AgBiTech Australia
AgBiTech Australia develops and manufactures baculovirus-based biological insecticides and attract-and-kill products for controlling caterpillar pests in broadacre crops, horticulture, and organic farming operations across Australia, the United States, Brazil, and Asia.
- Company typePrivate
- Founded2000
- HeadquartersToowoomba, Australia
- Headcount101–250
- GTM typeB2B
- OfferingHardware or Manufacturing
What AgBiTech Australia does
AgBiTech Australia is a biological crop protection company founded in 2000 that develops and manufactures baculovirus-based insecticides and related products for controlling caterpillar pests (primarily Helicoverpa spp. and Fall Armyworm) in agricultural crops. Its core technology uses naturally occurring Nuclear Polyhedrosis Viruses (NPV) produced through proprietary in vivo mass-rearing processes and multi-step automated manufacturing at food-grade facilities in Australia, the United States (Fort Worth), and Brazil. The product portfolio consists of five core offerings: ViVUS Max (broadacre Helicoverpa control), ViVUS Armigen (higher-concentration horticulture formulation), Fawligen (Fall Armyworm biocontrol), Magnet (a plant volatile-based attract-and-kill system for adult moths), and Optimol (an adjuvant that enhances the performance of the baculovirus products).
The company serves broadacre crop producers (cotton, cereals, oilseeds, pulses, sorghum), horticultural growers, organic producers, and Fall Armyworm-affected growers across Australia, the United States, Brazil, and Asia. AgBiTech generates revenue through direct product sales to farmers, sales through an accredited agent network for certain products like ViVUS Armigen, and per-hectare compliance-based pricing for its Magnet product under Bayer's Bollgard 3 Resistance Management Plan. As of March 31, 2026, AgBiTech became a wholly-owned subsidiary of BASF Agricultural Solutions following its acquisition from private equity firm Paine Schwartz Partners, a transaction expected to accelerate global scaling of its biological solutions portfolio, particularly leveraging BASF's established presence in Brazil and other key agricultural markets.
AgBiTech Australia firmographics
Firmographics- Name
- AgBiTech Australia
- Legal name
- AgBiTech Pty Ltd
- Website
- https://agbitech.com.au
- Company type
- Private
- Founded year
- 2000
- Operating status
- Acquired
- Headcount range
- 101–250 employees
- Short description
- AgBiTech Australia develops and manufactures baculovirus-based biological insecticides and attract-and-kill products for controlling caterpillar pests in broadacre crops, horticulture, and organic farming operations across Australia, the United States, Brazil, and Asia.
- Ownership category
- akta.pro rank
AgBiTech Australia industry classification
Industry- Product category
- Biological Crop Protection
- NAICS
- Pesticide and Other Agricultural Chemical Manufacturing (325320)
- SIC
- Agricultural Chemicals (2870)
- akta.pro primary industry
- Biological Pest Control (Beneficial Insects, Nematodes, Microbials) (AFABAKAB)
- akta.pro secondary industries
- Insecticides (AFABAAAB), Pest Control Product Supply (Fumigants, Traps, Lures, Applicator Equipment) (AFAOAIAN)
Keywords
Where AgBiTech Australia is headquartered
LocationHeadquarters
- HQ city
- Toowoomba
- HQ country
- Australia
- HQ region
- Oceania
Offices3 records
Markets served
AgBiTech Australia business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Technology or R&D, Personnel, Infrastructure, Marketing or Sales
Revenue model
- Biological Crop Protection Products: AgBiTech develops and manufactures biological insecticides for controlling caterpillar pests in agricultural crops. Products are sold directly to farmers and through accredited agents/distributors. The company operates purpose-built manufacturing plants in Australia and USA using food-grade standards. Revenue is generated through product sales across multiple crop segments including broadacre grains, cotton, and horticulture.
- Magnet Bollgard 3 RMP Program: Magnet is offered as a compliance option for Bollgard 3 Resistance Management Plan, charged on a flat per-hectare basis regardless of actual volume consumed. Three aerial applications are required between February 10 and March 1, 2026. Growers opt in through Bayer's MTrack system, with early commitment discounts available.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Magnet for Bollgard 3 RMP - per-hectare pricing |
| Other | Pay-as-you-go | ViVUS Armigen - available through accredited agents only |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels5 records
AgBiTech Australia product offering
Product offeringCore offering
AgBiTech develops and manufactures baculovirus-based biological insecticides that selectively target Helicoverpa and Fall Armyworm larvae in broadacre and horticultural crops. Its product portfolio includes ViVUS MAX and ViVUS ARMIGEN (NPV-based insecticides), FAWLIGEN (Fall Armyworm control under APVMA Emergency Use Permit), MAGNET (plant-volatile attract-and-kill technology for adult moths), and OPTIMOL (performance-enhancing adjuvant). Production uses a proprietary in vivo process involving mass-rearing of insects and automated multi-step manufacturing under food-grade quality standards, with registered trademarks ViVUS, FAWLIGEN, MAGNET and OPTIMOL.
Product overview
AgBiTech Australia is a biological crop protection company that develops and manufactures products using naturally occurring baculoviruses and other biological control mechanisms to selectively target insect pests. The product portfolio centers on five core offerings: ViVUS MAX (broadacre baculovirus insecticide for Helicoverpa control), ViVUS ARMIGEN (higher-concentration formulation for horticulture), FAWLIGEN (Fall Armyworm biocontrol), MAGNET (plant volatile-based moth attractant/kill system), and OPTIMOL (adjuvant to enhance ViVUS product performance). The ViVUS products function as the core biological insecticides, while MAGNET serves as a complementary adult moth control tool that can be used alongside ViVUS or independently, and OPTIMOL acts as a performance enhancer for the ViVUS products under challenging conditions. All products are designed for use in Integrated Pest Management systems and are certified for organic production.
Differentiator
Problem solved
Functional benefit
Brands
- ViVUS MAX: Biological insecticide for the control of Helicoverpa spp. larvae - a baculovirus-based biological control product for broadacre crops
- ViVUS ARMIGEN
- FAWLIGEN
- MAGNET
- OPTIMOL
Products and services
- ViVUS MAX Baculovirus-based biological insecticide for the control of Helicoverpa armigera and Helicoverpa punctigera larvae (cotton bollworm, corn earworm, tomato fruitworm) in broadacre crops including cereal grains, Lucerne, oilseeds, potatoes, pulses, cotton, sweet corn, berry fruit, brassica vegetables, celery, cucurbits, fruiting vegetables, leafy vegetables, legume vegetables, ornamental flowers and plants, and pome fruit. Delivers 60-90% control with no post-harvest interval and no impact on beneficials.
- ViVUS ARMIGEN Higher-concentration baculovirus-based biological insecticide specifically designed for horticultural crops, formulated with Australian and USA isolates of Helicoverpa armigera NPV for faster kill and improved field performance against Australian Helicoverpa species. Highly specific to Helicoverpa and Heliothis, with nil withholding period and re-entry when dry, and no impact on beneficial species.
- FAWLIGEN Baculovirus-selective biological insecticide for the control and management of Fall Armyworm (Spodoptera frugiperda) larvae. Holds Australian Certified Organic (ACO) approval and an APVMA Emergency Use Permit, and is primarily effective against 1st and 2nd instar larvae with no impact on other species.
- MAGNET Unique blend of 6 plant volatiles and feeding stimulants that mimics nectar-rich flower odors to attract and kill adult Helicoverpa moths before they can lay eggs. Applied to less than 2% of crop area, providing 4-6 days of moth control with up to 90% reduction in moth numbers and up to 90% reduction in egg lay, with nil or negligible impact on beneficial species. Available in 20L, 200L and 1000L formats.
- MAGNET for Bollgard 3 RMP Bollgard 3 Resistance Management Plan (RMP) compliance program using MAGNET insect attractant as an approved 'Attract and Kill' alternative to mechanical pupae destruction. Three aerial applications between February 10 and March 1 remove moths before they lay eggs that would become overwintering larvae, ensuring compliance even when soil is too wet to cultivate. Administered through Bayer's MTrack system, with growers opting in via Technology Service Providers (TSPs) on a flat per-hectare basis.
- OPTIMOL Molasses and crop oil-based adjuvant designed to enhance the performance of ViVUS Max, ViVUS Armigen and Fawligen. Improves spray coverage, reduces droplet evaporation, improves droplet adherence, provides UV protection for baculovirus, and increases initial larval infectivity. Particularly effective in hot/dry conditions, cool conditions, high UV light, high larval numbers, and low-volume aerial application.
Quantifiable outcome
- 60-90% control of Helicoverpa larvae depending on coverage, environmental conditions, and larvae size
- +4 more outcomes
Companies that use AgBiTech Australia
Customer profileNamed customers5 records
Segments4 records
Ideal customer profiles5 records
AgBiTech Australia technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature5 records
AgBiTech Australia partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Bayer Crop SciencecoreMagnet insect attractant is integrated into Bayer's Bollgard 3 Resistance Management Plan (RMP) as an approved 'Attract and Kill' alternative to mechanical pupae control. The administration is fully integrated into Bayer's MTrack system. Growers opt in through Technology Service Providers (TSPs) using Bayer's online system. Three aerial applications between February 10 and March 1 are required for RMP compliance.
Scale indicators4 records
Recent moves2 records
Expansion highlights6 records
AgBiTech Australia competitors and assessment
Company assessmentDirect peers
- Certis Biologicals (Certis Belchim): Specialist biopesticide manufacturer offering baculovirus and microbial products for caterpillar and other pest control across row crops and horticulture. Directly comparable to AgBiTech in product modality, target pests, and IPM positioning.
- Andermatt Biocontrol: Global leader in baculovirus-based biological insecticides (e.g., Helicovex, Littovir) and other biological control agents. Closest direct competitor to AgBiTech's ViVUS and Fawligen product lines.
- Koppert Biological Systems: Major biological control company offering microbial pesticides, beneficial insects, and IPM solutions across horticulture and broadacre crops. Comparable to AgBiTech in biological control modality and global distribution.
- Marrone Bio Innovations (now BioSafe Systems / part of Bioceres ecosystem): Develops and markets microbial-based crop protection products. Comparable in biopesticide focus, regulatory approach, and broadacre/horticulture go-to-market.
- Vestaron: Peptide and biological insecticide company targeting lepidopteran pests in specialty and row crops. Comparable as a developer of novel biological modes of action for Helicoverpa-like pests.
- BioWorks: Biological crop protection and pest management company offering microbial insecticides and fungicides. Comparable in biological pest control product positioning and grower-channel distribution.
- AgBiome: Microbial crop protection developer using a proprietary microbial discovery platform to develop biopesticides and biostimulants. Comparable in biological pest control modality and crop input market focus.
Broad incumbents
- BASF Agricultural Solutions: Parent company of AgBiTech post-March 2026 acquisition, and one of the largest global agrochemical players. Comparable as a broad agricultural inputs incumbent with a growing biologicals portfolio.
- Syngenta Biologicals: Global ag-input major with a dedicated biologicals business offering biostimulants, biocontrol, and biopesticides. Comparable as a broad incumbent operating an adjacent biologicals portfolio.
- Corteva Agriscience: Major seed and crop protection company with biologicals offerings through its Bioceres alliance and in-house programs. Comparable as a large incumbent in adjacent biological crop protection space.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
AgBiTech Australia social profiles
Digital presenceAgBiTech Australia compliance and trust
Trust signalCompliance1 record
AgBiTech Australia financial estimates
Financial estimateRevenue estimate
Valuation estimate
AgBiTech Australia leadership team
Management profileNumber of profiles
Profiles2 records
AgBiTech Australia funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
AgBiTech Australia M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about AgBiTech Australia
What does AgBiTech Australia do?
AgBiTech develops and manufactures baculovirus-based biological insecticides that selectively target Helicoverpa and Fall Armyworm larvae in broadacre and horticultural crops. Its product portfolio includes ViVUS MAX and ViVUS ARMIGEN (NPV-based insecticides), FAWLIGEN (Fall Armyworm control under APVMA Emergency Use Permit), MAGNET (plant-volatile attract-and-kill technology for adult moths), and OPTIMOL (performance-enhancing adjuvant). Production uses a proprietary in vivo process involving mass-rearing of insects and automated multi-step manufacturing under food-grade quality standards, with registered trademarks ViVUS, FAWLIGEN, MAGNET and OPTIMOL.
Is AgBiTech Australia a public or private company?
AgBiTech Australia is a private company. It is classified as corporate owned and is currently acquired.
When was AgBiTech Australia founded?
AgBiTech Australia was founded in 2000. It employs 101 to 250 people.
Where is AgBiTech Australia based?
AgBiTech Australia is headquartered in Toowoomba, Australia, in the Oceania region.
How does AgBiTech Australia make money?
Two revenue lines are on record. Biological Crop Protection Products are the primary driver. The others are magnet Bollgard 3 RMP Program.
Who are AgBiTech Australia's main competitors?
Direct peers on record are Certis Biologicals (Certis Belchim), Andermatt Biocontrol, Koppert Biological Systems, Marrone Bio Innovations (now BioSafe Systems / part of Bioceres ecosystem), Vestaron, BioWorks and AgBiome. Broad incumbents are BASF Agricultural Solutions, Syngenta Biologicals and Corteva Agriscience.
Does AgBiTech Australia have an API?
No public API is recorded for AgBiTech Australia.
What industry is AgBiTech Australia in?
AgBiTech Australia's product category is Biological Crop Protection. Its primary akta.pro industry code is AFABAKAB, Biological Pest Control (Beneficial Insects, Nematodes, Microbials), with a secondary code of AFABAAAB, Insecticides. Its NAICS code is 325320 and its SIC code is 2870.