What Plasta Group does

Plasta Group is a vertically integrated polyethylene recycler and producer of sustainable plastic products, operating recycling and manufacturing facilities in Lithuania (Plasta, Gerovė), Sweden (Rullpack), and Germany (Plasta GmbH). Founded around 1964 and headquartered in Vilnius, the group processes post-consumer plastic waste into LDPE recyclate and converts it into garbage bags, refuse sacks, bin liners, construction and protective films, shopping bags, freezer bags, and pet waste bags for household, retail, and professional cleaning-service customers across Europe. The company runs one of the largest polyethylene recycling centers in Europe with 35,000+ tons of annual recycling capacity, supported by in-house recycling and extrusion engineering through the Gelpod division and an automated optical sorting plant for post-consumer waste.

The business is primarily B2B sales-led, with products distributed under both private-label arrangements and owned brands — Plasta, ECOPlasta, Trash Panda, and Pingvin — to the largest European retail chains, supermarket chains in the Baltic countries, and cleaning-service companies. Pricing is custom/quote-based, with multi-year contracts typical for private-label and custom orders. In 2025 the group was acquired by Cedo, the largest integrated circularity platform for flexible plastic films in Europe, and now operates as a subsidiary within Cedo's broader FMCG private-label portfolio. The portfolio is supported by an extensive certification stack (RAL, Blue Angel, RecyClass, EcoVadis Silver, ISO 9001/14001/45001) that enables the company to meet EU regulatory and retail procurement requirements for recycled content and transparency.

Name

Plasta Group

Legal name

UAB "PLASTA HOLDINGS"

Website

https://plastagroup.com

Company type

Private

Founded year

1964

Operating status

Acquired

Headcount range

501–1,000 employees

Ownership category

akta.pro rank

Product category

Recycled Plastic Products Manufacturing

NAICS

Plastics Packaging Film and Sheet (including Laminated) Manufacturing (326112), Plastics Packaging Materials and Unlaminated Film and Sheet Manufacturing (32611), Materials Recovery Facilities (56292)

SIC

Plastics, Foil & Coated Paper Bags (2673), Unsupported Plastics Film & Sheet (3081), Plastic Materials, Synth Resins & Nonvulcan Elastomers (2821)

akta.pro primary industry

Film & Flexible Plastics Recycling (LDPE/LLDPE, Multilayer) (EUAIAKAE)

akta.pro secondary industries

Reprocessed Resin & Recycled Polymer Compounding (PCR/PIR Compounds) (IMANAMAG), Recycled & Reprocessed Polymer Resin Manufacturing (rPET, rPP, rPE; PCR/PIR resins) (IMANAAAH), Plastic Recycling Equipment & Technology Providers (Sorting, Washing, Extrusion) (EUAIAKAM)

Keywords

• Polyethylene recycling
• LDPE film manufacturing
• Sustainable plastic products
• Garbage bag production
• Post-consumer waste recycling

Headquarters

HQ city

Vilnius

HQ country

Lithuania

HQ region

Europe

Offices4 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

1. LDPE Garbage Bags and Film Products: Manufactures and sells a wide range of eco-conscious LDPE garbage bags, refuse sacks, pet waste bags, protective and construction films for retail, industrial, and service sectors, as well as freezer bags. Products are sold under own brands and private label arrangements.
2. Private Label Manufacturing: Carries out private-label product projects across all market sectors, helping customers find solutions regardless of order size.
3. Recycled LDPE Resins: Produces and sells high-quality LDPE recyclate derived from post-consumer plastic waste, serving as raw material for end products.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

Plasta Group recycles post-consumer polyethylene waste into LDPE garbage bags, refuse sacks, protective and construction films, shopping bags, pet waste bags, freezer bags, and recycled LDPE resins. The company supplies these products under its own brands (Plasta, ECOPlasta, Trash Panda, Pingvin) and via private-label arrangements to retail chains, cleaning services, and industrial customers across Europe.

Product overview

Plasta Group is a vertically integrated polyethylene recycling and manufacturing company producing sustainable plastic products from post-consumer waste. The portfolio consists of multiple product lines across垃圾袋, films, and raw materials: Garbage bags for custom orders, retail Trash Panda brand bags, ECOPlasta B2B garbage bags and bin liners, PLASTA Professional bags, shopping bags, recycled LDPE resins, and construction/protective film products. The company operates manufacturing plants in Lithuania (Plasta, Gerovė) and Sweden (Rullpack), along with recycling & extrusion engineering operations through Gelpod. Products are sold under several brands: Plasta (core brand), ECOPlasta (German B2B market), Trash Panda (retail Baltic market), and Pingvin.

Differentiator

Problem solved

Functional benefit

Brands

• Trash Panda: Eco-friendly garbage bags made from 100% recycled plastic, primarily from household plastic waste. Products are as strong as virgin plastic bags but environmentally friendly.
• Plasta
• ECOPlasta
• Pingvin

Products and services

• LDPE Garbage Bags and Refuse Sacks

Quantifiable outcome

• Uses 10x less CO2 than manufacturers using virgin plastic
• +2 more outcomes

Named customers2 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

One partnership is on record.

• CedocoreStrategic or Co-development PartnerPLASTA GROUP was acquired by Cedo, a global leader in sustainable FMCG private label solutions. Cedo is the largest integrated circularity platform for flexible plastic films in Europe, manufacturing single-use household items. This acquisition positions Plasta Group within a larger circular economy platform.

Scale indicators8 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Cedo: Cedo is Plasta's parent company and the largest integrated circularity platform for flexible plastic films in Europe. It produces similar single-use household FMCG and private-label film products, and now operates Plasta inside its network, making it the closest functional peer and integrated counterpart.
• ALPLA Group: ALPLA is one of Europe's largest plastic packaging manufacturers with growing integrated PCR (recycled PET, HDPE, PP) operations. It competes directly with Plasta in sustainable plastic films, recycled resins, and private-label packaging for FMCG and retail customers.
• Novolex: Novolex is a North American leader in plastic film and bag manufacturing (including waste bags and food-grade films) with growing PCR and recycling capabilities. Its product mix, private-label model, and integrated recycling strategy closely mirror Plasta's vertically integrated LDPE model.
• Papier-Mettler: Papier-Mettler is a German/European manufacturer of carrier bags, refuse sacks, and films with substantial PCR content. It serves European retail and B2B channels much like Plasta, with a comparable focus on sustainable bags and certified recycled content.
• LyondellBasell (CirculenRecover): LyondellBasell produces CirculenRecover recycled polymers including LDPE/PP recyclates from mechanical and advanced recycling. It overlaps directly with Plasta's recycled LDPE resin revenue stream and competes for downstream film converters across Europe.

Emerging players

• SABIC (TRUCIRCLE): SABIC's TRUCIRCLE portfolio offers certified circular polymers from mechanical recycling of mixed plastic waste, including PE/PP resins. It is a comparable source of recycled polymer feedstock competing for the same downstream film manufacturers as Plasta's recyclates.

Broad incumbents

• Berry Global (now part of Amcor): Berry Global / Amcor is a global broad-line plastic packaging giant with substantial European film and bag operations. While not focused exclusively on PCR film, it competes in adjacent sustainable film categories and is a major converter buyer of recycled resins.
• Veolia (Polymer Recycling): Veolia operates one of Europe's largest plastics recovery and recycling platforms, including PE/PET mechanical recycling. It is a comparable scale competitor in feedstock recovery and recycled polymer supply, with much broader waste-management scope.
• ExxonMobil (Exxtend): ExxonMobil's Exxtend program produces PCR resins from advanced recycling of mixed plastic waste. It competes with Plasta's recycled LDPE resins for downstream film and packaging customers across Europe.

Regional players

• Greiner Packaging: Greiner Packaging is a Central European plastic and recycled-content packaging manufacturer with sustainability-focused film and rigid packaging lines. It overlaps with Plasta in PCR-rich sustainable film applications for European FMCG and retail customers.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/plastagroup
• LinkedInlinkedin.com/company/plasta-group

Compliance7 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Plasta Group