What Holweg Weber does

Holweg Weber Group (legal entity ECOBAG HOLDING, Paris) is a global manufacturer of industrial machinery for paper-based packaging, operating through three sub-brands — Holweg (flat satchel production lines), Weber (SOS/square bottom bag machinery), and MDM/Mighty Dragon Machinery (paper and flexible packaging printing) — plus sales subsidiaries H-Wind Germany and H-Wind Iberica. The company designs, produces, and services complete paper bag production lines including flat satchel machines (RS 1500 reaching 3,000 bags/min, RS 26, RS 15, RS 37), square bottom bag machines (5XF, 3XF, 7FW, 9AW, CBB, 800/800W Series), heat-sealed lines (CP 36), e-commerce mailer lines (E-Com 1/2/3/4 with ship-and-return functionality), the apparel paper bag line (APS 1), and auxiliary and end-of-line equipment (unwinders, flexographic printers, handle applicators, camera inspection, bundlers, packing robots). Following Ambienta's 2022 combination of Holweg Weber with In.Pack Machinery, the group operates 7 production sites across North America (Kiel, WI), Europe (Molsheim, France; plus German and Spanish sales subsidiaries), and Asia-Pacific (Guangzhou, China), employs approximately 400 people, and supports a global installed base of 9,000 machines.

Revenue is generated primarily through direct enterprise field sales of high-value capital equipment (hardware sales) with quote-based pricing determined by configuration, complemented by recurring maintenance, installation, training, and spare parts services (professional services). The go-to-market targets industrial manufacturers across six verticals — Agro Food, Fast Food, Retail & E-commerce, Shopping & Confectionery, Industrial, and Healthcare & Medical — leveraging a global sales network with virtual demo capabilities, a customer portal (myHolWeb), and participation in major industry events such as Interpack. The company's strategic positioning centers on enabling the global transition from plastic to paper packaging, capitalizing on regulatory and consumer demand for sustainable, biodegradable alternatives. Ownership rests with Ambienta, an environmental-focused private equity firm based in Milan, which acquired the group in 2022 following Motion Equity Partners' 2018 acquisition.

Name

Holweg Weber

Legal name

ECOBAG HOLDING

Website

https://holwegweber.com

Company type

Private

Founded year

1925

Operating status

Operating

Headcount range

251–500 employees

Short description

Holweg Weber is a global industrial machinery manufacturer specializing in paper bag making machines and sustainable packaging production lines, serving fast food, e-commerce, retail, agro-food, industrial, and healthcare manufacturers across three continents with approximately 400 employees.

Ownership category

akta.pro rank

Product category

Industrial Packaging Machinery

NAICS

Packaging Machinery Manufacturing (333993), Commercial and Service Industry Machinery Manufacturing (3333)

SIC

Special Industry Machinery (No Metalworking Machinery) (3550), Printing Trades Machinery & Equipment (3555)

akta.pro primary industry

Bagging, Pouching & Sachet Packaging Equipment (IMAHAOAH)

akta.pro secondary industries

Bagging, Pouching & Sachet Packaging Machines (IMALAOAJ), Packaging & Bagging Equipment (Weighers, Baggers, Sealers) (AFAAAJAI)

Keywords

• Paper bag machinery
• Industrial packaging equipment
• Flexible packaging machinery
• Sustainable paper packaging
• Flat satchel production lines

Headquarters

HQ city

Molsheim

HQ country

France

HQ region

Europe

Offices6 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Infrastructure, Marketing or Sales

Revenue model

1. Paper Bag Machine Sales: Primary revenue from manufacturing and selling paper bag making machines and production lines including square bottom bag machines, flat satchel machines, and e-commerce packaging equipment.
2. Maintenance and Field Services: Installation, training, preventative and corrective maintenance services for bag making machines. Includes 24/7 technical support and spare parts provision.
3. Auxiliary Equipment and End-of-Line Solutions: Sales of complementary equipment including flexographic printers, unwinders, handle applicators, camera inspection systems, bundlers, and packing robots.
4. Sustainable Polymer Packaging Machines: New expanded offering for flexible packaging made with sustainable polymers at the Kiel, Wisconsin facility, including pouch making machines and solutions for bags on roll.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

Holweg Weber designs, manufactures, and services high-speed paper bag making machines and complete production lines for square bottom bags, flat satchels, sheets, and e-commerce mailer bags. The company supplies industrial packaging machinery along with auxiliary equipment (flexographic printers, unwinders, handle applicators) and end-of-line solutions (camera inspection, bundlers, packing robots) to bag producers serving the agro-food, fast food, retail/e-commerce, shopping, industrial, and healthcare markets worldwide.

Product overview

HolwegWeber Group is a global manufacturer of paper bag making machines and production lines, offering over 250 years of cumulative experience. The company operates through three sub-brands: Holweg (world leader in paper flat satchel production for Agro-Food, Fast-Food and E-Commerce), Weber (complete SOS paper bag machinery and auxiliary equipment), and MDM (paper bag and flexible packaging printing machines). The product portfolio includes square bottom bag production lines (5XF, 3XF, 7FW, 9AW, CBB, 800/800W Series), flat & gusseted bag production lines (RS 1500, RS 15, RS 37, RS 26, CP 36, E-COM 1, E-COM 2, APS 1), sheet production lines (CTH 1), and auxiliary equipment (Unwinders, Flexographic Printers, Handle Applicators) plus end-of-line solutions (Camera Inspection, Bundlers, Packing Robots). The company also expanded into sustainable polymer packaging solutions at its North America facility.

Differentiator

Problem solved

Functional benefit

Brands

• Holweg: World leader for paper flat satchel production lines dedicated to Agro-Food, Fast-Food and E-Commerce packaging markets. Also provides auxiliary equipment and end of line solutions like Flexographic printing, Windows, Handles and Packing Robots.
• Weber (HG Weber)
• MDM (Mighty Dragon Machinery)
• Repakt Group

Products and services

• RS 1500 Flat Bottom Bag Machine High-speed flat bottom paper bag making machine reaching a record 3,000 bags per minute. Runs in double or single lane and is used for fast-food, snack, fruits and vegetables, and pharmacy packaging applications. Features simplified maintenance, mechanical parts simplification, and standardized tools for servicing.
• RS 26 Flat Satchel Production Line Holweg's bestseller flat satchel production line with over 30 years on the market, offering performance, versatility, and full automation for fast-food, agro-food, bakery, and fruit and vegetable markets.
• RS 15 Flat Satchel Production Line Flat satchel production line designed for various paper bag applications.
• RS 37 Flat Satchel Production Line Flat satchel production line designed for various paper bag applications.
• 5XF Square Bottom Bag Machine Flexible and high speed square bottom bag machine for food packaging and retail handle bags, capable of producing bag widths from 3.25 to 13 inches (the widest range on the market) at up to 400 bags per minute, or 250 bags per minute with the flat handle unit.
• 3XF Square Bottom Bag Production Line Variable size square bottom bag production line for paper bag manufacturers.
• 7FW Square Bottom Bag Production Line Variable size square bottom bag production line for paper bag manufacturers.
• 9AW Square Bottom Bag Production Line Variable size square bottom bag production line for paper bag manufacturers.
• CBB Pre-Made Industrial Paper Bag Production Line Pre-made industrial paper bag production line for heavy-duty industrial packaging applications.
• 800/800W Series Single Size Paper Bag Machine Single size paper bag machine designed for the fast food market, providing very high output and described as the most commonly used paper bag machine for fast food bag production worldwide.
• CP 36 Heat-Sealed Paper Bag Production Line Heat-sealed paper bag production line used for fast-food bags, rotisserie bags, sterilized medical heat-seal bags, confectionery bags, and popcorn bags. Holweg is positioned as the world leader in heat-sealed bag manufacturing based on more than 50 years of experience.
• E-COM 1 E-Commerce Mailer Bag Production Line High-speed production line for biodegradable e-commerce mailer bags featuring ship and return functionality, a unique gusset design, a two-seal system, and a 4-in-1 closure flap that reduces void space and supports fulfillment flow.
• E-COM 2 E-Commerce Mailer Bag Production Line E-commerce mailer bag production line with two clear faces enabled by a folded bottom design, producing biodegradable packaging with the same ship and return feature as E-COM 1.
• APS 1 Apparel Paper Bag Production Line Production line for a sustainable alternative to conventional single-use polybags for the apparel industry. Packaging is recyclable, biodegradable, and designed to reduce void space while withstanding supply chain demands.
• CTH 1 Sheet Production Line Sheet production line for applications including burger packing, paper wrap, food paper, paper placemat, and food conditioning.
• Shafted and Shaftless Unwinders Shafted and shaftless unwinders for paper roll handling within paper bag and packaging production lines.
• Handle Applicator (Flat, Twisted, and Flat Handle) Flat and twisted handle applicator plus flat handle applicator equipment for adding paper handles to bags in production.
• Camera Inspection System Vision-based camera inspection system for quality control of produced bags on the production line.
• Bundlers Bundling equipment for grouping and packaging finished paper bags at the end of the production line.
• Packing Robot Robotic packing solution for automated end-of-line packaging of finished paper bags.
• Sustainable Polymer Packaging Machines Machines for flexible packaging made with sustainable polymers, including pouch making machines and solutions for bags on roll, produced at the Kiel, Wisconsin facility.
• Installation, Training, Maintenance and Field Services Installation, training, preventative and corrective maintenance, 24/7 technical support, and spare parts provision for Holweg Weber bag making machines and production lines throughout the equipment lifecycle.

Quantifiable outcome

• Paper bags are biodegradable in no more than one year, compared to 400+ years for plastic bags
• +4 more outcomes

Named customers1 record

Segments6 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Two partnerships are on record, tiered minor and core.

• Bureau Veritas GroupminorOthers · 1 January 2026Bureau Veritas Group provided ISO 9001 certification audit services for the Weber facility in Kiel, Wisconsin, validating the company's quality management system.
• MDM (Mighty Dragon Machinery Co., Ltd)coreStrategic or Co-development Partner · 1 January 2006Partnership launched in 2006 between HG Weber and MDM for manufacturing sheet-fed bag machines. MDM, founded in 2008 in Guangzhou, China, specializes in printing, converting and flexible packaging markets, bringing complementary technology capabilities to the group.

Scale indicators5 records

Recent moves12 records

Expansion highlights6 records

Direct peers

• BOBST: Swiss-headquartered global leader in packaging and printing machinery for folding cartons, flexible packaging, and labels. Directly comparable to Holweg Weber in serving converters with capital equipment, maintaining a multi-product portfolio across paper/packaging substrates, and competing for the same industrial customers seeking one-stop packaging converting solutions.
• Windmöller & Hölscher: German manufacturer of machinery for flexible packaging, paper converting, and printing. Competes head-to-head with Holweg Weber in industrial-scale paper bag and sack production equipment, particularly for industrial packaging, with overlapping customer base in agro-food and industrial bag converters.
• Curioni Sun S.r.l. Italian manufacturer of paper sack and bag making machinery with multi-decade heritage. Directly competes with Holweg Weber's Weber sub-brand in SOS bag and industrial multiwall bag production, targeting overlapping customer segments in agro-food and industrial packaging converters.
• Newlong Industrial Co., Ltd. Japanese manufacturer specializing in industrial packaging machinery including bag closing, filling, and sewing equipment. Directly comparable in serving paper bag converters with industrial-scale equipment, though more focused on downstream closing/sewing equipment rather than forming machinery.
• Mespack (a Duravant company): Spanish manufacturer of flexible packaging machinery for pouches and bags, now part of Duravant. Directly comparable post-HW's Kiel polymer expansion as both companies now produce pouch-making equipment for sustainable flexible packaging, competing in converters serving food, beverage, and personal care markets.
• Bianco S.p.A. Italian manufacturer of paper bag making machinery specializing in small to medium-format SOS and square bottom bag production lines. Directly competes with Holweg Weber in European paper bag converter markets, particularly in shopping, confectionery, and retail carrier bag production segments.

Broad incumbents

• Krones AG: German global leader in beverage and packaging line solutions including filling, labeling, and end-of-line equipment. Overlaps with Holweg Weber in serving industrial packaging manufacturers with complete-line capital equipment, though focused on liquids/beverages rather than dry paper bag production.
• ProMach: US-based diversified packaging machinery provider serving converters and brand owners across multiple packaging formats. Overlaps with Holweg Weber as both sell capital equipment to paper and flexible packaging converters, though ProMach's portfolio is broader and not specialized in paper bag machinery.
• Sacmi Group: Italian multinational supplying machinery and complete lines for ceramics, packaging, food, and advanced technologies. Comparable through packaging machinery operations including caps/closures and rigid containers, with overlapping industrial machinery customer base, though not specialized in paper bag forming equipment.
• Bühler Group: Swiss industrial machinery manufacturer serving food processing, advanced materials, and consumer goods end-markets. Comparable in scale and global industrial machinery footprint, with overlapping customer base in agro-food and fast food production supply chains, though operates in upstream processing rather than bag-making.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• YouTubevimeo.com/user128896686
• LinkedInlinkedin.com/company/holwegwebereurope

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Holweg Weber