Countybank

What Countybank does

Countybank is a privately held community bank founded in 1933 in Greenwood, South Carolina, and operated as the banking subsidiary of holding company TCB Corporation. It serves retail consumers, small and mid-size businesses, mortgage borrowers, insurance customers, and wealth management clients across Upstate South Carolina through five financial center markets: Greenwood (headquarters), Greenville, Greer (two locations as of February 2024), Anderson, and Simpsonville. The bank operates with 101-250 employees and is led by President and CEO R. Thornwell Dunlap III, who has held the role since 1995 and has chaired TCB Corporation since 2001.

The bank's product platform spans Personal Banking (checking, savings, CDs, HSA, personal loans, HELOC, credit cards), Business Banking (checking, savings, custom loans, SBA loans, lines of credit, credit cards), Mortgage (purchase, refinance, construction), Insurance through Countybanc Insurance Services (auto, home, life, commercial), and Wealth Management through Countybank Trust Services plus affiliate Greenwood Capital Associates, LLC and a Raymond James investment services referral partnership. Technology is conventional community-bank infrastructure: SSL-encrypted online banking, iOS and Android mobile apps with Touch/Face ID login, mobile deposit, integration with Apple Pay, Google Pay, and Samsung Pay, QuickBooks connectivity, Remote Deposit Capture, and Positive Pay with payee match fraud controls. The bank's website is built on the Kasasa/FIRSTBranch platform and certified to WCAG 2.2 Level AA accessibility by AudioEye.

Revenue is generated through traditional banking mechanics: net interest income from loan and securities portfolios (mortgages, commercial, SBA, consumer), non-interest income from deposit account and transaction fees, mortgage origination fees, insurance commissions, and trust/wealth management fees. Countybank is ranked No. 1 SBA 7(a) lender in South Carolina (2019, 2021, 2022) and has closed over $3 billion in cumulative residential mortgage volume across 15,000+ loans and over $100 million in SBA loans since the SBA department's launch. During COVID-19 it processed 900+ PPP loans totaling more than $90 million, with 42% of PPP loans sized at $25,000 or less, illustrating commitment to small-balance small business lending. The Countybank Foundation (established 1971) contributes $150,000+ annually to local nonprofits.

Name

Countybank

Legal name

Countybank

Website

https://ecountybank.com

Company type

Private

Founded year

1933

Operating status

Operating

Headcount range

101–250 employees

Short description

Countybank is a privately held community bank founded in 1933 and headquartered in Greenwood, South Carolina, serving consumers, small/mid-size businesses, mortgage borrowers, insurance customers, and wealth clients across Upstate South Carolina through five branches and digital banking.

Ownership category

akta.pro rank

Product category

Community Banking

NAICS

Commercial Banking (52211), Depository Credit Intermediation (5221)

SIC

State Commercial Banks (6022)

akta.pro primary industry

Mass-Market Consumer Deposit Banking (Checking/Savings) (FSABAAAA)

Keywords

• Community banking services
• Consumer lending
• Business banking
• SBA lending
• Residential mortgage lending

Headquarters

HQ city

Greenwood

HQ country

United States

HQ region

North America

Offices5 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Others

Revenue model

1. Interest Income: Traditional banking revenue from interest earned on loans (mortgages, business loans, personal loans, SBA loans) and securities. Interest rate spreads between cost of funds and loan yields.
2. Non-Interest Income: Fee income from account maintenance, transaction fees, wire transfers, overdraft fees, and service charges on deposit accounts.
3. Wealth Management & Investments: Revenue from investment services through Greenwood Capital partnership and Raymond James referral program. Includes financial planning, portfolio management, and retirement planning services.
4. Insurance Services: Revenue from Countybanc Insurance Services offering auto, home, life, and commercial insurance products.
5. Mortgage Banking: Revenue from mortgage originations through Countybank Mortgage, having closed over $3 billion in residential mortgage loan transactions.

Pricing tiers

Go-to-market motion2 records

Distribution channels7 records

Marketing channels7 records

Core offering

Countybank is a community bank offering personal and business deposit accounts (checking, savings, money market, CDs, HSAs), consumer and commercial lending (personal, HELOC, auto, SBA 7(a)), residential mortgage origination, personal and commercial insurance through Countybanc Insurance Services, and wealth management through Countybank Trust Services, Greenwood Capital Associates, and a Raymond James referral partnership. It serves individuals and small-to-mid businesses across Upstate South Carolina via five financial centers and digital banking channels.

Product overview

Countybank is a community bank offering a comprehensive suite of financial services through a platform-plus-modules architecture. The core banking operations span Personal Banking (checking, savings, and loans), Business Banking (checking, savings, loans, and services), Mortgage, Insurance, and Wealth Management divisions. Digital Banking serves as the technology layer enabling online and mobile access to accounts. The bank operates as an independent community institution with affiliates including Countybanc Insurance Services, Countybanc Investment Services, and Greenwood Capital Associates, LLC. Key product lines include SBA lending services (ranked #1 in South Carolina), mortgage services ($3B+ in loan volume), and specialized business services including Cash Management, Remote Deposit Capture, and Merchant Card Services.

Differentiator

Problem solved

Functional benefit

Products and services

• Personal Checking Day-to-day banking accounts including Student Checking, Classic Checking, Cash Back Checking, Signature Checking, and Premier Checking with varying features, minimum deposits, and interest rates for individual consumers.
• Personal Savings Savings products including Classic Savings, Money Market, Certificates of Deposit (CDs) with 1- to 60-month terms, and Health Savings Accounts (HSAs) with varying minimum balances and interest rates for individual consumers.
• Personal Loans Consumer lending products including Home Equity Line of Credit (HELOC), Auto and Car Loans, Instant Cash Line of Credit, and Personal Credit Cards for individuals.
• Business Checking Business deposit accounts including Free Business Checking, Free Business Interest Checking, and Business Analysis Checking with different features for business operations.
• Business Savings Business savings options including Classic Savings for Businesses, Business Money Market, and Business Certificates of Deposit.
• Business Loans Commercial lending products including Custom Business Loans, Business Lines of Credit, SBA Loans, and Business Credit Cards for small and mid-size businesses.
• SBA Lending Small Business Administration 7(a) loans for local small businesses, delivered through a dedicated SBA team in Greenwood, Greenville, and Simpsonville; Countybank ranked #1 SBA 7(a) lender in South Carolina in 2019, 2021, and 2022 and has closed $100M+ in SBA loan volume.
• Cash Management Business cash management services for optimizing cash flow and financial operations, including Positive Pay with payee match for fraud prevention and ACH processing with dual control.
• Remote Deposit Capture Electronic check deposit service allowing businesses to deposit checks remotely without visiting a branch.
• Merchant Card Services Payment processing services enabling business merchants to accept card transactions.
• Countybank Mortgage Residential mortgage services covering home buying, refinancing, and construction financing with a dedicated mortgage team; mortgage division has surpassed $3 billion in total loan volume.
• Countybanc Insurance Services Insurance products including Auto & Home, Life, and Commercial insurance coverage for individuals and businesses, with renewed focus on life insurance via a dedicated sales and consulting team.
• Wealth Management Comprehensive wealth services including Trust & Estate services (Countybank Trust Services), Investments via Raymond James partnership, and Greenwood Capital for investment management and financial planning.
• Digital Banking (Online and Mobile) Browser-based online banking and mobile apps for iPhone and Android featuring eStatements, balance viewing, transfers, bill pay, mobile deposit, and account alerts with Touch ID and Face ID login support.
• Mobile Wallet Virtual wallet integration supporting Apple Pay, Google Pay, and Samsung Pay for contactless in-store payments using a smartphone or smartwatch with a Countybank Visa debit card.
• Trust and Estate Services Trust management for individuals and families including Trust Services, Living Trusts, Charitable Trusts, Special Needs Trusts, and Estate Settlement delivered by senior trust officers.
• Greenwood Capital Investment management and wealth management services delivered through Greenwood Capital Associates, LLC, an affiliated firm of Countybank.

Quantifiable outcome

• No. 1 SBA 7(a) lender in South Carolina (2019, 2021, 2022)
• +5 more outcomes

Named customers7 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration10 records

Feature8 records

Partnerships

Eight partnerships are on record, tiered core and minor.

• Greenwood Capital Associates, LLCcoreStrategic or Co-development PartnerAffiliate wealth management firm offering investment management and financial planning services. Co-branded with Countybank for donations and sponsorships. Associated with Countybank since founding. Greenwood Market Executive David Tompkins serves as commercial banking manager.
• Raymond JamescoreStrategic or Co-development PartnerInvestment services partnership providing financial planning, investment solutions, portfolio management, and retirement planning services. Countybank refers customers to Raymond James for investment services. Raymond James Investor Access portal for investments.
• U.S. Small Business Administration (SBA)coreStrategic or Co-development PartnerSBA 7(a) lending program partner. Countybank ranked No. 1 SBA 7(a) lender in South Carolina in 2019, 2021, and 2022. SBA department has closed over $100 million in loans. PPP loans processed through SBA program.
• QuickBookscoreTechnology or IntegrationIntegration for business digital banking. Getting Started Guides available for QuickBooks for Windows, Mac, Online, and Self-Employed versions.
• United Way (Greenwood, Greenville, Anderson, Lakelands)minorGTM or Marketing PartnerAnnual Pacesetter Campaign partner. Countybank and Greenwood Capital donate annually through employee campaigns and Foundation contributions totaling over $73,000 combined in recent years.
• Habitat for Humanity (Greenwood Area)minorGTM or Marketing PartnerFive-year $100,000 pledge completed in 2021. Blitz repair volunteer events with associates. Ongoing home sponsorship program.
• Lander UniversityminorGTM or Marketing PartnerCorporate Partners Program helping Countybank employees earn bachelor's or master's degrees through online courses and reduced tuition fees.
• Piedmont Technical CollegeminorGTM or Marketing PartnerAnnual scholarship program for PTC students from Greenwood County. $25,000 donation to PTC Foundation for William H. 'Billy' O'Dell Upstate Center for Manufacturing Excellence.

Scale indicators12 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• First Bancorp: North Carolina-based community bank holding company serving the Carolinas with comparable SMB banking, SBA, mortgage, and wealth services. Closest peer by size and product architecture, though not currently operating in Upstate SC.
• United Community Banks: Regional community bank holding company headquartered in Georgia with deep Upstate South Carolina presence. Closest scaled peer — operates a community-banking model with comparable SBA, mortgage, and deposit offerings across overlapping SC markets.
• Pinnacle Financial Partners: Tennessee-headquartered community bank focused on relationship banking, commercial lending, and SBA. Highly comparable on GTM model (relationship-led, local market executives) and product mix, though operating in different Southeast geographies.

Emerging players

• Live Oak Bancshares: North Carolina-based, publicly traded bank specializing in SBA lending with a digital-first model. Directly comparable on the SBA 7(a) franchise — Countybank's #1 SC ranking faces long-term pressure from Live Oak's national SBA platform and fintech distribution.

Broad incumbents

• Truist Financial: Top-10 U.S. commercial bank formed from BB&T and SunTrust, with dominant Upstate South Carolina presence. Competes head-to-head with Countybank for SMB deposits, SBA referrals, and mortgages, but at national scale with vastly larger technology budgets.
• Wells Fargo: Major national bank with meaningful Upstate South Carolina branch and SBA presence. Competes for SMB and mortgage relationships, particularly in Greenville and surrounding markets.
• TD Bank: East Coast regional bank with branches throughout the Carolinas. Competes for retail and SMB deposit and lending relationships in Countybank's Upstate SC footprint, with comparable convenience-focused digital banking capabilities.
• First Citizens BancShares: Large North Carolina-headquartered bank with significant Upstate South Carolina presence (including former South State Bank footprint). Competes for the same SMB, mortgage, and wealth relationships as Countybank but at materially greater scale.
• Bank of America: National megabank with extensive Upstate SC retail and SMB presence. Sets deposit/funding pricing benchmarks that constrain Countybank's NIM and competes directly for large-relationship commercial and mortgage customers in the same geographies.

Regional players

• Atlantic Capital Bank (now Pinnacle): Southeast-focused commercial and SBA lender recently acquired by Pinnacle Financial Partners. Comparable SBA-led commercial banking model, though historically more concentrated in the Atlanta/Georgia corridor than Countybank's Upstate SC footprint.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/countybanksc
• YouTubeyoutube.com/user/countybanksc
• Facebookfacebook.com/Countybank
• LinkedInlinkedin.com/company/countybank
• Instagraminstagram.com/countybanksc

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles14 records

Subsidiaries5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Countybank