Win

What Win does

Win (legal entity SA NeWIN), founded in 2013 and headquartered in Wierde, Belgium, is a vertically integrated ICT operator and system integrator serving Belgian enterprises, public sector institutions, healthcare providers, retailers, and educational organizations. The company owns and operates its own telecommunications network, a private cloud platform, and the Wallonia Data Center (WDC) in Villers-le-Bouillet, enabling it to deliver connectivity, unified communications, cloud hosting, and cybersecurity services with full data sovereignty within Belgian jurisdiction. Core product lines include IP VPN MPLS and SD-WAN networking, Microsoft Teams Direct Routing-based telephony, mobile services (Win Mobile), digital TV and signage, a Cyber Security Operations Center (Cyber SOC) launched in 2021, and the Win Cloud One platform built in partnership with Dimension Data. The company also operates a Smart Cities sub-brand called PubliWin targeting municipalities.

Win operates a hybrid business model combining recurring subscription revenue (connectivity, mobile plans, managed security, cloud hosting) with project-based managed services and 24/7 SLA-backed support contracts. It sells primarily through a direct enterprise field sales force targeting medium-to-large Belgian organizations, supplemented by channel partnerships with Dimension Data (cloud), Taktik and VOO (digital signage), and technology alliances with Microsoft, Cisco, Fortinet, and Unify. Pricing for enterprise solutions is quote-based and not publicly disclosed; mobile plans are tiered by data quota on monthly billing. Following its May 2023 acquisition by NRB Group, Win has been merged with Computerland under a new unified IT division led by Win CEO Arnaud Spirlet, and is being rebranded to KEYES to position the combined entity as a broader Belgian digital solutions partner. Reported FY2022 revenue was €56 million with 160 employees, though current firmographic headcount data indicates a smaller operating unit post-restructuring.

Name

Win

Legal name

SA NeWIN

Website

https://win.be

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

101–250 employees

Short description

Win is a Belgian ICT operator and integrator providing connectivity, unified communications, cloud hosting, cybersecurity, and managed IT services to enterprises, public sector, healthcare, retail, and education customers across Belgium, operating its own network and Wallonia Data Center.

Ownership category

akta.pro rank

Product category

Managed IT and Telecommunications Services

NAICS

Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518210)

SIC

Telephone Communications (No Radiotelephone) (4813)

akta.pro primary industry

Numbering, DID, Porting & Carrier-of-Record Services (HDAIAHAK)

Keywords

• Managed ICT services
• Telecommunications services
• Private cloud hosting
• Enterprise network connectivity
• Cybersecurity operations

Headquarters

HQ city

Wierde

HQ country

Belgium

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Infrastructure, Operations, Marketing or Sales

Revenue model

1. Managed IT Services: Comprehensive managed IT services covering networks, security, communications, cloud, and data center. Services include 24/7 support, SLA guarantees, project management, and ongoing maintenance.
2. Connectivity and Network Services: IP VPN MPLS, SD-WAN, internet connectivity, LAN, WLAN services with service level agreements.
3. Mobile Telephony: Mobile plans with voice, SMS, and data. Plans include unlimited calls/SMS in Belgium and data bundles from 2GB to unlimited in Europe.
4. Unified Communications: Microsoft Teams integration, cloud telephony, video conferencing, and collaboration tools.
5. Cloud and Data Center Hosting: Private cloud hosting in Wallonia Data Center with data sovereignty guarantees.
6. Cybersecurity Services: Network security, cloud security, user authentication, and Cyber SOC monitoring services.
7. PubliWin: Communication platform dedicated to public administrations for smart cities and municipal services.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels9 records

Core offering

Win is a Belgian operator and integrator of information and communication technology (ICT) and telecommunications services for business customers. The company bundles networking (IP VPN MPLS, SD-WAN, LAN, WLAN), communications and mobility (Unified Communications, Microsoft Teams Direct Routing, Cloud Telephony, Win Mobile, teleworking, digital TV & signage), security (network, cloud, user authentication, Cyber SOC), private cloud and colocation hosted in its own Wallonia Data Center, and managed IT services with 24/7 SLA-based support. Win owns its carrier network, private cloud platform, and Tier-3+ data center in Belgium, delivering data sovereignty and serving as a single point of contact for enterprise, public sector, healthcare, retail, and education customers.

Product overview

Win (now transitioning to KEYES) is a Belgian ICT operator and integrator offering a comprehensive portfolio of telecommunications and IT services organized into five core solution areas: (1) Networks & Internet — covering IP VPN MPLS, SD-WAN, internet connectivity, LAN, and WLAN/WiFi; (2) Communication & Mobility — including Unified Communications & Collaboration, Microsoft Teams-based communications (Win Teams Phone & Collab with Direct Routing), mobile telephony (Win Mobile), teleworking solutions, digital TV & signage, and videoconferencing; (3) Security — spanning network security, cloud security, user authentication, and a Cyber SOC; (4) Cloud & Data Center — offering private cloud, hosted services, and colocation in Win's own Wallonia Data Center (WDC); and (5) IT Services & Accompaniment — including managed services, project management, training, helpdesk/contact center, and service level guarantees. Win acts as both a network operator (with its own network infrastructure) and a one-stop integrator, providing complete IT and telecom services with a single point of contact. The company primarily serves businesses, public sector, healthcare, retail, and education sectors in Belgium.

Differentiator

Problem solved

Functional benefit

Brands

• PubliWin: Communication platform dedicated to public administrations, part of Smart Cities solutions
• Win Teams Phone & Collab
• Win Mobile
• Win Cloud One
• Digital TV

Products and services

• Win Teams Phone & Collab Microsoft Teams-based enterprise communications and collaboration solution that adds certified Direct Routing for PSTN calling, number portability, and operator-grade voice quality with QoS, intended for organizations standardizing on Teams.
• Win Mobile Business mobile telephony service providing unlimited national calling and SMS, tiered data quotas (8GB to unlimited), VoLTE/VoWIFI, and a reporting platform for organizations with mobile workforces.
• Win Digital TV & Signage Turnkey IPTV and digital signage offering that bundles content routing (with Taktik and VOO), content management software, cabling, screen installation, and managed services for retail, hospitality, and public-sector venues.
• Win Teleworking Solutions Secure remote-work bundle combining corporate connectivity, strong user authentication and data encryption, and modern unified-communications and collaboration tools so distributed users can transparently reach applications and data.
• Win IP VPN MPLS Managed private IP VPN built on MPLS for high-performance, secure interconnection of business sites (inter-site and intra-building) across Belgium.
• Win SD-WAN Managed SD-WAN service enabling intelligent traffic routing across multiple underlying connections to improve performance, flexibility, and cost efficiency for multi-site enterprises.
• Win Cloud One Private cloud computing service for professional users, operated by Win from its Belgian datacenter in partnership with Dimension Data, offering secure virtual environments with end-to-end data sovereignty.
• Win Cyber SOC (Cyber Security Operations Center) Managed security operations service providing 24/7 threat detection, monitoring, and incident response from Win's Cyber SOC for enterprise and public-sector customers.
• Win Network Security Managed network security offering including firewall clustering and advanced threat protection delivered on Fortinet technology (Win holds Fortinet highest-level triple certification).
• Win Cloud Security Security services designed to protect cloud-hosted workloads and data on the Win Cloud One private cloud platform.
• Win User Authentication Identity and access security offering including multi-factor authentication and identity management for securing user access to corporate resources.
• Win Data Center (Wallonia Data Center - WDC) Win's owned and operated Tier-3+ datacenter in Belgium providing colocation, hosting, and private cloud infrastructure with guaranteed data sovereignty for Belgian organizations.
• Win WLAN / WiFi (Enterprise and Public WiFi) Professional enterprise-grade WLAN/WiFi solutions for offices and multi-site environments, plus public WiFi offerings for cities (Digital Cities program) and temporary event coverage.
• PubliWin (Public Administration Communication Platform) Communication platform dedicated to Belgian public administrations and municipalities, encompassing Smart Cities services such as WUH municipal WiFi and Wireless Events temporary event WiFi.
• Cloud Telephony (Win + Unify) Hosted cloud telephony and collaboration service powered by Unify technology, hosted entirely in Win's Wallonia Data Center and offered in three user profiles: Communicate, Connect, and Collaborate.
• Managed IT Services & Accompaniment Comprehensive managed IT services offering covering networks, security, communications, cloud, and data center, including 24/7 helpdesk, project management, training, contact center, and SLAs for businesses and public organizations.

Quantifiable outcome

• 24/7/365 highly available connectivity with SLA guarantees for critical emergency services
• +2 more outcomes

Named customers11 records

Segments5 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Feature7 records

Partnerships

Six partnerships are on record, tiered core and minor.

• CE+T TélécommunicationscoreStrategic or Co-development Partner · 2 December 2021Win and CE+T Télécommunications combined forces to optimize business communications and connectivity solutions, particularly for enterprise customers.
• Dimension DatacoreTechnology or Integration · 7 June 2016Partnership to launch Win Cloud One, a cloud computing solution fully managed from Win's Belgian data center. Dimension Data provides the global cloud platform technology while Win operates and manages the local infrastructure.
• Retail Event PartnersminorGTM or Marketing Partner · 17 September 2014Win organized retail-focused events with partners for multi-site organizations in the retail sector, featuring expert speakers like Professor Gino Van Ossel.
• Liège ICT DayminorGTM or Marketing Partner · 28 March 2013Win was main partner of the first international ICT forum in Belgium, participating in Smart Cities colloquium. CEO Philippe Naelten spoke on smart city topics.
• VOOminorChannel Partner/ Reseller/ DistributorTV connectivity and content routing partner for digital TV signage solutions in Belgium.
• UnifycoreTechnology or IntegrationTechnology partner (formerly Siemens Enterprise Communications) powering Win's Cloud Telephony solution with three user profiles: Communicate, Connect, and Collaborate.

Scale indicators4 records

Recent moves8 records

Expansion highlights5 records

Regional players

• VOO: Belgian cable operator and channel partner of Win for IPTV/content routing. Overlaps with Win in Belgian connectivity and TV/signage distribution; useful as a regional comparison for residential and SMB connectivity, though its geographic focus is Wallonia/Brussels.

Direct peers

• Cegeka: Belgian-headquartered ICT group providing cloud, security, data, and managed IT services to enterprises and public sector across BeNeLux. Direct competitor in the Belgian mid/enterprise IT services market with overlapping UCaaS, cloud, and integration capabilities and a similar Belgium-wide delivery model.
• Unify (Atos/Unify Square): Provider of unified communications (formerly Siemens Enterprise Communications) that powers Win's Cloud Telephony offering. Closely comparable to Win's UC practice and a technology partner, making it a credible reference peer for the hosted telephony/UCaaS portion of Win's portfolio.
• Columbus (Belgium): Belgian/Danish business solutions and managed services provider focused on Microsoft Dynamics and cloud ERP, similar to Win in targeting Belgian mid-market and public sector with verticalized managed IT. Comparable in customer profile and Microsoft-centric stack, though more ERP-specialized.

Broad incumbents

• Accenture Belgium: Global systems integrator with a large Belgian practice serving enterprise and public sector on cloud, security, and digital transformation. Comparable in customer segments and integration work, but at materially larger scale and with broader delivery capability.
• Telenet (now part of Telenet Group/Flanks): Belgian cable and mobile operator serving enterprise customers with connectivity, cloud, and security services. Comparable to Win's enterprise connectivity and managed services portfolio, with stronger consumer cable footprint and growing B2B presence in Flanders.
• Proximus: Belgium's incumbent telecom operator providing fixed/mobile connectivity, cloud, and managed IT services across enterprise and public sector. Directly comparable to Win as the dominant local operator with similar portfolio breadth (networks, cloud, UCaaS) but at materially larger scale, and the principal competitor Win must displace or partner around in Belgian enterprise accounts.
• NTT Data Belgium (formerly Dimension Data): Global IT services and systems integrator with a Belgian practice and existing partnership with Win (Win Cloud One built on Dimension Data/NTT cloud technology). Comparable as an enterprise systems integrator and managed services provider with cloud, networking, and security offerings.
• Orange Belgium: Major Belgian mobile and fixed operator offering business connectivity, SD-WAN, cloud, and cybersecurity to enterprises. Overlaps with Win's networking, mobile, and managed IT services offerings and competes head-to-head for Belgian enterprise and public-sector contracts.

Others

• Fortinet (partner/ecosystem): Vendor whose highest-level certifications Win holds. Not a direct competitor, but a relevant ecosystem peer: Win resells and operates Fortinet security products for Belgian clients, making Fortinet an upstream technology benchmark and ecosystem reference for Win's Cyber SOC and network security services.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/Win_ICTpartner
• YouTubeyoutube.com/channel/UC-rXMcRf_tMl5K4EBHKWpGg
• LinkedInbe.linkedin.com/company/win-s-a-

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Win