Genböck Haus

What Genböck Haus does

Genböck Haus (legal entity: Genböck & Möseneder GmbH) is an Austrian family-owned manufacturer of individually planned prefabricated timber frame houses (Holzriegelbauweise), founded in 1987 and headquartered in Haag am Hausruck, Upper Austria. The company manufactures in a single modern production facility in Haag am Hausruck and sells through six model home parks and a direct field-sales team across Upper Austria, Salzburg, Vienna, and Lower Austria. Its product architecture centers on the proprietary climateSkin wall system (registered utility model protection from the Austrian Patent Office), plus standard prefab construction techniques and a portfolio of branded house concepts (KlimaGEN passive house, BEST AGER barrier-free bungalow, BE FREE expandable house, SUITE plus-energy house, and the Linea action-house line launched in 2023), with three completion levels (Ausbauhaus, belagsfertig, schlüsselfertig) and a Fixpreisgarantie fixed-price construct.

The company monetizes primarily through one-time sale of new-build homes, with disclosed base prices for the shell (Ausbauhaus) level ranging from approximately €261,000 (BE FREE smart) to €413,000 (BE FREE Original), and reference turnkey pricing around €400,000 for a 120 sqm home. Adjacent revenue streams include the microHOME modular tiny-house line (35–70 sqm, from €210,000 belagsfertig), commercial and office buildings up to 2,000 sqm, and the GSC Service Center providing biennial maintenance and warranty-extension contracts. Customer base is predominantly B2C individual families, with secondary segments in seniors (BEST AGER), entrepreneurs seeking combined live/work buildings, and small commercial clients; over 3,000 buildings have been completed since founding.

The business is operated by a three-person Managing Director team led by co-founder Helmut Möseneder, MAS alongside second-generation family members DI Martin Genböck and Birgit Möseneder, MSc, BEd, with ~100 employees. The company is self-funded, privately held, and Austria-only, with documented first-mover credentials in passive house (2000) and zero-energy house (2007) construction, klima-aktiv Gold and Energy Globe Award recognition, and ongoing IP investment in facade and roof technology.

Name

Genböck Haus

Legal name

Genböck & Möseneder GmbH

Website

https://genboeck.at

Company type

Private

Founded year

1987

Operating status

Operating

Headcount range

51–100 employees

Short description

Genböck Haus is an Austrian family-owned manufacturer of individually planned prefabricated timber frame houses, founded in 1987, serving B2C families and select commercial clients across Austria through direct field sales and six model home parks.

Ownership category

akta.pro rank

Product category

Prefabricated Timber Houses

NAICS

New Single-Family Housing Construction (except For-Sale Builders) (236115), Residential Building Construction (23611)

SIC

Prefabricated Wood Bldgs & Components (2452), General Bldg Contractors - Residential Bldgs (1520)

akta.pro industry

PRIMARYIMAFABAF

Residential Modular & Prefabricated Home Construction

Industrials, Manufacturing & Construction/Construction & Civil Engineering/Residential Building Construction

Keywords

• Prefabricated timber houses
• Timber frame construction
• Passive house construction
• Plus energy houses
• Modular tiny houses

Headquarters

HQ city

Haag Am Hausruck

HQ country

Austria

HQ region

Europe

Offices4 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Operations, Personnel, Marketing or Sales, Supply Chain, Technology or R&D

Revenue model

1. Prefabricated timber frame houses: Core revenue stream from manufacturing and constructing custom prefabricated timber frame houses in three completion levels: Ausbauhaus (shell house), belagsfertig (finished surface level), and schlüsselfertig (turnkey ready). Houses are individually planned and manufactured in their facility in Haag am Hausruck. Includes Fixpreisgarantie (fixed price guarantee) for cost control.
2. microHOME modular houses: Sale of mobile modular tiny houses (35-70 sqm) that can be transported and relocated. Offered as standalone product line for vacation homes, secondary residences, offices, and glamping applications. Complete turnkey delivery including setup.
3. GSC Service Center: Genböck Service Center provides ongoing service contracts (PLUS and PREMIUM packages) with biennial maintenance visits, damage repair, and warranty extensions. Service contracts extend warranty to 5 years for building components. Also handles cross-trade repairs and renovations for both Genböck and non-Genböck timber frame buildings.
4. Linea by Genböck Haus: Action house line with 7 pre-designed models featuring fixed prices and transparent floor plans. Offers sustainable timber construction at competitive price points for affordable housing market segment.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels7 records

Core offering

Genböck Haus plans, designs, manufactures, and assembles individually customized prefabricated timber-frame houses (Holzriegelbauweise) at its facility in Haag am Hausruck, Upper Austria. Homes are offered in three completion levels (Ausbauhaus, belagsfertig, schlüsselfertig) and across house concepts including KlimaGEN passive houses, SUITE plus-energy houses, BEST AGER bungalows, BE FREE expandable houses, modular microHOME tiny houses, and commercial buildings, all backed by a Fixpreisgarantie (fixed-price guarantee). The GSC Service Center provides long-term post-sale maintenance and warranty extension for both Genböck and other timber-frame properties.

Product overview

Genböck Haus is an Austrian prefabricated house manufacturer specializing in individually planned timber frame (Holzriegelbauweise) houses since 1987. The product portfolio centers on the proprietary climateSkin wall technology and includes three completion stages (Ausbauhaus, belagsfertig, schlüsselfertig). Core offerings comprise single-family homes, bungalows, modular microHOME tiny houses, commercial buildings, and a range of living concepts (KlimaGEN passivhaus, BEST AGER barrier-free bungalow, BE FREE expandable house, SUITE plus energy house). The company also operates the Genböck Service Center for long-term maintenance and repairs, and launched Linea by Genböck Haus for affordable action house models. Additional services include the gscheit bauen podcast and catalog/magazine offerings. All houses are produced in Haag am Hausruck, Upper Austria, with over 3,000 buildings completed since founding.

Differentiator

Problem solved

Functional benefit

Brands

• Linea by Genböck Haus: A pre-configured action house line offering 7 selected house models with fixed pricing and floor plans, combining sustainable timber construction with transparent pricing.
• climateSkin
• microHOME
• GSC - Genböck Service Center
• KlimaGEN
• BEST AGER
• SUITE
• BE FREE

Products and services

• Genböck Fertighäuser (Prefabricated Houses) Core custom prefabricated houses in timber-frame construction (Holzriegelbauweise) manufactured at the Haag am Hausruck facility, individually planned and delivered with a Fixpreisgarantie (fixed-price guarantee) in three completion stages — Ausbauhaus (self-finish), belagsfertig (finished surface level), and schlüsselfertig (turnkey) — for private families and business customers across Austria.
• climateSkin Wall System Proprietary timber-frame wall system with diffusion-open construction, ventilated facade, double thermal insulation core, and integrated installation cavity, providing year-round thermal comfort (warmth in winter, cooling in summer) and sound insulation exceeding 52 dB; registered utility model at the Austrian Patent Office and marketed to house builders as Genböck's signature differentiator.
• microHOME Modular Tiny House Modular tiny house line built in timber-frame construction, deliverable in 35–70 m² sizes, that can be set up in one week on screw foundations without permanent ground impact; marketed for vacation homes, secondary residences, glamping, offices, and guest houses, with optional integrated solar power system and complete turnkey delivery.
• Wohnkonzept KlimaGEN Passive-house (Passivhaus) residential concept certified klima-aktiv Gold, featuring comfort ventilation with pollen filter, minimal energy consumption, and individually planned floor plans with various roof options for buyers seeking the highest energy-efficiency standard.
• Wohnkonzept BEST AGER Single-storey barrier-free bungalow designed for all life stages, with single-level living without stairs, modern timeless architecture, an L-shaped floor plan from approximately 125 m², built-in safety package, and minimal operating costs through modern building technology for seniors and Best Ager customers.
• Wohnkonzept BE FREE Flexibly expandable multi-storey house concept designed to grow and adapt to changing life stages; can be extended vertically and horizontally, converted to multi-family use, or reduced in size, with all building technology pre-prepared for future modifications from initial construction.
• Wohnkonzept SUITE (Plusenergiehaus) Plus-energy house (Plusenergiehaus) concept featuring loft-style room layout, climateSkin wall technology, roof-integrated photovoltaic system, and sustainable materials, designed for long narrow plots and producing more energy than consumed annually.
• Linea by Genböck Haus Pre-designed action-house line offering seven model homes with fixed pricing and transparent floor plans, combining sustainable timber construction with affordable pricing for buyers at different life phases, including single-family homes and bungalows in appealing designs.
• Gewerbe- und Bürogebäude (Commercial and Office Buildings) Timber-frame commercial and office buildings ranging up to 2,000 m² of living and usable space, with reference projects including office buildings, advertising-agency facilities (Werbeagentur Brückl ~200 m² for 10 employees), insurance offices, and mixed-use professional practices (e.g., Firma Weitzenböck Steuerberater).
• Genböck Service Center (GSC) — Maintenance and Service Contracts Recurring after-sales service offering through PLUS and PREMIUM packages with biennial maintenance visits, detailed inspection protocols, warranty extensions to five years for building components, and complete damage repair (fire, water, storm) for both Genböck buildings and other manufacturers' timber-frame structures.

Quantifiable outcome

• Energy savings of 80-90% compared to buildings older than 40 years
• +4 more outcomes

Named customers7 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Two partnerships are on record, tiered minor.

• Bruckner ArchitekturminorStrategic or Co-development PartnerArchitect Norbert Bruckner from Natternbach served as planner and design partner for the Vormair reconstruction project. Collaborated with Genböck Haus on architectural design, interior consultation, and building supervision for the custom home project.
• Regional craftsmen and tradespeople (Innviertel)minorImplementation/ SI/ Consulting PartnerRegional craftsmen from the Innviertel area collaborate with Genböck Haus on building projects, enabling short travel distances and reduced CO2 emissions. Emphasizes 'Handschlagqualität' (handshake quality) in regional partnerships.

Scale indicators6 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• SchwörerHaus: German family-owned prefabricated timber-frame home builder with a comparable premium energy-efficient product range and direct-to-customer sales model. Operates across DACH with overlapping customer demographics.
• ELK Fertighaus: Austrian prefabricated house manufacturer offering timber-frame single-family homes across a comparable price and quality range. Direct domestic competitor operating in overlapping Austrian regions with similar turnkey delivery models.
• Haas Fertigbau: Austrian-headquartered timber prefabricated home and commercial building manufacturer. Closely comparable on timber-frame construction technology, Austrian/German geographic footprint, and turnkey project delivery to individual homeowners.
• HUF Haus: German premium timber-frame (Fachwerk) prefabricated home manufacturer known for architect-designed, energy-efficient homes. Highly comparable to Genböck on premium positioning, design-led brand, and timber construction technology.
• Kampa: German prefabricated home builder specializing in energy-efficient timber-frame construction with multiple completion levels. Comparable to Genböck's turnkey delivery model and energy-efficiency positioning (passive house expertise).
• Regnauer Fertigbau: Bavarian timber prefabricated home and commercial building manufacturer with strong sustainability and energy-efficiency credentials. Comparable product technology, premium positioning, and target customer profile to Genböck.

Broad incumbents

• Living Haus: German prefabricated home brand serving young families and first-time buyers with standardized configurator-driven home concepts. Comparable customer segment to Genböck's Linea product but at higher volume and lower price points.
• WeberHaus: One of Germany's largest prefabricated home builders with broad product portfolio spanning timber frame, solid construction, and energy-efficient concepts. Larger incumbent that competes with Genböck on premium energy-efficient builds across the DACH region.
• Bien-Zenker: One of Germany's largest prefab home builders (part of the Bien-House group). Broader portfolio and larger scale than Genböck, but overlapping product range in single-family timber-frame construction.

Others

• ISOCELL GmbH: Austrian building products manufacturer specializing in cellulose insulation and airtight building components. Not a direct competitor but an enabling supplier in the timber-frame and energy-efficient construction ecosystem in which Genböck operates.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCM8b8sQ1FKbvmiHTk5JwF8Q
• Facebookfacebook.com/genboeck.haus
• Instagraminstagram.com/genboeck.haus
• Pinterestpinterest.at/genboeckhaus

Compliance6 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Genböck Haus