TLC Rents

What TLC Rents does

TLC Rents is a privately held, Atlanta Metro-based event rental company founded in 1998 that rents tables, chairs, tents, staging, linens, dinnerware, glassware, flatware, audio-visual, bar, catering, concession, dance floor, and wedding-specific equipment to event organizers and consumers. The company operates a single physical storefront at 3651 Clearview PL, Atlanta, GA, and supplements it with a Point-of Rental Systems-powered online catalog enabling browse-and-order transactions and delivery across at least ten Atlanta-area submarkets including Alpharetta, Norcross, Marietta, Roswell, Duluth, Decatur, Dunwoody, Smyrna, Jonesboro, and East Point.

The business model is a hybrid of usage-based equipment rentals (primary revenue), one-time sales of retired rental inventory (linens, dinnerware, glassware, catering and concession items), and professional event planning and setup services. Pricing is unit-based and published on the website, with individual items ranging from $0.85 napkins to $4,095 large staging configurations, all subject to change. Customer segments are horizontally diversified, with weddings as the primary use case, followed by corporate events, individual party hosts, and professional event producers.

Distribution is multi-channel: walk-in retail, online self-serve catalog, and phone-based inside sales, supported by social media presence on Facebook, Instagram, Twitter, Pinterest, and YouTube, plus industry association memberships (NACE, ILEA, LGBT Chamber of Commerce, Gwinnett Chamber of Commerce) for B2B credibility. The company has no disclosed proprietary technology platform, no AI/ML capabilities, no disclosed revenue or funding, and no public financial filings.

Name

TLC Rents

Legal name

TLC Rents

Website

https://tlcrents.com

Company type

Private

Founded year

1998

Operating status

Operating

Headcount range

11–50 employees

Short description

TLC Rents is a privately held Atlanta Metro event rental company that rents tables, chairs, tents, staging, linens, and wedding equipment to couples, corporate organizers, and party hosts via a physical storefront and online catalog.

Ownership category

akta.pro rank

Product category

Event Equipment Rental

NAICS

General Rental Centers (53231)

SIC

Services-Miscellaneous Equipment Rental & Leasing (7350)

akta.pro primary industry

Outdoor Event Equipment Rentals (Umbrellas, Patio Heaters, Fire Pits) (HSACAFAL)

Keywords

• Event equipment rentals
• Wedding rentals
• Party rentals
• Tent rentals
• Event staging rentals

Headquarters

HQ city

Galanta

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Equipment Rentals: Primary revenue stream from renting event equipment including tables, chairs, tents, staging, linens, dinnerware, audio visual, and wedding accessories on a per-rental basis.
2. Used Equipment Sales: Secondary revenue from selling used equipment from their rental inventory including linens, dinnerware, glassware, catering equipment, and concession items.
3. Event Planning Services: Assistance with planning and setting up details for events, including delivery and setup services.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

TLC Rents is an Atlanta Metro-based event rental firm that rents tables, chairs, tents, staging, linens, dinnerware, glassware, catering equipment, wedding accessories, and audiovisual gear to event hosts on a per-rental basis. The company also provides event planning consultation, delivery, and on-site setup services, and sells retired used rental inventory. Customers can browse and order through an online catalog powered by Point-of Rental Systems or via phone and in-store visits.

Product overview

TLC Rents is an event and party rental company serving the Atlanta Metro area, offering a comprehensive equipment rental platform for weddings, corporate events, and special occasions. The core offering is a Point-of Rental Systems™ powered catalog platform where customers browse and reserve rental inventory. The product portfolio includes two primary service lines: (1) short-term equipment rentals across 16+ categories including tents, tables, staging, wedding equipment, linens, audio visual, bar/beverage, catering equipment, concession, dinnerware, flatware, glassware, event decor, event furniture, and dance floors; and (2) a secondary used equipment sales program where retired rental inventory is sold at discounted prices. The company also provides event planning assistance and setup services. The business operates through a physical retail location in Atlanta, GA with delivery services throughout the metro area.

Differentiator

Problem solved

Functional benefit

Products and services

• Tents & Accessories Rental of pop-up tents, frame tents, high peak tents, tent fans, heaters, French doors, extension cords, leg weights, and complete event tent packages for outdoor events.
• Tables Rental of round tables (36" to 72"), banquet tables, farm tables, conference tables, serpentine tables, square tables, highboy/lowboy tables, half-round tables, and specialty tables.
• Staging Equipment Rental of Biljax stages (8' to 28' widths), Wenger staging, portable stages, stage covers, flooring/carpet, stage facade surrounds, steps with handrails, and stage skirting for performances and presentations.
• Wedding Equipment Rental of wedding-specific items including white colonnade arch systems, brass wedding arches, candelabras, and ceremonial accessories for wedding ceremonies.
• Linen & Skirting Rental of table linens in various sizes (108" to 132" rounds, 60x120 to 90x156 banquet, 72x72 square) and materials including standard, satin, velvet, sequin, lace, and specialty prints, plus table skirting and chair covers.
• Audio Visual Equipment Rental of audio and visual equipment for events including sound and display gear.
• Bar & Beverage Equipment Rental of serpentine bar tops, beverage service items, and bar accessories for bar setup at events.
• Catering & Buffet Equipment Rental of prep tables, serving pieces, chafing dishes, and buffet setup components for catering operations.
• Concession Equipment Rental of hot dog rollers, cooking equipment, and concession stand supplies for food service at events.
• Dinnerware Rental of plates, platters, and serving dishes in various styles for table service at events.
• Flatware Rental of forks, knives, spoons, and serving utensils for table settings.
• Glassware Rental of whiskey glasses, stemless glasses, pitchers, and various glass beverage vessels for drink service.
• Event Decor Rental of decorative accessories, styling items, and props for event theming.
• Event Furniture Rental of chairs, lounge seating, and specialty furniture pieces for events.
• Dance Floors Rental of portable and temporary dance floor solutions for events.
• Event Planning & Setup Services Consultative event planning assistance and on-site delivery/setup services for weddings, corporate events, and private parties hosted alongside equipment rentals.
• Used Equipment for Sale Sale of retired rental inventory including linens, dinnerware, glassware, concession equipment, catering equipment, and miscellaneous items at discounted one-time prices.

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Four partnerships are on record, tiered minor.

• NACE (National Association for Catering and Events)minorOthersProfessional industry membership organization for catering and event professionals. Membership provides networking, education, and credibility within the event industry.
• ILEA (International Live Events Association)minorOthersProfessional association for live event professionals. Membership supports industry connections and best practices.
• LGBT Chamber of CommerceminorOthersChamber of commerce membership supporting LGBTQ+ business community.
• Gwinnett Chamber of CommerceminorOthersLocal chamber of commerce membership for business networking in the Gwinnett County area.

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Regional players

• Hensley Event Resources: Regional event rental provider in the Southwest U.S. offering tents, tables, linens, and staging for large-scale events. Comparable product mix and operating model, but operates in a different geography.
• Event Source: Regional event rental provider offering tents, tables, linens, and decor for weddings and corporate events in the Midwest. Comparable product portfolio and one-stop-shop positioning in a different geography.

Broad incumbents

• Classic Party Rentals: Historically one of the largest U.S. event rental chains offering full-service event furnishings, tents, and tabletop across multiple metros. Comparable catalog breadth and target customer base, though at a national scale.
• Sunbelt Rentals: Large national equipment rental company with an event and party rental division. Comparable categories (tents, tables, staging) but operates as a much larger, diversified incumbent.
• CORT Event Furnishings: National furniture and event rental provider serving corporate events, weddings, and trade shows. Comparable product categories (event furniture, tables, seating) with a much larger footprint and enterprise focus.
• AFR Furniture Rental: National event and trade show furniture rental company with extensive inventory of tables, seating, and event furnishings. Targets similar corporate and social event customers at a larger scale.

Direct peers

• Taylor Rental Center: Regional chain of independently owned rental centers offering party and event equipment including tents, tables, chairs, and catering supplies. Similar SMB/consumer customer profile and catalog breadth.
• Grand Rental Station: Franchise network of independent rental centers offering party/event equipment alongside tools and general equipment. Overlapping tent, table, and event inventory with similar local-storefront operating model.
• Party Reflections: Atlanta-area event rental company offering tents, tables, chairs, linens, and decor for weddings and corporate events. Direct competitor in the same metro with overlapping inventory and customer segments.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/tlcrents
• YouTubeyoutube.com/user/TLCRentsAtlantaGA
• Facebookfacebook.com/TLCRents
• Instagraminstagram.com/tlcrents
• Pinterestpinterest.com/tlcrents
• LinkedInlinkedin.com/company/tlcrents

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about TLC Rents