Real Estate 114

What Real Estate 114 does

Real Estate 114 (부동산114) operates a Korean-language consumer real estate information platform at r114.com, serving individual homebuyers, sellers, and investors with aggregated apartment price data, new housing sales information, and educational content. The platform's core value proposition is consolidating residential real estate market intelligence — including price trends, transaction commentary, and new development announcements — into a single self-serve destination for Korean consumers rather than institutional buyers.

The platform is organized into three primary modules: the main Real Estate 114 hub providing apartment price trend analysis and market commentary; the New Apartment Sales (신축분양) module delivering announcements, subscription guides, and an AI-powered Public Announcement Summary (AI 모집공고 요약) feature that distills complex recruitment notices for prospective buyers; and the Real Estate Wiki (부동산 위키), a structured knowledge base spanning 11 categories including jeonse/lease market dynamics, loans, subscription rules, taxes, auctions, redevelopment, commercial properties, policy, and lifestyle. Underlying technology is a web-based content platform with a single AI summarization feature, with no disclosed proprietary models, data infrastructure, or AI research footprint.

The business model is described as subscription-based with recurring revenue, distributed fully self-serve and direct-to-consumer through content marketing, expert columns, and market reports. GTM is entirely content-driven, leveraging SEO and editorial coverage to capture organic demand from Korean real estate market participants. The company operates leanly with 1-10 employees based in Seoul and distributes exclusively within South Korea, with no disclosed pricing, no reported funding history, and no public M&A or partnership activity.

Name

Real Estate 114

Legal name

부동산114

Website

https://r114.com

Company type

Private

Founded year

1999

Operating status

Operating

Headcount range

1–10 employees

Short description

Real Estate 114 (부동산114) is a Korean consumer-facing real estate information platform serving individual homebuyers, sellers, and investors with apartment price data, new housing sales announcements, and an educational wiki covering Korean residential real estate market topics.

Ownership category

akta.pro rank

Product category

Real Estate Information Platform

NAICS

Offices of Real Estate Agents and Brokers (5312), Offices of Real Estate Agents and Brokers (531210)

SIC

Real Estate Agents & Managers (For Others) (6531)

akta.pro primary industry

Residential Real Estate Brokerage (Buy/Sell) (FSAEAJAA)

Keywords

• Real estate analytics
• Property data platform
• Housing market intelligence
• New apartment sales
• Real estate wiki

Headquarters

HQ city

Seoul

HQ country

South Korea

HQ region

Asia

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales

Revenue model

1. Real Estate Information Platform: Platform providing real estate market information including apartment prices, transaction trends, new housing sales, and educational content for Korean real estate consumers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Real Estate 114 (부동산114) operates r114.com, a Korean real estate information and analytics platform serving individual consumers. It aggregates nationwide housing market data, surfaces new apartment (분양) sales and recruitment announcement information, and provides AI-generated summaries of public housing announcements. The platform also publishes Real Estate Wiki (부동산 위키), an educational knowledge base covering real estate concepts, regulations, and terminology for Korean homebuyers and investors.

Product overview

Real Estate 114 (부동산114) is a unified Korean real estate analysis platform offering three core services: (1) a comprehensive apartment price and transaction trend platform for market analysis, (2) a new apartment sales (분양) module with AI-powered recruitment announcement summaries and sales listings, and (3) an extensive real estate wiki knowledge base covering 11 categories including sales trends, rental market, finance, subscription rules, tax, auction, policy, redevelopment, commercial properties, and lifestyle information. The platform aggregates market data, expert columns, and news to serve both individual investors and real estate professionals.

Differentiator

Problem solved

Functional benefit

Segments2 records

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Recent moves4 records

Expansion highlights4 records

Market position

Strengths4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• Xx.com/R114_kr
• Facebookfacebook.com/realestate114

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Real Estate 114