Zicht Adviseurs
Zicht Adviseurs is a Dutch independent insurance, mortgage, and pension intermediary founded in 1903, serving individuals and SMEs through 15 offices and the MijnZicht digital portal, with over 398,000 private policies under management.
- Company typePrivate
- Founded1903
- Headquarters's-hertogenbosch, Netherlands
- Headcount501–1,000
- GTM typeB2B and B2C
- OfferingServices
What Zicht Adviseurs does
Zicht Adviseurs is one of the largest independent financial intermediaries in the Netherlands, founded in 1903 and headquartered in 's-Hertogenbosch. The company advises Dutch individuals (Particulieren) and businesses/SMEs (Zakelijk) — including self-employed professionals (ZZP'ers) and students — on insurance, mortgage, and pension products. It manages over 398,814 private insurance policies and operates from 15 offices across major Dutch cities (Aalsmeer, Alkmaar, Apeldoorn, Breda, Den Bosch, Eindhoven, Enschede, Groningen, Heerhugowaard, Nederweert, Rijswijk, Roermond, Sneek, Utrecht, and Capelle aan den IJssel).
The product portfolio spans personal lines (auto, motorcycle, classic car, bicycle, homeowner, contents, valuables, liability, legal expenses, accident, travel, caravan, camper, and pleasure craft insurance), business lines (general/professional liability, cyber, employee absence, commercial vehicle, and property insurance), mortgage advisory comparing 30+ lenders, and pension/income planning. The offering is structured into tiered service packages — Zicht Comfortabel for 1-2 policies and Zicht Excellent for 3+ policies — and bundled products (Zicht privépakket, Zicht ondernemerspakket, Studentenpakket), all managed through the MijnZicht customer portal. The wholly-owned Zicht Volmachtbedrijf subsidiary handles underwriting and policy administration on house-brand business.
The business model is intermediation-based: commission revenue from placing and maintaining policies across nearly all Dutch insurers, fee-based mortgage advisory, and premium retention via the Volmachtbedrijf subsidiary. Go-to-market combines physical office distribution with the MijnZicht digital self-service portal, WhatsApp/phone support, and content marketing (blog, video podcast 'Zicht op Zaken'). Customer satisfaction is signaled by an 8.7/10 rating across 1,301 Klantenthousiasme reviews and a 9.3/10 mortgage advisory rating across 79 reviews.
Zicht Adviseurs firmographics
Firmographics- Name
- Zicht Adviseurs
- Legal name
- Zicht Adviseurs
- Website
- https://zichtadviseurs.nl
- Company type
- Private
- Founded year
- 1903
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Short description
- Zicht Adviseurs is a Dutch independent insurance, mortgage, and pension intermediary founded in 1903, serving individuals and SMEs through 15 offices and the MijnZicht digital portal, with over 398,000 private policies under management.
- Ownership category
- akta.pro rank
Zicht Adviseurs industry classification
Industry- Product category
- Insurance Brokerage and Financial Advisory
- NAICS
- Insurance Agencies and Brokerages (52421), Agencies, Brokerages, and Other Insurance Related Activities (5242), Portfolio Management and Investment Advice (523940)
- SIC
- Insurance Agents, Brokers & Service (6411), Investment Advice (6282), Loan Brokers (6163)
- akta.pro primary industry
- Insurance Program Administration & MGA/MGU Services (FSAEADAK)
- akta.pro secondary industries
- Annuity & Insurance-Based Retirement Solutions Advisory (FSAEABAH), Hybrid Advice (Advisor + Digital) Platforms (FSAAAAAE), Insurance-Integrated Wealth Managers (RIA + Insurance Solutions) (FSAAACAI)
Keywords
Where Zicht Adviseurs is headquartered
LocationHeadquarters
- HQ city
- 's-hertogenbosch
- HQ country
- Netherlands
- HQ region
- Europe
Offices15 records
Markets served
Zicht Adviseurs business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Insurance intermediation: Zicht Adviseur acts as an independent insurance broker earning commissions from insurance companies for placing and maintaining policies. The company works with nearly all insurance providers in the Netherlands.
- Mortgage advisory services: Fee-based mortgage advisory services comparing over 30 mortgage providers to find the best rates and terms for customers.
- Premium financing and policy administration: Administrative services related to policy management, claims handling, and premium collection for insurance products.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Zicht Comfortabel - for customers with 1-2 insurance policies |
| Subscription | Monthly | Zicht Excellent - for customers with 3+ insurance policies (most popular) |
| Subscription | Monthly | Studentenpakket (Student Package) |
| Subscription | Annual | Buitenshuisdekking (Outside-home coverage) |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels7 records
Zicht Adviseurs product offering
Product offeringCore offering
Zicht Adviseurs is an independent Dutch financial intermediary that brokers insurance, mortgage, and pension products for both private individuals and businesses. The company compares offerings from nearly all Dutch insurers and over 30 mortgage providers, delivers personalized advice through 15 nationwide offices and the MijnZicht digital portal, and bundles policies into discounted packages such as the Zicht privépakket, Studentenpakket, and Zicht ondernemerspakket.
Product overview
Zicht Adviseurs is one of the largest independent financial intermediaries in the Netherlands, offering a comprehensive portfolio of insurance, mortgage, and pension products and services to both private individuals (particulieren) and business clients (zakelijk). The offering is organized as a platform of core insurance products organized into service tiers (Zicht Excellent and Zicht Comfortabel), bundled packages (Zicht privépakket, Studentenpakket, Zicht ondernemerspakket), and a customer portal (MijnZicht). Core private insurance products span vehicle insurance (autoverzekering, motorverzekering, oldtimerverzekering, fietsverzekering), home insurance (woonhuisverzekering, inboedelverzekering, kostbaarhedenverzekering, buitenshuisdekking), personal liability and legal (aansprakelijkheidsverzekering, rechtsbijstandverzekering), accident and health (ongevallenverzekering, reisverzekering, annuleringsverzekering), and recreation (caravanverzekering, camperverzekering, pleziervaartuigverzekering). Business insurance includes bedrijfsverzekeringen, cybercrimeverzekering, and verzuimverzekeringen. Adjacent services include hypotheekadvies (mortgage advisory comparing 30+ lenders), pensioen en inkomen (pension planning), and risk management tools (BedrijfsRisicoVerkenner, Zicht preventieservice).
Differentiator
Problem solved
Functional benefit
Brands
- MijnZicht: Online customer portal for managing insurance policies, claims, and payments
- Zicht Excellent
- Zicht Comfortabel
- Zicht Privépakket
- Zicht Ondernemerspakket
- Zicht Volmachtbedrijf
Products and services
- Autoverzekering (Car Insurance)
Quantifiable outcome
- Up to 10% package discount on insurance premiums when bundling multiple policy categories
- +4 more outcomes
Companies that use Zicht Adviseurs
Customer profileNamed customers2 records
Segments4 records
Ideal customer profiles3 records
Zicht Adviseurs technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
Zicht Adviseurs partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Stichting Het Vergeten KindminorZicht is a proud sponsor of Stichting Het Vergeten Kind (The Forgotten Child Foundation), supporting children in the Netherlands who face challenging circumstances.
Scale indicators7 records
Recent moves6 records
Expansion highlights6 records
Zicht Adviseurs competitors and assessment
Company assessmentDirect peers
- Hypotheek Visie: Hypotheek Visie is a Dutch mortgage and insurance intermediary franchise, closely comparable to Zicht's combined mortgage + insurance advisory offering.
- Alpina Group: Alpina Group is a Dutch independent financial intermediary offering insurance, mortgage, and pension advisory through regional offices - a very similar business model and customer base to Zicht Adviseurs.
- Aevitae: Aevitae is a Dutch insurance broker and MGA-style service platform serving both individual and corporate clients with multi-carrier distribution, directly comparable to Zicht's intermediary + Volmachtbedrijf model.
- Nedasco: Nedasco is a Dutch insurance intermediary and service platform with volmacht (underwriting authority) capabilities, providing multi-line insurance distribution and back-office services similar to Zicht Adviseurs.
- Dazure: Dazure is a Dutch insurance and financial services intermediary platform serving advisors and end customers with multi-carrier products, comparable to Zicht's insurance intermediation and pension offerings.
- TAF (Thierry's Allround Financieel): TAF is a Dutch insurance and mortgage intermediary serving consumers and SMEs through a multi-carrier model, directly overlapping with Zicht's particulieren and zakelijk service lines.
- De Hypotheekshop: De Hypotheekshop is the largest Dutch mortgage broker franchise, directly comparable to Zicht's mortgage advisory service that compares 30+ lenders.
Broad incumbents
- Independer: Independer is a leading Dutch insurance comparison platform, competing with Zicht for price-driven standard P&C customers and representing the disintermediation threat to traditional brokers.
- Nationale-Nederlanden: Nationale-Nederlanden is one of the largest Dutch insurance and pension providers and a key carrier partner of Zicht; it is a broader incumbent in the same market with overlapping customer segments.
- Rabobank: Rabobank is a major Dutch bank with significant insurance and mortgage distribution capabilities, competing for the same particulieren and SME customers Zicht serves and influencing intermediary economics through its scale.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Zicht Adviseurs social profiles
Digital presenceZicht Adviseurs financial estimates
Financial estimateRevenue estimate
Valuation estimate
Zicht Adviseurs leadership team
Management profileNumber of profiles
Profiles15 records
Zicht Adviseurs subsidiaries and ownership
Company hierarchySubsidiaries1 record
Zicht Adviseurs funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Zicht Adviseurs M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Zicht Adviseurs
What does Zicht Adviseurs do?
Zicht Adviseurs is an independent Dutch financial intermediary that brokers insurance, mortgage, and pension products for both private individuals and businesses. The company compares offerings from nearly all Dutch insurers and over 30 mortgage providers, delivers personalized advice through 15 nationwide offices and the MijnZicht digital portal, and bundles policies into discounted packages such as the Zicht privépakket, Studentenpakket, and Zicht ondernemerspakket.
Is Zicht Adviseurs a public or private company?
Zicht Adviseurs is a private company. It is classified as unknown and is currently operating.
When was Zicht Adviseurs founded?
Zicht Adviseurs was founded in 1903. It employs 501 to 1,000 people.
Where is Zicht Adviseurs based?
Zicht Adviseurs is headquartered in 's-hertogenbosch, Netherlands, in the Europe region.
How does Zicht Adviseurs make money?
Three revenue lines are on record. Insurance intermediation is the primary driver. The others are mortgage advisory services and premium financing and policy administration.
Who are Zicht Adviseurs's main competitors?
Direct peers on record are Hypotheek Visie, Alpina Group, Aevitae, Nedasco, Dazure, TAF (Thierry's Allround Financieel) and De Hypotheekshop. Broad incumbents are Independer, Nationale-Nederlanden and Rabobank.
Does Zicht Adviseurs have an API?
No public API is recorded for Zicht Adviseurs.
What industry is Zicht Adviseurs in?
Zicht Adviseurs's product category is Insurance Brokerage and Financial Advisory. Its primary akta.pro industry code is FSAEADAK, Insurance Program Administration & MGA/MGU Services, with a secondary code of FSAEABAH, Annuity & Insurance-Based Retirement Solutions Advisory. Its NAICS code is 52421 and its SIC code is 6411.