Individual purchase of sample packs containing loops and samples across various genres. Packs are royalty-free for use in personal or commercial productions.
3. Freemium App Model: Limited versions of apps available free of charge with core features accessible. Additional features, packs, and content require paid upgrade.
4. Desktop Software Licenses: Desktop versions of Cross DJ and Cross software sold with licence key for desktop use.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels7 records

Core offering

Mixvibes develops and sells mobile and desktop DJ and music creation software for individual creators, including Remixlive (grid-based loop mixing app), Cross DJ (professional DJ mixing software with real-time stem separation), Remixvideo (VJ and live video mixing), BeatSnap, and Rap Maker. The portfolio is supported by a library of over 30,000 royalty-free loops and samples, distributed globally through the iOS App Store, Google Play, and direct software downloads with optional subscriptions and one-time content purchases.

Product overview

Mixvibes is a Paris-based company offering a suite of professional DJ software and music creation apps. The portfolio centers on Remixlive (loop mixing and music creation), Cross DJ (digital DJing with stem separation), and Remixvideo (video mixing/VJ), supplemented by BeatSnap and Rap Maker apps. The platform provides over 30,000 royalty-free sample packs across electronic, hip-hop, techno, and other genres. Software is available on iOS, Android, and macOS with both free limited and subscription-based premium tiers.

Differentiator

Problem solved

Functional benefit

Brands

• Remixlive: All-in-one loop mixing app designed for music creators and DJs with intuitive grid interface, vast sound library, and powerful performance effects.
• Cross DJ
• Remixvideo
• BeatSnap
• Rap Maker

Products and services

• Remixlive All-in-one loop mixing app for iOS and Android designed for music creators and DJs, featuring an intuitive grid interface, finger-drumming, sequencer, live keyboard, XY pad effects, and access to over 30,000 royalty-free loops and samples.
• Cross DJ Professional DJ mixing app for iOS, Android, and macOS featuring accurate waveform display, real-time stem separation (beats/vocals isolation), 30+ pro-grade effects, automatic BPM sync, quantized launch, hot cues, loops, mixer, automix, and plug-and-play compatibility with Allen & Heath, Hercules, and Alphatheta controllers.
• Remixvideo Live video mixing and VJ tool for iOS, Android, and desktop, enabling real-time effects, generators, audio-reactive visuals, and video recording for live performances.
• BeatSnap Beat maker app for iOS and Android allowing users to create, edit, and sequence beats and melodies using a grid of sound pads and a pattern sequencer.
• Rap Maker Recording studio app for iOS and Android for creating and mixing rap tracks with various beats, vocal and instrument tracks, and effects.
• Cross (desktop software) Desktop flagship digital DJing application for Windows and Mac distributed via mixvibes.com with license key purchase, supporting professional DJ mixing, DVS, sampler, and multi-deck control.
• Sample Library (30,000+ royalty-free loops) Catalog of over 30,000 royalty-free loops and samples spanning techno, house, hip-hop, trap, drum & bass, and electronic music genres, available as one-time pack purchases and via subscription, royalty-free for personal or commercial use.

Named customers7 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration22 records

AI capability8 records

Feature6 records

Partnerships

Three partnerships are on record, tiered core.

• Pioneer DJ (Alphatheta)coreTechnology or Integration · 1 January 2009MIXVIBES created and launched the first version of Rekordbox for Pioneer in 2009, which became the standard software for CDJ models. This collaboration continued for several years until 2013, establishing MIXVIBES as a key technology partner for Pioneer DJ's ecosystem.
• Allen & HeathcoreTechnology or IntegrationAllen & Heath Xone:K2 MIDI controller integrates with Remixlive for full tactile control during live performances. Partnership showcased through product demos, tutorials, and joint marketing. The Xone:K2 is marketed as Remixlive's performance controller.
• HerculescoreChannel Partner/ Reseller/ DistributorHercules DJ controllers (DJControl Mix, DJControl Inpulse series) compatible with Cross DJ. MIXVIBES collaborated with Hercules since 2003 when they released the first mass-market DJ controller. U-Mix Control Pro bundled with Cross DJ software.

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Algoriddim: Algoriddim develops djay, a leading cross-platform DJ app available on iOS, Android, macOS, and Windows with Neural Mix real-time stem separation—the most direct competitor to MIXVIBES' Cross DJ 5 in the mobile DJ segment.
• Serato: Serato is a leading DJ software provider (Serato DJ Pro/Lite, Stems) used by professional and prosumer DJs. It competes directly with Cross DJ in the DJ mixing workflow and overlaps with MIXVIBES on MIDI controller compatibility and stem separation.
• Native Instruments (Traktor): Native Instruments' Traktor is a long-established DJ software suite with hardware (S4, S2 controllers) and a Stems format—directly comparable to Cross DJ in functionality and prosumer DJ target customer.
• Image-Line (FL Studio Mobile): Image-Line's FL Studio Mobile is a mobile music creation app with loops, sequencer, and beat-making features that competes directly with MIXVIBES' BeatSnap and Remixlive for the same creator audience on iOS/Android.
• Roland (Zenbeats): Roland's Zenbeats is a cross-platform music creation app for iOS, Android, macOS, and Windows with loops, synths, and drum kits—directly comparable to Remixlive in scope and target creator segment.

Broad incumbents

• Pioneer DJ / Alphatheta (Rekordbox): Pioneer DJ owns and develops Rekordbox—the product MIXVIBES originally created in 2009. Pioneer DJ is both a current hardware partner (DDJ series) and a dominant incumbent competitor in DJ software for CDJ/DJM hardware.
• Ableton: Ableton makes Live, the leading loop-based DAW for music creation and performance—MIXVIBES' LoopTrax (1999) actually predated Live. The products now compete in the loop-based music creation space alongside Remixlive.

Emerging players

• BandLab: BandLab is a free, social mobile music creation platform with loops, effects, and collaboration. It competes with Remixlive for casual mobile creators and has raised significant funding to expand its creator ecosystem.
• iZotope: iZotope provides audio processing, mastering, and music creation tools (e.g., Neutron, Ozone, Music Production Suite) used by producers and audio engineers. Its audio intelligence capabilities are increasingly adjacent to MIXVIBES' stem separation and effects features.

Others

• Splice: Splice operates a subscription-based royalty-free sample and loop marketplace with millions of sounds used by producers. It complements and competes with MIXVIBES' 30,000+ sample library, particularly for creators who use DAWs but want premium sounds.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@mixvibes
• Facebookfacebook.com/mixvibes
• LinkedInlinkedin.com/company/mixvibes
• Instagraminstagram.com/remixliveapp
• TikToktiktok.com/@mixvibes.official
• Xx.com/mixvibes

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mixvibes