Graviss Group

What Graviss Group does

Graviss Group is a privately held, family-owned Indian conglomerate headquartered in Mumbai and operating across the food and hospitality sectors. The group holds the master franchise and licensing rights for Baskin-Robbins across India and the broader SAARC region (Bangladesh, Sri Lanka, Nepal, Maldives, Pakistan, Afghanistan), a position it has maintained since 1993 when chairman Ravi Ghai brought the brand to India. In parallel, the group owns the heritage Indian ice cream brand Kwality as a wholly-operated subsidiary, giving it a dual presence in both international premium and domestic mass-market ice cream segments. In hospitality, Graviss Group owns and operates the InterContinental Marine Drive, a luxury hotel in Mumbai operating under InterContinental Hotels Group's brand and distribution system.

The group's newer growth vector is The Brooklyn Creamery, a low-calorie ice cream brand founded in 2016 by Ravi Ghai's grandson Shivaan Ghai in Brooklyn, New York, targeting health-conscious consumers. Brooklyn Creamery has since expanded to 9 countries, providing the group with an international beachhead beyond its traditional South Asia base and a distinct positioning in the better-for-you ice cream category. The group's commercial model combines franchise-licensed retail (Baskin-Robbins outlets), direct-operated luxury hospitality (InterContinental Marine Drive), and consumer brand distribution (Kwality, Brooklyn Creamery).

Operationally, the group runs with 251–500 employees under the leadership of chairman Ravi Ghai, with professional management involvement from Romil Ratra as executive director and CEO. Graviss Group is wholly family-owned with no disclosed institutional investors, funding rounds, or public listing. Revenue, profit, and detailed financial figures are not publicly disclosed, and no technology platform, digital product, or AI capability is documented across the group's operations.

Name

Graviss Group

Legal name

Graviss Group

Website

https://gravissgroup.com

Company type

Private

Founded year

1993

Operating status

Operating

Headcount range

251–500 employees

Short description

Graviss Group is a privately held Indian family-owned conglomerate operating in hospitality and food services: it holds the Baskin-Robbins master franchise for India and SAARC (since 1993), owns the Kwality ice cream brand, operates the InterContinental Marine Drive luxury hotel in Mumbai, and runs Brooklyn Creamery, a low-calorie ice cream brand now active in 9 countries.

Ownership category

akta.pro rank

Headquarters

HQ city

Mumbai

HQ country

India

HQ region

Asia

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Supply Chain, Infrastructure

Distribution channels2 records

Core offering

Graviss Group is a diversified Indian family conglomerate operating in food and hospitality. It runs the Baskin-Robbins ice cream franchise across India and the SAARC region, owns the Kwality ice-cream brand, and owns the InterContinental Marine Drive luxury hotel in Mumbai.

Product overview

Graviss Group is a diversified Indian conglomerate operated by chairman Ravi Ghai, with a portfolio spanning food and hospitality sectors. The company's food division includes the Baskin-Robbins ice cream franchise (operating across India and SAARC since 1993), the Kwality Ice-Cream brand, and family-founded Brooklyn Creamery (low-calorie ice cream founded in 2016). In hospitality, the group owns the InterContinental Marine Drive luxury hotel in Mumbai.

Differentiator

Problem solved

Functional benefit

Brands

• Kwality Ice Cream: Ice cream brand under Graviss Group
• The Brooklyn Creamery

Products and services

• Baskin-Robbins India International ice cream franchise brand brought to India by Graviss Group in 1993, operating retail outlets across India and the SAARC region for individual consumers.
• Kwality Ice-Cream Indian ice cream brand owned by Graviss Group, part of the company's portfolio of food brands serving consumers.
• InterContinental Marine Drive Hotel Luxury hotel property owned by Graviss Group located at Marine Drive in Mumbai, part of the InterContinental Hotels Group, serving hotel guests.
• The Brooklyn Creamery Low-calorie ice cream brand founded in 2016 by Shivaan Ghai (Ravi Ghai's grandson), based in Brooklyn, New York, targeting health-conscious consumers and expanded to 9 countries.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Baskin-RobbinscoreOEM/ Whitelabel/ Licensing Partner · 1 January 1993Graviss Group holds the master franchise/license for Baskin-Robbins operations in India and the SAARC region since 1993. This partnership established Baskin-Robbins as one of the leading ice cream brands in India.

Scale indicators2 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Indian Hotels Company (Taj): Owner-operator of luxury and premium hotels across India including iconic Mumbai properties; the closest direct comparable in the Indian luxury hospitality ownership and operations segment.
• Jubilant FoodWorks: Master franchisee for Domino's, Dunkin', and other brands in India; analogous business model as a large-scale QSR/food franchise operator with multi-brand portfolio strategy.
• Hindustan Unilever (Kwality Wall's): Large FMCG incumbent that markets the Kwality Wall's ice cream brand in India; competes head-on with both Baskin-Robbins and Kwality brands across retail and impulse channels.

Direct peers

• Devyani International: Indian operator of Yum Brands' KFC, Pizza Hut, and Costa Coffee franchises; comparable as a multi-brand, multi-format franchise operator in Indian food service and consumer retail.
• Vadilal Industries: Listed Indian ice cream and frozen desserts manufacturer with deep retail presence; directly comparable product category, manufacturing focus, and distribution model to Graviss's Kwality and Baskin-Robbins operations.
• Amul (GCMMF): India's largest dairy cooperative and dominant mass-market ice cream producer; directly comparable to Graviss's Baskin-Robbins franchise and Kwality brand as a competitor in the Indian ice cream retail and manufacturing space.
• Havmor Ice Cream: India-focused ice cream brand and parlor chain competing in the same tiered outlets market; offers a direct peer comparison on the franchise/own-store retail ice cream model.
• Mother Dairy Fruit & Vegetable: Major dairy and ice cream brand in North India with both product and retail formats; a comparable scale competitor in the branded Indian ice cream space.
• Naturals Ice Cream: Indian parlor-format ice cream chain with product-led differentiation; comparable retail-store-led ice cream business with overlapping customer base to Baskin-Robbins.

Emerging players

• Lemon Tree Hotels: Indian hotel chain with mix of owned, leased, and franchised properties; comparable hospitality operator with diversified asset formats across Indian markets.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/graviss-hospitality-ltd

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Graviss Group