Zimmerman Reed
- Company typePrivate
- Founded1983
- HeadquartersMinneapolis, United States
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
Zimmerman Reed firmographics
Firmographics- Name
- Zimmerman Reed
- Legal name
- Zimmerman Reed LLP
- Website
- https://zimmreed.com
- Company type
- Private
- Founded year
- 1983
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Zimmerman Reed industry classification
Industry- Product category
- Plaintiff-side Class Action Litigation Services
- NAICS
- Offices of Lawyers (541110)
- SIC
- Services-Legal Services (8111)
- akta.pro primary industry
- Litigation & Dispute Resolution (BPAHAAAB)
- akta.pro secondary industry
- Employment & Labor Law (BPAHAAAD)
Keywords
Where Zimmerman Reed is headquartered
LocationHeadquarters
- HQ city
- Minneapolis
- HQ country
- United States
- HQ region
- North America
Offices3 records
Markets served
Zimmerman Reed business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Legal Services - Contingency Fee: The firm represents plaintiffs in complex and class action litigation on a contingency fee basis, where fees are typically recovered as a percentage of settlements or judgments obtained for clients. This model aligns firm interests with client outcomes.
- Legal Services - Hourly/Alternative Fee Arrangements: Some matters may be handled under alternative fee arrangements including hourly billing or fixed fees, particularly for government entity representations and certain corporate clients.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Contingency Fee Arrangements |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
Zimmerman Reed product offering
Product offeringCore offering
Zimmerman Reed is a national plaintiff-side law firm that represents individuals, families, businesses, and government entities in complex and class action litigation across federal and state courts. The firm operates across 11+ practice areas including antitrust, consumer protection, employee rights, financial fraud, mass tort, medical devices and drugs, privacy and data breach, public client, sports law, whistleblower/qui tam, and wildfire recovery, primarily on a contingency fee basis.
Product overview
Zimmerman Reed is a national plaintiff-side law firm offering legal services across multiple practice areas, not a technology product company. The firm operates as a unified legal services practice with distinct practice area specializations including Antitrust, Consumer Protection, Employee Rights + Overtime, Financial Fraud/PSLRA/ERISA, Mass Tort, Medical Devices + Drugs, Privacy + Data Breach, Public Client, Sports Law, Whistleblower + Qui Tam, and Wildfire. Each practice area represents distinct legal service offerings, with no software products, platforms, or technology modules.
Differentiator
Problem solved
Functional benefit
Products and services
- Antitrust Practice
Quantifiable outcome
- $60.5M settlement with Juul/Altria for Minnesota
- +7 more outcomes
Companies that use Zimmerman Reed
Customer profileNamed customers8 records
Segments4 records
Ideal customer profiles3 records
Zimmerman Reed technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Zimmerman Reed partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered major, minor and core.
- Nilan Johnson Lewis PAmajorCo-counsel representing Minnesota school districts and educators in federal lawsuit against DHS and ICE over immigration enforcement near schools.
- The Law Office of Kevin C. RiachminorCo-counsel in Minnesota school districts immigration enforcement lawsuit.
- Democracy ForwardminorNational legal organization serving as co-counsel in lawsuit challenging federal immigration enforcement near schools.
- Robins KaplancoreCo-counsel with Robins Kaplan in representing the State of Minnesota in the Juul/Altria litigation that resulted in $60.5M settlement.
- Cohen Milstein Sellers & TollcoreCo-counsel representing States of Indiana and Vermont in opioid litigation against pharmaceutical distributors, manufacturers, and the Sackler family.
- Miller Law FirmcoreCo-counsel with Miller Law Firm in Wells Fargo securities lending case resulting in $62.5M settlement.
- Glancy Binkow & GoldbergcoreCo-counsel in Wells Fargo securities lending litigation achieving $62.5M settlement.
- Robbins Geller Rudman & DowdcoreCo-counsel in Deutsche Bank and Citigroup mortgage-backed securities litigation.
Scale indicators4 records
Recent moves6 records
Expansion highlights6 records
Zimmerman Reed competitors and assessment
Company assessmentDirect peers
- Robins Kaplan LLP: National plaintiff-side complex litigation and mass tort firm. Direct peer — co-counsel with Zimmerman Reed on the Juul/Altria matter for the State of Minnesota and competes for similar plaintiff mass tort, antitrust, and class action mandates.
- Cohen Milstein Sellers & Toll PLLC: Prominent plaintiff-side class action firm with deep antitrust, consumer protection, and human rights practices. Direct peer — co-counsel with ZR on opioid litigation for Indiana and Vermont and competes for lead counsel roles in major MDLs.
- Robbins Geller Rudman & Dowd LLP: Largest U.S. plaintiff securities class action firm with significant mass tort and consumer protection practices. Direct peer — co-counsel with ZR on MBS litigation and competes directly for institutional investor class action mandates.
- Lieff Cabraser Heimann & Bernstein LLP: National plaintiff-side firm with leading class action, mass tort, and employment practices. Direct peer — competes for plaintiff leadership roles in MDLs, consumer class actions, and mass tort matters across federal courts.
- Motley Rice LLC: Leading plaintiff mass tort and complex litigation firm known for asbestos, opioids, and 9/11 victim representation. Direct peer — competes for lead counsel roles in mass tort MDLs and state AG engagements.
- Hagens Berman Sobol Shapiro LLP: Plaintiff-side class action firm with strong consumer protection, securities, and antitrust practices. Direct peer — competes for class certification in consumer and antitrust matters and frequently shares plaintiff steering committee roles.
- Baron & Budd P.C. National environmental and mass tort plaintiff firm with deep wildfire, water contamination, and asbestos practices. Direct peer — directly competes in wildfire litigation (CA Camp Fire, LA fires) and mass tort representation.
- Glancy Binkow & Goldberg LLP: Plaintiff-side securities class action and shareholder rights firm. Direct peer — co-counsel with ZR on Wells Fargo securities lending matter and competes for plaintiff representation in securities fraud class actions.
Broad incumbents
- Weitz & Luxenberg P.C. Large national plaintiff firm with broad mass tort (mesothelioma, opioids), environmental, and personal injury practices. Broad incumbent — significantly larger and broader portfolio than ZR, competing for mass tort lead counsel positions and individual mass tort plaintiffs.
Regional players
- Nilan Johnson Lewis PA: Minneapolis-based full-service litigation firm with products liability, mass tort, and commercial litigation practices. Regional peer — co-counsel with ZR on MN school districts immigration enforcement matter and competes for Minnesota-based complex litigation work.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Zimmerman Reed social profiles
Digital presenceZimmerman Reed financial estimates
Financial estimateRevenue estimate
Valuation estimate
Zimmerman Reed leadership team
Management profileNumber of profiles
Profiles16 records
Zimmerman Reed funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Zimmerman Reed M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Zimmerman Reed
What does Zimmerman Reed do?
Zimmerman Reed is a national plaintiff-side law firm that represents individuals, families, businesses, and government entities in complex and class action litigation across federal and state courts. The firm operates across 11+ practice areas including antitrust, consumer protection, employee rights, financial fraud, mass tort, medical devices and drugs, privacy and data breach, public client, sports law, whistleblower/qui tam, and wildfire recovery, primarily on a contingency fee basis.
Is Zimmerman Reed a public or private company?
Zimmerman Reed is a private company. It is classified as management employee owned and is currently operating.
When was Zimmerman Reed founded?
Zimmerman Reed was founded in 1983. It employs 11 to 50 people.
Where is Zimmerman Reed based?
Zimmerman Reed is headquartered in Minneapolis, United States, in the North America region.
How does Zimmerman Reed make money?
Two revenue lines are on record. Legal Services - Contingency Fee is the primary driver. The others are legal Services - Hourly/Alternative Fee Arrangements.
Who are Zimmerman Reed's main competitors?
Direct peers on record are Robins Kaplan LLP, Cohen Milstein Sellers & Toll PLLC, Robbins Geller Rudman & Dowd LLP, Lieff Cabraser Heimann & Bernstein LLP, Motley Rice LLC, Hagens Berman Sobol Shapiro LLP, Baron & Budd P.C. and Glancy Binkow & Goldberg LLP. Weitz & Luxenberg P.C. is listed as a broad incumbent. Nilan Johnson Lewis PA is listed as a regional player.
Does Zimmerman Reed have an API?
No public API is recorded for Zimmerman Reed.
What industry is Zimmerman Reed in?
Zimmerman Reed's product category is Plaintiff-side Class Action Litigation Services. Its primary akta.pro industry code is BPAHAAAB, Litigation & Dispute Resolution, with a secondary code of BPAHAAAD, Employment & Labor Law. Its NAICS code is 541110 and its SIC code is 8111.