NORTH Consulting

What NORTH Consulting does

NORTH Consulting (legal entity: NORTH Consulting Aps) is a Copenhagen-headquartered management consulting firm founded in 2016 by Anders Bøgh Mortensen and Runar Standal. The firm targets ambitious executives at global B2B organisations with end-to-end commercial transformation services — Commercial Strategy, Pricing Excellence, Sales and Service Excellence, Transformation Design and Delivery, Technology Advisory, and Salesforce Implementation — bundled under its proprietary 'ComTech Excellence' methodology that bridges commercial strategy with technology execution. NORTH explicitly positions itself as a 'Nordic leader in global commercial transformation' serving enterprise clients (e.g., Vestas, GN Hearing, Coloplast, Danske Bank, Unifeeder, Urban Partners, Telia) across manufacturing, logistics, MedTech, life sciences, renewable energy, and financial services.

Underlying technology is anchored on Salesforce: NORTH is a trusted Salesforce implementation partner with capability across CPQ/RLM, Sales Cloud, Service Cloud, Experience Cloud, Agentforce/AI, and Revenue Cloud Advanced, and is the firm explicitly building delivery around Salesforce's AI-driven revenue lifecycle architecture (Revenue Cloud Advanced launched 2024, legacy CPQ end-of-sale). AI capability is delivered through partner technology rather than proprietary models, with a dedicated Head of AI function and senior practitioners supporting commercial AI engagements.

The business model is professional-services project work: revenue is generated through scoped consulting and implementation engagements for enterprise B2B clients, priced per engagement (no public pricing). Go-to-market combines direct enterprise field sales targeted at C-suite/senior commercial leaders, the Salesforce partner ecosystem for deal origination and co-sell, and event-led demand generation (e.g., 'The Agentic Enterprise', June 2026, Copenhagen). Marketing channels include an insights blog, LinkedIn presence, and published case studies. The firm is privately held, founder-owned, with no disclosed external investors or parent company.

Name

NORTH Consulting

Legal name

NORTH Consulting Aps

Website

https://north.consulting

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

11–50 employees

Short description

NORTH Consulting is a Copenhagen-based management consulting firm that delivers end-to-end commercial transformation for global B2B enterprises, anchored on its proprietary 'ComTech Excellence' methodology and Salesforce implementation capabilities across CPQ, Sales/Service Cloud, Revenue Cloud Advanced, and Agentforce/AI.

Ownership category

akta.pro rank

Product category

Management Consulting

NAICS

Administrative Management and General Management Consulting Services (541611), Management Consulting Services (54161)

SIC

Services-Management Consulting Services (8742)

akta.pro primary industry

Strategy & Corporate Development Consulting (BPAHACAA)

akta.pro secondary industries

Customer, Marketing & Sales Consulting (BPAHACAG), Organization Design & Operating Model Consulting (BPAHAGAB)

Keywords

• Commercial transformation consulting
• Salesforce implementation services
• Pricing excellence consulting
• Sales service transformation
• B2b operating model design

Headquarters

HQ city

Copenhagen

HQ country

Denmark

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Management Consulting Services: NORTH generates revenue through management consulting engagements focused on commercial transformation. Engagements span strategy design, operating model redesign, and transformation programme execution for enterprise B2B clients. Revenue is project-based and scoped per engagement.
2. Salesforce Implementation Services: As a Salesforce partner, NORTH earns fees for end-to-end Salesforce implementations including CPQ, Sales Cloud, Service Cloud, Agentforce/AI, and Revenue Cloud Advanced. Engagements are delivered as professional services projects.

Go-to-market motion3 records

Distribution channels2 records

Marketing channels4 records

Core offering

NORTH Consulting is a management consulting firm that delivers end-to-end commercial transformations for global B2B organisations through its proprietary 'ComTech Excellence' methodology. The firm combines commercial strategy, pricing, sales/service transformation, technology advisory, and Salesforce implementation into integrated engagement programmes led from its Copenhagen headquarters.

Product overview

NORTH Consulting is a management consulting firm that offers a portfolio of six core consulting services built around its 'ComTech Excellence' approach: bridging commercial excellence with technology. The core services include Commercial Strategy, Pricing Excellence, Sales and Service Excellence, Transformation Design and Delivery, Technology Advisory, and Salesforce Implementation. Within Salesforce Implementation, the firm specialises in deploying specific Salesforce modules including CPQ/RLM, Sales Cloud, Service Cloud, Experience Cloud, and Agentforce and AI. Salesforce Revenue Cloud Advanced is also referenced as a key platform for revenue lifecycle management. The consulting services work in conjunction with these technology implementations to deliver end-to-end commercial transformations for global B2B organisations.

Differentiator

Problem solved

Functional benefit

Products and services

• Commercial Strategy
• Pricing Excellence
• Sales and Service Excellence
• Transformation Design and Delivery
• Technology Advisory
• Salesforce Implementation

Quantifiable outcome

• 35% reduction in CRM operational costs achieved for Urban Partners by switching client-facing tools and rebuilding Salesforce
• +6 more outcomes

Named customers15 records

Segments7 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration8 records

AI capability5 records

Feature1 record

Partnerships

One partnership is on record.

• SalesforcecoreTechnology or IntegrationNORTH is a trusted Salesforce implementation partner, specialising in end-to-end Salesforce solutions including CPQ/RLM, Sales Cloud, Service Cloud, E-commerce/Experience Cloud, and Agentforce/AI. The partnership enables NORTH to deliver Salesforce implementations that are strategically aligned with clients' commercial visions, combining consulting methodology with Salesforce technology deployment.

Scale indicators10 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• McKinsey & Company: Top-tier global strategy consulting firm with a well-established Nordic practice serving B2B transformation clients. Overlaps with NORTH on commercial strategy and operating-model design phases of transformations.
• Accenture: Global consulting and systems integrator with one of the largest Salesforce practices and a Nordic presence. Competes with NORTH on enterprise Salesforce implementations while offering much broader capability breadth.
• Deloitte Digital: Global consulting and Salesforce SI practice within Deloitte with strong Nordic coverage in commercial transformation. Overlaps with NORTH on transformation strategy and CRM reimplementation work.
• Boston Consulting Group: Top-tier global strategy consulting firm with Nordic presence and growing technology-implementation partnerships. Competes with NORTH's strategy and transformation programme work for large B2B clients.
• Capgemini Invent: Global consulting and tech implementation arm of Capgemini with Nordic presence and a major Salesforce partnership. Competes directly with NORTH on CRM and commercial transformation programmes.

Direct peers

• Slalom: US-based tech-enabled consulting firm combining business advisory with technology implementation, including one of the largest Salesforce practices globally. Closest analog to NORTH's strategy-plus-implementation model operating at materially larger scale.
• Valcon: European (Netherlands/Denmark) management and technology consultancy providing data, digital, and commercial transformation with strong Salesforce capabilities. Directly comparable in size, geography, and combined strategy/tech delivery model.
• BearingPoint: European-headquartered management and technology consultancy with deep Salesforce alliances and extensive Nordic operations. Competes for the same commercial transformation and CRM implementation mandates as NORTH among large European enterprises.
• PA Consulting: Global consulting firm combining strategy, technology, and innovation consulting for enterprise clients. Overlaps with NORTH on commercial operating-model redesign and large-scale transformation programme delivery.

Emerging players

• Persistent Systems: Global digital engineering and Salesforce-focused systems integrator with expanding CPQ/Revenue Cloud practice. Competes with NORTH on Salesforce implementation delivery at different scale and geographic mix.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/north.consulting
• Facebookfacebook.com/dk.north.consulting

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about NORTH Consulting