Stone Forest
Stone Forest is a Santa Fe, NM-based artisan stone manufacturer founded in 1989 producing hand-carved bath, kitchen, and garden products in stone, bronze, copper, iron, and wood, serving residential, design professional, and commercial/hospitality customers via dealers and direct e-commerce.
- Company typePrivate
- Founded1989
- HeadquartersSanta Fe, United States
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What Stone Forest does
Stone Forest, Inc. is a privately held New Mexico corporation founded in 1989 and headquartered in Santa Fe that designs, hand-carves, and sells artisan stone products for bath, kitchen, and garden applications. Its catalog spans vessel sinks, pedestal sinks, bathtubs, vanities, farmhouse sinks, fountains, lanterns, fire vessels, and benches, fabricated in stone alongside complementary bronze, copper, iron, and wood materials, with a dedicated custom stonework service operating for 35+ years. The Elemental Collection represents a modular bathroom vanity system offered in four variants (Ventus, Terra, Trough, Lumbre) and supported by digital Elemental Configurators for design and pricing.
The company distributes through a kitchen & bath dealer network and direct-to-consumer e-commerce, with claimed worldwide shipping. Its customer base spans residential homeowners, design professionals (architects and interior designers), and the commercial/hospitality segment, supported by named references such as serquis & associates and a collaboration with Studio Babick. Revenue is generated via unit sales across a broad price spectrum from under $100 garden accessories to $16,000+ bathtubs, plus bespoke custom commissions. There are no disclosed funding rounds, acquisitions, leadership changes, or AI/technology capabilities; the business model is fundamentally artisanal manufacturing paired with multi-channel distribution.
Stone Forest firmographics
Firmographics- Name
- Stone Forest
- Legal name
- Stone Forest, Inc.
- Website
- https://stoneforest.com
- Company type
- Private
- Founded year
- 1989
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Stone Forest is a Santa Fe, NM-based artisan stone manufacturer founded in 1989 producing hand-carved bath, kitchen, and garden products in stone, bronze, copper, iron, and wood, serving residential, design professional, and commercial/hospitality customers via dealers and direct e-commerce.
- Ownership category
- akta.pro rank
Stone Forest industry classification
Industry- Product category
- Artisan Stone Home Fixtures & Garden Decor
- NAICS
- Pottery, Ceramics, and Plumbing Fixture Manufacturing (327110)
- SIC
- Cut Stone & Stone Products (3281)
- akta.pro primary industry
- Decorative Accessories Retail (Vases, Bowls, Sculptures, Figurines, Trays) (CRAIACAB)
Keywords
Where Stone Forest is headquartered
LocationHeadquarters
- HQ city
- Santa Fe
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Stone Forest business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Others, Marketing or Sales, Infrastructure
Revenue model
- Product Sales: Stone Forest generates revenue through the sale of physical goods including stone vessel sinks, bathtubs, vanities, pedestals, farmhouse sinks, garden fountains, lanterns, benches, birdbaths, fire vessels, planters, and accessories. Products are sold as one-time purchases with pricing ranging from under $100 for small accessories to over $16,000 for large custom pieces. The company also sells custom stonework commissions.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Bath Products - Sinks, Bathtubs, Vanities |
| Unit Pricing | Pay-as-you-go | Garden Products - Fountains, Lanterns, Benches |
| Other | Pay-as-you-go | Custom Stonework |
| Unit Pricing | Pay-as-you-go | Seconds/Discontinued Sale |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels6 records
Stone Forest product offering
Product offeringCore offering
Stone Forest designs, hand-carves, and sells artisan stone bathroom sinks, bathtubs, vanities, kitchen sinks, garden fountains, lanterns, fire vessels, planters, and decorative objects, plus custom stonework. Products are made from natural stone (granite, marble, travertine, onyx, sandstone, basalt) often combined with bronze, copper, iron, and wood, and are sold via a K&B Dealer Network and direct e-commerce.
Product overview
Stone Forest is an artisan stone product company founded in 1989, crafting hand-carved designs for the bath, kitchen, and garden from natural materials including stone, bronze, copper, iron, and wood. The company operates as a product manufacturer with an e-commerce platform, offering a diverse portfolio organized into Kitchen & Bath products (stone vessel sinks, pedestal sinks, vanities, bathtubs, farmhouse sinks, and bronze/brass/stainless fixtures), the Elemental modular vanity system (comprising Ventus, Terra, Trough, and Lumbre sinks with configurable stands, drawers, and shelving), and Garden products (fountains, lanterns, basins, birdbaths, Buddhas, spheres, planters, fire vessels, benches, and stone furniture). The company also provides custom stonework services for both kitchen/bath and garden applications. Products are distributed through a dealer network and direct-to-consumer e-commerce, with flagship showroom in Santa Fe, New Mexico.
Differentiator
Problem solved
Functional benefit
Brands
- Elemental Collection: A modular bathroom vanity system allowing combination of integral stone sinks, wood drawers, and steel, stone or wood shelving with brass legs and knurled fittings. Includes Ventus, Terra, Trough, and Lumbre sink lines.
Products and services
- Stone Vessel Sinks Hand-carved natural stone vessel sinks (granite, marble, travertine, onyx, sandstone, basalt) for residential and design-trade bathroom installations.
- Stone Pedestal Sinks Freestanding pedestal-style stone bathroom sinks carved from natural stone for premium residential bathrooms.
- Stone Farmhouse Sinks Stone apron-front farmhouse-style kitchen sinks hand-carved from natural stone for residential kitchens.
- Stone Kitchen Sinks
- Stone Bathtubs Hand-carved natural-stone bathtubs for residential and hospitality bathroom installations.
- Vanities and Consoles Stone bathroom vanities and consoles pairing natural stone tops with metal or wood bases for residential and design-trade projects.
- Elemental Collection Modular Vanities Configurable modular bathroom vanity system with online Configurator that lets buyers mix stone types, base styles, and finishes, offered under the Ventus, Terra, Trough, and Lumbre lines.
- Bronze, Brass & Stainless Sinks Metal bathroom sinks in bronze, brass, and stainless steel finishes for residential and design-trade customers.
- Bath Accessories Coordinating bath accessories that complement the stone and metal sink, tub, and vanity lines.
- Garden Fountains Stone garden fountains in various styles and sizes for outdoor residential and hospitality installations.
- Stone Lanterns & Basins Stone lanterns and basin-style garden accents inspired by Japanese and Asian garden design.
- Birdbaths & Mushrooms Stone birdbaths and mushroom-shaped garden ornaments for outdoor landscape use.
- Buddhas & Sculptural Garden Pieces Stone Buddha statues and other large sculptural pieces for gardens and outdoor spaces.
- Fire Vessels Stone fire vessels and fire features for outdoor living areas.
- Benches & Seating Stone and stone-with-wood benches and seating pieces for gardens and outdoor living areas.
- Spheres & Planters Decorative stone spheres and planters for indoor and outdoor landscape use.
- Stone & Hardwood Furniture Stone and hardwood furniture pieces combining natural stone with wood for indoor and outdoor living spaces.
- Home Accessories & Gifts Smaller stone home accessories, tabletop items, and giftable decor pieces.
- Unique Sculptural Designs One-of-a-kind sculptural stone pieces and limited-edition designs from the workshop.
- Custom Stonework for Gardens Custom stone fabrication service for residential and commercial garden installations based on buyer specifications.
- Garden Accessories Smaller garden accessories that complement the larger fountains, lanterns, benches, and planters.
- Kitchen Accessories Coordinating kitchen accessories designed to complement Stone Forest kitchen sinks and countertops.
- Custom Stonework Services Bespoke design and fabrication of stone pieces for unique residential and commercial/hospitality projects, priced by quote.
- Seconds Sale Discounted sale of slightly imperfect or discontinued stone pieces at reduced prices.
Companies that use Stone Forest
Customer profileNamed customers2 records
Segments3 records
Ideal customer profiles3 records
Stone Forest technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Stone Forest partnerships and signals
Strategic signalScale indicators4 records
Recent moves5 records
Expansion highlights5 records
Stone Forest competitors and assessment
Company assessmentDirect peers
- Native Trails: Native Trails designs and manufactures artisan kitchen and bath sinks, vanities, and fixtures, often in stone, copper, and concrete. Comparable to Stone Forest as a similarly positioned artisan craft brand serving the luxury kitchen/bath channel with a direct-to-consumer and dealer model.
- Victoria + Albert Baths: Victoria + Albert Baths makes freestanding stone resin and volcanic limestone tubs and basins for the luxury bathroom market. Comparable to Stone Forest at the high-end of the stone bathtub and basin category, with overlapping designer/specifier customers.
- Napa Home & Garden: Napa Home & Garden distributes indoor and outdoor garden décor, statuary, and fountains. Comparable to Stone Forest's decorative garden line — planters, fountains, Buddha sculptures, and benches — within the same designer and luxury home channel.
- Massarelli's: Massarelli's manufactures cast stone garden statuary, fountains, and birdbaths. Comparable to Stone Forest's garden category — fountains, birdbaths, lanterns, and sculptural pieces — competing for the same designer and luxury homeowner spend.
- Henri Studio: Henri Studio produces cast stone fountains, statues, and garden sculptures in a traditional artisan style. Comparable to Stone Forest's garden fountain and Buddha sculpture product lines, serving the same designer and luxury residential channel.
- Campania International: Campania International designs and manufactures cast stone garden fountains, planters, statuary, and outdoor décor. Comparable to Stone Forest as a high-end stone garden products maker with overlapping customer base of designers and luxury homeowners.
- MTI Baths: MTI Baths manufactures boutique stone, stone-resin, and acrylic bathtubs, sinks, and shower bases. Comparable to Stone Forest in the high-end stone tub and bath fixture category, selling through designers and specialty dealers.
- Premier Copper Products: Premier Copper Products is a direct-to-consumer copper kitchen and bath brand with artisan-positioned sinks and fixtures. Comparable to Stone Forest as an online-first artisan home fixtures brand operating in adjacent specialty materials (copper vs. stone).
Broad incumbents
- Kohler: Kohler is a global broad-line manufacturer of kitchen and bath fixtures across all price points. Comparable to Stone Forest as the overarching incumbent in the bath and kitchen fixture category, though Kohler competes primarily on volume and brand breadth rather than artisan stone.
- Signature Hardware: Signature Hardware is a large online retailer of kitchen, bath, and home fixtures including stone, copper, and bronze sinks. Comparable to Stone Forest as a multi-channel distributor of premium kitchen/bath fixtures, though at much broader scale and price range.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks7 records
Key highlights7 records
Customer concentration
Stone Forest social profiles
Digital presenceStone Forest financial estimates
Financial estimateRevenue estimate
Valuation estimate
Stone Forest leadership team
Management profileNumber of profiles
Stone Forest funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Stone Forest M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Stone Forest
What does Stone Forest do?
Stone Forest designs, hand-carves, and sells artisan stone bathroom sinks, bathtubs, vanities, kitchen sinks, garden fountains, lanterns, fire vessels, planters, and decorative objects, plus custom stonework. Products are made from natural stone (granite, marble, travertine, onyx, sandstone, basalt) often combined with bronze, copper, iron, and wood, and are sold via a K&B Dealer Network and direct e-commerce.
Is Stone Forest a public or private company?
Stone Forest is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Stone Forest founded?
Stone Forest was founded in 1989. It employs 11 to 50 people.
Where is Stone Forest based?
Stone Forest is headquartered in Santa Fe, United States, in the North America region.
How does Stone Forest make money?
One revenue line is on record: product Sales.
Who are Stone Forest's main competitors?
Direct peers on record are Native Trails, Victoria + Albert Baths, Napa Home & Garden, Massarelli's, Henri Studio, Campania International, MTI Baths and Premier Copper Products. Broad incumbents are Kohler and Signature Hardware.
Does Stone Forest have an API?
No public API is recorded for Stone Forest.
What industry is Stone Forest in?
Stone Forest's product category is Artisan Stone Home Fixtures & Garden Decor. Its primary akta.pro industry code is CRAIACAB, Decorative Accessories Retail (Vases, Bowls, Sculptures, Figurines, Trays). Its NAICS code is 327110 and its SIC code is 3281.