Shuert Industries
Shuert Industries (Shuert Technologies) is a Sterling Heights, Michigan-based manufacturer of reusable thermoformed HDPE transport packaging — pallets, containers, and custom packaging systems — serving primarily automotive, textile, and propane industry customers across North America and Europe.
- Company typePrivate
- Founded1971
- HeadquartersSterling Heights, United States
- Headcount251–500
- GTM typeB2B
- OfferingHardware or Manufacturing
What Shuert Industries does
Shuert Industries (operating as Shuert Technologies) is a privately held U.S. manufacturer of reusable transport packaging, founded in 1971 and headquartered in Sterling Heights, Michigan. The company designs and manufactures thermoformed products — primarily pallets, containers, and specialized racks — using single sheet and twin sheet thermoforming of high-molecular weight, high-density polyethylene co-polymer (HDPE). Its core product portfolio includes the Uni-Pak closed-loop material handling system, Uni-Pallet and Uni-Directional Pallet lines, Uni-Case and Uni-Rak automotive containers, Yarn-Pak for textile shipping, Pro-Pak for propane cylinders, Reman-Pak for transmissions and EV motors, and Battery-Pak for EV lithium-ion battery transport. Operations are supported by an on-campus recycling center capable of processing 150,000 pounds of plastic daily and a customer-facing material buyback program supporting closed-loop HDPE recovery.
The company's revenue model is built on direct, quote-based hardware sales to enterprise B2B customers across automotive (primary), textile, propane, and general manufacturing verticals. Pricing is custom and not publicly disclosed, with multi-year contract structures typical for returnable packaging pools. Go-to-market is sales-led via website quote request forms, direct phone engagement (586-254-4590), and custom design services enabled by 3D CAD and precision CNC machining. Shuert holds ISPM 15 compliance for international shipments and employs a custom-focused, consultative selling motion for material handling solutions.
Distribution is direct from two Sterling Heights facilities — a headquarters and production site at 6600 Dobry Road and a fulfillment center at 44650 Merrill Road — serving North American and European markets. Competitive positioning is built on durability (Uni-Pak's ten-year life expectancy, hundreds of trips), lighter weight versus wood alternatives, regulatory compliance for export, and embedded circular-economics through HDPE recycling. Leadership team data, customer logos, ownership structure, and revenue figures are not disclosed in the source material, representing a notable information gap for prospective investors.
Shuert Industries firmographics
Firmographics- Name
- Shuert Industries
- Legal name
- Shuert Technologies
- Website
- https://shuert.com
- Company type
- Private
- Founded year
- 1971
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- Shuert Industries (Shuert Technologies) is a Sterling Heights, Michigan-based manufacturer of reusable thermoformed HDPE transport packaging — pallets, containers, and custom packaging systems — serving primarily automotive, textile, and propane industry customers across North America and Europe.
- Ownership category
- akta.pro rank
Shuert Industries industry classification
Industry- Product category
- Industrial Packaging
- NAICS
- Plastics Product Manufacturing (3261), Plastics and Rubber Products Manufacturing (326)
- SIC
- Miscellaneous Plastics Products (3080), Industrial Trucks, Tractors, Trailors & Stackers (3537)
- akta.pro primary industry
- Returnable/Reusable Transport Packaging (RTP) & Totes (Reusable Containers, Trays, Bins) (IMALAFAH)
- akta.pro secondary industries
- Reusable & Refill Packaging Systems (Returnable Packaging, Refill-at-Home/In-Store) (IMALAMAE), Returnable/Reusable Plastic Packaging (RPCs, Crates, Totes) Manufacturing (IMANAEAM), Pallets, Bins, Totes & Returnable Transport Packaging (RTP) (IMAHABAG)
Keywords
Where Shuert Industries is headquartered
LocationHeadquarters
- HQ city
- Sterling Heights
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Shuert Industries business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Technology or R&D, Infrastructure, Marketing or Sales
Revenue model
- Reusable Transport Packaging Products: The company generates revenue through the sale of manufactured reusable transport packaging products including pallets (Uni-Pallet, Uni-Directional), containers (Uni-Pak, Uni-Case), automotive racks (Uni-Rak, Reman-Pak, Battery-Pak), yarn transport systems (Yarn-Pak), and propane cylinder systems (Pro-Pak). Products are sold directly to customers with custom design capabilities available. The revenue model is primarily one-time hardware sales with a focus on long-term customer relationships due to the durability and reusability of the products.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Custom Quote-Based Pricing |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels3 records
Shuert Industries product offering
Product offeringCore offering
Shuert Industries (DBA Shuert Technologies) manufactures reusable transport packaging systems—including the Uni-Pak closed-loop material handling system, Uni-Pallet and Uni-Directional pallets, Uni-Case, Uni-Rak, Yarn-Pak, Pro-Pak, Reman-Pak, and Battery-Pak—using single sheet and twin sheet thermoforming of high-molecular weight HDPE co-polymer plastic. Products are designed and manufactured in America at the Sterling Heights, MI facility, with custom design, prototyping, and an on-campus recycling center (150,000 lbs/day) supporting customer reuse and circular economy programs.
Product overview
Shuert Industries (Shuert Technologies) provides a comprehensive portfolio of reusable transport packaging solutions designed and manufactured in America using thermoforming technology. The core product line includes the Uni-Pak System (a closed-loop material handling system with a ten-year life expectancy), multiple pallet variants (Uni-Pallet, Uni-Directional Pallet), and specialized containers (Uni-Case, Uni-Rak, Yarn-Pak, Pro-Pak, Reman-Pak, Battery-Pak). Products are manufactured using High-Molecular weight, High-Density Polyethylene Co-Polymer plastic via single sheet and twin sheet thermoforming processes. The company also offers custom design services for tailored packaging solutions, supported by an on-campus recycling center capable of processing 150k lbs. of plastic daily.
Differentiator
Problem solved
Functional benefit
Products and services
- Uni-Pak System
Quantifiable outcome
- Uni-Pak has a ten-year life expectancy and is capable of hundreds of trips
- +2 more outcomes
Companies that use Shuert Industries
Customer profileSegments4 records
Ideal customer profiles4 records
Shuert Industries technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
Shuert Industries partnerships and signals
Strategic signalScale indicators3 records
Recent moves5 records
Expansion highlights5 records
Shuert Industries competitors and assessment
Company assessmentDirect peers
- Rehrig Pacific Company: Rehrig Pacific manufactures reusable plastic containers, pallets, and recycling bins with strong presence in automotive, beverage, and grocery supply chains. Its automotive and industrial container lines directly overlap with Shuert's Uni-Pak, Uni-Rak, and Uni-Case product families.
- ORBIS Corporation: ORBIS is a leading North American manufacturer of reusable plastic containers, pallets, and bulk packaging serving automotive, industrial, and consumer goods customers. It is the closest direct competitor to Shuert's HDPE thermoformed RTP portfolio, including specialized automotive dunnage and bulk containers.
- Schoeller Allibert: Schoeller Allibert is a European-based manufacturer of returnable plastic packaging, bulk containers, and pallets serving automotive, food, and retail. It competes head-to-head with Shuert in thermoformed and injection-molded reusable transport packaging and is the strongest international peer for Shuert's Uni-Directional pallet and automotive container lines.
- Cabka Group: Cabka specializes in manufactured plastic pallets and large rigid containers made largely from recycled plastics. Its focus on reusable, recycled-content pallets closely matches Shuert's circular-economy positioning and HDPE-based pallet portfolio.
Broad incumbents
- Brambles (CHEP): Brambles owns the CHEP pallet and pooling network, the dominant global player in returnable pallet and container pooling. While it competes in the same end markets and offers reusable transport solutions, its pallet-pooling service model differs from Shuert's direct hardware sales approach.
- Nefab Group: Nefab designs and manufactures engineered packaging including reusable containers, pallets, and protective packaging for industrial OEMs. It overlaps with Shuert in automotive and industrial reusable transport packaging but offers a broader portfolio of custom-engineered solutions across geographies.
- IPL Plastics: IPL Plastics is a global manufacturer of injection-molded rigid plastic packaging including reusable containers, crates, and pallets. It is a broader plastics manufacturer whose reusable formats overlap with Shuert's Uni-Pallet and Uni-Case lines across industrial and automotive customers.
- Menasha Packaging: Menasha Packaging is a large North American packaging manufacturer producing corrugated, plastic, and wood packaging including reusable containers and pallets. It serves automotive and industrial customers with overlapping but broader-format offerings than Shuert's HDPE thermoformed portfolio.
- Greif (Industrial Packaging): Greif is a global industrial packaging producer with significant presence in drums, IBCs, containers, and protective packaging for industrial supply chains. Its rigid container and bulk packaging lines partially overlap with Shuert's industrial reusable container offerings, though its portfolio is much wider.
Regional players
- TranPak: TranPak is a North American manufacturer of custom reusable shipping containers, dunnage, and engineered packaging for automotive and industrial OEMs. It is a regional peer competing for similar automotive and EV-component packaging programs with a custom-engineering go-to-market model.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Shuert Industries social profiles
Digital presenceShuert Industries compliance and trust
Trust signalCompliance1 record
Shuert Industries financial estimates
Financial estimateRevenue estimate
Valuation estimate
Shuert Industries leadership team
Management profileNumber of profiles
Shuert Industries funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Shuert Industries M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Shuert Industries
What does Shuert Industries do?
Shuert Industries (DBA Shuert Technologies) manufactures reusable transport packaging systems—including the Uni-Pak closed-loop material handling system, Uni-Pallet and Uni-Directional pallets, Uni-Case, Uni-Rak, Yarn-Pak, Pro-Pak, Reman-Pak, and Battery-Pak—using single sheet and twin sheet thermoforming of high-molecular weight HDPE co-polymer plastic. Products are designed and manufactured in America at the Sterling Heights, MI facility, with custom design, prototyping, and an on-campus recycling center (150,000 lbs/day) supporting customer reuse and circular economy programs.
Is Shuert Industries a public or private company?
Shuert Industries is a private company. It is classified as unknown and is currently operating.
When was Shuert Industries founded?
Shuert Industries was founded in 1971. It employs 251 to 500 people.
Where is Shuert Industries based?
Shuert Industries is headquartered in Sterling Heights, United States, in the North America region.
How does Shuert Industries make money?
One revenue line is on record: reusable Transport Packaging Products.
Who are Shuert Industries's main competitors?
Direct peers on record are Rehrig Pacific Company, ORBIS Corporation, Schoeller Allibert and Cabka Group. Broad incumbents are Brambles (CHEP), Nefab Group, IPL Plastics, Menasha Packaging and Greif (Industrial Packaging). TranPak is listed as a regional player.
Does Shuert Industries have an API?
No public API is recorded for Shuert Industries.
What industry is Shuert Industries in?
Shuert Industries's product category is Industrial Packaging. Its primary akta.pro industry code is IMALAFAH, Returnable/Reusable Transport Packaging (RTP) & Totes (Reusable Containers, Trays, Bins), with a secondary code of IMALAMAE, Reusable & Refill Packaging Systems (Returnable Packaging, Refill-at-Home/In-Store). Its NAICS code is 3261 and its SIC code is 3080.