Heart to Heart

What Heart to Heart does

Heart to Heart is a private, for-profit home care and health services provider founded in 2006 and headquartered in Brooklyn, New York. The company delivers Home Health Aide (HHA) and Personal Care Aide (PCA) services throughout New York state and New Jersey, serving elderly individuals, individuals with Intellectual and Developmental Disabilities (I/DD), traumatic brain injury survivors, and individuals with behavioral health needs. Its service portfolio includes in-home care, the NHTD and TBI Medicaid Waiver programs, day habilitation programs, residential group homes, supported employment, prevocational training, respite care, individual and community-based supports, and behavioral health services. The flagship Home Care division holds Accreditation with Commendation from the Joint Commission on Accreditation of Healthcare Organizations.

Name

Heart to Heart

Legal name

Heart To Heart

Website

https://h2hhc.com

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

Heart to Heart is a private home care provider serving elderly individuals, people with intellectual and developmental disabilities, and TBI survivors across New York and New Jersey through Medicaid-funded home health aide, personal care, day habilitation, and residential services.

Ownership category

akta.pro rank

Product category

Home Healthcare and Personal Care Services

NAICS

Home Health Care Services (62161), Services for the Elderly and Persons with Disabilities (624120)

SIC

Services-Home Health Care Services (8082), Services-Nursing & Personal Care Facilities (8050)

akta.pro primary industry

Home Health Aide (HHA) Services (Medically Directed) (HSABACAB)

akta.pro secondary industries

Companion Care & Social Support (non-clinical) (HLADAGAB), Respite Care for Adults with Disabilities / Special Needs (HSABAGAI)

Keywords

• Home health aide services
• Personal care aide
• Medicaid waiver programs
• Developmental disability services
• Residential group home care

Headquarters

HQ city

East Orange

HQ country

United States

HQ region

North America

Offices6 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Home Health Aide and Personal Care Aide Services: Heart to Heart generates revenue by providing Home Health Aide (HHA) and Personal Care Aide (PCA) services through contracts with Certified Home Health Agencies (CHHAs), Long Term Home Health Care Programs (LTHHCPs), and Managed Long Term Care (MLTC) organizations throughout New York. Services are paid for through Medicaid-funded programs including NHTD Waiver Program and TBI Medicaid Waiver.
2. Day Program and Residential Services: Day habilitation programs and residential group home services for individuals with Intellectual and Developmental Disabilities (I/DD), providing ongoing care in community settings.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Heart to Heart delivers in-home Home Health Aide and Personal Care Aide services to elderly and disabled clients across New York and New Jersey, alongside Medicaid waiver programs (NHTD and TBI) and a suite of Intellectual and Developmental Disabilities services including day habilitation, residential group homes, supported employment, prevocational training, respite, individual and community-based supports, and behavioral health services. Services are delivered under contracts with CHHAs, LTHHCPs, and MLTC organizations as well as via direct-to-consumer intake.

Product overview

Heart to Heart is a home care and health services provider offering a unified portfolio of care services across New York and New Jersey. The core offering is Home Care, providing Home Health Aide and Personal Care Aide services since 2006, alongside specialized Medicaid waiver programs (NHTD and TBI), and a comprehensive suite of services for individuals with Intellectual and Developmental Disabilities (IDD) including day programs, residential group homes, supported employment, prevocational training, respite care, individual supports, and community-based supports. The company also provides behavioral health services. Services are delivered through contracts with Certified Home Health Agencies (CHHAs), Long Term Home Health Care Programs, and Managed Long Term Care providers.

Differentiator

Problem solved

Functional benefit

Products and services

• Home Care
• NHTD Waiver Program Medicaid-funded Nursing Home Transition and Diversion Waiver program that allows eligible New Yorkers with disabilities and seniors to choose, hire, and supervise their own home care aides.
• Traumatic Brain Injury (TBI) Medicaid Waiver Medicaid waiver program designed to help individuals with traumatic brain injuries live in the community setting of their choice.
• Day Program Day habilitation programs offering enriching experiences for individuals with Intellectual and Developmental Disabilities (IDD), fostering growth, skills, and community engagement.
• Residential Group Home Round-the-clock residential care services providing a supportive and inclusive living environment for individuals with Intellectual and Developmental Disabilities (IDD), promoting a safe and healthy lifestyle.
• Supported Employment Employment assistance programs that help individuals with Intellectual and Developmental Disabilities (IDD) obtain and maintain employment.
• Prevocational Training Training programs that assist individuals with IDD in developing good work habits and gaining basic skills and abilities essential for employment in any field.
• Respite Short-term relief care for family and primary caregivers of individuals with Intellectual and Developmental Disabilities (IDD), available for an afternoon or several days or weeks, in the participant's home or host family home.
• Individual Supports One-on-one support services where Direct Support Professionals work closely with individuals with IDD, families, and program specialists to help individuals live life as they choose.
• Community Based Supports Direct support services for individuals with IDD to achieve and maintain increased independence, productivity, enhanced family functioning, and inclusion in the community.
• Behavioral Health Behavioral support services promoting behavioral support for individuals and their families through behavior support plans.

Named customers5 records

Segments6 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators4 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Sevita Health: National provider of home- and community-based services for individuals with intellectual and developmental disabilities, operating day programs, residential services, and HCBS waiver programs similar to Heart to Heart's I/DD line.
• Bayada Home Health Care: Large private nonprofit home health and personal care provider operating across the U.S., including significant NY/NJ presence with HHA/PCA and adult/pediatric waiver services closely matching Heart to Heart's core offering.
• Addus HomeCare: Public personal care services company providing Medicaid-funded HHA/PCA across multiple states, with overlapping waiver-based service lines and comparable reliance on CHHA/MLTC referral networks.
• Aveanna Healthcare: Public home health and personal care provider with strong Medicaid PCS and adult home care exposure, competing for the same caregiver pool and CHHA/MLTC contracts in the Northeast.
• Maxim Healthcare Services: Large private home health and personal care services provider with significant Medicaid waiver and private duty nursing exposure, competing for caregivers and CHHA contracts in the Northeast.
• BrightSpring Health Services: Public diversified home and community-based services platform with significant I/DD, behavioral health, and home health exposure, including services for complex populations overlapping Heart to Heart's I/DD portfolio.
• Help at Home: PE-backed, multi-state personal care services provider focused on Medicaid-funded HCA/PCS for elderly and disabled populations, directly comparable in service mix, payer mix, and labor model.

Emerging players

• Modivcare: Public personal care and NEMT services provider with a Medicaid-funded personal care segment that overlaps with H2H's PCA and waiver-based services, particularly in HCBS-heavy states.

Broad incumbents

• Enhabit: Public home health and hospice provider with skilled nursing and therapy capabilities overlapping Heart to Heart's skilled HHA/PCA services, though primarily operating in a higher-acuity skilled segment.
• Pennant Group: Public home health, hospice, and senior living operator with overlapping home health capabilities and similar regulatory/Joint Commission compliance profile, though broader in scope than H2H's home- and community-based focus.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/H2HHC
• Facebookfacebook.com/H2HHC

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Heart to Heart