What Tvalley does

Tvalley operates as PRAGMATIC88, an Indonesian-language online gaming reference and affiliate aggregator accessible via pragmatic-88.org. The platform functions as a directory and traffic gateway that consolidates links to multiple third-party gaming providers across seven categories: slots, casino, sports, arcade, poker, togel (lottery), and crash games. It lists and links to providers including Pragmatic Play, Microgaming, Playtech, PG Soft, Habanero, Yggdrasil, Play'n Go, IDNPlay, BTI, SBO, Evo Gaming, and dozens of others, and surfaces gameplay metrics such as a displayed jackpot indicator (IDR 39,213,693.93), a total transaction volume counter (IDR 10,577,117,550), and anonymized recent player win amounts.

Underlying platform mechanics are opaque: the core technology is not disclosed, there is no mobile app, no documented APIs or SDKs, and no proprietary AI/ML components are referenced. User acquisition is executed through SEO-optimized Indonesian-language content targeting keywords such as "slot Pragmatic," "Slot88," and "PG Soft," combined with persistent affiliate redirect links routed through the linkfast.asia tracking infrastructure. All "Daftar" (register) and "MAIN" (play) calls to action direct users to partner gaming operators rather than to an in-house product.

The business model is an affiliate aggregation play: Tvalley does not appear to operate the underlying games itself but monetizes by directing Indonesian consumer traffic to licensed gaming partners in exchange for referral economics. Pricing, revenue share terms, and unit economics are not publicly disclosed. The company also maintains a portfolio of related consumer-facing brand sites (King88, Super88, Pragmatic123, PragmaticID, Milo88, 888), suggesting a multi-brand SEO and affiliate distribution strategy rather than a single-brand focus.

Name

Tvalley

Legal name

PRAGMATIC88

Website

https://tvalley.co

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

1–10 employees

Short description

Tvalley (PRAGMATIC88) is an Indonesian-language online gaming affiliate aggregator that directs consumer traffic via SEO and tracked affiliate links to partner gaming platforms across slots, casino, sports, and lottery verticals.

Ownership category

akta.pro rank

Product category

Online Gaming and Gambling Aggregation

NAICS

Gambling Industries (7132), Other Gambling Industries (71329)

akta.pro primary industry

Casino/iCasino Affiliate & Review Sites (MPAEAMAB)

akta.pro secondary industries

Sportsbook Affiliate & Comparison Sites (MPAEAMAA), Player Acquisition & Affiliate Networks for iCasino (MPAEABAL)

Keywords

• Online slot games
• Casino game aggregator
• Sports betting portal
• Online poker platform
• Togel lottery games

Headquarters

HQ city

Bogotá

HQ country

Colombia

HQ region

Latin America

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Marketing or Sales, Technology or R&D, Operations

Distribution channels1 record

Marketing channels2 records

Core offering

Tvalley operates the PRAGMATIC88 website, an Indonesian-language online gaming reference and affiliate aggregator that catalogs and links to slot, casino, sports, arcade, poker, and togel (lottery) games from providers such as Pragmatic Play, Microgaming, Playtech, PG Soft, ION, Slot88, IDNPlay, and others. Users are funneled through tracked affiliate links (linkfast.asia) to partner gaming platforms where they register and play.

Differentiator

Problem solved

Functional benefit

Products and services

• Online Slots Aggregation (PRAGMATIC88) Aggregated access to slot games from providers such as Pragmatic Play, Slot88, PG Slots, ION Slot, Joker, Spade Gaming, JDB, Playtech, MicroGaming, Habanero, CQ9, Yggdrasil, Play'n Go, OneTouch, Real Time Gaming, and Flow Gaming for Indonesian online gamers via a desktop and mobile portal.
• Online Casino Aggregation Aggregated live casino and table game access from providers including ION Casino, Pretty Gaming, PP Casino, Evo Gaming, Asia Gaming, SBO Casino, Sexy Baccarat, Dream Gaming, and AllBet, targeted at Indonesian online casino players.
• Sports Betting Aggregation Centralized access to sportsbook and virtual sports products from BTI, SBO Sportsbook, SBO Virtual Sports, and Saba Sportsbook for Indonesian sports betting users.
• Arcade and Fishing Games Access to arcade-style and fishing games from Pragmatic Play Fishing, Gioco Plus, MM Tangkas, Funky Games, Joker Fishing, Spade Gaming Fishing, MicroGaming Fishing, and CQ9 Fishing.
• Online Poker Aggregation Access to online poker rooms from IDNPlay, Balak Play, and 9Gaming for Indonesian poker players.
• Togel (Lottery) Aggregation Access to Indonesian lottery/togel products including Balak 4D and Isin 4D through the aggregator portal.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators4 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Slot88: Slot88 is a well-known Indonesian-facing online slot and casino aggregator platform. It is directly comparable to PRAGMATIC88 as both operate as SEO-driven affiliate/aggregation sites routing Indonesian users to multiple upstream game studios, and Slot88 is explicitly listed within PRAGMATIC88's own game menu.
• Pragmatic123: Pragmatic123 appears as a sister brand in PRAGMATIC88's footer and operates as an Indonesian online-slot affiliate site targeting similar branded keywords. It is directly comparable as a near-clone aggregator site within the same operational network.
• DewaSlot: DewaSlot is an established Indonesian slot affiliate and aggregator platform competing for the same high-intent Indonesian search terms (e.g., Pragmatic Play, PG Soft). It uses the same SEO-plus-affiliate-redirect playbook as PRAGMATIC88.
• MPO Slot: MPO Slot is a long-running Indonesian online slot aggregator and affiliate site. It is directly comparable as a regional affiliate-first operator routing Indonesian players to multi-provider slot and casino content via tracked links.
• King88: King88 is listed as a related/sister site in PRAGMATIC88's footer network. It is an Indonesian slot/casino affiliate site operating the same aggregator-and-redirect model targeting the same Indonesian online-gambling search demand.
• Joker123 / Joker Gaming affiliates: Joker123 (Joker Gaming) operates a network of Indonesian affiliate sites promoting its slot and arcade portfolio. Comparable to PRAGMATIC88 in serving Indonesian gamers via aggregator-style sites with affiliate tracking, though tilted toward Joker's proprietary content.

Broad incumbents

• Microgaming: Microgaming is a legacy global iGaming software provider whose slots are aggregated on PRAGMATIC88. It is comparable as a top-tier incumbent whose content PRAGMATIC88 promotes and as a counterparty in the broader affiliate value chain.
• PG Soft: PG Soft is a mobile-first slot game studio heavily distributed across Indonesian affiliate sites, including PRAGMATIC88. It is comparable as a key upstream provider whose brand presence PRAGMATIC88 monetizes, and as a broader incumbent in the same Indonesian slot ecosystem.
• Pragmatic Play: Pragmatic Play is a major global iGaming content provider whose slot portfolio (e.g., Sweet Bonanza, John Hunter) is prominently featured on PRAGMATIC88. It is comparable as the upstream source of the games PRAGMATIC88 aggregates, and increasingly competes with affiliates by pushing direct-to-player acquisition.

Others

• Linkfast.asia: Linkfast.asia is the affiliate tracking infrastructure that powers PRAGMATIC88's redirect and conversion attribution (visible on every outbound CTA). It is comparable as the underlying enabling/technology layer on which PRAGMATIC88's funnel is built, rather than as a competitor.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Tvalley