Mad Anthony Brewing

What Mad Anthony Brewing does

Mad Anthony Brewing Company, Inc. is a privately held craft brewery and brewpub operator founded in 1998 and headquartered in Fort Wayne, Indiana. The company operates three brewpubs in northeast Indiana — Fort Wayne (the original 1998 location inside the historic Munchie Emporium), Auburn (opened 2002), and Warsaw (opened 2006 as the Lake City Tap House) — each combining on-site brewing with full-service dining, full bars, and weekly live music programming. Its core technical capability is in-house craft brewing across ales, lagers, IPAs, kettle-soured fruit tarts (using 756 lbs of fresh fruit per batch across Pineapple Tart, Blackberry Tart, Cherry Tart, Apple Tart, and Strawberry Mango Tart), bourbon barrel-aged imperial stouts and pumpkin ales (one-year aging program), and house-made craft sodas. The portfolio includes award-winning SKUs such as Auburn Lager (Great American Beer Festival Gold 2015 and 2017) and Ruby Raspberry Wheat (Gold 2012).

The company monetizes through four primary streams: on-premise food and beverage sales at the three brewpubs, wholesale beer distribution to retailers and bars throughout Indiana (contact: Eric Ehlers), catering via Shigs In Pit Catering, and ancillary merchandise and gift card sales. Ancillary programs include an annual Mug Club membership ($54.95/year), a Toasttab-based points loyalty program spanning all Mad Anthony and Shigs in Pit locations, a Dine-to-Donate fundraising program returning 15% of guest bills to participating organizations, and the Pints for Half Pints charitable partnership with Hope's Harbor (over $26,947 donated since 2018). The company also operates a wholly-owned BBQ subsidiary brand, Shigs In Pit BBQ, launched in 2012 and expanded to three Fort Wayne locations, bringing the total restaurant count to six. Customer concentration is dispersed across individual diners and craft beer consumers; there are no enterprise customers or material concentration risk.

Name

Mad Anthony Brewing

Legal name

Shigs in Pit BBQ/Mad Anthony Brewing Company, Inc.

Website

https://madbrew.com

Company type

Private

Founded year

1998

Operating status

Operating

Headcount range

51–100 employees

Short description

Mad Anthony Brewing Company is a privately held Fort Wayne, Indiana craft brewery operating three brewpubs in northeast Indiana (Fort Wayne, Auburn, Warsaw) plus three Shigs In Pit BBQ locations, serving individual diners and craft beer enthusiasts through on-premise dining, wholesale distribution, and catering.

Ownership category

akta.pro rank

Product category

Craft Brewing & Brewpub Operations

NAICS

Breweries (31212), Beer and Ale Merchant Wholesalers (424810), Drinking Places (Alcoholic Beverages) (7224)

SIC

Malt Beverages (2082)

akta.pro primary industry

Beer Brewing & Craft Brewing (AFAFAAAA)

Keywords

• Craft beer brewing
• Brewpub operations
• Handcrafted ales lagers
• Brewery wholesale distribution
• Restaurant bar service

Headquarters

HQ city

Fort Wayne

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Brewpub Food & Beverage Sales: Full-service restaurant and bar operations across three Indiana locations generating revenue from food menu items, craft beer sales, cocktails, and non-alcoholic beverages. Dine-in, takeout, and delivery options available.
2. Beer Distribution & Wholesale: Canned and bottled beer sold through wholesale accounts including grocery stores, liquor stores, bars, and restaurants throughout Indiana. Beer finder tool available on website for retail locations.
3. Catering Services: Off-site catering services provided through Shigs In Pit Catering for events, parties, and corporate functions
4. Merchandise & Gift Cards: Sale of branded apparel including shirts, hats through online store (madshigsmerch.com) and physical locations. E-gift cards sold through Toasttab platform.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Mad Anthony Brewing Company operates three brewpubs in northeast Indiana (Fort Wayne, Auburn, Warsaw) producing and serving handcrafted ales and lagers alongside a full food menu, craft sodas, and bar service. The company also distributes canned and bottled beer through wholesale accounts throughout Indiana, offers catering services, sells branded merchandise, and runs a Mug Club membership loyalty program. Beer styles include IPAs, lagers, wheat ales, kettle-soured fruit tarts, barrel-aged imperial stouts, and seasonal releases.

Product overview

Mad Anthony Brewing Company is a brewpub chain operating three locations in northeast Indiana (Fort Wayne, Auburn, and Warsaw). The company's core offering is handcrafted ales and lagers brewed on-premises, including year-round staples like Olde Fort Blonde Lager, Auburn Lager, Good Karma IPA, Wicked Pissah NEIPA, and Honey Cream Ale, plus seasonal offerings such as Summer Daze, Pineapple Tart, Oktoberfest, and Snowplowed Winter Ale. The product portfolio spans multiple beer styles including IPAs, lagers, wheat ales, kettle-soured fruit tarts, stouts, and barrel-aged specials. Complementing the beer program is a full food menu featuring pub fare, gourmet pizzas, and smoked meats, along with craft sodas (Fort Fizz Root Beer and Red Cream Soda). The company also operates ancillary programs including a Mug Club membership, Loyalty Rewards via Toast Tab, Dine 2 Donate fundraising events, and the Pints for Half Pints charitable program benefiting Hope's Harbor. Online ordering and wholesale distribution extend the brand beyond the brewpub locations.

Differentiator

Problem solved

Functional benefit

Brands

• Shigs In Pit BBQ: Barbecue restaurant brand opened in 2012 in downtown Fort Wayne, expanded to multiple locations.

Products and services

• MadBrew Handcrafted Ales and Lagers Award-winning handcrafted ales and lagers brewed at the brewpub locations, available for on-site consumption, online ordering, and wholesale distribution throughout Indiana. The portfolio spans IPAs, lagers, wheat ales, kettle-soured fruit tarts, barrel-aged stouts, and seasonal releases.
• Olde Fort Blonde Lager An American style golden blonde lager with pale color, low malt sweetness and subtle hopping. Clean, crisp and refreshing. A portion of each pint goes to Hope's Harbor through the Pints for Half Pints program.
• Auburn Lager
• Good Karma IPA A medium bodied IPA with an amber color originating from lightly-toasted caramel malt. American-grown hops provide a fruity, citrus-like character.
• Mosaic Moon An American style IPA brewed with a single variety of Mosaic hops and a simple American grown grain bill allowing the hop to be front and center with tropical fruit, pineapple, herbal and earthy characteristics.
• Ruby Raspberry Wheat
• Wicked Pissah Hazy Juicy NEIPA A hazy juicy NEIPA focused on hop aroma and flavor, often described as juicy and served cloudy and hazy with a special yeast for perfect character.
• Honey Cream Ale Honey Cream Ale blends brewers malt, corn grits and local Rekeweg honey with the soft, floral character of Crystal hops. Simple, bright and endlessly drinkable.
• Pineapple Tart (Kettle-Soured Series) Ale that goes through a special kettle souring process creating a mouth-puckering light bodied ale with sweetness reintroduced through 756 lbs of fresh pineapple. Part of the kettle-soured fruit tart series.
• Drunkun Punkun (Barrel-Aged Imperial Pumpkin Ale) Imperial Pumpkin Ale aged for 1 year in premium bourbon barrels. Perfect blend of creamy pumpkin pie and bourbon. Part of the bourbon barrel-aged specialty series.
• Coconut Kong (Barrel-Aged Imperial Stout) Russian Imperial Stout brewed with copious amounts of shredded natural coconut. Rich chocolate flavors with a sweet coconut finish, aged for a year in Bourbon barrels. Part of the bourbon barrel-aged specialty series.
• Brewpub Fare
• Fort Fizz Craft Sodas Handcrafted Root Beer and Red Cream Sodas brewed in-house at the Fort Wayne Brewpub, available by sample, pint, pitcher, howler, growler, or as floats.
• Mad Anthony Mug Club Membership Annual membership program at $54.95 per year offering $2 off mug fills on Mondays, $1 off on Wednesdays, extra-large glass (4 oz more than standard pint) for 25 cents less per fill, quarterly tasting socials with appetizers, annual mug to keep, travel mug privileges, and 20% off apparel in-store.
• Catering Services
• Private Event Space Rentals Private event spaces available at brewpub locations: The Mad Room at Fort Wayne (capacity 30 guests) and the banquet room at Warsaw (capacity 90 guests), with full catering and audio-visual equipment available for rehearsal dinners, birthday parties, corporate meetings, showers, and reunions.

Quantifiable outcome

• $26,947.20 donated to Hope's Harbor since 2018 through Pints for Half Pints program
• +1 more outcomes

Named customers2 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Feature3 records

Partnerships

Three partnerships are on record, tiered core and minor.

• Hope's HarborcoreStrategic or Co-development Partner · 1 January 2018Pints for Half Pints fundraising partnership where a portion of each sale of Olde Fort Blonde Lager is donated directly to Hope's Harbor. Since 2018, over $26,947 has been donated, directly sponsoring a room at Hope's Harbor's Lutheran Hospital Campus location. Hope's Harbor provides hospitality homes for families of children receiving medical care, welcoming over 11,000 guests since 2003.
• Go Rogue WarsawminorGTM or Marketing PartnerProud member of Go Rogue Warsaw, a local organization dedicated to launching downtown Warsaw into a dynamic hub of eclectic retail, dining and services.
• Old Crown Coffee RoastersminorOthersPartnership for Golden Crown blonde coffee ale, brewed with premium beans from Old Crown Coffee Roasters, combining craft coffee with craft beer.

Scale indicators3 records

Recent moves12 records

Expansion highlights4 records

Broad incumbents

• Founders Brewing Co. Established Midwest craft brewery with an on-site taproom and broad distribution. Similar portfolio focus on IPAs, stouts, and sours; comparable brewpub-plus-packaged-goods model, though at substantially larger scale.
• Bell's Brewery: Longstanding Midwest craft brewery with broad distribution and multiple taprooms. They share the regional craft brewery-plus-brewpub structure and overlapping styles (stouts, IPAs, fruit beers), though Bell's is significantly larger and nationally distributed.
• BJ's Restaurants (Brewhouse): National brewpub chain producing house beers alongside full menus across 200+ locations. Relevant comparable for the brewpub-plus-food model and pricing mechanics, though much larger and far more geographically distributed.

Emerging players

• HopCat: Multi-location brewpub chain emphasizing a wide craft beer selection alongside food service. While not a producer, HopCat is a comparable multi-site brewpub format targeting craft consumers in similar Midwest markets.

Direct peers

• Granite City Food & Brewery: Multi-unit brewpub concept pairing in-house brewing with full-service dining. Comparable brewpub-plus-restaurant format, branded menu, and Midwest operational footprint put them in direct operational comparison with Mad Anthony.
• Sun King Brewing Company: Indianapolis-based craft brewery operating a taproom alongside distribution across Indiana. Comparable regional Indiana footprint, multi-style portfolio (including sours and IPAs), and on-premise taproom model closely mirror Mad Anthony's brewpub-plus-distribution approach.
• New Holland Brewing Company: Mid-sized regional craft brewer with brewpub operations and wholesale distribution across the Midwest. Overlapping portfolio (sours, barrel-aged beers, IPAs) and similar multi-taproom format make them a relevant comparable in size and model.
• Upland Brewing Company: Indiana-based craft brewery with multiple brewpubs and a broad distribution footprint. Both operate multiple brewpub locations, produce award-winning lagers and ales, and serve a similar Midwest craft beer consumer.

Regional players

• Three Floyds Brewing: Indiana-based craft brewery with strong regional brand recognition and award-winning IPAs. Both compete in the Indiana craft beer market and have similar hometown-anchored identities, though Three Floyds is significantly larger and more nationally distributed.

Others

• Old National Centre (Local Hops Collective / regional craft brewers): Listed as a partner for the Golden Crown coffee ale and indicative of the broader Indiana craft beverage supplier ecosystem. An adjacent supplier/partner relationship rather than direct competitor, but relevant for local ingredient sourcing dynamics.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/madanthonybrew
• Facebookfacebook.com/MadAnthonyBrewing
• LinkedInlinkedin.com/company/madanthonybrewingcompany

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mad Anthony Brewing