What Fibertex Personal Care does

Fibertex Personal Care A/S is a Denmark-based manufacturer of spunmelt nonwoven fabrics serving the global personal care and medical industries. The company supplies key nonwoven components used in baby diapers, feminine hygiene products, adult incontinence products, and medical applications, with a customer base anchored by multinational consumer goods companies such as Procter & Gamble and Ontex. It operates two commercial brands: Fibertex Personal Care for nonwovens and Innowo Print for flexographic printing on nonwovens, films, and laminates, organized around four product lines (Loft, Dual, Elite, Comfort) and four end-use segments (Baby Care, Feminine Care, Incontinence Care, Medical).

The company's core technology is spunbond and spunmelt nonwovens manufacturing, where polymer granules are melted, spun into continuous filaments, formed into webs, and thermally bonded into fabric. Innowo Print adds high-speed, wide-web flexographic printing capabilities, including a proprietary inline backside printing technology that integrates wetness indicators, surfactants, and functional coatings directly into the print process. Production capacity stands at approximately 138,000 tons per year across five facilities in Denmark (Aalborg), Malaysia (Nilai and Sendayan), Germany (Ilsenburg), and the USA (Asheboro, North Carolina), supplemented by sales offices in Japan and India. The company also holds a portfolio of sustainability certifications, including ISCC PLUS (first in the hygiene nonwovens segment), EcoVadis Gold/Silver, ISO 14001, ISO 50001, OEKO-TEX STANDARD 100, Nordic Swan Ecolabel, and EU Ecolabel.

Fibertex Personal Care operates a B2B enterprise sales model, with regional commercial directors and sales managers covering Europe/America/Africa, Asia-Pacific, and Japan, supplemented by event-driven lead generation at major industry exhibitions such as INDEX (Geneva) and IDEA (Miami). Revenue is generated through direct sales of manufactured nonwoven materials and precision printing services to hygiene converters, with pricing not publicly disclosed and contract terms negotiated bilaterally with large enterprise accounts. The company is a wholly-owned subsidiary of the Danish industrial conglomerate Schouw & Co. (listed on the Copenhagen Stock Exchange), which acquired it in 2002. As of 2016, the company reported DKK 1.8 billion in revenue and DKK 246 million in EBIT; subsidiary-level financials are not separately disclosed by the parent today.

Name

Fibertex Personal Care

Legal name

Fibertex Personal Care A/S

Website

https://fibertexpersonalcare.com

Company type

Private

Founded year

1968

Operating status

Operating

Headcount range

501–1,000 employees

Short description

Fibertex Personal Care manufactures spunmelt nonwovens and printed solutions for the global hygiene and medical industries, supplying key components to multinational consumer goods companies for baby diapers, feminine care, incontinence care, and medical products.

Ownership category

akta.pro rank

Product category

Nonwoven Fabrics for Hygiene

NAICS

Nonwoven Fabric Mills (31323)

SIC

Plastic Material, Synth Resin/Rubber, Cellulos (No Glass) (2820), Textile Mill Products (2200)

akta.pro primary industry

Nonwoven Fabric Mills (Spunbond/Meltblown/Needle-punched) (IMAOABAC)

akta.pro secondary industries

Printing Operations (Rotary/Flat/Digital/Sublimation) (IMAOACAC), Nonwoven & Technical Fabrics (CRAAAMAD)

Keywords

• Spunbond nonwovens
• Hygiene nonwoven fabrics
• Flexographic printing
• Absorbent hygiene components
• Nonwoven manufacturing

Headquarters

HQ city

Aalborg

HQ country

Denmark

HQ region

Europe

Offices8 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

1. Nonwovens Manufacturing: Manufacturing and sale of spunmelt nonwoven fabrics to multinational hygiene product companies. Products used as key components in baby diapers, feminine care, incontinence care, and medical products. Revenue generated through direct B2B sales of manufactured nonwoven materials.
2. Printing Services (Innowo Print): Precision flexographic printing on nonwovens and other substrates. High-speed, wide web technology ensures print consistency for complex designs. Services include backside printing, wetness indicators, functional coatings, and surface printing for hygiene products.

Go-to-market motion2 records

Distribution channels1 record

Marketing channels4 records

Core offering

Fibertex Personal Care manufactures spunbond/spunmelt nonwoven fabrics used as key components in baby diapers, feminine care, incontinence care, and medical products. The company also operates Innowo Print, a flexographic printing business that applies wetness indicators, surfactants, functional coatings, and decorative printing onto nonwovens, films, and laminates for hygiene and medical customers.

Product overview

Fibertex Personal Care operates as a manufacturer of spunmelt nonwovens and printing solutions for the hygiene and medical industries. The company operates two core brands: Fibertex Personal Care (nonwovens) and Innowo Print (printing on nonwovens, film and laminates). The nonwovens business offers four product lines—Loft, Dual, Elite, and Comfort—serving baby diapers, feminine care, adult incontinence, and medical products. Innowo Print provides flexographic printing services including a recent backside printing technology for wetness indicators and functional coatings. The company operates five production sites across Denmark, Malaysia, Germany, and the USA.

Differentiator

Problem solved

Functional benefit

Brands

• Fibertex Personal Care: Primary brand for spunmelt nonwovens for hygiene and medical applications
• Innowo Print

Products and services

• Spunmelt Nonwovens Spunmelt nonwoven fabrics engineered for hygiene and medical applications, supplied as key components for baby diapers, feminine care, adult incontinence products, and medical products. Produced via spunbond technology transforming polymer granules into fabric through melting, fiber spinning, web formation, and thermal bonding.
• Innowo Print (Flexographic Printing Services) Flexographic and digital printing services on challenging substrates including nonwovens, film, and laminates for hygiene and medical products. Includes backside printing, wetness indicators, functional coatings, surfactants, and surface printing using high-speed, wide web technology and a broad certified ink portfolio.
• Fibertex Loft Nonwoven product line with lofty structure and cottony touch characteristic, produced using the existing spunbond technology platform for softer and more specialised hygiene and medical applications.
• Fibertex Dual Spunmelt nonwoven product line designed for specific hygiene applications, offering dual performance characteristics within a single substrate.
• Fibertex Elite

Quantifiable outcome

• Top 5% EcoVadis sustainability rating achieved by Germany facility
• +2 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Three partnerships are on record, tiered minor and core.

• Network for Sustainable Business Development in Northern Denmark (NBE)minorStrategic or Co-development Partner · 1 January 2009Founding partner since 2009. Local partnership in Northern Denmark (home of headquarters) focused on strengthening sustainable development efforts in the regional business community.
• EDANAcoreStrategic or Co-development PartnerActive long-term member of the trade organization. CEO serves as chairman of EDANA board. Colleagues represented in multiple working groups: Sustainability for Personal and Healthcare Working Group, Sustainability Steering Group, Regulatory and Chemical Management Working Group, Quality Assurance Program, AHP Stewardship Programme Steering Committee, and Product Stewardship Steering Group (as chairman). Active in industry-wide LCA study for spunmelt nonwoven products.
• EDANAcoreStrategic or Co-development PartnerCollaboration through EDANA engagement with entire nonwovens supply chain. Played active role in creating first industry-wide LCA study for spunmelt nonwoven products.

Scale indicators5 records

Recent moves16 records

Expansion highlights7 records

Direct peers

• Sandler AG: Sandler is a German nonwovens manufacturer producing nonwovens for hygiene, wipes, filtration, and technical applications. Comparable in scale and regional footprint (Germany), with overlap in hygiene nonwovens.
• Suominen Corporation: Suominen is a Finnish nonwovens manufacturer focused on wiping and hygiene applications, with spunbond and spunlace technologies. Although it serves wiping more heavily than Fibertex, it remains a direct competitor in hygiene-grade nonwovens.
• Fitesa S.A. Fitesa is one of the world's largest privately held spunmelt nonwovens producers, manufacturing substrates for hygiene applications (baby diapers, feminine care, incontinence, and medical). Closest direct competitor to Fibertex Personal Care in terms of product mix, customer base, and technology platform (spunbond/spunmelt).
• Pegas Nonwovens: Pegas Nonwovens is a European-based spunmelt nonwovens producer headquartered in the Czech Republic, focused on hygiene applications. Comparable product line, technology (spunmelt), and customer base to Fibertex Personal Care, with overlap in Central European markets.
• Avgol Nonwovens: Avgol is a global spunbond nonwovens manufacturer focused on hygiene and medical applications, with sites in Israel, the US, and China. Product mix and target customers (global hygiene brands) closely mirror Fibertex Personal Care.

Broad incumbents

• Toray Industries: Toray is a Japanese diversified materials conglomerate with a nonwovens business producing polypropylene and polyester spunbond fabrics for hygiene applications. Larger scope and broader portfolio, but with overlapping spunmelt product lines serving similar hygiene OEMs.
• Ahlstrom: Ahlstrom is a Finnish fiber-based specialty materials manufacturer producing nonwoven fabrics for filtration, wipes, and medical applications. A broader incumbent with partial overlap in hygiene and medical nonwovens.
• Magnera Corporation (Berry Global Health, Hygiene & Specialties + Glatfelter): Magnera emerged in 2024 from the combination of Berry Global's Health, Hygiene & Specialties segment with Glatfelter; it is one of the largest global nonwovens producers serving hygiene, medical, and industrial markets. It is a much larger, broader incumbent competitor with overlapping spunmelt product offerings.
• Asahi Kasei: Asahi Kasei is a Japanese diversified chemical/materials company with a nonwovens division producing spunbond fabrics for hygiene and medical end-uses. A broader incumbent with overlapping spunmelt technology, particularly strong in Asia-Pacific.

Others

• Reifenhäuser Group: Reifenhäuser is a German machinery manufacturer whose Reifenhäuser Reicofil division supplies the spunbond/spunmelt production lines used by Fibertex Personal Care and most of the industry. Included as an ecosystem/Others participant (technology and equipment supplier) rather than a direct competitor.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/fibertex-personal-care-a-s
• Xx.com/fibertex

Compliance12 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Fibertex Personal Care