Westboro Photonics

Name

Westboro Photonics

Legal name

Westboro Photonics Inc.

Website

https://wphotonics.com

Company type

Private

Founded year

1994

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Optical Measurement Instruments

NAICS

Other Measuring and Controlling Device Manufacturing (334519)

SIC

Optical Instruments & Lenses (3827), Industrial Instruments For Measurement, Display, And Control (3823)

akta.pro primary industry

Machine Vision & Optical Sensing (Cameras, 3D vision, LiDAR, illumination) (IMAGAFAB)

akta.pro secondary industries

Machine Vision & Inspection Lighting (Ring lights, bar lights, backlights, strobed illumination) (IMAGAIAG), Lenses & Optical Accessories (Lenses, Filters, Adapters, Teleconverters) (CRACAPAF)

Keywords

• Imaging colorimeters
• Imaging photometers
• Display metrology
• Light measurement instruments
• Spectroradiometer systems

Headquarters

HQ city

Ottawa

HQ country

Canada

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Personnel, Technology or R&D, Supply Chain, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Imaging Photometers and Colorimeters: Sale of imaging photometers and colorimeters hardware including Smart Series, WP6 Series, WP512, WP525, and MCIC systems with various sensor types and resolutions
2. Specialized Lenses and Accessories: Sale of specialized lenses including XR1 NED Lens, Conometer Viewing Angle Lens, and accessories like BP100 Beam Pattern Measurement Accessory and DRS100 Diffuse Reflectance Sphere
3. Photometrica Software and Add-on Packages: Sale of Photometrica software platform with specialized add-on packages for specific measurement applications
4. Calibration and Service: Calibration services (ISO/IEC 17025:2017 accredited), hardware repairs, upgrades, and software enhancements

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels3 records

Core offering

Westboro Photonics designs, manufactures, and sells imaging photometers and imaging colorimeters that integrate cameras (Sony Pregius CMOS or thermoelectrically-cooled CCD sensors) with internal reference spectroradiometers for high-accuracy luminance, chromaticity, and spectral measurement of displays, lighting, and optical components. The instruments are complemented by the Photometrica measurement, analysis, and reporting software platform, specialized lenses (XR1 Near Eye Display Lens, Conometer Viewing Angle Lens), accessories (BP100 Beam Pattern, DRS100 Diffuse Reflectance Sphere), and ISO/IEC 17025:2017 accredited calibration services for display manufacturers, automotive lighting suppliers, aerospace, VR/AR device makers, and lighting producers.

Product overview

Westboro Photonics offers a comprehensive portfolio of imaging photometers, colorimeters, and spectral instruments for light and color measurement. The core product line includes the WP525 and WP512 Imaging Spectral Colorimeters (combining 24.6MP and 12MP cameras respectively with integrated spectroradiometers), WP6 Series Imaging Colorimeters (9MP and 12MP with cooling), Smart Series Imaging Photometers (2.3MP to 12.3MP based on Sony CMOS sensors), and Multi Camera Imaging Colorimeters (MCIC) for high-speed production. Specialized lenses include the XR1 Near Eye Display Lens for AR/VR applications and Conometer Viewing Angle Lens/F80 for wide-angle measurements up to 160 degrees. Accessories include the BP100 Beam Pattern Measurement Accessory and DRS100 Diffuse Reflectance Sphere. All instruments operate with Photometrica Software, a unified measurement, analysis and reporting platform supplemented by specialized add-on packages for display testing, HUD, uniformity, graphics, styling lines, beam patterns, distortion correction, CTF/MTF, and light plate balancing.

Differentiator

Problem solved

Functional benefit

Brands

• Photometrica: Proprietary measurement, analysis and reporting software platform for imaging photometers and colorimeters.
• Conometer

Products and services

• WP525 Imaging Spectral Colorimeter All-in-one tristimulus imaging spectral colorimeter integrating a 24.6 MP camera with an internal reference spectroradiometer, eliminating the need for separate instruments. Designed for flat panel displays, near eye displays, and lighting applications.
• WP512 Imaging Spectral Colorimeter Production-focused imaging spectral colorimeter integrating a 12 MP camera with an internal reference spectroradiometer, with GigE connection, single power supply, and optimized throughput for high-speed production environments.
• WP6 Series Imaging Colorimeters Compact, high-performance thermoelectrically-cooled CCD imaging colorimeters available in 9MP and 12MP models, with optional electronic lens control (E models) and integrated spectroradiometer (ES models) for highest accuracy measurements.
• Multi Camera Imaging Colorimeter (MCIC) Production-focused system using four 12MP tristimulus imagers capturing in parallel for color measurements as fast as 1 second, with no moving parts to maximize reliability and uptime in production environments.
• Smart Series Imaging Photometers Compact, portable imaging photometers based on Sony Pregius CMOS sensors, available in 2.3MP, 5.0MP, and 12.3MP models with >70dB dynamic range and HDR capability up to 1,000,000:1, USB 3.1 connectivity, and <4.5W power consumption.
• Conometer 80 Viewing Angle Imaging Photometer Fast viewing angle imaging photometer measuring luminance from black levels to brightest backlights, with ±80° range (160° total), 0.1°/px resolution, measurements from 0.013 to 200,000 cd/m², and a 0.5 kg weight for easy integration.
• XR1 Near Eye Display Lens Periscope-design lens providing optimal test performance for AR/VR displays, with adjustable entrance pupil aperture from 1.5 to 5.0 mm and a form factor that fits into final headset and glasses assemblies.
• Conometer Viewing Angle Lens Conoscopic lens using Fourier optics enabling luminance and chromaticity measurements of flat panel displays out to ±80° from normal (160° full angle), with spectral measurement available at the center of field for improved accuracy.
• BP100 Beam Pattern Measurement Accessory Compact, portable photometric accessory for beam pattern measurement of small lamps and fiber optic illuminators, using a diffusely transmitting screen for flat image capture, with a specialized Beam Pattern Software Package for menu-driven calibration and analysis.
• Diffuse Reflectance Sphere (DRS100) Purpose-made accessory for characterizing diffuse reflectance properties of mobile displays under hemispherical illumination, featuring patented technology allowing measurement at any angle with or without specular component, with illumination up to 10,000 lux.
• Imaging Circadiometer World's first imaging circadiometer designed to measure, analyze and report quantities specified in the CIE S 026 standard for ipRGC-influenced responses to light, enabling researchers to study human-centric lighting and blue light health concerns.
• Photometrica Software Intuitive measurement, analysis and reporting software platform included with all Westboro Photonics instruments, with powerful image analysis capabilities and an SDK supporting Python, LabVIEW, MATLAB, C#, C++, and VB via SOAP/COM interfaces for production line automation.

Quantifiable outcome

• 90% measurement time reduction for some customers using Photometrica 7.0 compared to previous solutions
• +3 more outcomes

Named customers4 records

Segments5 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Feature8 records

Partnerships

15 partnerships are on record, tiered core and minor.

• Shanghai Color-Measure Photoelectric Technology Co., Ltd.coreChannel Partner/ Reseller/ DistributorAuthorized distributor for China, providing sales, support, and recalibration services for Westboro Photonics instruments in Shanghai, China
• Pro-Lite Technology FrancecoreChannel Partner/ Reseller/ DistributorAuthorized distributor for France providing sales and support of Westboro Photonics products
• SphereOptics GmbHcoreChannel Partner/ Reseller/ DistributorAuthorized distributor for Germany providing sales and support of Westboro Photonics products
• ROSH ElectropticscoreChannel Partner/ Reseller/ DistributorAuthorized distributor for Israel providing sales and support of Westboro Photonics products
• Radiant SolutioncoreChannel Partner/ Reseller/ DistributorAuthorized distributor for Korea providing sales and support of Westboro Photonics products
• T.E.M. IncorporatedcoreChannel Partner/ Reseller/ DistributorAuthorized distributor for Japan providing sales and support of Westboro Photonics products
• Pro-Lite Technology IberiacoreChannel Partner/ Reseller/ DistributorAuthorized distributor for Spain and Portugal providing sales and support of Westboro Photonics products
• PRO-PII Technology Corp.coreChannel Partner/ Reseller/ DistributorAuthorized distributor for Taiwan providing sales and support of Westboro Photonics products
• Pro-Lite Technology LtdcoreChannel Partner/ Reseller/ DistributorAuthorized distributor for United Kingdom providing sales and support of Westboro Photonics products
• SP Tech Vina / Hustech Vietnam CO., LTDcoreChannel Partner/ Reseller/ DistributorAuthorized distributor for Vietnam providing sales and support of Westboro Photonics products
• SPIEminorStrategic or Co-development PartnerInternational professional association for optics and photonics; Westboro Photonics is a member participating in industry standards development
• SID (Society for Information Display)minorStrategic or Co-development PartnerProfessional association for display technology; Westboro Photonics is a member and regular exhibitor at SID events
• SAE InternationalminorStrategic or Co-development PartnerWorldwide association for automotive and aerospace mobility engineering; Westboro Photonics participates in lighting standards development and hosts SAE Lighting Systems Group meetings
• CORM (Council for Optical Radiation Measurements)minorStrategic or Co-development PartnerOrganization providing recommendations for light, illumination, colour, and colour spaces; Tim Moggridge has served as CORM Director since 2002
• CIE (International Commission on Illumination)minorStrategic or Co-development PartnerInternational standards body for light, illumination, colour and colour spaces; Westboro Photonics is a member actively participating in standards development

Scale indicators4 records

Recent moves8 records

Expansion highlights5 records

Direct peers

• JETI Technische Instrumente: JETI is a German manufacturer of spectroradiometers, radiometers, and imaging colorimeters (specbos, tele-spectroradiometers) serving display metrology, lighting, and AR/VR applications in direct competition with Westboro's integrated spectroradiometer-imager systems.
• Radiant Vision Systems: Radiant Vision Systems (a KLA company) is the leading direct competitor to Westboro Photonics, offering imaging colorimeters, photometers, and TrueTest software for display, lighting, and AR/VR measurement with a globally distributed sales and support network.
• Gamma Scientific: Gamma Scientific supplies light measurement instruments including imaging colorimeters, spectroradiometers, and calibration services for display, automotive lighting, and aerospace—closely aligned with Westboro's product mix and target verticals.
• Instrument Systems GmbH: Instrument Systems is the German light measurement specialist from which Westboro Photonics was originally spun out (as Instrument Systems Canada in 1994). It offers spectroradiometers, imaging photometers, and CAS-series display colorimeters addressing the same automotive, display, and AR/VR use cases.
• Photo Research (now part of Konica Minolta): Photo Research, now part of Konica Minolta Sensing, historically supplied PR-series spectroradiometers and colorimeters for display measurement—a foundational peer for Westboro's 2D imaging photometry business.
• Admesy B.V. Admesy is a Netherlands-based direct competitor offering compact imaging colorimeters and spectroradiometers (Hyperion, Asteria, Rhea) for display production testing, AR/VR NED measurement, and lighting—directly overlapping Westboro's WP and Smart Series products.

Broad incumbents

• Konica Minolta Sensing: Konica Minolta Sensing is a broad incumbent offering a portfolio of display colorimeters, spectroradiometers, and light measurement instruments (including the former Photo Research line) that overlap with Westboro's WP and Smart Series products across display production and R&D customers.

Emerging players

• OPSIRA GmbH: OPSIRA is a German light metrology specialist offering goniospectroradiometers, photometers, and custom measurement solutions for lighting, automotive, and display customers—an emerging peer with partial overlap with Westboro's lighting and automotive HUD use cases.
• StellarNet Inc. StellarNet offers compact spectrometers, spectroradiometers, and light measurement systems used in display, LED, and research applications—an emerging player adjacent to Westboro's instrumentation portfolio, particularly in R&D and educational segments.
• Hopoocolor (Hangzhou Hopoo Light & Color Technology): Hopoocolor is a Chinese manufacturer of imaging colorimeters, spectroradiometers, and light measurement instruments gaining traction in Asian display and AR/VR customers—a regional/emerging peer competitive with Westboro in APAC display production accounts.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/westboro-photonics

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Westboro Photonics