frogVentures

What frogVentures does

frog is a global design and innovation consultancy operating as part of Capgemini Invent, the innovation and transformation arm of publicly traded French multinational Capgemini Group. The firm delivers human-centered design, customer experience transformation, strategy consulting, and business reinvention services to enterprise clients through a network of more than 30 studios spanning North America, Europe, Asia, and Oceania, supported by a headcount of 501–1,000 professionals. Its client base includes multinational corporations such as Unilever, IKEA (Ingka Group), Volvo Group, Sanofi, JPMorgan Chase, Tiffany & Co., National Grid, Decathlon, and the 24 Hours of Le Mans.

The company's service portfolio combines traditional design and strategy consulting with applied emerging-technology capabilities, including physical AI robotics design (exemplified by the 'Nome' concept robot), agentic AI advisory, generative AI integration for brand experiences (Tiffany & Co.), and AI-enabled knowledge retention (National Grid). frog packages these into project-based professional engagements under an 'eco-digital transformation' framework that links sustainability objectives with digital reinvention. It also produces proprietary thought-leadership content through the 'Design Mind Frogcast' podcast and research reports such as 'The New Lines of Luxury' and 'Futurescape: Artificial Realities.'

Commercially, frog operates as a wholly-owned subsidiary of Capgemini Invent, generating professional-services revenue through custom, quote-based, multi-year project engagements with global enterprise clients. Go-to-market relies on direct enterprise engagement via studio contacts and the Capgemini parent sales network, with marketing supported through LinkedIn, Instagram, Vimeo, Medium, and podcast distribution. Pricing is not publicly disclosed, and frog does not offer standalone software products, APIs, or developer-facing platforms.

Name

frogVentures

Legal name

frog, part of Capgemini Invent

Website

https://frogdesign.com

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

501–1,000 employees

Short description

frog is a global design and innovation consultancy within Capgemini Invent, delivering human-centered design, customer experience transformation, and strategy consulting to enterprise clients across more than 30 studios worldwide.

Ownership category

akta.pro rank

Product category

Design and Innovation Consulting

NAICS

Professional, Scientific, and Technical Services (541), Graphic Design Services (541430), Industrial Design Services (541420)

SIC

Services-Management Consulting Services (8742)

akta.pro primary industry

Industrial/Product & Furniture Design (BPAHAKAM)

Keywords

• Design consulting services
• Innovation strategy consulting
• Customer experience transformation
• Digital transformation services
• Human-centered design

Headquarters

HQ city

San Francisco

HQ country

United States

HQ region

North America

Offices29 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Professional Consulting Services: Revenue generated from providing strategy consulting, design services, customer experience transformation, and business reinvention engagements to enterprise clients. Services are delivered through project-based engagements across multiple industry verticals.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels7 records

Core offering

frogVentures (operating as frog, part of Capgemini Invent) provides human-centered design, strategy, and innovation consulting services to enterprise clients worldwide. Its core offering comprises professional services across design and innovation, customer experience transformation, and strategy & transformation consulting, delivered through a global studio network spanning North America, Europe, Asia, and Oceania. The firm helps leading global brands reinvent their business and realize exceptional customer experiences through the intersection of creativity, technology, and strategic transformation.

Product overview

frogVentures operates as a reinvention and experience partner offering a portfolio of professional services rather than a standalone software product. The core offering comprises human-centered design and innovation consulting services, customer experience transformation consulting, and strategy & transformation consulting. These services are delivered through a global network of studios across multiple continents. Additional offerings include the Design Mind Frogcast podcast series and published insights/research reports on technology and design trends. The company is part of Capgemini Invent and focuses on helping leading brands navigate business reinvention through the intersection of creativity, technology, and strategic transformation.

Differentiator

Problem solved

Functional benefit

Products and services

• frog Design & Innovation Services Human-centered design and innovation consulting services helping enterprise clients reinvent their business and realize exceptional customer experiences through creativity, strategy, and technology integration.
• Customer Experience Transformation Strategy and consulting services focused on customer activation, experience design, and organizational transformation across multiple industries.
• Strategy & Transformation Consulting Business reinvention consulting helping organizations navigate the dual transition of the eco-digital era with innovative solutions combining sustainability and digital technology objectives.

Quantifiable outcome

• The PDC now provides insight and action across the entire organisation including marketing, supply chain, R&D, HR and finance

Named customers9 records

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability7 records

Feature3 records

Partnerships

One partnership is on record.

• Capgemini InventcoreStrategic or Co-development Partnerfrog operates as part of Capgemini Invent, the innovation, strategy, and transformation arm of Capgemini. This parent-subsidiary relationship provides frog with global reach, access to enterprise client networks, and diverse skillsets for delivering transformation services at scale.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• IDEO: Pioneer of human-centered design consulting with a similar service portfolio spanning strategy, design, and innovation. Closest direct competitor in the independent design-consulting category and the most natural apples-to-apples comparison for frog.
• Fjord (Accenture Song): Accenture's design and innovation arm, structurally analogous to frog as a design-led practice embedded within a global consulting parent. Competes for the same enterprise transformation and experience design mandates.
• Huge Inc. Design and innovation agency combining strategy, creative, and technology for enterprise brands, with comparable customer experience transformation offerings to frog.
• Smart Design: Independent design consultancy with a comparable mix of product, brand, and experience design work for enterprise clients, representing a similar mid-sized alternative to frog.
• RKS Design: Human-centered product and experience design firm serving enterprise clients, with overlapping capabilities in industrial design, user research, and innovation strategy.

Broad incumbents

• McKinsey Design (McKinsey & Company): The design and experience practice within McKinsey, applying human-centered design within the broader strategy consulting franchise. Competes for large enterprise transformation engagements but is part of a much wider portfolio.
• BCG Platinion / BCG X: BCG's tech-build and design-adjacent practices that increasingly embed design thinking and experience design into enterprise transformation work, competing with frog at the intersection of strategy, tech, and design.
• IBM Consulting (IBM iX): IBM's experience design and digital transformation arm, serving large enterprises on AI, customer experience, and design at global scale — overlapping with frog's enterprise transformation work.
• Deloitte Digital: Deloitte's digital, creative, and customer experience practice, bundling design, marketing, and technology services for global enterprise clients in direct competition with frog's transformation mandates.

Emerging players

• Designworks (BMW Group): BMW-owned design studio serving external clients across mobility, consumer, and technology categories, comparable to frog in offering multidisciplinary design and innovation services, though anchored to a mobility parent.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeopen.spotify.com/show/5mxbuRY6KtBwIrNhWhu0sx
• LinkedInlinkedin.com/company/frog
• Instagraminstagram.com/frog_design

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments8 records

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about frogVentures