Vidya Herbs

What Vidya Herbs does

Vidya Herbs Pvt. Ltd. is a Bangalore-headquartered, family-owned B2B supplier of botanical extracts, essential oils, and specialty ingredients founded in 1999. The company serves dietary supplement manufacturers, functional food and beverage brands, personal care formulators, and animal nutrition customers with a catalog of 60+ phytonutrient extracts and 25+ probiotic strains at strengths up to 500 billion CFU. Seven ingredients are backed by human clinical trials and marketed under branded trademarks such as NūGensia (Akkermansia muciniphila probiotic), CGA-7 (green coffee extract), Asera (ashwagandha), Vi-spo (saw palmetto), Skin-Cera (konjac ceramides), Kūlaris (acne-targeted), RoseFIT (weight management), AfperFIT (metabolic health), Sun-CA (sunflower seed derivative), and Biotical-GS (gut-skin biotic).

The technical foundation rests on proprietary extraction and delivery technologies, including supercritical fluid extraction (SCFE), ethanolic extraction, clean water extraction, and Fiber Interlaced Liposomal technology launched in India in 2023. The company operates two R&D centers — the original in Bangalore (2015) and a second in France (2019) — staffed by 52 R&D scientists, supported by an NABL ISO/IEC 17025:2017 accredited analytical lab and a vertical supply chain that begins with an owned coffee estate and vineyard (acquired 2015) and extends to instant coffee packing through the 2026 acquisition of Nordexim MV International in Romania.

Vidya runs 15 manufacturing facilities worldwide and 10 sales offices across India, the USA, Japan, France, the UK, the UAE, Australia, South Korea, and Romania. Revenue mechanics are B2B ingredient supply with pricing not publicly disclosed; the company carries the full stack of certifications expected by global OEMs (USDA Organic, Non-GMO Project, UL, NSF, FSSC 22000, Kosher, Halal, Intertek) and is a Sedex member. The business is private and family-owned, with 251–500 employees, and was recognized as an Iconic Brand of India in 2025.

Name

Vidya Herbs

Legal name

Vidya Herbs Pvt. Ltd.

Website

https://vidyaherbs.com

Company type

Private

Founded year

1999

Operating status

Operating

Headcount range

251–500 employees

Short description

Vidya Herbs is a Bangalore-based, family-owned B2B supplier of botanical extracts, essential oils, probiotics, and clinically-backed branded ingredients serving dietary supplement, functional food, personal care, and animal nutrition manufacturers across 7+ countries via 15 manufacturing facilities and 10 sales offices.

Ownership category

akta.pro rank

Product category

Botanical Extracts

NAICS

Medicinal and Botanical Manufacturing (325411), Food Manufacturing (311)

SIC

Medicinal Chemicals & Botanical Products (2833), Food And Kindred Products (2000)

akta.pro primary industry

Botanical & Herbal Extracts (Adaptogens, Polyphenols, Essential Oils, Standardized Extracts) (AFAJAKAD)

akta.pro secondary industries

Antioxidants & Phytochemicals (Carotenoids, Tocopherols, Flavonoids, CoQ10, Resveratrol) (AFAJAKAI), Natural Extracts & Botanical Concentrates for Beverages (herbal, spice, aromatic extracts) (AFAFAGAJ)

Keywords

• Botanical extracts manufacturing
• Plant-based ingredient supply
• Supercritical fluid extraction
• Dietary supplement ingredients
• Probiotic strain development

Headquarters

HQ city

Bengaluru

HQ country

India

HQ region

Asia

Offices12 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Botanical Extracts and Ingredients B2B Sales: Vidya Herbs operates as a B2B ingredients supplier, selling botanical extracts, phytonutrients, plant-based vitamins, carotenoids, oleoresins, essential oils, seasonings, SCFE extracts, and probiotics to manufacturers of dietary supplements, functional foods, personal care products, and animal health products. Revenue is generated through direct sales to enterprise customers across multiple industries globally.

Go-to-market motion2 records

Distribution channels1 record

Marketing channels4 records

Core offering

Vidya Herbs manufactures and globally supplies standardized botanical extracts, phytonutrients, plant-based vitamins and minerals, carotenoids, oleoresins, essential oils, SCFE extracts, probiotics, and functional liquid blends to manufacturers of dietary supplements, functional foods, personal care products, and companion animal health products. The company runs 15 manufacturing facilities and 10 sales offices across India, the United States, Japan, France, the United Kingdom, the UAE, Australia, South Korea and Romania, supported by two DSIR-recognized R&D centers.

Product overview

Vidya Herbs is a B2B supplier of botanical ingredients and extracts for dietary supplements, functional foods, cosmetics, and personal care products. The company operates 15 manufacturing facilities and 10 sales offices globally, offering a portfolio of clinically researched branded ingredients (NūGensia, Biotical-GS, Vi-spo, Asera, Skin-Cera, Kūlaris, RoseFIT, AfperFIT, CGA-7, Sun-CA) alongside commodity ingredient categories including Phytonutrient Extracts, Plant-Based Vitamins & Minerals, Carotenoids, Oleoresins & Essential Oils, Functional Liquid Blends, SCFE Extracts, and Probiotics. The company also produces Vidya Coffee from its Chikmagalur estate. All ingredients are developed through two DSIR-recognized R&D centers in Bangalore, India and Villebon-sur-Yvette, France.

Differentiator

Problem solved

Functional benefit

Brands

• NūGensia: Proprietary Live Stable Akkermansia probiotic strain for gut health, cognitive function, and metabolic support.
• Biotical™ GS
• Vi-spo™
• Asera™
• Skin-Cera®
• Kūlaris™
• RoseFIT™
• AfperFIT™
• CGA-7™
• Sun-CA™
• Purple Tea Extract
• Vidya Probiotics
• Vidya Coffee
• Café Plus
• Globo Café

Products and services

• NūGensia (Live Stable Akkermansia) A proprietary Akkermansia muciniphila probiotic strain for B2B ingredient buyers, targeting gut health, cognitive function and metabolic health with GLP-1 activation support. Features 100 billion CFU strength and 6-month stability; backed by ongoing clinical data.
• Biotical-GS (Gut-Skin Biotic-Herbal Fusion) A B2B ingredient combining probiotics, ceramides and astaxanthin for skincare applications via the gut-skin axis, clinically shown to reduce wrinkle severity and improve skin firmness and elasticity.
• Vi-spo (Saw Palmetto Extract) A supercritical CO2-extracted saw palmetto berry extract for B2B buyers, with beta-sitosterol content up to 10x higher than conventional extracts, supported by clinical trials for hair health, urinary health and prostate wellness.
• Asera (Ashwagandha Extract) A uniquely standardized Ashwagandha extract for B2B buyers with 10% Withanolides and 30% Oligosaccharides, clinically effective at a low 160mg daily dose for stress reduction and cortisol management.
• Skin-Cera (Konjac Potato Extract) A konjac-derived ceramide extract from Gunma Prefecture, Japan, for B2B skin-health applications, standardized to NLT 5% konjac ceramides and clinically shown to improve moisture retention, elasticity and hydration.
• Kūlaris (Guggul & Konjac Extract) A gluten-free, allergen-free B2B acne solution combining guggul extract (2% guggulsterones) and konjac extract (5% ceramides) targeting pro-inflammatory adult acne.
• RoseFIT (Rose Petal Extract) A Rosa multiflora var. platyphylla petal extract for B2B weight-management formulations, standardized to ≥60% polyphenols and 2-3% isoquercetin, supporting appetite regulation and lipase inhibition.
• AfperFIT (African Pepper Extract) A Grains-of-Paradise (Aframomum melegueta) seed extract for B2B metabolic health formulations, produced via supercritical CO2 extraction and clinically shown to enhance thermogenesis and energy expenditure.
• CGA-7 (Green Coffee Bean Extract) A chlorogenic acid-rich (50-60%) green coffee extract from Vidya's Chikmagalur estate for B2B weight-management formulations, standardized to all 7 chlorogenic acid isomers and holding self-affirmed GRAS status for the U.S. market.
• Sun-CA (Sunflower Seed Extract) A sunflower seed extract for B2B weight-management formulations, clinically shown to reduce BMI and waist circumference via adipogenesis inhibition and supplied as a zero-major-allergen ingredient.
• Phytonutrient Extracts A B2B catalog of 50+ botanical extracts including American Ginseng, Ashwagandha, Boswellia, Ginkgo, Green Tea, Turmeric and more, supplied in powder, granular, microbeadlet, oil and oleoresin forms with multiple active-component standardizations.
• Plant-Based Vitamins & Minerals Plant-derived vitamins and minerals for B2B formulators, including Amla Vitamin C, Guava Vitamin B2, Lemon Vitamin B9, Sesbania Vitamin B7, plus Iron (Curry leaf), Zinc (Guava), Magnesium (Lantana) and Selenium (Mustard seed), produced via clean water extraction.
• Carotenoids Natural carotenoid products for B2B buyers, including Annatto (beta carotene), Aztec Marigold (lutein/zeaxanthin), Blakeslea (beta carotene), Dunaliella (mixed carotenoids) and Tomato (lycopene).
• Oleoresins & Essential Oils Oleoresins and essential oils from spices for B2B flavor and food applications, including Black Pepper, Cardamom, Cinnamon, Clove, Ginger and Turmeric, available in oil-soluble and water-soluble forms.
• Functional Liquid Blends (Seasoning Blends) B2B liquid seasoning blends for food manufacturers, including Sambar Booster, Garam Masala, Fish Masala, Chicken Masala, Meat Masala, Tandoori, Peri Peri, Pizza and 20+ other formulations.
• SCFE Extracts (Supercritical Fluid Extraction) Solvent-free botanical extracts for B2B buyers produced via supercritical CO2 extraction, including Astaxanthin, Black pepper, Cardamom, Cinnamon, Clove, Coffee, Ginger, Green Tea, Rosemary and Turmeric.
• Probiotics A B2B portfolio of 25+ probiotic strains spanning spore-forming Bacillus (B. subtilis, B. coagulans, B. clausii), non-spore-forming Lactobacillus and Bifidobacterium species, next-generation Akkermansia muciniphila, and postbiotics, with strengths up to 500 billion CFU.
• Vidya Coffee Premium coffee products from berry to cup, including instant coffee, sourced from Vidya's own estate in Chikmagalur, India, and now expanded via the Nordexim MV International acquisition for private-label instant coffee packing.

Quantifiable outcome

• Significant reduction in body weight, BMI, % body fat and triglycerides with CGA-7 green coffee extract (p < 0.001)
• +8 more outcomes

Segments2 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Partnerships

One partnership is on record.

• Nordexim MV InternationalcoreStrategic or Co-development Partner · 27 April 2026Vidya Group acquired Nordexim MV International, a leading provider of private label instant coffee packing solutions. Operating from a BRC AA accredited facility in Romania, Nordexim brings expertise in customized packaging and global logistics for instant coffee products in single-serve portions, pouches, tins, and jars. The acquisition enables Vidya Group to offer end-to-end solutions for private label instant coffee projects with quality, flexibility, and efficient worldwide distribution.

Scale indicators11 records

Recent moves13 records

Expansion highlights6 records

Direct peers

• Sabinsa: US/India-based standardized botanical extracts and nutraceutical ingredients manufacturer serving dietary supplement and personal care brands with branded, clinically researched ingredients — directly comparable to Vidya's branded, trial-backed extract portfolio.
• Indena S.p.A. Italian manufacturer of botanical extracts and active ingredients for pharmaceutical, nutraceutical, and personal care industries. Closely comparable to Vidya's standardized botanical extracts, vertically integrated sourcing, and clinical substantiation approach.
• Kemin Industries: Global ingredient manufacturer supplying botanical extracts, carotenoids, and functional ingredients to food, supplement, feed, and personal care markets. Comparable multi-category, B2B ingredient model with proprietary branded offerings similar to Vidya's portfolio.
• Naturex (Givaudan): Leading supplier of plant-based specialty ingredients (now part of Givaudan) serving food, nutrition, and personal care with standardized botanical extracts, natural colors, and antioxidants — a clear direct competitor to Vidya's phytonutrient extract offering.
• Nexira: France-based supplier of botanical extracts, natural ingredients, and functional actives for nutrition and health applications. Comparable in product mix (standardized plant extracts) and in operating a European R&D footprint alongside Indian/global sourcing.
• PLT Health Solutions: US-based ingredient company developing branded, clinically researched botanical extracts (e.g., Zembrin, RhodioLife) for dietary supplement and functional food brands — directly mirrors Vidya's branded, trial-backed ingredient strategy.
• Döhler: Germany-headquartered natural ingredient supplier providing botanical extracts, flavors, colors, and functional ingredients to food and beverage industries — overlapping with Vidya's functional liquid blends, beverage extracts, and phytonutrient ingredients.

Broad incumbents

• Glanbia Nutritionals: Large multinational ingredient solutions provider offering plant-based proteins, pre-/probiotics, and botanical/nutritional ingredients across food, beverage, and supplement channels — broader incumbent with overlapping categories to Vidya's nutrition ingredient portfolio.
• ADM Health & Wellness: Global agriculture and nutrition major with a large Health & Wellness division supplying flavors, colors, botanical extracts, and probiotics to CPG customers. A scaled incumbent in adjacent botanical extract and probiotic spaces.
• Chr. Hansen (Novonesis): Global bioscience company (now Novonesis) and leading probiotic supplier with a broad portfolio of microbial strains for supplements, food, and animal health — directly comparable to Vidya's 25+ probiotic strain portfolio including next-gen Akkermansia.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/vidya-herbs
• Facebookfacebook.com/Vidyaherbspvtltd

Compliance12 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Subsidiaries11 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Vidya Herbs