Plant Tape
- Company typePrivate
- Founded2014
- HeadquartersSalinas, United States
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
Plant Tape firmographics
Firmographics- Name
- Plant Tape
- Legal name
- PlantTape
- Website
- http://www.planttape.com
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Plant Tape industry classification
Industry- Product category
- Agricultural Transplanting Equipment
- NAICS
- Soil Preparation, Planting, and Cultivating (115112)
- SIC
- Farm Machinery & Equipment (3523), Agricultural Services (700)
- akta.pro primary industry
- Transplanters (Vegetable, Tobacco, Rice) (AFAAABAD)
- akta.pro secondary industry
- Robotic Planting, Thinning & Transplanting Systems (AFAAAGAC)
Keywords
Where Plant Tape is headquartered
LocationHeadquarters
- HQ city
- Salinas
- HQ country
- United States
- HQ region
- North America
Offices6 records
Markets served
Plant Tape business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Automated Transplanter Equipment Sales: PlantTape manufactures and sells automated transplanting equipment including the Original 3-Point Transplanter, Large Transplanter, Lightweight Transplanter, and Tomato Transplanter. Equipment is sold directly to growers through field sales demonstrations.
- Sowing Services: PlantTape operates sowing facilities where customer seeds are inventoried, sown into proprietary tape material, and prepared for nursery germination. This is an integrated service component of the system.
- Tape Material and Consumables: Ongoing supply of proprietary biodegradable tape material, nursery trays, and transplant bins to customers using the PlantTape system.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Custom quote-based equipment pricing |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels6 records
Plant Tape product offering
Product offeringCore offering
PlantTape provides an automated transplanting system built around a proprietary biodegradable tape material that holds seeds and seedlings. The company manufactures and sells mechanical transplanters (Original 3-Point, Large, Lightweight, and Tomato Transplanters), operates sowing facilities that prepare customer seeds in tape, and supplies consumable tape, nursery trays, and bins to commercial growers of vegetables, tomatoes, hemp, and other crops.
Product overview
PlantTape is an integrated automated transplanting system built around its proprietary biodegradable tape that holds seeds and seedlings from sowing through transplanting. The system consists of four main transplanter products (Original 3-Point Transplanter, Large Transplanter, Lightweight Transplanter, and Tomato Transplanter), supported by sowing operations at four global facilities, reusable nursery trays and bins, and enhanced tape variants including Extended-Life Tape and additive-enhanced tapes. The transplanters range from the flagship mechanical 3-point model to the high-capacity Large Transplanter and purpose-built Tomato Transplanter, all sharing the core tape-based technology for crop-agnostic, precision transplanting at speeds of 2-7 acres per hour with only 3 crew members.
Differentiator
Problem solved
Functional benefit
Products and services
- The Original 3-Point Transplanter The flagship 3-point hitch transplanter that is 100% mechanical without complex computer systems, actuators, or sensors. Features line-to-line spacing adjustable in-field, plant-to-plant spacing modified on the fly via touchscreen console, hydraulic-drive planter modules for accurate seedling placement, quarter-inch increment spacing adjustments, and a recommended speed of 4-6 mph (tested up to 20 mph). Designed for commercial vegetable, tomato, and hemp growers.
- The Large Transplanter
Companies that use Plant Tape
Customer profileNamed customers4 records
Segments4 records
Ideal customer profiles4 records
Plant Tape technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
Plant Tape partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- PlantelcorePartnership with Plantel, a prominent agricultural nursery, for grand opening of new sowing line facility in Santa Maria, CA. Plantel grows seedlings using PlantTape system to serve regional growers. Facility enhances sowing capabilities and service delivery for customers in the region.
- Stokes SeedscoreStrategic partnership making Stokes Seeds the recommended seed supplier for PlantTape customers across eastern US and Canada. Stokes strategically warehouses seed at PlantTape's Livingston, Tennessee operation for efficient order processing and seeded tape transport to greenhouses. Stokes sales reps provide PlantTape specifications and recommendations for certified greenhouses.
- Tanimura & AntlecoreTanimura & Antle acquired PlantTape technology in 2014. The company performed extensive R&D and testing before commercial release, integrating PlantTape into their own farming operations (200+ acres initially). Tanimura & Antle provided capital and commercial validation for PlantTape's North American expansion.
Scale indicators10 records
Recent moves10 records
Expansion highlights5 records
Plant Tape competitors and assessment
Company assessmentDirect peers
- AgriNomix: Provides automated nursery and greenhouse equipment, including transplanting and plug-handling machinery for ornamental and produce nurseries. Most comparable peer in the automated nursery/transplanting workflow side of PlantTape's system.
- Holland Transplanter: US-based manufacturer of vegetable transplanters, including carousel-style transplanters used by commercial vegetable nurseries. Comparable offering for vegetable transplanting operations and competing for the same grower capital budgets as PlantTape.
- Mechanical Transplanter Company: Long-established US manufacturer of mechanical and semi-automatic transplanters for vegetables, tobacco, and greenhouse crops. Most direct competitor in the automated vegetable transplanting equipment category, sharing PlantTape's crop-agnostic mechanical philosophy.
- Rain-Flo Irrigation: Manufacturer of vegetable transplanters, water-wheel transplanters, and plastic mulch layers targeting commercial vegetable growers. Overlaps with PlantTape on the vegetable transplanting equipment category with broader irrigation/mulch portfolio.
- Specialty Transplanter Works (STW): Manufacturer of specialty transplanting equipment for vegetable, strawberry, and CBD/hemp growers. Closely aligned with PlantTape's hemp and vegetable customer base with comparable transplanter products.
Broad incumbents
- John Deere (Deere & Company): Global agricultural equipment leader with planting and seeding equipment portfolios. Represents the broad incumbent threat if the company extends automated transplanting capability into mainstream row-crop equipment categories.
Others
- Tanimura & Antle: Parent company of PlantTape and a major US fresh produce grower. Both a corporate parent and strategic customer/validator that integrated PlantTape into its own 200+ acre Salinas operation before commercial release.
Regional players
- Speedling Incorporated: Large US-based commercial vegetable transplant grower that operates its own nursery/transplant system. Overlaps with PlantTape as a competing commercial nursery for vegetable transplants, though using proprietary internal systems rather than selling equipment.
Emerging players
- Beekenkamp Verpakkingen / Beekenkamp Plants: European vegetable and ornamental plant nursery company with mechanized transplanting operations in the Netherlands and abroad. Comparable international nursery side of the value chain, partnered or competing for European growers in similar crop segments.
- Earthtec Solutions: Maker of the Paper Pot transplanter system, an alternative small-scale transplanting approach for diversified vegetable growers. Competes with PlantTape at the smaller/mid-scale end of the market with a different consumable story (paper chain pots vs. tape).
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Plant Tape social profiles
Digital presencePlant Tape financial estimates
Financial estimateRevenue estimate
Valuation estimate
Plant Tape leadership team
Management profileNumber of profiles
Profiles13 records
Plant Tape funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Plant Tape M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Plant Tape
What does Plant Tape do?
PlantTape provides an automated transplanting system built around a proprietary biodegradable tape material that holds seeds and seedlings. The company manufactures and sells mechanical transplanters (Original 3-Point, Large, Lightweight, and Tomato Transplanters), operates sowing facilities that prepare customer seeds in tape, and supplies consumable tape, nursery trays, and bins to commercial growers of vegetables, tomatoes, hemp, and other crops.
Is Plant Tape a public or private company?
Plant Tape is a private company. It is classified as corporate owned and is currently operating.
When was Plant Tape founded?
Plant Tape was founded in 2014. It employs 11 to 50 people.
Where is Plant Tape based?
Plant Tape is headquartered in Salinas, United States, in the North America region.
How does Plant Tape make money?
Three revenue lines are on record. Automated Transplanter Equipment Sales are the primary driver. The others are sowing Services and tape Material and Consumables.
Who are Plant Tape's main competitors?
Direct peers on record are AgriNomix, Holland Transplanter, Mechanical Transplanter Company, Rain-Flo Irrigation and Specialty Transplanter Works (STW). John Deere (Deere & Company) is listed as a broad incumbent. Tanimura & Antle is listed as an others. Speedling Incorporated is listed as a regional player. Emerging players are Beekenkamp Verpakkingen / Beekenkamp Plants and Earthtec Solutions.
Does Plant Tape have an API?
No public API is recorded for Plant Tape.
What industry is Plant Tape in?
Plant Tape's product category is Agricultural Transplanting Equipment. Its primary akta.pro industry code is AFAAABAD, Transplanters (Vegetable, Tobacco, Rice), with a secondary code of AFAAAGAC, Robotic Planting, Thinning & Transplanting Systems. Its NAICS code is 115112 and its SIC code is 3523.