Holbrook Asphalt

What Holbrook Asphalt does

Holbrook Asphalt is a pavement preservation contractor founded in 1999 and headquartered in St. George, Utah, specializing in the application of HA5 High Density Mineral Bond and Bonded Matrix Overlay surface treatments to extend the useful life of asphalt pavement. The company's core offering is the application of HA5, a water-based, polymer-modified non-ionic emulsion containing ultra-dense fine aggregates and UV-reflecting acrylic-urethane polymers developed by Integrated Pavement Solutions; Holbrook Asphalt operates as an approved installer of this proprietary product. The company serves public agencies (city and county governments, state departments of transportation such as Alabama DOT), homeowners associations (e.g., Stetson Ranch HOA in Las Vegas, Lake Forest HOA in Utah), school districts, and commercial property managers across seven states spanning the Intermountain West, Southwest, and Southern United States (Utah, Arizona, Nevada, Tennessee, Florida, Georgia, South Carolina).

The business model is project-based and quote-driven, with no subscription or recurring revenue component. Pricing is not publicly disclosed and varies by surface area, pavement condition, geographic location, and project scope. The company generates revenue through discrete one-time service contracts delivered by its own field crews and equipment deployed from seven regional offices, supported by a sales-led go-to-market motion targeting enterprise-level public agency buyers and private organizations. Marketing relies on a content-and-referral engine comprising website case studies, named-customer testimonials, active social media presence across Facebook, LinkedIn, Instagram, X, and YouTube, and word-of-mouth from satisfied public agency and HOA customers built up over 24+ years.

In January 2026, Holbrook Asphalt was acquired by Pavement Preservation Group (PPG), Inc., a portfolio company of private equity firm The Sterling Group, alongside Integrated Pavement Solutions, creating a vertically integrated platform that combines proprietary product supply with installation services. The company had previously acquired Advanced Paving & Construction in August 2025 to expand service capabilities. Headcount is reported at 101–250 employees, and revenue is not publicly disclosed.

Name

Holbrook Asphalt

Legal name

Holbrook Asphalt, LLC

Website

https://holbrookasphalt.com

Company type

Private

Founded year

1999

Operating status

Acquired

Headcount range

101–250 employees

Ownership category

akta.pro rank

Product category

Pavement Preservation Services

NAICS

Asphalt Paving Mixture and Block Manufacturing (324121), Cement and Concrete Product Manufacturing (3273)

SIC

Asphalt Paving & Roofing Materials (2950), Concrete Products, Except Block & Brick (3272)

akta.pro primary industry

Asphalt Emulsions (Cationic/Anionic, CRS/SS, Specialty Emulsions) (EUALAKAB)

akta.pro secondary industries

Paving-Grade Asphalt Binder (PG/Performance-Graded) (EUALAKAA), Asphalt Mixing & Paving Materials (Hot/Warm/Cold Mix, RAP/RAS Blends) (EUALAKAG)

Keywords

• Pavement preservation services
• Asphalt surface treatment
• Pavement maintenance contractor
• HA5 mineral bond application
• Road preservation solutions

Headquarters

HQ city

Phoenix

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure

Revenue model

1. Pavement Preservation Project Services: Holbrook Asphalt generates revenue through one-time, project-based service engagements delivering HA5 High Density Mineral Bond application. Pricing is quote-driven based on project scope, surface area, and site conditions. There is no recurring subscription component — each engagement is a discrete project contract with public agencies or private organizations.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Holbrook Asphalt is a pavement preservation contractor that delivers the preservation of pavement assets for public agencies, school districts, and private communities. The company is an officially approved installer of HA5 High Density Mineral Bond, a water-based polymer-modified asphalt rejuvenator using non-ionic emulsion technology with UV-reflecting acrylic-urethane polymers. Services include asset assessment, treatment selection, and on-site application of HA5 and Bonded Matrix Overlay treatments through regionally distributed field crews.

Product overview

Holbrook Asphalt operates as a pavement preservation contractor offering a portfolio of services centered around two primary products: HA5 High Density Mineral Bond (the core product they are officially approved to install) and Bonded Matrix Overlay. The company serves public agencies, school districts, homeowners associations, and private communities across multiple U.S. regions. HA5 is a specialized surface protection solution developed by Integrated Pavement Solutions that protects asphalt from UV damage and moisture infiltration, while the Bonded Matrix Overlay provides an additional pavement preservation treatment option. Founded in 1999 and headquartered in St. George, Utah, Holbrook Asphalt was acquired by Pavement Preservation Group in January 2026.

Differentiator

Problem solved

Functional benefit

Brands

• HA5: HA5 High Density Mineral Bond - a pavement preservation product developed by Integrated Pavement Solutions, for which Holbrook Asphalt is an approved installer.
• Bonded Matrix Overlay

Products and services

• HA5 High Density Mineral Bond Application Service On-site application of HA5 High Density Mineral Bond, a water-based polymer-modified asphalt rejuvenator that uses non-ionic emulsion technology with ultra-dense fine aggregates and UV-reflecting acrylic-urethane polymers to seal and protect asphalt surfaces, restore flexibility, and extend pavement lifespan. Holbrook Asphalt is an approved installer of this product developed by Integrated Pavement Solutions.
• Bonded Matrix Overlay A pavement preservation treatment option offered by Holbrook Asphalt as an additional surface protection method to extend the lifespan of asphalt infrastructure alongside HA5 High Density Mineral Bond.
• Pavement Preservation Contractor Services End-to-end pavement preservation contractor services including asset assessment, treatment selection, and application of preservation products for public agencies, school districts, homeowners associations, and private communities across the Intermountain West, Southwest, and Southern United States.

Quantifiable outcome

• Extends asphalt pavement lifespan by up to 600% compared to no treatment
• +1 more outcomes

Named customers8 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Two partnerships are on record, tiered core.

• Pavement Preservation Group (PPG), Inc.coreStrategic or Co-development Partner · 1 January 2022Pavement Preservation Group (PPG), Inc. acquired Holbrook Asphalt, LLC and Integrated Pavement Solutions, LLC, forming an integrated platform combining pavement preservation service delivery (Holbrook Asphalt) with proprietary product supply (HA5 High Density Mineral Bond from Integrated Pavement Solutions). This acquisition created a vertically integrated pavement preservation company spanning multiple US regions.
• Integrated Pavement Solutions, LLCcoreTechnology or IntegrationIntegrated Pavement Solutions, LLC is the manufacturer of HA5 High Density Mineral Bond, the proprietary pavement preservation product that Holbrook Asphalt applies. Holbrook Asphalt is listed as an approved HA5 installer. This relationship positions Holbrook Asphalt as a certified applicator of a proprietary technology, with product supply and technical specification backing from the manufacturer. Confirms: 'Holbrook Asphalt is an approved installer of HA5, a product from Integrated Pavement Solutions.'

Scale indicators2 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• SealMaster: National pavement sealcoating and preservation products manufacturer with a franchise/distributor network serving contractors who apply asphalt preservation treatments. Comparable product/customer overlap in the asphalt preservation value chain.
• Vance Brothers: Established regional pavement preservation and asphalt maintenance contractor serving the central U.S. Comparable in service offering (asphalt preservation, surface treatments) and customer base (public agencies and private organizations), though operating in different geographies.
• Pavement Preservation Group (PPG): Direct parent platform of Holbrook Asphalt and a portfolio company of The Sterling Group. PPG combines multiple regional pavement preservation contractors (including Holbrook and Integrated Pavement Solutions) under one PE-backed roll-up, making it the most direct operational and strategic comparable.
• Crafco Inc. Manufacturer and supplier of pavement preservation products including crack sealants, surface treatments, and emulsions. Comparable as a vertically-integrated player in the pavement preservation product ecosystem with overlap in the same end markets (DOTs, municipalities, contractors).
• Ergon Asphalt & Emulsions: Major asphalt emulsion and pavement preservation products manufacturer serving DOTs, contractors, and municipalities. Comparable as an upstream technology/product supplier in the same pavement preservation ecosystem.
• Pavement Maintenance Inc. Regional pavement preservation services contractor offering asphalt preservation, crack sealing, and surface treatments to municipalities, commercial properties, and residential communities. Comparable in service scope and target customer segments.
• Integrated Pavement Solutions (IPS): Sister company within the PPG platform and the manufacturer of the HA5 High Density Mineral Bond product that Holbrook Asphalt applies. IPS is the upstream product supplier and technology owner, directly economically linked to Holbrook's service volume.
• US Pavement Services: National pavement maintenance and preservation services contractor offering asphalt repair, crack sealing, sealcoating, and surface treatments to commercial, municipal, and HOA customers. Direct service-delivery comparable with similar customer mix.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/holbrookasphalt
• YouTubeyoutube.com/user/ExtendPavementLife
• Facebookfacebook.com/HolbrookAsphalt
• LinkedInlinkedin.com/company/holbrook-asphalt
• Instagraminstagram.com/holbrookasphalt

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Holbrook Asphalt