Magna-Power Electronics

What Magna-Power Electronics does

Magna-Power Electronics is a privately held, vertically integrated US manufacturer of programmable DC power supplies and DC electronic loads, founded in 1981 and headquartered in a 73,500 sq-ft facility in Flemington, New Jersey. Its MagnaDC portfolio spans six hardware series (SLx, SL, XR, TS, MT, ML) covering 1.5 kW to over 10 MW, complemented by the MagnaLOAD ALx Series DC electronic loads (1.25 kW to 20 kW) and add-on modules including the ultra-high-stability DBx Module, the BDx blocking diode, the MagnaCTRL dashboard, and the EN50530-compliant PPPE solar emulation software. Core technology centers on a proprietary current-fed power processing topology paired with the MagnaLINK distributed DSP control platform, silicon-carbide and IGBT semiconductors, and integrated 12-pulse and 24-pulse harmonic neutralizers that enable IEEE 519 compliance at multi-megawatt scale.

Revenue is generated predominantly through configure-to-order hardware sales, with configured unit prices ranging from approximately $2,861 for refurbished 2 kW XR units to $134,575+ for 250 kW MT Series systems, plus accessories, software licensing (PPPE at $430/license), and factory repair services. Go-to-market mixes direct enterprise field sales to R&D labs, Fortune 500s, and government/defense customers with self-serve e-commerce via online product configurators offering real-time pricing, supported by wholly-owned regional offices in Beijing and Sydney. Named end customers span Lockheed Martin, GE Aviation, QinetiQ, NREL, and multiple US universities, with certifications including UL/CSA, NRTL, CE Mark, UKCA, REACH, and RoHS providing procurement qualification for defense, aerospace, and medical/research installations.

The company self-funds operations without disclosed external capital, maintains 51-100 employees, and reports cumulative shipments of 50,000+ units and 475+ MW across 250,000+ configurations, with build times of 4-6 weeks for standard units and 16-18 weeks for ML Series systems.

Name

Magna-Power Electronics

Legal name

Magna-Power Electronics, Inc.

Website

https://magna-power.com

Company type

Private

Founded year

1981

Operating status

Operating

Headcount range

51–100 employees

Short description

Magna-Power Electronics designs and manufactures programmable DC power supplies and DC electronic loads (1.5 kW to 10 MW+) from its vertically integrated facility in Flemington, New Jersey, serving R&D labs, aerospace and defense, renewable energy, and university research customers worldwide via direct sales and regional offices.

Ownership category

akta.pro rank

Product category

Programmable DC Power Supplies

NAICS

Electrical Equipment Manufacturing (33531), Electrical Equipment Manufacturing (3353), Power, Distribution, and Specialty Transformer Manufacturing (335311), Relay and Industrial Control Manufacturing (335314)

SIC

Electrical Industrial Apparatus (3620), Power, Distribution & Specialty Transformers (3612), Electronic & Other Electrical Equipment (No Computer Equip) (3600), Electronic Components & Accessories (3670)

akta.pro primary industry

AC-DC Power Supplies (Industrial PSUs, DIN-rail, enclosed/open-frame) (IMAGADAA)

akta.pro secondary industries

Power Distribution Units (PDUs) & Rack Power (HDACAJAC), Low-Voltage Switchboards & Panelboards (LV distribution panels, MCCs, switchboards) (IMAGAEAA)

Keywords

• Programmable DC power supplies
• DC electronic loads
• High-power conversion systems
• Current-fed power electronics
• Automated test equipment power

Headquarters

HQ city

Flemington

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Personnel, Operations, Technology or R&D, Supply Chain, Infrastructure, Marketing or Sales

Revenue model

1. Programmable DC Power Supplies: One-time sale of configured-to-order DC power supplies ranging from 1.5 kW to 10 MW+ across SLx, SL, XR, TS, MT, and ML Series. Products are built to order with industry-leading delivery times. Revenue recognized upon product delivery.
2. DC Electronic Loads: One-time sale of MagnaLOAD DC electronic loads, primarily the ALx Series (1.25 kW to 20 kW, linear MOSFET-based dissipative elements) and legacy WRx/ARx series.
3. MagnaCTRL Control Software: Included with xGen products (SLx Series, ALx Series) at no additional charge. Provides multi-product dashboard control, diagnostics, calibration tools, and firmware updates.
4. Photovoltaic Power Profile Emulation (PPPE) Software: Licensed software add-on at $430.00 for solar array emulation. Enables EN50530 modeling, live output visualization, and curve interpolation. Compatible with nearly all Magna-Power products from 1.5 kW to 10 MW+.
5. DBx Module (Ultra-High Stability Add-On): Series-connected add-on module for MagnaDC power supplies delivering ultra-high stability, low ripple, and high precision. Available for 1.5 kW to 3,000 kW+ systems with configurations A1, B1, and C1.
6. Accessories and Integration Services: BDx blocking diode modules, DC power cables (up to 20 kV, 1250 Adc), rack enclosures, Pitel thermal compound, MagnaLINK cables, UID47 master-slave interface devices, and RS485/USB converters. Cable lengths from 1 foot to 100 feet.
7. Repair and Service: Factory and authorized service centers worldwide provide in-warranty and out-of-warranty repair services using factory diagnostics, work instructions, and genuine OEM replacement assemblies.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels9 records

Core offering

Magna-Power Electronics designs and manufactures vertically integrated, configured-to-order programmable DC power supplies spanning 1.5 kW to 10 MW+ and DC electronic loads from 1.25 kW to 20 kW. Its product portfolio consists of six DC power supply series (SLx, SL, XR, TS, MT, ML), the MagnaLOAD ALx Series electronic load, supporting software (MagnaCTRL, PPPE), and accessories such as DBx/BDx modules, DC power cables, and rack enclosures. The company holds regulatory safety and EMC compliance certifications (UL/CSA, CE, UKCA, RoHS, REACH) and supplies R&D, defense, energy, manufacturing, and university customers across North America, China, and Australia.

Product overview

Magna-Power Electronics offers a unified portfolio of programmable DC power supplies and DC electronic loads, all designed and manufactured at its vertically integrated headquarters in Flemington, New Jersey. The MagnaDC product family spans seven distinct series: SLx Series (1.5-10 kW, 1U), SL Series (1.5-10 kW, 1U), XR Series (2-10 kW, 2U high voltage), TS Series (5-100 kW, 3U-16U), MT Series (150 kW-3 MW, air-cooled floor-standing), and ML Series (500 kW-10 MW, water-cooled floor-standing). These are complemented by the MagnaLOAD ALx Series DC electronic loads (1.25-20 kW) and key add-on modules including the DBx Module for ultra-high stability applications (<10 ppm) and BDx Module for blocking diode protection. Supporting software includes MagnaCTRL for xGen product control and PPPE for photovoltaic power profile emulation. All products utilize proprietary MagnaLINK distributed DSP digital control and current-fed power processing topology.

Differentiator

Problem solved

Functional benefit

Brands

• MagnaDC: Programmable DC power supplies product line spanning 1.5 kW to 10+ MW
• MagnaLOAD
• MagnaCTRL
• PPPE

Products and services

• SLx Series Programmable DC Power Supply Next-generation (xGen) 1U rack-mount programmable DC power supply delivering 1.5 to 10 kW with 171 models and over 26,500 configurations. Uses SiC semiconductors and MagnaLINK distributed DSP control for ATE and OEM rack applications.
• SL Series Programmable DC Power Supply Compact 1U rack-mount programmable DC power supply delivering 1.5 to 10 kW with 127 models spanning 5 to 1500 V. UL/CSA, CE Mark, and NRTL safety listed for dense ATE and OEM rack applications.
• XR Series High-Voltage DC Power Supply 2U rack-mount high-voltage programmable DC power supply delivering 2 to 10 kW at voltages from 2,000 Vdc to 10,000 Vdc with currents up to 600 Adc across 39 models. Highest voltage range in Magna-Power's offering.
• TS Series High-Power DC Power Supply High-power programmable DC power supply delivering 5 to 100 kW in rugged 3U to 16U rack-mount enclosures with 275+ models spanning 5 to 6,000 V and up to 10,000 A. Features current-fed topology with optional water cooling and integrated blocking diode.
• MT Series Floor-Standing High-Power DC Power Supply Floor-standing high-power programmable DC power supply delivering 150 to 250 kW per cabinet via high-frequency IGBT current-fed topology, scaling into the multi-megawatt range via master-slave control. Embeds 12-pulse harmonic neutralizers for low grid THD.
• ML Series Water-Cooled High-Power DC Power Supply Water-cooled floor-standing programmable DC power supply delivering 500 and 1,000 kW per cabinet at up to 96% efficiency, achieving nearly 4× the power density of comparable air-cooled designs. Scales beyond 10 MW with 24-pulse harmonic neutralizers.
• MagnaLOAD ALx Series DC Electronic Load Linear MOSFET-based DC electronic load from 1.25 kW to 20 kW with 27 models supporting Voltage, Current, Power, Resistance, and Shunt Regulator modes. Uses MagnaLINK distributed DSP control for adjustable control gains and programmable slew rates.
• DBx Module Ultra-High Stability Add-On Series-connected add-on module for MagnaDC power supplies delivering <10 ppm long-term stability, up to 24-bit resolution, and up to 10x ripple reduction. Configurations A1, B1, and C1 serve high-energy physics and medical magnet power applications.
• BDx Module Blocking Diode Add-On 1U rack-mount blocking diode add-on module with fully integrated cooling providing protection up to 1,200 Vdc and forward current up to 1,200 Adc. Includes status monitoring and digital I/O for MagnaDC integration.
• MagnaCTRL Remote Control Software xGen remote control software providing modern multi-product dashboard control, diagnostics, calibration tools, user I/O configuration, and firmware updates. Compatible with SLx Series and ALx Series products.
• PPPE (Photovoltaic Power Profile Emulation) Software Solar emulation software that turns MagnaDC power supplies into solar emulators supporting EN50530 modeling. Enables automatic generation and sequencing of custom solar array profiles for design and production validation of PV-connected electronics. Sold at $430.00 per perpetual license.
• Rack Enclosures (Cabinets) Rack enclosures available in 12U, 24U, 30U, and 36U configurations with casters, fans, and product integration services to house Magna-Power programmable DC power supplies.
• DC Power Cables Made-to-order high-voltage and high-current DC power cables with max current ratings from 3.3 to 1,250 Adc and max voltage ratings from 600 Vdc to 20 kV. Built and tested in-house with various termination options.

Quantifiable outcome

• Up to 95% power efficiency across SLx Series models
• +8 more outcomes

Named customers10 records

Segments6 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration8 records

Feature7 records

Scale indicators13 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Rohde & Schwarz: Broad test & measurement incumbent with a power supply product line (Hameg/legacy) serving R&D, ATE, and aerospace/defense customers — overlapping with Magna-Power's mid-range offerings as part of a much larger portfolio.

Direct peers

• AMETEK Programmable Power: AMETEK's Programmable Power division (including the Sorensen brand explicitly referenced by Magna-Power customer QinetiQ) is the most direct peer — both manufacture programmable DC power supplies and electronic loads across overlapping power and voltage ranges for industrial, defense, and test customers.
• EA Elektro-Automatik: EA Elektro-Automatik produces high-efficiency programmable DC power supplies and regenerative electronic loads that directly overlap Magna-Power's TS, MT, and ALx Series in laboratory, ATE, and high-power industrial applications.
• TDK-Lambda: TDK-Lambda is a global programmable DC power supply manufacturer with a broad portfolio spanning low to high power — overlapping Magna-Power's SL, TS, and MT Series in industrial, ATE, and OEM applications.
• ITECH Electronic: ITECH manufactures programmable DC power supplies and electronic loads across a comparable 1 kW to multi-kW range, serving battery test, EV, and renewable energy customers — competing in many of the same RFPs as Magna-Power.
• Keysight Technologies: Keysight's Power Products division offers a broad line of programmable DC power supplies and electronic loads targeting ATE, R&D, and manufacturing test customers — directly competing with Magna-Power's SLx, TS, and MagnaLOAD product lines.
• Chroma ATE: Chroma ATE manufactures programmable DC power supplies and DC electronic loads (including solar array simulators) serving the same renewable energy, EV, and electronics test markets that Magna-Power targets with PPPE and MagnaLOAD.
• Regatron AG: Swiss-based Regatron manufactures programmable DC power supplies and regenerative loads focused on multi-kW to MW-scale systems for e-mobility, renewable energy, and industrial test — overlapping with Magna-Power's MT and ML Series.

Regional players

• NF Corporation: NF Corporation (formerly NF Circuit Design Block) makes high-precision, programmable DC power supplies and amplifiers with strong presence in Japan — competing for precision applications (e.g., DBx Module use cases) in Asia.
• Kikusui Electronics: Japanese manufacturer of programmable DC power supplies and electronic loads primarily serving Asia-Pacific customers; product range and target segments (R&D, ATE, production test) align closely with Magna-Power's SLx and TS Series.

Market position

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/Magna_Power
• YouTubeyoutube.com/channel/UC-KzTQrYzwegg502daqQr3g
• Facebookfacebook.com/magnapower
• LinkedInlinkedin.com/company/206301
• Instagraminstagram.com/magna_power

Compliance7 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Magna-Power Electronics