Healthy Air Technology

What Healthy Air Technology does

Healthy Air Technology Ltd is a UK private limited company (Companies House registration 11281765) founded in 2018 in Oxford, England, and headquartered at Oxford University Begbroke Science Park. The company manufactures indoor air cleansing devices and replacement filters based on a patented D-Orbital Nano Oxide (DNO) catalytic technology co-developed with Oxford University researchers. Its Pollution Eraser high-efficiency nano air cleansing technology is a series of ambient-temperature catalysts (manganese, zinc, and silver transition-metal oxides on high-surface-area hydrophilic supports) that oxidise a broad pollutant spectrum including NOx, SOx, formaldehyde, VOCs, ammonia, ozone, bacteria, viruses, pollen, H2S, CO, benzene, and PM2.5 into stable end products (CO2, water) without releasing reactive chemistry into the airstream. DNO is combined with medical-grade HEPA 13 filtration in every product line.

The product range spans compact vehicle units (HA30), desktop (HA55) and wall-mount/desktop (HA55-WM) units, wall-mounted fresh-air units (HA200), freestanding room units (HA500, HA500+, HA800), commercial ceiling units (HA-C800 with CADR 800 m³/h, HA-C1300 with CADR 1300 m³/h), and bespoke Pollution Eraser AC Series and AUTO Series filter plates embedded into central AC and vehicle HVAC systems. The HA-C800/HA-C1300 commercial ceiling units are "supplied to order" via a quotation-based enterprise sales motion, while consumer and SMB units are sold direct through the company website. The company also sells the Healthy Air Integrated Air Quality Retrofit System, combining demand-led fresh air supply, HEPA-13 + DNO in-room purification, and app-based IAQ control, targeted at retrofit homes and operational buildings and developed as the basis for its Big Retrofit Challenge 2026 win (NHDG / Futurebuild / Innovate UK). Recurring revenue comes from replacement filters and bespoke filter plates tied to the installed base.

The business model is hardware-led with two product lines: (1) air cleansing units sold through a product-led growth motion for consumers/SMBs via healthyairtech.com e-commerce and an enterprise field-sales motion for commercial ceilings, supported by a Midlands sales office (Nottingham, NG2 4DP) handling vehicle and fleet enquiries; and (2) filters sold as recurring consumables. Go-to-market is reinforced by an event-driven layer at Futurebuild 2026 and The National Retrofit Conference 2026 and by an extensive content-marketing Knowledge Hub covering CADR, ACH, VOCs, DNO vs conventional systems, and building-energy efficiency. The company currently operates only in the United Kingdom.

Name

Healthy Air Technology

Legal name

Healthy Air Technology Ltd

Website

https://healthyairtech.com

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

11–50 employees

Short description

Healthy Air Technology Ltd is a UK-based manufacturer of indoor air purifiers and replacement filters built on patented D-Orbital Nano Oxide (DNO) catalytic technology combined with HEPA 13 filtration. It serves healthcare, fitness, education, commercial office, residential, and retrofit/decarbonisation customers primarily in the United Kingdom.

Ownership category

akta.pro rank

Product category

Air Purification Equipment

NAICS

Industrial and Commercial Fan and Blower and Air Purification Equipment Manufacturing (333413), Automatic Environmental Control Manufacturing for Residential, Commercial, and Appliance Use (334512)

SIC

Industrial & Commercial Fans & Blowers & Air Purifing Equip (3564)

akta.pro primary industry

Air Quality & Filtration Equipment (IAQ) (IMAHAKAI)

akta.pro secondary industries

Air Filtration & Indoor Air Quality Components (Filters/UV/ERVs-HRVs) (IMADANAE), Smart Air Quality Sensors, Purifiers & Humidifier/Dehumidifier Integration (HSAOANAH)

Keywords

• Air purification systems
• Indoor air quality
• HEPA filtration
• Catalytic air cleaning
• HVAC air cleansing plates

Headquarters

HQ city

Oxford

HQ country

United Kingdom

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Technology or R&D, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Air Purifier Hardware Sales: One-time hardware sales of air purifiers ranging from compact vehicle units (HA30) to large commercial ceiling-mounted systems (HA-C1300). Products sold directly through company website e-commerce and via commercial quotation for enterprise buyers.
2. Replacement Filters and Filter Plates: Recurring revenue from replacement filters (HA800 Filter, HA500 Filters, HA30 Triple Layered Filter) and specialized filter plates (Pollution Eraser AC Series for HVAC, AUTO Series for vehicles). Filter replacement is an ongoing maintenance requirement for continued device performance.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels4 records

Core offering

Healthy Air Technology Ltd manufactures and sells air purifiers and replacement filters that combine medical-grade HEPA 13 filtration with its patented D-Orbital Nano Oxide (DNO) catalytic technology. The product range spans compact vehicle units (HA30), desktop and wall-mounted home/office purifiers (HA55, HA200, HA500, HA800), large commercial ceiling units (HA-C800, HA-C1300), and bespoke Pollution Eraser filter plates for central AC and vehicle AC systems.

Product overview

Healthy Air Technology offers a portfolio of air cleansing units and filters based on patented D-Orbital Nano Oxide (DNO) pollution-erasing technology. The product range spans personal/vehicle units (HA30, HA55), room air purifiers (HA500, HA500+, HA800), wall-mounted units (HA200, HA55-WM), and commercial ceiling units (HA-C800, HA-C1300), all combining HEPA 13 filtration with DNO catalytic technology. Complementary accessories include replacement filters (HA500, HA800, HA30) and bespoke Pollution Eraser filter plates for central AC systems (AC Series) and vehicle AC systems (AUTO Series). The company also offers an Integrated Air Quality Retrofit System combining demand-led fresh air, in-room purification, and app-based control for building retrofit applications.

Differentiator

Problem solved

Functional benefit

Brands

• D-Orbital Nano Oxide (DNO): Patented pollution-erasing technology platform using transition metal oxide catalysts for breaking down indoor air pollutants at solid surfaces.
• Pollution Eraser
• Smart Zero

Products and services

• Healthy Air 30 (HA30) Vehicle Air Purifier Compact air purifier designed for vehicles and other small enclosed spaces. Combines HEPA 13 filtration with DNO catalyst technology to capture viruses, bacteria, PM2.5, VOCs, NOx, and SOx.
• Healthy Air 55 (HA55) Desktop Air Purifier Desktop air purifier for small to medium-sized spaces up to 15m². Weighs only 1.5 kg and combines HEPA 13 filtration with DNO catalyst technology to combat airborne pollutants.
• Healthy Air 55 Wall-Mount (HA55-WM) Air Purifier Wall-mounted or free-standing air purifier for small to medium-sized rooms up to 15 m². Smart control automatically adjusts operation in response to TVOC levels with colour-coded display.
• Healthy Air 200 (HA200) Fresh Air Purifier Wall-mounted air purifier for medium-sized spaces up to 30m². Operates in recirculation mode, fresh air mode, or combined mode. Combines HEPA 13 filtration with patented DNO technology.
• Healthy Air 500 (HA500) Air Purifier Large room air purifier for bedrooms, living spaces, and offices up to 80 m². Combines HEPA 13 filtration with patented DNO technology for medical-grade disinfection. CADR 500 m³/h, PM2.5 laser sensing, automatic adjustment.
• Healthy Air 500+ (HA500+) Smart Air Purifier Smart air purifier for bedrooms, living areas and offices up to 80m². Combines cutting-edge technology with WiFi controls for smart operation.
• Healthy Air 800 (HA800) Commercial Air Purifier Commercial air purifier engineered to provide superior air quality in large shared spaces up to 120m². Features combined HEPA 13 and patented DNO technology with CFD airflow for medical-grade disinfection.
• HA-C800 Ceiling Air Purifier Ceiling air purifier for commercial spaces with CADR 800 m³/h. Combines HEPA 13 filtration with patented DNO technology. Touch, Wi-Fi, and remote control. Supplied to order.
• HA-C1300 Ceiling Air Purifier Ceiling air purifier for larger commercial spaces with CADR 1300 m³/h. Combines HEPA 13 filtration with patented DNO technology. Control via touch panel, WiFi, or remote. Supplied to order.
• Pollution Eraser AC Series Air Cleansing Filter Plate Air cleansing filter plate that can be embedded into existing central air-conditioning and fresh air inlet. Removes NOx, SOx, formaldehyde, VOC, pollen, bacteria, virus, odor, and ozone. Bespoke manufacturing to client specifications.
• Pollution Eraser AUTO Series Air Cleansing Filter Plate Air cleansing filter plate for car air-conditioning systems. Embeds into existing car air-conditioning and fresh air inlet. Removes NOx, SOx, formaldehyde, odor, VOC, pollen, and ozone. Bespoke manufacturing.
• Replacement Filters (HA800, HA500, HA30 Triple Layered) Triple layered replacement filters for the HA800, HA500, and HA30 air purifiers. Tested under vigorous conditions as ongoing maintenance consumables.
• Healthy Air Integrated Air Quality Retrofit System Plug-and-play indoor air quality retrofit system for homes and operational buildings. Combines demand-led fresh air supply, in-room purification, and app-based indoor air quality control. Integrates HEPA-13 filtration, DNO catalyst technology, smart controls, and fresh air capability.

Quantifiable outcome

• Measured building energy savings of up to 14% while maintaining indoor air quality targets (Smart Zero case study)
• +2 more outcomes

Named customers6 records

Segments6 records

Ideal customer profiles6 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Four partnerships are on record, tiered core.

• National Home Decarbonisation Group (NHDG)coreStrategic or Co-development Partner · 25 February 2026NHDG partnered with Healthy Air Technology through the Big Retrofit Challenge competition to accelerate retrofit innovation. HATL's winning entry focused on integrating indoor air quality into retrofit homes without relying only on high-rate ventilation. Partnership provides platform for conversations with housing providers, contractors, and retrofit delivery teams.
• FuturebuildcoreStrategic or Co-development Partner · 25 February 2026Futurebuild partnered with NHDG and Innovate UK to deliver the Big Retrofit Challenge. HATL presented their Healthy Air Integrated Air Quality Retrofit System at Futurebuild 2026 as one of six winners. Access to The National Retrofit Conference 2026 at Excel London as part of Futurebuild and UK Construction Week London.
• Innovate UKcoreStrategic or Co-development Partner · 25 February 2026Innovate UK partnered with NHDG and Futurebuild to deliver the Big Retrofit Challenge supporting smaller UK businesses with innovative retrofit solutions. HATL recognized for innovation in healthy indoor air quality solutions for retrofit applications.
• Oxford University ResearcherscoreStrategic or Co-development PartnerDNO catalysts developed in collaboration with academic researchers at Oxford University. DNO technology based on transition-metal oxide catalysts supported on high-surface-area materials developed through university research partnership.

Scale indicators7 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• IQAir: Premium Swiss air purifier manufacturer known for medical-grade HEPA filtration and hospital/healthcare positioning. Directly comparable to Healthy Air Technology on the HEPA-plus-gas-phase purification story targeting clinical and high-end consumer buyers.
• Molekule: US air purifier company built around proprietary Photoelectrochemical Oxidation (PCO) technology for breaking down VOCs and pollutants. Closest technical analogue to HATL's DNO catalytic approach, both competing on catalytic destruction of gaseous pollutants beyond HEPA-only filtration.
• Austin Air: US medical-grade HEPA air purifier manufacturer targeting healthcare, schools, and commercial buyers. Comparable to HATL on the 'medical-grade disinfection' positioning and large-room commercial coverage (e.g. gym/school deployments).
• Alen Air: US air purifier company selling HEPA-based units for residential and commercial buyers, with strong direct-to-consumer and B2B motion. Comparable to HATL on product range (multiple room-size SKUs), replacement filter revenue model, and US/UK target segments.

Broad incumbents

• Blueair: Global premium air purifier brand (now owned by Unilever) with broad consumer and SMB distribution. Comparable to HATL as a competing HEPA-based purifier brand targeting homes, offices, and schools, though without HATL's catalytic gas-phase technology.
• Dyson: Global premium appliance maker with a well-funded air purifier line featuring HEPA + activated carbon filtration and proprietary airflow design. A broader incumbent competing for the same premium indoor-air-quality buyer that HATL targets.
• Sharp Air Purifiers (Plasmacluster): Major appliance brand with proprietary Plasmacluster ion technology for air purification across consumer and commercial models. Comparable as a larger incumbent with a branded proprietary air-cleaning mechanism seeking similar consumer and commercial buyers.
• Daikin: Global HVAC leader with air purification, ventilation, and refrigerant-based climate control product lines. Comparable as a broad incumbent whose purification-equipped HVAC systems compete with HATL's Pollution Eraser AC Series filter plates for specification in commercial buildings.

Regional players

• Vent-Axia: UK-based ventilation and indoor air quality manufacturer serving residential, commercial, and social housing markets. Directly comparable to HATL as a UK-domestic peer competing in the same retrofit and commercial IAQ channels the Big Retrofit Challenge targets.
• Nuaire: UK ventilation and air handling equipment manufacturer focused on energy-efficient residential and commercial ventilation. Comparable to HATL's Smart Zero Retrofit System positioning in UK building decarbonisation and residential retrofit channels.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/healthyairtech

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Healthy Air Technology