What RCN Vakantieparken does

RCN Vakantieparken, operated under the holding company Recreatiecentra Nederland BV (registered in Leusden, Netherlands), is a privately held European vacation park and campground chain founded in 1950. The company operates 18 parks across three countries — 10 in the Netherlands, 8 in France, and 1 in Germany — each run through a dedicated wholly-owned subsidiary (Dutch B.V., French SARL, or German GmbH). Its portfolio spans coastal, forest, lake, alpine, and riverside natural settings, and offers a mix of accommodation types: camping pitches (with or without private sanitary facilities), mobile homes, glamping safari tents, bungalows, chalets, and luxury water homes. On-site facilities vary by park and include heated pools with water slides, watersports centers, bowling alleys, indoor play areas, padel courts, and spa facilities.

The company's commercial model is direct-to-consumer, with bookings flowing exclusively through the rcn.nl responsive website (available in Dutch, English, French, and German), the RCN mobile app on iOS and Android, the MijnRCN customer portal at app.rcn.eu, and an in-house contact center — no third-party OTAs are used. Revenue is generated through accommodation rentals, on-site F&B (brasseries in NL/DE, bistros in FR, with a €35 three-course seasonal menu), Premium WiFi upgrades from €2/day, preferred-pitch selection (+€30 per booking), pet surcharges, and the RCN Vrienden Voordeel four-tier loyalty program (Nachtegaal/Specht/Ooievaar/Pauw) that rewards repeat stays with escalating discounts and perks. The guest base is families with children (primary segment, supported by the Club Sammy children's entertainment program and Kruimelpad activity trail), camping enthusiasts, glamping/luxury seekers, group travelers, pet owners, and beach/watersports enthusiasts across Europe. The company holds Green Key sustainability certification and has won the 2024 WOTY Beste Website Hotels & Accommodaties award and the 2025 Beste Website GOUD award; a 19th park (RCN de Schatberg in Limburg) is announced as coming soon in 2025.

Name

RCN Vakantieparken

Legal name

Recreatiecentra Nederland BV

Website

https://rcn.nl

Company type

Private

Founded year

1950

Operating status

Operating

Headcount range

101–250 employees

Short description

RCN Vakantieparken operates 18 vacation parks and campgrounds across the Netherlands, France, and Germany under parent Recreatiecentra Nederland BV, offering direct-booked camping, glamping, and rental accommodations to European families and outdoor travelers.

Ownership category

akta.pro rank

Product category

Holiday Park Accommodations

NAICS

RV (Recreational Vehicle) Parks and Campgrounds (721211), RV (Recreational Vehicle) Parks and Recreational Camps (7212), Recreational and Vacation Camps (except Campgrounds) (721214)

SIC

Hotels, Rooming Houses, Camps & Other Lodging Places (7000)

akta.pro primary industry

Campgrounds & RV Parks (Developed Sites) (THAGAOAA)

akta.pro secondary industries

Traditional Campgrounds (Tent & Mixed-Use) (THAMAJAB), Recreation & Activity Services (Hiking, Boating, Climbing, Fishing—Guided/Authorized) (THAAAGAF)

Keywords

• Holiday park operator
• Camping accommodations
• Vacation park rentals
• Glamping safari tents
• Family camping resorts

Headquarters

HQ city

Maarn

HQ country

Netherlands

HQ region

Europe

Offices21 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Infrastructure, Marketing or Sales, Technology or R&D, Supply Chain

Revenue model

1. Accommodation Rentals: Revenue from renting out camping pitches (with/without private sanitary facilities), mobile homes, glamping safari tents, and other vacation accommodations across 18 parks in Netherlands, France, and Germany. Booking is direct via website or app.
2. Food & Beverage: Revenue from on-site brasseries/bistros, snack bars, croissanterie, and parkshops at each location. Includes the 3-gangen seizoensmenu (3-course seasonal menu) priced at €35 per person.
3. Premium WiFi: Premium WiFi packages available from €2 per day as an optional upgrade on top of free basic WiFi. Users can add via the wifi portal and choose number of days and simultaneous devices.
4. RCN Vrienden Voordeel Loyalty Benefits: Loyalty program that generates repeat bookings. Starting from second booking over €100, customers progress through tiers earning increasing discounts and perks including free premium WiFi days, restaurant discounts, and reduced rates on activities.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

RCN Vakantieparken operates 18 vacation parks and campgrounds across the Netherlands, France, and Germany, renting out camping pitches (with or without private sanitary facilities), mobile homes, glamping safari tents, bungalows, chalets, and luxury water homes. Each park features on-site brasseries/bistros, swimming pools, watersports centers, and the Club Sammy children's entertainment program. Bookings, payments, and loyalty benefits are managed through the rcn.nl website, the RCN mobile app, and the MijnRCN customer portal.

Product overview

RCN Vakantieparken operates 18 vacation parks and campgrounds across the Netherlands (10 parks), France (8 parks), and Germany (1 park), with over 70 years of hospitality experience. The portfolio combines a unified booking platform and RCN App with park-specific accommodations including camping pitches, glamping tents, safari tents, mobile homes, bungalows, chalets, and luxury water homes. On-park facilities vary by location and include swimming pools with water slides, watersports centers, bowling alleys, indoor play areas, and spa facilities. Dining is provided through on-site Brasserie/Bistro outlets, with options ranging from casual bistros to fine dining seasonal menus. The company supports its core vacation offerings with the RCN App for bookings and park information, the RCN Vrienden Voordeel loyalty program with tiered benefits, and Premium WiFi as a paid add-on. A distinguishing feature is the family-focused Club Sammy children's entertainment program and the interactive Kruimelpad activity trail available at multiple parks.

Differentiator

Problem solved

Functional benefit

Brands

• RCN Vrienden Voordeel: Loyalty program offering discounts and benefits to repeat guests, with levels: Nachtegaal (2+ stays), Specht (4+ stays), Ooievaar (7+ stays), and Pauw (15+ stays).

Products and services

• Vacation Park Accommodation Rentals Rental of camping pitches (with or without private sanitary facilities), mobile homes, bungalows, chalets, and luxury water homes at 18 parks across the Netherlands, France, and Germany. Targeted at families, camping enthusiasts, and group travelers booking direct via website or app.
• Glamping and Safari Tent Accommodations Glamping rental units including fully equipped safari tents with private sanitation, Cocoon Sweet units, and mobile homes with modern amenities, available at selected parks. Targeted at travelers seeking comfort combined with nature immersion.
• RCN Vrienden Voordeel Loyalty Program Four-tier loyalty program (Nachtegaal/Nightingale, Specht/Woodpecker, Ooievaar/Stork, Pauw/Peacock) offering progressive discounts on future stays, complimentary premium WiFi days, restaurant discounts, and exclusive perks. Starts from the second booking over €100. Targeted at repeat guests.
• Premium WiFi Package Paid WiFi upgrade service from €2 per day providing faster internet suitable for streaming and uploads, with a one-hour free trial. Configurable by number of days and simultaneous devices. Targeted at guests needing reliable connectivity for media and remote work.
• On-site Brasserie/Bistro Dining On-site food and beverage service including brasseries (Netherlands and Germany) and bistros (France), with croissanterie and snack bars at some locations, terraces, group and event catering, and children's menu options. Targeted at park guests and walk-in visitors.
• Club Sammy and Kruimelpad Children's Entertainment Children's recreation program featuring the animated characters Sammy, Alex, and Emma, the interactive Kruimelpad sticker trail, and seasonal activities including crafts, sports, bingo, and themed evenings. Targeted at families with children staying at RCN parks.

Quantifiable outcome

• Guest satisfaction: Average recommendation rating of 8.5 across all parks

Named customers1 record

Segments6 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Four partnerships are on record, tiered minor and core.

• KWBN (Wandelbond)minorStrategic or Co-development PartnerRCN partnered with KWBN (Dutch Hiking Association) to curate the most beautiful water-rich walking routes from their parks. The partnership provides guests with curated outdoor hiking experiences tied to RCN park locations.
• Green KeycoreStrategic or Co-development PartnerGreen Key is an international eco-label for tourism accommodation. RCN parks hold Green Key certification demonstrating commitment to environmental sustainability in operations.
• Good Fish FoundationminorStrategic or Co-development PartnerRCN works with the Good Fish Foundation to source sustainably caught fish, avoiding overfished species. Part of RCN's commitment to environmentally responsible food sourcing in park brasseries.
• BroekhuisminorGTM or Marketing PartnerBroekhuis (car dealership) partnered with RCN for a promotional win-a-lease-car contest. Customers who booked vacations could enter to win a free car lease for one year. Limited-time promotion running through September.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Landal GreenParks: One of the largest holiday park operators in the Netherlands and Europe, offering comparable bungalow, camping, and family-accommodation parks across similar natural settings. Directly competes with RCN on Dutch family vacationers and operates a similar multi-park loyalty program.
• Roompot: The largest holiday park operator in the Netherlands, operating ~100 parks across the Netherlands, Germany, Belgium, and France. Offers the same combined camping-pitches-and-bungalow model as RCN with parks in directly overlapping coastal and inland regions.
• EuroParcs: Dutch holiday park operator with a portfolio of parks in the Netherlands and surrounding countries, focused on nature-based family stays with similar mix of camping pitches, lodges, and glamping units — directly competing for the same Dutch family segment.
• Center Parcs (Pierre & Vacances): Pan-European forest holiday park operator offering family-focused nature retreats with comparable on-site facilities (pools, activities, restaurants). Targets the same Dutch and German family-camping customer base as RCN with larger park formats.
• Huttopia: French-headquartered camping and glamping operator with campsites across France, Netherlands, and other European countries. Directly comparable glamping-tent and canvas-lodge product offering, and overlaps with RCN at multiple French park locations.
• Yelloh! Village: Premium French campground chain operating 4-5 star campsites across France and Europe, directly comparable to RCN's French park portfolio in Vendée, Brittany, Dordogne, and Provence. Same family-oriented premium camping positioning.
• Capfun (formerly Vacanceselect): Large French camping operator with hundreds of campsites across France and Europe. Directly comparable in scale within France and overlaps with RCN's French park locations and family camping positioning.
• Suncamp Holidays: European camping tour operator and campground aggregator focused on family camping holidays across France, Italy, Spain, and Croatia. Comparable customer base and product mix; some overlap with RCN's French park offerings.

Emerging players

• LeadingCampings: Cooperative of premium independent European campsites. Comparable high-quality family camping positioning across similar European geographies, including France and Germany where RCN also operates.

Broad incumbents

• TUI Musement / TUI Blue Camps: Large pan-European tourism group with growing presence in managed holiday parks and camping experiences. Operates broader travel ecosystem but increasingly competes with RCN for European family outdoor vacationers.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/rcndejagerstee
• YouTubeyoutube.com/user/RCNVakantieparken
• Facebookfacebook.com/rcnvakantieparken
• LinkedInlinkedin.com/company/rcn-vakantieparken
• Instagraminstagram.com/rcnvakantieparkenfr

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries21 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about RCN Vakantieparken