Woma
WOMA GmbH is a Duisburg-based manufacturer of ultra-high-pressure water jetting pumps, aggregates, nozzles, and telematics, serving industrial cleaning and surface-preparation customers across maritime, oil and gas, automotive, steel, cement, and construction markets through a 100+ country dealer network as part of the Kärcher Group.
- Company typePrivate
- Founded1962
- HeadquartersDuisburg, Germany
- Headcount251–500
- GTM typeB2B
- OfferingHardware or Manufacturing
What Woma does
WOMA GmbH, headquartered in Duisburg, Germany, designs and manufactures ultra-high-pressure (UHP) water jetting technology for industrial cleaning and surface-preparation applications. Founded in 1962 and operating today as a subsidiary of the Kärcher Group (Alfred Kärcher SE & Co. KG), the company produces high-pressure plunger pumps with standard operating pressures of 250 to 3,000 bar and an in-house demonstrated capability of 4,000 bar, along with UHP aggregates, water jetting tools, rotating nozzles such as the TD-C Turbo Nozzle, hot-water systems including the EcoTherm 600/800, and a telematics layer branded WOMA Fleet. Manufacturing is carried out at an ISO 9001- and ISO 14001-certified site in Duisburg, which serves as the Kärcher Group's dedicated UHP competence centre.
Woma firmographics
Firmographics- Name
- Woma
- Legal name
- WOMA GmbH
- Website
- https://woma-group.com
- Company type
- Private
- Founded year
- 1962
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- WOMA GmbH is a Duisburg-based manufacturer of ultra-high-pressure water jetting pumps, aggregates, nozzles, and telematics, serving industrial cleaning and surface-preparation customers across maritime, oil and gas, automotive, steel, cement, and construction markets through a 100+ country dealer network as part of the Kärcher Group.
- Ownership category
- akta.pro rank
Woma industry classification
Industry- Product category
- Industrial High-Pressure Water Jetting Equipment
- NAICS
- Pump and Compressor Manufacturing (33391), Other General Purpose Machinery Manufacturing (3339)
- SIC
- Pumps & Pumping Equipment (3561)
- akta.pro primary industry
- Pressure Washing & Jetting Equipment (IMAHALAB)
- akta.pro secondary industry
- Pump & Compressor Packages (Skids, Booster Sets) (IMAHANAG)
Keywords
Where Woma is headquartered
LocationHeadquarters
- HQ city
- Duisburg
- HQ country
- Germany
- HQ region
- Europe
Offices2 records
Markets served
Woma business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Technology or R&D, Infrastructure, Marketing or Sales
Revenue model
- Ultra-High-Pressure Equipment Sales: WOMA generates primary revenue from the manufacture and sale of high-pressure plunger pumps, ultra-high-pressure pump units/aggregates, water jetting tools, and accessories. Products range from 250 bar to 4,000 bar systems in mobile and stationary configurations with diesel or electric drives.
- WOMA Service & Support: Comprehensive after-sales service including commissioning, maintenance, repair, and technical support. The company operates a 24/7 emergency service hotline and provides remote diagnostics through the WOMA Fleet telematics system.
- Equipment Rental: WOMA Rental Units provide short- and long-term rental of high-pressure equipment to customers who prefer not to purchase equipment outright.
- Used Equipment: WOMA also sells certified pre-owned equipment, providing a more affordable entry point for customers.
- WOMA Academy Training: Structured training programs (BASIC, ADVANCED, EXPERT levels) for both product knowledge and service technician certification. Training is offered at WOMA facilities and on customer premises, in German and English.
- Kärcher Financial Solutions: In cooperation with Kärcher Financial Solutions, WOMA offers operate-lease, hire purchase, managed service, and payment plan financing to facilitate equipment acquisition for enterprise customers.
Go-to-market motion2 records
Distribution channels4 records
Marketing channels7 records
Woma product offering
Product offeringCore offering
WOMA designs and manufactures high-pressure plunger pumps and ultra-high-pressure pump units operating at water pressures from 250 bar to 4,000 bar, along with a full range of water jetting tools and accessories. The company also provides application engineering, the WOMA Academy training program, equipment rental, used equipment sales, the WOMA Fleet telematics solution, and financing through Kärcher Financial Solutions, serving industrial customers worldwide across maritime, oil and gas, energy, automotive, construction, steel, and cement sectors.
Product overview
WOMA is a manufacturer of ultra-high-pressure water jetting technology, offering a integrated portfolio of products and services for industrial cleaning and high-pressure applications. The core product line centers on high-pressure plunger pumps (up to 3,000 bar operating pressure, with technology supporting up to 4,000 bar), ultra-high-pressure pump units, and specialized water jetting tools and accessories. These are complemented by a suite of services including WOMA Fleet telematics for remote monitoring, equipment rental and used unit sales, application engineering consulting, the WOMA Academy training program, and financing solutions in partnership with Kärcher Financial Solutions. WOMA operates as the competence centre for ultra-high-pressure technologies within the Kärcher Group, with all products manufactured in Germany.
Differentiator
Problem solved
Functional benefit
Products and services
- High-Pressure Plunger Pumps High-pressure plunger pumps with operating pressures from 250 bar to 3,000 bar, available in diesel and electric drive variants for mobile and stationary ultra-high-pressure cleaning and industrial water jetting applications.
- Ultra-High-Pressure Pump Units (Aggregates) Complete ultra-high-pressure pump units integrating WOMA plunger pump technology with drive systems, controls, and accessories in ready-to-deploy mobile and stationary configurations, including the EcoTherm 600/800 series, with water pressures up to 4,000 bar.
- Water Jetting Tools and Accessories Water jetting tools and accessories for ultra-high-pressure applications, including turbo nozzles (TD-C, TD-3000-SCS), the Magnet Lizard, and specialized attachments, with over 600 tools maintained permanently in stock.
- WOMA Fleet Telematics System Proprietary telematics solution for remote monitoring of WOMA high-pressure pump units, featuring GPS positioning, 4G LTE connectivity, TPM security chip, TLS1.2 encryption, a web-based DataPortal, and API interface for fleet management, remote diagnostics, and predictive/preventive maintenance.
- WOMA Service Comprehensive after-sales service including commissioning, maintenance, repair, technical support, and a 24/7 emergency service hotline, complemented by remote diagnostics through the WOMA Fleet telematics system.
- WOMA Rental Units Short- and long-term rental of WOMA high-pressure equipment for customers who prefer not to purchase equipment outright.
- WOMA Used Units Certified pre-owned WOMA high-pressure equipment sold at reduced pricing as a more affordable entry point for customers.
- Financial Solutions (Kärcher Financial Solutions) Financing options in partnership with Kärcher Financial Solutions, including operate-lease, hire purchase, managed service, custom payment plans, and equipment insurance to facilitate enterprise equipment acquisition.
- WOMA Application Engineering Technical consulting service to determine and optimize pressure, flow, and tool configurations for customer-specific ultra-high-pressure applications, including on-site product demonstrations and performance parameter documentation.
- WOMA Academy Structured training program with BASIC, ADVANCED, and EXPERT level courses for product knowledge and service technician skills, offered in German and English both at WOMA facilities and on customer premises.
Quantifiable outcome
- Water pressures up to 4,000 bar — four times the pressure at the deepest ocean point
- +1 more outcomes
Companies that use Woma
Customer profileNamed customers1 record
Segments5 records
Ideal customer profiles2 records
Woma technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
Woma partnerships and signals
Strategic signalPartnerships
13 partnerships are on record, tiered core and minor.
- Kärcher Group (Alfred Kärcher SE & Co. KG)coreWOMA GmbH is a subsidiary of the Kärcher Group, the world market leader for cleaning technology. As part of the Kärcher Group, WOMA serves as the competence centre for ultra-high-pressure water jetting technologies. This relationship provides WOMA with access to Kärcher's international dealer and service network (spanning 190+ countries), the Kärcher Financial Solutions for customer financing, shared compliance and integrity frameworks (Code of Conduct), and corporate infrastructure including HR, IT, and legal support.
- VDMA Pumpen + SystememinorWOMA is an active member of VDMA Pumpen + Systeme, the industry-specific trade association representing the interests of approximately 120 German manufacturers of pump systems. Membership provides networking, advocacy, and standardization influence within the German mechanical engineering industry.
- Deutscher Industrie-Reinigungs Verband (DIRV)minorWOMA is an active member of the German Industrial Cleaning Association (DIRV), which was founded in early 2020 with the goal of making industrial cleaning applications safer through operator training and automation of cleaning technologies.
- WaterJet Technology Association (WJTA)minorWOMA is an active member of the WJTA, founded in 1983 to sponsor and organize conferences on waterjet technology and to develop codes of practice and safety guidelines for the waterjetting industry.
- European Water Jetting Institute (EWJI)minorWOMA is an active member of the EWJI, which focuses on developments in Europe relevant to the water jetting industry, including standardization and regulatory matters.
- DFIV — Deutschsprachiger Flüssigkeitsstrahler Industrie VerbandminorWOMA is an active member of the DFIV, which promotes best practice in the use of liquid and water jetting equipment and works to develop standards for the manufacture, application, and testing of fluid jetting equipment and accessories.
- Blue Competence (VDMA Sustainability Initiative)minorWOMA is an Alliance Member of the Blue Competence sustainability initiative, an initiative of VDMA (German Mechanical Engineering Industry Association) for promoting sustainable solutions. Membership commits WOMA to twelve sustainability guidelines for mechanical engineering.
- WOMA Australia Pty LtdcoreWOMA (Australia) Pty Ltd serves as a key regional distributor and service partner for Australia, New Zealand, and Papua New Guinea. The company has operations in NSW (Smeaton Grange) and Western Australia (Henderson), and handles WOMA equipment sales, service, and support for the Australian energy and mining markets.
- WOMA South Africa (Pty) LtdcoreWOMA South Africa (Pty) Ltd is WOMA's dedicated subsidiary serving the African market, including Zimbabwe and other sub-Saharan African countries. Located in Pinetown, Kwa-Zulu Natal, the company provides local sales, service, and support for maritime, mining, and industrial applications.
- Shanghai Woma-Dalong Super High Pressure Equipment Co. Ltd.coreBased in Shanghai, China, Woma-Dalong serves as WOMA's authorized partner for China and also handles inquiries from Nepal. The company provides WOMA high-pressure equipment sales and support in the Chinese market.
- Karcher North AmericacoreKarcher North America serves as WOMA's authorized distributor for the United States and Canada, operating from Blackwood, New Jersey. Key contacts cover sales (Phillip Miller) and service/technical applications (Scott Dombrosky) for WOMA UHP water jetting systems in North America.
- Karcher Middle East FZEcoreKarcher Middle East FZE, based in Dubai Jebel Ali Free Zone, serves as the regional partner for WOMA in the Middle East, covering the UAE, Yemen, and potentially other regional markets through its network.
- ATÜMAT Högtrycksteknik ABminorATÜMAT Högtrycksteknik AB is an authorized WOMA exhibitor at trade shows in Sweden (Underhall 2026, Gothenburg), serving as the local WOMA dealer for Northern Europe.
Scale indicators7 records
Recent moves6 records
Expansion highlights5 records
Woma competitors and assessment
Company assessmentDirect peers
- Falch GmbH: Falch is a German manufacturer of ultra-high-pressure water jetting systems and a service provider for industrial cleaning. It competes with WOMA in UHP equipment sales and as a water jetting service operator across industrial and maritime sectors.
- NLB Corporation: NLB is a US-based manufacturer of high-pressure and ultra-high-pressure water jetting equipment for industrial cleaning and surface preparation. It serves the same industrial, marine, and oil & gas end markets as WOMA and offers comparable pressure ranges and equipment types.
- Hammelmann GmbH: Hammelmann is a German manufacturer of high-pressure plunger pumps and ultra-high-pressure water jetting systems, with comparable pressure ranges and overlapping industrial cleaning, maritime, and oil & gas applications. It is the closest direct competitor to WOMA in the UHP equipment segment.
- Aquajet Systems AB: Aquajet is a Swedish manufacturer of high-pressure water jetting equipment, including hydrodemolition robots and UHP pumps. It serves construction, infrastructure, and industrial cleaning markets comparable to WOMA's vertical mix.
- URACA GmbH & Co. KG: URACA is a German specialist manufacturer of high-pressure plunger pumps and pumping systems for industrial cleaning and process applications. It competes directly with WOMA in plunger pump technology and shares overlapping industrial customer segments.
- Jetstream Systems (NLB subsidiary): Jetstream is a US-based manufacturer of ultra-high-pressure water jetting equipment and automated cleaning systems. Its UHP pumps and water jet tools overlap with WOMA's product portfolio in industrial cleaning and surface preparation.
Broad incumbents
- Alfred Kärcher SE & Co. KG: Kärcher is WOMA's parent company and the global market leader in cleaning technology. While Kärcher primarily focuses on consumer and commercial cleaning, its UHP activities and Kärcher Centers/Direct Sales force overlap with WOMA's enterprise offerings and provide the distribution platform underpinning WOMA's reach.
Emerging players
- Dynajet (NLB brand): Dynajet offers high-pressure water jetting equipment focused on drain and sewer cleaning, industrial cleaning, and surface preparation. It addresses a more application-specific subset of WOMA's industrial cleaning market with comparable but lower-pressure equipment.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Woma social profiles
Digital presenceWoma compliance and trust
Trust signalCompliance3 records
Woma financial estimates
Financial estimateRevenue estimate
Valuation estimate
Woma leadership team
Management profileNumber of profiles
Profiles1 record
Woma subsidiaries and ownership
Company hierarchySubsidiaries3 records
Woma funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Woma M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Woma
What does Woma do?
WOMA designs and manufactures high-pressure plunger pumps and ultra-high-pressure pump units operating at water pressures from 250 bar to 4,000 bar, along with a full range of water jetting tools and accessories. The company also provides application engineering, the WOMA Academy training program, equipment rental, used equipment sales, the WOMA Fleet telematics solution, and financing through Kärcher Financial Solutions, serving industrial customers worldwide across maritime, oil and gas, energy, automotive, construction, steel, and cement sectors.
Is Woma a public or private company?
Woma is a private company. It is classified as corporate owned and is currently operating.
When was Woma founded?
Woma was founded in 1962. It employs 251 to 500 people.
Where is Woma based?
Woma is headquartered in Duisburg, Germany, in the Europe region.
How does Woma make money?
Six revenue lines are on record. Ultra-High-Pressure Equipment Sales are the primary driver. The others are WOMA Service & Support, equipment Rental, used Equipment, WOMA Academy Training and Kärcher Financial Solutions.
Who are Woma's main competitors?
Direct peers on record are Falch GmbH, NLB Corporation, Hammelmann GmbH, Aquajet Systems AB, URACA GmbH & Co. KG and Jetstream Systems (NLB subsidiary). Alfred Kärcher SE & Co. KG is listed as a broad incumbent. Dynajet (NLB brand) is listed as an emerging player.
Does Woma have an API?
No public API is recorded for Woma.
What industry is Woma in?
Woma's product category is Industrial High-Pressure Water Jetting Equipment. Its primary akta.pro industry code is IMAHALAB, Pressure Washing & Jetting Equipment, with a secondary code of IMAHANAG, Pump & Compressor Packages (Skids, Booster Sets). Its NAICS code is 33391 and its SIC code is 3561.