What Magris Performance Materials does

Magris Performance Materials is a Toronto-headquartered, privately held industrial minerals company that produces and supplies niobium, talc, and rare earth elements from vertically integrated mining and processing operations across Canada and the United States. Through its Niobec subsidiary, the company is one of only three primary niobium producers globally and the sole producer outside Brazil, supplying approximately 10% of global niobium demand in the form of ferroniobium (cored wire and various particle sizes) directly to steel producers worldwide; the Saint-Honoré, Quebec operation converts niobium oxide concentrate to ferroniobium via aluminothermic reaction. Through its Magris Talc subsidiary, the company holds approximately 50% of the North American talc market, operating the Yellowstone Mine (the largest talc mine in North America), Penhorwood, Timmins, Houston/Greenwood Village, Three Forks, Sappington, and Ludlow facilities, with a 100+ year operating history serving automotive, pharmaceutical, paints and coatings, paper, agriculture, ceramics, and polymer manufacturers via specialized sub-brands such as Mistron, Vertal, Nicron, Silverline, EZ Flow, MistrOliva, and Sierralite.

The business model is B2B direct sales of industrial raw materials under multi-year contracts at quote-based pricing, with no public pricing disclosure. Magris sells ferroniobium to global steel producers and talc to diversified manufacturers across at least seven verticals; customers include Global Automotive OEMs, Construction and Infrastructure Manufacturers, Pharmaceutical Manufacturers, Paper Mills, Paint and Coating Manufacturers, and Agricultural Companies. The company reports 750+ employees across North American operations and is led by Founder, Chairman & CEO Aaron Regent (former CEO of Barrick and Falconbridge, co-CEO of Brookfield Infrastructure, current Chairman of Scotiabank), with President & CFO Matthew Fenton and VP Commercial and Corporate Affairs Scott Bergen completing the senior team. Differentiators include net-negative carbon production (95% renewable power, 80% water recycling, claimed to enable over 3 million tonnes per annum of CO2 reduction in the auto sector alone), ISO 9001/14001 and REACH certifications, EcoVadis ratings, and cGMP/GFSI certifications enabling pharmaceutical and food-grade revenue. A rare earth element deposit at Niobec containing ten strategic REEs represents an emerging growth asset positioned to serve EV, magnet, and electronics markets outside traditional Chinese supply chains.

Name

Magris Performance Materials

Legal name

Magris Performance Materials Inc.

Website

https://magrispm.com

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

501–1,000 employees

Short description

Magris Performance Materials is a Toronto-based, privately held industrial minerals producer operating vertically integrated niobium (Niobec), talc (Magris Talc), and rare earth element assets across North America, supplying steel producers, automotive OEMs, and manufacturers in pharmaceutical, coatings, paper, and agriculture end markets.

Ownership category

akta.pro rank

Product category

Industrial Minerals

NAICS

Copper, Nickel, Lead, and Zinc Mining (212230), Nonmetallic Mineral Product Manufacturing (327)

SIC

Metal Mining (1000), Mining & Quarrying Of Nonmetallic Minerals (No Fuels) (1400)

akta.pro primary industry

Talc & Soapstone Mining (IMAKAGAF)

akta.pro secondary industry

Talc & Pyrophyllite (IMAEAFAC)

Keywords

• Niobium mining
• Talc production
• Ferroniobium supply
• Industrial minerals manufacturing
• Performance materials supply

Headquarters

HQ city

Toronto

HQ country

Canada

HQ region

North America

Offices9 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Operations, Supply Chain, Personnel, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Niobium (Ferroniobium) Sales: Primary revenue from production and sale of ferroniobium products (cored wire, various particle sizes) directly to steel producers worldwide. One of only three global primary niobium producers, supplying 10% of global niobium market.
2. Talc Products Sales: Leading North American talc producer with 50% market share. Products sold to manufacturers across automotive, building products, pharmaceutical, paints & coatings, paper, ceramics, agriculture, and polymer industries. 100+ year operating history with globally recognized blue-chip customers.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Magris Performance Materials is a vertically integrated mining and processing company that produces and sells ferroniobium products (cored wire, 0mm-2mm, 2mm-13mm, 10mm-30mm grades) to steel producers worldwide and a broad portfolio of talc products (Mistron, Vertal, Nicron, Silverline, EZ Flow, MistrOliva, Sierralite) to manufacturers across automotive, pharmaceutical, paints & coatings, paper, ceramics, polymers, agriculture, and construction industries. Operations span underground niobium mining in Quebec (Niobec, since 1976) and open-pit macro-crystalline talc mining in Canada and the United States (Penhorwood, Yellowstone, Ludlow), with on-site processing, milling, micronizing, and conversion facilities.

Product overview

Magris Performance Materials is a performance materials company that operates three core product lines: Niobec (Niobium), Magris Talc, and Rare Earth Elements. Niobec supplies approximately 10% of the global niobium market from its vertically integrated operations in Quebec, producing ferroniobium products in various grades (cored wire, 0-2mm, 2-13mm, 10-30mm) sold directly to steel producers worldwide. Magris Talc dominates North America with over 50% market share, offering a comprehensive portfolio including Mistron®, Vertal®, Nicron®, Silverline®, and EZ Flow® product series for industries such as polymers, paints & coatings, pharmaceuticals, construction, ceramics, agriculture, and paper. The Rare Earth Elements deposit at Niobec contains ten strategic elements including lanthanum, cerium, praseodymium, neodymium, samarium, and europium, positioned to become one of the largest REE deposits outside China.

Differentiator

Problem solved

Functional benefit

Brands

• Niobec: Niobium mining and production operation based in Quebec, Canada
• Magris Talc
• Vertal
• Mistron
• Nicron
• Silverline
• MistrOliva
• Sierralite

Products and services

• Niobec (Niobium / Ferroniobium) Vertically integrated niobium production from underground mining in Saint-Honoré, Quebec, supplying ferroniobium to global steel producers for use as a critical alloying agent in high-strength, low-alloy steel. Products include cored wire and graded ferroniobium (0mm-2mm, 2mm-13mm, 10mm-30mm). Niobec is one of only three primary niobium producers globally and is in continuous production since 1976.
• Magris Talc Leading fully integrated North American talc producer supplying over 50% of the North American talc market for polymers, paints & coatings, pharmaceutical, building products, ceramics, paper, rubber, and agriculture applications from mining and processing facilities at Penhorwood, Timmins, Yellowstone, Three Forks, Sappington, and Ludlow.
• Rare Earth Elements (REE) Rare earth element deposit at Niobec containing ten REE — including lanthanum, cerium, praseodymium, neodymium, samarium, and europium — situated 1km north of the operating niobium mine in Quebec with potential to leverage existing underground and surface infrastructure. Applications include electric vehicle batteries, high-power magnets, polishing/glass, displays, and permanent magnets.
• Mistron Product Series High-brightness, high-purity talc products with superior pigment spacing properties and flatting efficiency for architectural and industrial coatings, plus variants for paper-industry pitch and stickies control (Mistron RCS for demanding coatings applications, Mistron Vapor RE for rheology and performance).
• Vertal Product Series Highly lamellar (platy), multi-functional, cost-effective mineral pigments for interior, exterior, waterborne, and primer coatings, providing opacity, stain hiding, barrier properties, and film reinforcement. Vertal AF at Vermont Operations carries UL Environmental Claim Validation.
• Nicron Product Series General-purpose talcs with high purity and good brightness for architectural coatings, plus anticorrosive functionality for industrial coatings.
• Silverline Product Series Talc product portfolio for seed coating applications including Silverline 403, 303, and 002 grades that improve seed homogeneity, integrity, and seeding production.
• EZ Flow Product Series Fertilizer caking and dust management products with smooth, flat lamellae that cover fertilizer granules, provide natural hydrophobic barriers, and protect against crystalline bridge formation and dust development.
• MistrOliva Talc product for olive oil extraction that increases virgin olive oil yield and works with all olive types, particularly effective with hard-to-process olives.
• Sierralite Product Portfolio Ceramic talc products for technical ceramics suitable for production of porcelains, steatites, cordierites, mullite, and alumina ceramics used in electrical fittings, thermal applications, automotive, aerospace, military, and medical applications.

Quantifiable outcome

• 100kg vehicle weight reduction with $9 of niobium
• +5 more outcomes

Named customers7 records

Segments3 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Three partnerships are on record, tiered minor.

• Mining Association of CanadaminorOthersNiobec is a member of the Quebec Mining Association which publishes annual TSM (Towards Sustainable Mining) performance results. TSM is a globally recognized sustainability program supporting mining companies in managing key environmental and social risks.
• Quebec Mining AssociationminorOthersNiobec operates under Quebec Mining Association membership, participating in TSM program for sustainability reporting and best practices.
• United Nations Global CompactminorStrategic or Co-development PartnerMagris is a signatory to the UN Global Compact, committing to incorporate ten principles on human rights, labor, environment and anti-corruption in company operations and development.

Scale indicators12 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Tronox Holdings: Tronox is a vertically integrated producer of TiO2 pigments and zircon, with industrial mineral and specialty mineral segments including talc products. Comparable to Magris Talc in industrial mineral processing capabilities and B2B distribution to coatings and polymers customers.
• CBMM (Companhia Brasileira de Metalurgia e Mineração): CBMM is the world's largest producer of niobium, controlling the majority of global primary supply from its Araxá mine in Brazil. As the only non-Brazilian primary niobium producer, Magris competes directly with CBMM in ferroniobium markets to steel and automotive customers worldwide.
• Minerals Technologies Inc. Minerals Technologies produces specialty talc, precipitated calcium carbonate, and bentonite through its Performance Materials and Specialty Minerals segments. Competes directly with Magris Talc in paper, coatings, and industrial talc applications globally.
• Imerys: Imerys is the world's leading specialty talc and industrial minerals producer, with global talc mining operations and downstream product portfolios in paints, paper, ceramics, and pharmaceuticals. Directly comparable to Magris Talc across end markets and product applications, though Imerys's US talc unit has faced asbestos-related Chapter 11 proceedings.
• China Molybdenum (CMOC Group): CMOC acquired Anglo American's niobium and phosphates business in 2016, becoming the second of three global primary niobium producers. Direct competitor to Magris's Niobec in ferroniobium supply to global steel mills, with similar product grades and end markets.

Emerging players

• MP Materials: MP Materials operates the Mountain Pass mine in California, the only integrated rare earth mining and processing site in the United States. Comparable to Magris's planned REE commercialization as a North American critical minerals champion benefiting from US strategic policy support.
• Lynas Rare Earths: Lynas is the largest non-Chinese producer of separated rare earth materials, operating the Mt Weld mine in Australia and a processing facility in Malaysia. Comparable to Magris's emerging REE deposit ambitions as a Western-aligned REE supply alternative, though at a more advanced commercialization stage.

Regional players

• Compass Minerals: Compass Minerals is a North American producer of salt, sulfate of potash, and specialty plant nutrition products with vertically integrated mining and processing operations. Comparable as a regional industrial minerals platform serving similar end markets and operating with similar mid-cap North American mining characteristics.

Broad incumbents

• Anglo American: Anglo American was historically the third primary niobium producer (via the Niobium & Phosphates business sold to CMOC in 2016) and operates diversified mining across platinum, copper, diamonds, and iron ore. Relevant as a former niobium market participant and as a broad mining incumbent with comparable scale.
• Sibanye-Stillwater: Sibanye-Stillwater is a major diversified mining company with PGM, gold, and battery metals operations, actively expanding into critical minerals. Comparable as a broad mining incumbent pursuing critical minerals diversification, similar to Magris's strategy of building REE optionality alongside its core niobium franchise.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/magris-performance-materials-inc

Compliance8 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Magris Performance Materials