Cake Solutions
Cake Solutions operates an annual IT Development Conference in New York targeting marketing specialists, product managers, and IT entrepreneurs, supported by a WordPress blog on software development topics and gambling affiliate advertising.
- Company typePrivate
- Founded2001
- HeadquartersManchester, United Kingdom
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Cake Solutions does
Cake Solutions presents a conflicting identity across data sources. First-party website material describes it as a small US-based entity that organizes an annual IT Development Conference at 1892 Southern Street in New York, targeting marketing and PR specialists, product and project managers, and IT entrepreneurs. The conference covers IT product market assessment, digital technology adoption, marketing concept development, and product launch strategy. The website is built on WordPress and supplemented by a content blog authored by Patnode Nicholas, with recent posts through December 2025 covering AI in software development, digital transformation partner selection, and developer tooling. The site also prominently features gambling and crypto-casino affiliate banners (BetFury, BC.Game, Pari-Match), indicating affiliate monetization alongside the event.
A separate firmographic dataset describes Cake Solutions as a UK-based (Manchester) software services firm founded in 2001 with 11-50 employees that "architects, implements and maintains modern and scalable software." This conflicts materially with the New York event-organizer identity surfaced from the website and contact details (516 area code). No M&A, funding events, partnerships, certifications, or patents are disclosed in any source. The revenue model appears to be conference registration fees supplemented by content/affiliate advertising, with no publicly disclosed pricing.
Cake Solutions firmographics
Firmographics- Name
- Cake Solutions
- Legal name
- Cake Solutions
- Website
- https://cakesolutions.net
- Company type
- Private
- Founded year
- 2001
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Cake Solutions operates an annual IT Development Conference in New York targeting marketing specialists, product managers, and IT entrepreneurs, supported by a WordPress blog on software development topics and gambling affiliate advertising.
- Ownership category
- akta.pro rank
Where Cake Solutions is headquartered
LocationHeadquarters
- HQ city
- Manchester
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Cake Solutions business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Conference Registration and Attendance: Revenue is generated through conference attendance fees. The IT Development Conference charges registration fees for participants who attend the event held at 1892 Southern Street, New York. The conference runs from 09:00 AM to 07:00 PM and includes sessions, presentations, and networking opportunities.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels3 records
Cake Solutions product offering
Product offeringCore offering
Cake Solutions organizes an annual IT Development Conference held in New York targeting marketing and PR specialists, product and project managers, and IT entrepreneurs. The conference covers IT product market assessment, digital technology adoption, marketing concept development, terms of reference creation, new product introduction, and market position management. The company also maintains an active blog publishing articles on AI in software development, cloud computing, API security, and IT industry trends.
Product overview
Cake Solutions operates as an IT Development Conference organizer rather than a software product company. The company's primary offering is the IT Development Conference, an event-based platform focused on educating attendees about IT product development, marketing, and market strategy. The conference targets marketing and PR specialists of development companies, product and project managers, and entrepreneurs creating IT services and programs. Conference topics include assessing market potential for new IT products, digital technology adoption, development of marketing concepts and terms of reference, introducing new IT products to market, and maintaining market positions.
Differentiator
Problem solved
Functional benefit
Products and services
- IT Development Conference An annual conference targeting marketing, advertising, and PR specialists at development companies, product and project managers responsible for developing and bringing new IT services to market, and IT entrepreneurs creating new IT services and programs. The conference provides practical guidance on assessing market potential, monetization strategies, terms of reference creation, and go-to-market approaches for IT products and services.
Companies that use Cake Solutions
Customer profileSegments3 records
Ideal customer profiles1 record
Cake Solutions technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Cake Solutions partnerships and signals
Strategic signalScale indicators2 records
Recent moves4 records
Expansion highlights2 records
Cake Solutions competitors and assessment
Company assessmentBroad incumbents
- Dreamforce: Salesforce's annual enterprise software conference bringing together product, marketing, and IT leaders. Broader incumbent in the enterprise IT conference category with which Cake Solutions competes for the same enterprise IT product/marketing attendee persona.
- O'Reilly Media: Operates the O'Reilly conferences and Superstream series targeting software developers, IT architects, and product teams. Comparable as a tech-content-and-events business feeding an in-person conference agenda — a model Cake Solutions is attempting at a much smaller scale.
- Money20/20: Operates large-scale fintech industry events globally. While narrower in vertical (fintech), the business model — paid attendee registration plus heavy sponsorship — is structurally identical to Cake Solutions' conference economics and addresses overlapping enterprise IT decision-makers.
- Gartner (IT Symposium/Xpo): Runs enterprise IT conferences serving CIOs, product leaders, and IT marketers — a direct ICP overlap with Cake Solutions' target personas but at vastly larger scale and ticket price points.
Direct peers
- Web Summit: Operates the largest portfolio of annual technology conferences (Lisbon, Rio, Vancouver, Qatar) targeting founders, product leaders, and tech marketers. Comparable to Cake Solutions as an annual, in-person, multi-session tech conference business monetized primarily through attendee registration and sponsorships.
- TechCrunch Disrupt: Annual flagship tech/startup conference run by TechCrunch featuring speaker programming, exhibitor floors, and registration revenue. Directly comparable to Cake Solutions in format (annual, multi-track, single city) and audience overlap (IT product managers, founders, marketers).
- Collision Conference: Tech conference for startups and enterprise tech buyers (now run by Web Summit). Shares the same in-person, multi-day, speaker-driven conference format and a similar attendee mix of product managers, marketers, and IT entrepreneurs targeted by Cake Solutions.
- SaaStr: Runs the largest annual B2B SaaS conference plus content/community programs targeted at SaaS founders, product, and marketing leaders. Closely comparable in ICP (IT/software product and marketing personas) and event-driven GTM, though at significantly larger scale.
Emerging players
- Founders Forum: Operates invite-only technology and entrepreneur events focused on founders and senior product/strategy leaders. Comparable to Cake Solutions in its focus on the entrepreneur + product-marketing attendee mix, though with a private/high-end positioning.
Others
- Postlight: A digital product studio and consulting firm that also publishes technology/IT content and runs industry events. Comparable as a small content-plus-events business adjacent to Cake Solutions' blog-and-conference model, providing an example of an alternative scale trajectory for similar operations.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat2 records
Key risks6 records
Key highlights4 records
Customer concentration
Cake Solutions social profiles
Digital presenceCake Solutions financial estimates
Financial estimateRevenue estimate
Valuation estimate
Cake Solutions leadership team
Management profileNumber of profiles
Cake Solutions funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Cake Solutions M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Cake Solutions
What does Cake Solutions do?
Cake Solutions organizes an annual IT Development Conference held in New York targeting marketing and PR specialists, product and project managers, and IT entrepreneurs. The conference covers IT product market assessment, digital technology adoption, marketing concept development, terms of reference creation, new product introduction, and market position management. The company also maintains an active blog publishing articles on AI in software development, cloud computing, API security, and IT industry trends.
Is Cake Solutions a public or private company?
Cake Solutions is a private company. It is classified as unknown and is currently operating.
When was Cake Solutions founded?
Cake Solutions was founded in 2001. It employs 11 to 50 people.
Where is Cake Solutions based?
Cake Solutions is headquartered in Manchester, United Kingdom, in the Europe region.
How does Cake Solutions make money?
One revenue line is on record: conference Registration and Attendance.
Who are Cake Solutions's main competitors?
Broad incumbents on record are Dreamforce, O'Reilly Media, Money20/20 and Gartner (IT Symposium/Xpo). Direct peers are Web Summit, TechCrunch Disrupt, Collision Conference and SaaStr. Founders Forum is listed as an emerging player. Postlight is listed as an others.
Does Cake Solutions have an API?
No public API is recorded for Cake Solutions.